• Title/Summary/Keyword: 기대 이미지

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Unconscious Signs in Visual Signification of Lacan's Metaphor (라캉 은유의 시각적 의미작용을 통한 무의식적 기호 연구)

  • Park, Sang-Hyeok
    • The Journal of the Korea Contents Association
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    • v.15 no.4
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    • pp.88-96
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    • 2015
  • The universe of discourse presented in the visual image is bound up with the experience and culture of parties; its sender and recipient. Signification of visual message is revealed through the mutual independent process. The mechanism where production of signifiant by sender and reception of metaphoric signifiant function unconsciously can be applied to Lacan's theory;"The unconscious is structured like a language". By applying Lacan's metaphoric formula which takes linguistic approach to visual image it is suggested that analysis of signification is possible. This analysis can be a base for seeking varied level of signifiant presented in visual metaphor logically and practically. Metaphoric structure of the signifiant and the matrix analysis can develop a creative idea and propose a practical way for the visual image production. Thus empirical study about nastic response and the future analysis result is expected to be possible.

The Effect of Label Design Images on the Intention of Purchase in Convenience Store Lunch Box (편의점 도시락의 라벨 디자인 이미지가 구매의도에 미치는 영향)

  • Kang, Eun-Young;Kim, Seung-In
    • Journal of Digital Convergence
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    • v.18 no.11
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    • pp.493-500
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    • 2020
  • The purpose of this study is to analyze the effect of the visual element of the label design image of premium lunch boxes and general lunch boxes on purchasing intention. As a method of research, the label design images and purchase intentions of premium lunch boxes and general lunch boxes from the nation's leading convenience store brands, Seven Eleven, GS25, and CU, were investigated through a survey, T-verification was conducted based on the measured average value and standard deviation was completed after analysis with SPSS 21. The results of the study showed that the label design of premium lunch boxes was recognized by consumers as a premium image that was a point of differentiation from general lunch boxes, and that the proportion of "quality" and "menu composition" was high, This indicates that convenience store premium lunch boxes could also offer consumers a competitive edge in value that is considered premium other than "price."

Development of New Internet Advertising Method based on Text Keyword in Web Page (웹 페이지내의 텍스트 키워드를 기반으로 한 새로운 인터넷광고기법 개발)

  • 진교홍;이혜원
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.7 no.6
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    • pp.1202-1209
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    • 2003
  • With explosive growth of Internet users, the market share of electronic commerce becomes wider. Therefore the Internet is standing in the spotlight of a new medium of advertisement, and several Internet advertising methods have been implemented. However the banner advertising that is the typical internet advertising method is showing low click rate because of user's unconcern. Accordingly we propose a new Internet advertising method that makes expose advertising content on the background of web browser when user puts mouse pointer over a specified text. Internet users are willing to click a interesting text, just at that moment the advertising content is appeared on the background of web browser. Therefore we could expect high effectiveness of advertising and moreover after clicking the text, the advertising content is shown continually on the web browser. The proposed method, unlike banner advertising, various shapes of image can be applied and makes use of whole background of web page.

3-tag-based Web Image Retrieval Technique (3-태그 기반의 웹 이미지 검색 기법)

  • Lee, Si-Hwa;Hwang, Dae-Hoon
    • Journal of Korea Multimedia Society
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    • v.15 no.9
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    • pp.1165-1173
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    • 2012
  • One of the most popular technologies in Web2.0 is tagging, and it widely applies to Web content as well as multimedia data such as image and video. Web users have expected that tags by themselves would be reused in information search and maximize the search efficiency, but wrong tag by irresponsible Web users really has brought forth a incorrect search results. In past papers, we have gathered various information resources and tags scattered in Web, mapped one tag onto other tags, and clustered these tags according to the corelation between them. A 3-tag based search algorithm which use the clustered tags of past papers, is proposed in this paper. For performance evaluation of the proposed algorithm, our algorithm is compared with image search result of Flickr, typical tag based site, and is evaluated in accuracy and recall factor.

Analysis of the ROMizer of simpleRTJ Embedded Java Virtual Machine (simpleRTJ 임베디드 자바가상기계의 ROMizer 분석 연구)

  • Yang, Hee-jae
    • The KIPS Transactions:PartA
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    • v.10A no.4
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    • pp.397-404
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    • 2003
  • Dedicated-purpose embedded Java system usually takes such model that all class files are converted into a single ROM Image by the ROMizer in the host computer, and then the Java virtual machine in the embedded system executes the image. Defining the ROM Image is a very important issue for embedded system with limited memory resource and low-performance processor since the format directly influences on the memory usage and effectiveness of accessing entries in classes. In this paper we have analyzed the ROMizer and especially the format of the ROM image implemented in the simpleRTJ embedded Jana virtual machine. The analysis says that memory space can be saved up to 50% compared to the original class file and access speed exceeds up to six times with the use of the ROMizer. The result of this study will be applied to develop a more efficient ROMizer for a ROM-based embedded Java system.

Examining Categorical Transition and Query Reformulation Patterns in Image Search Process (이미지 검색 과정에 나타난 질의 전환 및 재구성 패턴에 관한 연구)

  • Chung, Eun-Kyung;Yoon, Jung-Won
    • Journal of the Korean Society for information Management
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    • v.27 no.2
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    • pp.37-60
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    • 2010
  • The purpose of this study is to investigate image search query reformulation patterns in relation to image attribute categories. A total of 592 sessions and 2,445 queries from the Excite Web search engine log data were analyzed by utilizing Batley's visual information types and two facets and seven sub-facets of query reformulation patterns. The results of this study are organized with two folds: query reformulation and categorical transition. As the most dominant categories of queries are specific and general/nameable, this tendency stays over various search stages. From the perspective of reformulation patterns, while the Parallel movement is the most dominant, there are slight differences depending on initial or preceding query categories. In examining categorical transitions, it was found that 60-80% of search queries were reformulated within the same categories of image attributes. These findings may be applied to practice and implementation of image retrieval systems in terms of assisting users' query term selection and effective thesauri development.

A Study on the Color Image of Environment Shape Objects in University -Focusing on the Case of Kongju University- (대학 내 공공 환경조형물 색채 감성이미지 분석 연구 -공주대학교 사례를 중심으로-)

  • Kim, Hye-Jin;Chung, Ji-Bok;Choi, Jung-In
    • Journal of Digital Convergence
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    • v.17 no.6
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    • pp.349-354
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    • 2019
  • The purpose of this study is to measure and analyze color image scale when viewing the public objects installed in Kongju National University and the installation environment, and preferred colors and color image scale in the color planning. The research was conducted with the analysis of the sculpture installed in the school and the questionnaire for the students. As a result of the study, suggestions were made for points to be considered for user's perception of environmental sculptures in the school and when constructing the sculpture. This study approaches the color of the public environment sculpture installed in the school academically, and proposes factors to be considered in the color planning stage in the future. Therefore, it is expected that this study will provide appropriate guidelines for the installation and planning of the sculpture in the school.

A study on the natural history virtual reality contents using depaysement (데페이즈망 기법을 활용한 자연사VR 콘텐츠 연구)

  • Park, Ki-Deok;Chung, Jean-Hun
    • Journal of Digital Convergence
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    • v.17 no.6
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    • pp.365-371
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    • 2019
  • In this study, VR contents were produced by using the rose which is the material of the tomb of the surrealistic work wrestler of Rene Magritte, an artistic genre, as a motive. In conclusion, the distortion (spatial modulation) of the image scale is connected to the dynamic-curve and texture-soft areas, and the superposition (combination of contradictory images) is called the big-size, irregular-depth area, Are connected to the positions of big-size and irregular-space regions. The theme of the work was Dream, and the plants and roses patterns were produced in each timeline, and overlap, scale, distortion, overlap, distortion, and scale were used.

A Study of Railway Bridge Automatic Damage Analysis Method Using Unmanned Aerial Vehicle and Deep Learning-based Image Analysis Technology (무인이동체와 딥러닝 기반 이미지 분석 기술을 활용한 철도교량 자동 손상 분석 방법 연구)

  • Na, Yong Hyoun;Park, Mi Yeon
    • Journal of the Society of Disaster Information
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    • v.17 no.3
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    • pp.556-567
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    • 2021
  • Purpose: In this study, various methods of deep learning-based automatic damage analysis technology were reviewed based on images taken through Unmanned Aerial Vehicle to more efficiently and reliably inspect the exterior inspection and inspection of railway bridges using Unmanned Aerial Vehicle. Method: A deep learning analysis model was created by defining damage items based on the acquired images and extracting deep learning data. In addition, the model that learned the damage images for cracks, concrete and paint scaling·spalling, leakage, and Reinforcement exposure among damage of railway bridges was applied and tested with the results of automatic damage analysis. Result: As a result of the analysis, a method with an average detection recall of 95% or more was confirmed. This analysis technology enables more objective and accurate damage detection compared to the existing visual inspection results. Conclusion: through the developed technology in this study, it is expected that it will be possible to analysis more accurate results, shorter time and reduce costs by using the automatic damage analysis technology using Unmanned Aerial Vehicle in railway maintenance.

Tourism Images and Tourist Gaze: An Ethnographic Study on the Ethnic Tay Tourism Villages in North Vietnam (북부 베트남 따이족 관광마을의 이미지와 관광객의 시선에 관한 연구)

  • CHOI, Horim
    • The Southeast Asian review
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    • v.28 no.3
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    • pp.1-42
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    • 2018
  • This is an ethnographic study to explore the cultural tourism villages of the ethnic Tay people in Mai Chau district, Hoa Binh province, northern Vietnam. We can draw out the contradictions between the representations and realties by focusing on the patterns of everyday life in the villages as well as the tourists' actual gaze on the villages. This paper begins by describing the content of some of the current tourism promotional material about the villages and the ethnic Tay in order to understand the myths and images which the tourist industry identifies as worth viewing. And then, it provides descriptions on daily life in the villages and the tourists visiting the villages to discuss how tourism actually occurs in the villages. By focusing on the contradictions between the images and realities, a more actual picture of the villages can be seen. In addition, this paper tries to categorize the various types of tourists with different perspectives and motives visit the villages.