• Title/Summary/Keyword: 대중의 인식

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A Study on Mass Communication′s influence on the Consumers′ Cognition of Home Interior Remodeling (소비자의 주거공간 리모델링 인식에 영향을 추는 대중매체에 관한 연구)

  • 김남효
    • Korean Institute of Interior Design Journal
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    • no.28
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    • pp.3-10
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    • 2001
  • The purpose of this study is to identify the cognition differences of home interior remodeling and preference of mass media among consumers and analyze relationship between remodeling perception and mass communication. The data are collected through questionnaire surveys, which included demographic information and preference of remodeling, mass communication from adult consumers who live in Seoul. 223 samples are collected, and are analyzed by using SPSS-WIN program. The major results are as follows: Most of the media are preferences above the average. TV media is a leading mass communication, which has an effect of most consumers. Internet business preference is found at young, male, white color business group and small family. Remodeling has been a strange word with consumers, but now on its needs are spread among the public that is provide to solve the problem which were found in their home on the influence of mass communication.

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An Improvement Method for the Braille Labeling of Beverage Products Using OpenCV (OpenCV를 활용한 음료 제품 점자 표기 개선 방안)

  • Choi, Hyo Hyun;Moon, Su Hyun
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2022.07a
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    • pp.447-448
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    • 2022
  • 본 논문에서는 대중의 참여를 통해 캔 음료 제품의 점자 표기 실태를 파악하고, 음료 제조사가 이를 개선하도록 유도하는 방안을 제안한다. 캔 음료 상단에 표기된 점자를 촬영한 이미지에서 OpenCV를 통해 점자의 윤곽을 검출하고, 검출된 윤곽의 좌표를 계산하여 점자를 국문으로 번역하는 모듈을 개발한 후 서버에 이식한다. 서버와 통신하는 모바일 애플리케이션을 개발하여 소비자가 점자 이미지를 서버에 업로드하고, 점자의 인식결과를 확인할 수 있도록 한다. 점자 표기가 적절하지 않다고 판단하는 경우 해당 제품에 대한 정보를 기록하도록 하고, 제조사 별로 제보된 횟수의 순위를 제공한다. 이를 통해 소비자는 올바른 점자 표기를 제공하지 않는 제조사를 파악할 수 있으며, 제조사는 이를 의식하고 점자 표기를 개선할 수 있는 효과를 기대한다.

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Study on the Consciousness of the General Public toward Wetland Conservation Issues (우리나라의 습지보전에 관한 국민인식도 분석)

  • Bang, Sang-Weon;Shin, Ka-Eun
    • Journal of Wetlands Research
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    • v.11 no.1
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    • pp.83-90
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    • 2009
  • In order to analyze the consciousness of the general public toward wetland conservation issues, three hundred people, chosen to reflect a representative sample of the issues, including the general public and stakeholders of wetlands in Korea, were questioned for a one month period from September 5th, 2007. With regard to a question about the current level of wetland conservation in Korea, only 9.7 percent of the survey group answered that it has been adequately conserved. This suggests that there is a strong need to reform existing policies and management frameworks pertaining to wetland conservation. While the stakeholders recognized the public values derived from wetlands very well, 58.8 percent of the general public did not understand the values at all. This suggests that increased and systematic education and public relations programs for wetlands and their public values should be launched, especially for the general public. With regard to the effects brought about by levels of wetland conservation, 83.2 percent of the survey group answered that wetland conservation was very important for both the natural environment and development of Korea, while 63.5 percent of the group answered that it was very important for themselves and their family. Surprisingly, 85.1 percent of the survey group said a wetland should be conserved, even though there are no direct economic benefits from doing so. With all these survey results, the general public in Korea thinks that wetlands are an important and precious public asset which should be passed to the next generation.

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A Study on the Perception Change of Bats after COVID-19 by Social Media Data Analysis (소셜미디어 데이터 분석을 활용한 COVID-19 전후 박쥐의 인식변화 연구)

  • Lee, Jukyung;Kim, Byeori;Kim, Sun-Sook
    • Journal of Environmental Impact Assessment
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    • v.31 no.5
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    • pp.310-320
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    • 2022
  • This study aimed to identify the change in the public perception of "bats" after the outbreak of the coronavirus (COVID-19) infection. Text mining and network analysis were conducted for blog posts, the largest social network in Korea. We collected 9,241 Naver blog posts from 2019 to 2020 just before the outbreak of COVID-19 in Korea. The data were analyzed with Python and NetMiner 4.3.2, and the public's perception of bats was examined through the relationship of keywords by period. Findings indicated that the frequency of bat keywords in 2020 increased more than 25 times compared to 2019, and the centrality value increased more than three times. The perception of bats changed before and after the outbreak of the pandemic. Prior to COVID-19, bats were highly recognized as a species of wildlife while in the first half of 2020, they were strongly considered as a threat to human society in relation to infectious diseases and health. In the second half of 2020, it was confirmed that the area of interest in bats expanded as the proportion of ecological and cultural types ofresearch increased. This study seeks to contribute to the expansion and direction of future research in bats by understanding the public's interest in the potential impact of the species as disease hosts post the COVID-19 pandemic.

소량의 방사선은 인체에 유익

  • 한국원자력산업회의
    • Nuclear industry
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    • v.8 no.6 s.64
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    • pp.72-85
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    • 1988
  • 방사선이라고 하면 일반대중은 대개의 경우 두렵고 무서운 것으로 인식하고 있다. 그러나 오스트레일리아 원자력위원회의 Keith Brown씨는 ATOM지 4월호에 소량의 방사선량은 우리 인체에 유익할지도 모른다는 몇가지 증거를 제시하였다.

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딸에 대한 긍정적인 메시지 - 위풍당당 여성 행진곡

  • 손은진;조혜전
    • 가정의 벗
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    • v.37 no.6 s.430
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    • pp.28-29
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    • 2004
  • 여성에 대한 긍정적인 연구와 이해가 있어왔지만 여전히 우리나라에서는 남아선호 대한 인식이 뿌리깊게 남아있는 것이 사실이다. 각종 대중매체를 통해 다루어지는 부정적인 여성의 이미지에서 벗어나 사회 각 분야에서 노력하고 있는 여성에 대한 긍정적인 메시지가 많이 다루어지길 기대한다.

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영국에서의 원자력홍보 - 일반대중과의 의사소통이 과제

  • 한국원자력산업회의
    • Nuclear industry
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    • v.6 no.11 s.45
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    • pp.142-146
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    • 1986
  • '영국원자력산업계는 원자력에 대한 사회인식의 개선을 모색하기 위해 전담기구인 원자력발전정보그룹(NEIG)을 설립하였다. 최근 이 그룹의 초대회장인 Tom Margerison씨가 Nuclear Engineering International지 기자와의 대담에서 그의 취임후 1년간의 이 그룹의 활동상황을 밝혔다.'

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The Effects of Neighborhood and Mass Media Experience on the Prosocial Behavior of Children - Focusing on the Mediating Effect of Empathy (이웃 및 대중매체경험이 아동의 친사회적 행동에 미치는 영향 - 공감능력의 매개효과를 중심으로)

  • Hwang, Hyewon
    • The Journal of the Korea Contents Association
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    • v.21 no.1
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    • pp.615-625
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    • 2021
  • The purpose of this study were to examine the effects of neighborhood and mass media experience on the prosocial behavior of children and to verify the mediating effect of empathy. For this purpose, 419 5th and 6th elementary students living in Chungbuk area were included in this study. The data were analysed using SPSS and the main results of this study are as follows: First, the levels of positive mass media experience, empathy, and prosocial behavior were significantly higher in girls than boys and children who perceive their economic status as high showed higher satisfaction on their community environment, empathy, and prosocial behavior than the others. Also, neighborhood and mass media experience had significant effects on the empathy and prosocial behavior of children. Especially positive mass media experience was the most powerful predictor of empathy and prosocial behavior. Finally, the satisfaction of their community and the positive mass media experience had direct effects on the prosocial behavior of children and had indirect effects through empathy. That is, the partial mediating effects of empathy were verified. Based on the results, several practical intervention strategies for improving empathy and prosocial behavior of children were presented.

Designing Mobile Application for Improvement in Public Understanding of Blood Donation (헌혈에 대한 대중 인식 개선을 위한 모바일 어플리케이션 디자인)

  • Heo, Sun-Joo;Choe, Jong-Hoon
    • The Journal of the Korea Contents Association
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    • v.11 no.4
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    • pp.112-120
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    • 2011
  • Korean Blood Services have grown with history of half a century or more, and in its developing process, technological growth have contributed largely toward it. However, Korean Red Cross and public blood centers are finding difficulty in their business because the public doesn't feel necessity of blood donation and have distrust in current blood management system. Recently, smart phone shows new possibility to the modern life as it plays a role of micro PC. With this tendency, mobile application is being highlighted as a new media. Therefore this paper aims to propose an application called 'Nanumi'(tentatively named) to improve negative awareness about blood donation. For specific development suggestion, I analyzed existing theses and applications. Also, I interviewed experts in blood management and did a public survey to firm up necessity and appropriateness of this research. In this paper, I proposed structure of functions and UI design for the application.

Analysis for Changes of Mode Choice Behavior from Providing Real-time Schedule for Public Transportation by Smartphone Application (스마트폰 애플리케이션을 이용한 대중교통 운행정보 제공에 따른 통행자 수단선택 행태변화 분석)

  • Choi, Sung-Taek;Rho, Jeong-Hyun
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.11 no.6
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    • pp.60-69
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    • 2012
  • Public Transport Information Service which use smartphone Apps has received attention as the way of solution that reduced transport problem. Smartphone can offer real-time information because of a LBS(Location Based Service) system. This study try to find out which factor affect mode choice ratio of public transport, especially smartphone Apps. The result shows that rising oil price, traffic congestion, public information service with smartphone apps, BIS(Bus Information System) factors get 0.39, 0.27, 0.18, 0.16 scores with paired comparison. Younger and student respondents prefer smart phone public information service. Decision Tree shows that the most important decision factor is smartphone information service factor.