A Study on Customer Loyalty and Word-of-Mouth Effect according to Character Trait of Patient in Dental Clinics (치과내원환자의 성격특성에 따른 고객충성도 및 구전효과 연구)
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- Journal of the Korea Academia-Industrial cooperation Society
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- v.12 no.12
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- pp.5819-5826
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- 2011