• Title/Summary/Keyword: 동기유발전략

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Critical Success Factors for Strategic Alliance in the Domestic Industries : Reciprocal Coordination Effort Focus (국내기업간 전략적 제휴의 핵심성공요인에 관한 연구 : 상호호혜적 조정전략을 중심으로)

  • 노형봉;서윤주;정주훈
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2000.04a
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    • pp.326-329
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    • 2000
  • 기업의 전략적 제휴와 관련된 이슈는 (1)계약체결이전의 문제(제휴의 동기 및 파트너의 선정), (2)계약상의 문제(계약 협상), 그리고 (3)계약이후의 문제(제휴의 운영 및 관리)의 세 가지 측면에서 접근가능하다. 본 연구에서는 전략적 제휴 이후의 결합효과 증대와 공동의 목표달성을 위한 제휴의 성공적 운영 및 관리에 초점을 두고 그 핵심전략으로서 상호호혜적 조정노력(가치-공유적, 일치성-중심 및 친교적 조정노력)을 제안한다 구체적으로, 전략적 제휴에 있어서 상호호혜적 전략이 파트너 기업과의 관계(파트너기업의 협력행동 유발, 기업간 상호적응성, 그리고 파트너 기업의 기회주의적 행동 억제)와 효과성(거래비용감소 및 관계지속의지) 사이의 관계를 구조적으로 파악하는 것을 목적으로 한다.

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The Effects of a Semantic Network Program Instruction for the Learning Achievement and Learning Motivation in High School Biology Class: Centering the Unit of Heredity (동기전략을 적용한 의미망 프로그램 활용 수업이 고등학교 생물 학업성취도와 학습동기에 미치는 효과: 생물I '유전' 단원을 중심으로)

  • Kim, Dong-Ryeul;Moon, Doo-Ho;Son, Yeon-A
    • Journal of The Korean Association For Science Education
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    • v.26 no.3
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    • pp.393-405
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    • 2006
  • The purpose of this study was to analyze the effects of Semantic Network Program (SNP) instruction on learning achievement and motivation in high school biology classes. For this study, a SNP was designed by applying the recommendations in regard to student attention and satisfaction factors in Keller's ARCS theory. SNP instruction was conducted with an experimental group and a control group, each consisting of 62 high school biology class student. A pretest-posttest control group design was employed. The pre-test was used to analyze the learning achievement test, learning motivation test, and semantic forming test. For 4 weeks the experiment group was instructed using the developed SNP which centered on Keller's attention and satisfaction factors, and the control group was instructed via teacher-centered lectures based on the textbook. It was found that SNP instruction efficiently increased students' biology learning achievement (p<.001). It was also discovered that SNP instruction was effective in increasing Keller's motivation strategies on attention and satisfaction factors (p<.001). In addition, SNP instruction positively affected students' semantic formation (p<.001) and learning content retention (p>.05) in the heredity unit by aiding students in the area of active multimedia learning. An in depth interview with students in the class using SNP instruction showed that material learned via this method in biology had longer retention of problem-solving methods. Consequently, SNP instruction according to motivation strategies may high school biology teachers with meaningful teaching-learning methods strategies for the unit on heredity.

A Study regarding the Cyber studying user interface plan which applies the ARCS studying strategy (ARCS 학습 전략을 적용한 사이버 학습 유저 인터페이스 설계에 관한 연구)

  • Kang, Jeong-Min;Chun, Seok-Ju
    • 한국정보교육학회:학술대회논문집
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    • 2006.08a
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    • pp.269-274
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    • 2006
  • 컴퓨터를 활용한 학습이 확대되면서 다양한 형태로 보급되어지고 있다. 그러나 교사와 학생간에 직접적인 학습형태가 아니라 네트워크와 여러 가지 매체를 통한 학습이기 때문에 교사가 학생에게 효율적으로 학습을 지도할 수 있는 교수 방법에 대한 피드백이 부족할 수 밖에 없다. 학생 입장에서는 일방적인 내용 전달 방법으로 학습의 동기를 저하시킬 수 있다. 따라서 본 연구는 Keller의 ARCS 모형의 전략 적용을 통해서 학습자가 컴퓨터를 사용하면서 스스로 동기를 유발하고 지속적, 체계적인 학습자 중심의 자기 주도적인 사이버 가정학습 인터페이스 학습 환경을 제공하고자 한다.

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The Effect of Inquiry Teaching Strategy Enhancing the Logical Thinking Skill through the Science Teaching about the 1st Year Students of the Junior High School (과학 수업에서 논리적 사고력 강화 탐구 교수 전략이 중학교 1학년 학생들의 논리적 사고력에 미치는 효과)

  • Hong, Hyein;Kang, Soonhee
    • Journal of the Korean Chemical Society
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    • v.58 no.6
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    • pp.667-680
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    • 2014
  • The purpose of this study was to develop teaching stratege focused on Conservational reasoning, Proportional reasoning, Variable-controlling reasoning, Probabilitic reasoning, Correlational reasoning, Combinational reasoning and investigate its effects on enhancing students' logical thinking skills through the science teaching on common education. And the teaching materials was implemented to 110 students in middle school over about six months. The results indicated that the experimental group presented statistically meaningful improvement in logical thinking skills (p<05). Especially, this teaching stratege was effective on Conservational reasoning, Variable-controlling reasoning, Combinational reasoning but was not effective on Proportional reasoning, Probabilitic reasoning, Correlational reasoning (p<.05). Logical thinking according to the teaching strategy skill was not affected by gender, cognitive level, academic achievement (p<.05).

Effect of Regulatory focus and Theory of Intelligence in the order of learning (학습순서 결정에서 지능관점과 조절초점의 영향)

  • Cho, Hyeseung;Kim, Kyungil;Bae, Jinhee
    • Korean Journal of Cognitive Science
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    • v.31 no.4
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    • pp.137-154
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    • 2020
  • Psychological properties of learners have influence on learning behaviors in various ways. The purpose of this study was to examine how the goal orientation of learners affected the learning time distribution method. Regulatory focus and theories of intelligence were measured and manipulated in order to differentiate participants' goal-oriented state. Two variables are known to be key variables influencing learner's goal orientation, inducing the approach-avoidance strategy and mastery-performance oriented attitude. In the experiment, the control focus was divided into two groups based on the inclination test score (regulatory Focus Questionnaire, RFQ), and TOI(theory of intelligence) was temporally induced through manipulation to confirm the interaction between the two variables. Participants were able to determine the order of learning freely by learning a set of Spanish-Korean word pairs and then selecting the items they would like to re-learn. Word pairs consisted of difficult or easy items, and learners could learn the same word many times if they wanted to. In the results, promotion-incremental group showed allocating difficult word-pairs in early time.

Ubiquitous in Corrugating Factory (골판지제조공장의 새로운 패러디)

  • Jeon, Jae-Hyeong
    • Corrugated packaging logistics
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    • s.63
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    • pp.87-90
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    • 2005
  • 1856년 7월 7일 영국에서 에드워드 찰스 힐리와 에드워드 엘리스 알렌 (Edward Charles Healey & Edward Ellis Allen)에 의해 골판지가 처음 발명되었고, 15년후인 1871년 12월 19일에 현재의 골판지상자 형태의 특허가 미국의 알버트 L. 존스(Albert. L. Jones)에게 취득 된지 130여년이상이 지난 이 시대에는 실로 다양한 분야에서 골판지를 사용하고 있지만, 주 사용분야는 포장산업의 분야이다. 과거에는 포장의 주목적은 첫째 포장 내용물(상품)의 보호 둘째 상품의 운송과 적재 및 취급의 편리성 셋째 상품 구매동기 유발의 순서이었으나 최근에는 첫째와 둘째의 목적은 필수불가결한 것이고 세번째의 상품 구매동기 유발의 목적에 더 큰 비중이 있는 추세이다. 따라서 포장재의 규격은 생산자의 입장에서는 보다 단순해지고 규격화 되는 것이 생산코스트의 절감과 생산성 향상의 지름길이지만 (그러나 더욱 복잡해지고 비규격화 되는 것이 제품 부가가치가 더 높을 수도 있기 때문에 여기에는 보다 신중한 판단이 필요하다)각종 통신기술, 인터넷과 I.T산업의 발달과 더불어 소비자가 언제라도 상품의 다양한 정보에 쉽게 접할 수 있는 이시대에는, 다양한 소비계층의 NEED를모두 만족시켜 줄려고 하는 상품 개발자의 제품설계 및 개발과 판매전략에 의해 더욱 더 상품은 다양해지고 이에 따라서 포장재의 형태도 더욱 다양해지고 복잡해지고 있다. (필자의 판단으로는 앞으로 보다 더 다양해지고 복잡해지고 있는 추세이다.) 즉 다시 말하면 이러한 다양한 형태의 포장재의 변화를 수용하여, 가장 높은 가격 경쟁력으로, 적시에 가장 빠르게 생산하며 공급할 수 있는 능력을 갖춘 포장재 제조업자 만이 미래에는 적자생존 할 수 있다는 결론이다.

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The Effect on Motivation and Problem Solving Ability of Problem Based Storytelling Programming Learning (문제중심 스토리텔링 프로그래밍 학습이 학습동기 및 문제해결능력에 미치는 효과)

  • Gu, JungMo;Park, Jung-Ho;Song, JeongBeom;Bae, Youngkwon;Ahn, SeongHun;Lee, TaeWuk
    • The Journal of Korean Association of Computer Education
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    • v.12 no.1
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    • pp.23-32
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    • 2009
  • Problem-solving ability have become extremely important in today's world. Programming may help to induce problem-solving ability. However, programming may give cognitive overload and offense against learning motivation. Therefore it is necessary that we should develope strategies to increase motivation on elementary programming classes. We developed a programming learning design and supporting system that combine problem-based learning and storytelling to induce motivation and problem solving ability. And then, we implemented the developed course in elementary school. The result of the research shows that the developed programming classes had positive effect on the development of elementary student's motivation and problem-solving ability.

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Development of 4E&E Learning Cycle Model using Learning Motivation for School Science (과학 교과에서 학습 동기 전략을 활용한 4E&E 순환학습모형의 개발)

  • Ha, Tae-Kyoung;Shim, Kew-Cheol;Kim, Hyun-Sup;Park, Young-Chul
    • Journal of The Korean Association For Science Education
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    • v.28 no.6
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    • pp.527-545
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    • 2008
  • This paper suggested a 4E&E Learning Cycle Model using learning motivation for students in science education. The model has been developed on the basis of motivational and instructional design. The 4E&E Learning Cycle Model has four phases such as engage, explore, explain and expand, and two subsidiary phases such as evaluate, and feedback provided with at each phase. The model has gone a process of instruction with learning effects evaluation and providing feedback in science classroom, which facilitate to increase the effectiveness of learning activities. Especially, the 4E&E Learning Cycle Model using motivational learning strategies makes the learners be attractive to and immersed in instruction. This model has potentials in educating students in science education.

Design and Implementation of Web-Based English Learning Courseware for applying for the ARCS Motivation Model (ARCS 학습동기화 모형을 적용한 영어 학습 웹 코스웨어의 설계 및 구현)

  • Lim, Yu-Taek;Chung, Jae-Yeul
    • The Journal of Korean Association of Computer Education
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    • v.3 no.2
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    • pp.11-20
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    • 2000
  • This study is to develop the web-based English learning courseware and improve the motivational attributes, with systematic methods called the ARCS model of Keller. There are four categories to the ARCS motivation model : Attention, Relevance, Confidence, Satisfaction. Applying these four components to web-based courseware strategically will enable learners to be taught English conversation more effectively and more systematically. In order to implement this study, the main web pages are made of ASP(Active Server Page). Personal Web Server is used as the web sever and Authorware is employed as a courseware authoring tool.

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Effects of Country-of-Origin Dimensions on Product Evaluations: A Role of Motivational Focus (원산지 개념의 구성 차원이 소비자의 제품평가에 미치는 영향: 동기성향의 효과)

  • Shin, Sohyoun;Kim, Sanguk;Chaiy, Seoil
    • Asia Marketing Journal
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    • v.10 no.2
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    • pp.71-98
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    • 2008
  • Considerably many numbers of studies on country-of-origin(hereafter COO) effects have been presented in international business and marketing areas. Recent studies have been included the effects of COO of manufacture, parts, and design, as well as the effects of brand origin, reflected by the accelerating convergent manufacture circumstances and increasingly competitive environments. Moderating constructs such as knowledge of product category and involvement as individual variables, have been also introduced and researched in various angles. In addition, how the effects of COO occur as processes is also argued in previous studies. This research has attempted to explain business corporation's strategic decisions on choosing a domain of its product manufacturing for several critical reasons, for cost reduction or better image. We displayed two constructs of brand and manufacture in a positive and negative country image group to reconfirm the existence of the effects of COO. Additionally, the effects of respondents' regulatory fit between their motivational focus and the contents of product messages, have been declared. Furthermore the respondents' motivational focus moderates the main effect of COO on product evaluations in a positive 'made-in' combination, while, surprisingly, it does not statistically moderate in a negative, except attitude. Based on the results, implications and suggestions on how to plan and execute more effective marketing strategies regarding COO dimensions, especially COO of manufacture, are separately presented for each situations when it has already been determined and when it is to be.

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