• Knowledge Management Research
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• v.23 no.1
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• pp.187-201
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• 2022

Online reviews written by tourists provide important information for the management and operation of the tourism industry. The star rating of online reviews is a simple quantitative evaluation of a product or service, but it is difficult to reflect the sincere attitude of tourists. There is also an issue; the star rating and review content are not matched. In this study, a star rating prediction model based on online review content was proposed to solve the discrepancy problem. We compared the differences in star ratings and sentiment by continent through sentiment analysis on tourist attractions and hotels written by foreign tourists who visited Korea. Variables were selected through TF-IDF vectorization and sentiment analysis results. Logit, artificial neural network, and SVM(Support Vector Machine) were used for the classification model, and artificial neural network and SVR(Support Vector regression) were applied for the rating prediction model. The online review rating prediction model proposed in this study could solve inconsistency problems and also could be applied even if when there is no star rating.

• The Journal of the Korea Contents Association
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• v.6 no.1
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• pp.102-113
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• 2006

This article presents the results of empirical studies on the Quality of F&B parts in Hotel services. The main aim is to describe and analyze service breakdown from the customer's point of view and thus create a basis for quality management. The aim is also to find out maximizing factors of sales volume with profit in hotel F&B parts based on the serving systems of F&B items, quality control, change and innovation. The results of the study show statistically significant differences between the each F&B parts in term of quality of foods, location of restaurant, service inconvenience condition, variety of menu, teamwork of empolyees, educational programme, hotel internal culture, etc. Marketing and management implications for effective targeting the market segments are discussed.

• 지역과문화
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• v.7 no.3
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• pp.81-108
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• 2020

This study aims to critically consider the local cultural policies of the government and local governments by village mural. Village murals, which began to be painted in the late 1990s, have been a nationwide cultural phenomenon for decades. In particular, it was consistently used as an important element of various local cultural policies implemented by the government and local governments. The government and local governments have been working on the project for two purposes: 'improving the residential environment' and 'activating tourism' but it has largely focused on 'activating tourism'. This study grasped the concrete status of major village murals across the country through field surveys, one of the case study methods. Also, through the analysis of official documents, the government and local governments operating in the village mural project were analyzed for the policy basis and administrative management plan. As a result of on-site surveys, most of the village murals across the country had problems such as uniform subject matter, low level representation, and poor follow-up management. This is partly based on the experiences and abilities of organizations and artists who participated in the village mural project, but fundamentally, it is due to the projects of the government and local governments that focused on short-term visual tourism rather than long-term improvement of the residential environment. It was confirmed that the projects of the government and local governments were carried out through vertical integration and that there were problems in the actual work, such as requiring specific topics, subject matter, designs and colors. As a result, the village murals 'objectify' the residents and 'romanticized' the place, resulting in a unified visual representation. Therefore, this study suggests that the administration and accounting should be strictly managed, but in actual work, the vertical integration structure should be eased by simplifying various documents and procedures, as well as rich cultural understanding of the target place, selection of various topics, and original subject matter and expressions.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.3 no.4
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• pp.705-714
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• 1999

Modem society is an information society. This study analyzed the present state of marine information system and the analytical framework showing the study about if it is possible to construct marine information network and marine information system service. The results of this study is as follow: First, developing and complete stage, marine informations organization must be constructed. Second, the marine information policy in future must be able to unify all the areas. Third, the marine information system in future must be able to unify all the information systems. fourth, marine information systems must consist of marine-travel area, fisheries area, marine industry area, port area.

• Economic and Environmental Geology
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• v.38 no.3 s.172
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• pp.355-367
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• 2005

In Korea, it is reported that the study about tourism geology, which is a new branch af applied geology that would support the growth of ecotourism world-wide, is significantly deficient. The objectives of this study include (1) the promotion in geodiversity of tourism geology using the data for type and distribution patterns of geological and geomorphological landscapes resources, and (2) the redoubling of diversity in environmental interpretation programs offerend by National Parks Authority (NPA). According to this research results, 62 geological and geomorphological landscape resources in Naejangsan national park were observed. Weathering topography is the most discovered type followed by river, mountain and tectonic topography in decreasing order. It is thought that the above-mentioned data can be utilized to sort and filter by the discussion through consortium organized by geologist and geomorphologist. Furthermore, in order to promote the activation of developing user-oriented geotourism sites, the monitoring on demographical characteristics of geotourists, behaviora characteristics of geotourists within geotourism site, and the analysis for developing geotourism program and events should be accompanied. And, the support of geological engineering dealing the estimation of weathering degree and development of conservation techniques for the object of geotourism will improve the activation of tourism geology.

• Korean Journal of Heritage: History & Science
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• v.43 no.1
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• pp.4-27
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• 2010

In this article, concepts, types, and aspects of geological heritage with increasing interests as utilization as tourist attractions domestically and internationally are introduced, and the characteristics of the interpretive facilities for geological heritages in western Australia, one of the most famous geotourism areas, are considered. Based on this, the potential geotourism for the Korean Cretaceous geological heritages including dinosaur fossil sites is discussed in diverse aspects including academic values, academic and tourism infrastructures, characteristics of geotourists, systematic devices for conservation of geological heritage, economic value, and sustainability as tourist attractions. Although the Korean Cretaceous geosites are not quite competent in their scale or diversity when compared to world-class geosites, convenient access, world-class unique geographical characteristics of each geosites, and relatively cheaper travelling expenses seems to be able to give the geotourism of the South Korean Cretaceous geosites a competitive edge, attractive for international and domestic tourists seeking unique experience of 'Age of dinosaurs' for short periods with easy access from metropolitan areas and low costs. Likewise, the development of geotourism for the Korean Cretaceous geosites can revitalize the geotourism industry in South Korea, contributing to the growth in job opportunities, including students majoring in geological sciences at University.

• 건강소식
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• v.32 no.7
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• pp.32-33
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• 2008

한반도 서남부에 위치한 전라북도는 산과 들, 바다가 어우러진 아름다운 지역이다. 동쪽은 높고, 서쪽은 낮은 계단식 지형을 이루고 있는 쌀의 주산지로 한국농업의 상징인 곳이다. 전라북도의 자치행정을 관장하는 지방행정기관 전라북도 도청은 전주시 완산구 효자동에 자리 잡고 있다. 복지 공동체 구현, 선진농업 육성, 지역경제의 발전, 문화관광 특성화 등의 사업을 추진 중인 전라북도는 지역민들이 쉽게 문화나 여가를 즐길 수 있도록 편의시설을 두루 갖춘 곳이기도 하다. 특히 새만금 사업과 태권도 공원을 추진 중에 있는 등 지역발전에 앞장서고 있다. 그리고 무엇보다 전라북도는 한국건강관리협회 전북지부와 함께 지역주민들에게 더 나은 삶을 제공하고 건강한 신체와 건강한 정신을 추구하고자 건강검진 사업을 활발히 진행할 예정에 있다.

• Proceedings of the Korean Society for Information Management Conference
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• 2018.08a
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• pp.47-50
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• 2018

2008년 도서관분야 국가승인통계 생성과 더불어 국가도서관통계시스템이 구축되었다. 본 연구는 국가도서관통계시스템 구축 이후 10년을 맞이하여 도서관통계데이터를 제공하는 국가도서관통계시스템이 도서관 정책 및 연구의 기초자료로 활용된 사례를 분석하였다. 데이터 수집은 한국한술지인용색인(KCI) 및 온-나라정책연구(PRISM)를 활용하여 2008년~2018년도에 발행된 학회지와 정책연구를 대상으로 하였다. 해당 데이터는 국가도서관통계시스템을 참고한 논문 95건, 정책연구보고서 39건이다.

• The Journal of the Korea Contents Association
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• v.8 no.3
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• pp.127-137
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• 2008

Major purpose of brand establishment of city is to give pride for the citizen and to enhance the city value through improving city image. As modern society wants aggressive and active attitude from all fields, the city, which means as human place of residence, has to try to change for human life and prosperity. It is true that the establishment of brand is shown through politics, economy, society, culture and art, however travel effect and profit creation should be most important. In actual circumstance of our country, that travel deficit is getting increased. the brand establishment of city is more concerned. To build a city, history and time is essential elements. It may be impossible that consistent direction and meaning continue throughout long terms, but after all, the kernel of tourism contents is that idea and development is concentrated focusing consistent direction and meaning. To solve this, problem of strategy and direction was researched through analysis of foreign cities, and also understanding of future role of city in 21st century make a base for rebirth as international travel city. After city brand establishment based on continuous management, it is very important to make city which has strong image power.

• The Journal of the Korea Contents Association
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• v.9 no.5
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• pp.293-303
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• 2009

This study is to solve the problems arising from preserving the value of Bukhansan National Park as a precious tourism resource in South Korea. In order to effectively examine the value of preserving the resource, some cases of foreign countries having advanced skills and experiences in managing their national parks are examined so as to apply them to managing Bukhansan National Park. With this developed preserving method, this study mainly focuses on inducing the ways how to permanently maintain its value. Furthermore, some solutions for the problems through analyzing the current situation of Bukhansan National Park are suggested with additional proven opinions of serveral specialists interviewed. As a result, this study is expected to contribute on preserving the value of Bukhansan National Park which is one of the greatest properties in Korea.