• Title/Summary/Keyword: , AHP 분석

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An Empirical Study on the Weight of Purchasing Factors according the Purchasing Style Using the AHP (계층분석과정을 이용한 소비자의 구매행태에 따른 구매요인별 중요도에 관한 실증적 연구)

  • Kim Shin-Joong
    • Journal of the Korea Society of Computer and Information
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    • v.10 no.5 s.37
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    • pp.259-270
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    • 2005
  • The primary research objective of this study is to evaluate a weight of purchase decision making factors according to the purchasing style. In this study, the purchasing style is classified into two categories-online shopping and offline shopping group. This study adopts the AHP method to calculate a weight of factors. For this purpose, 22 purchasing factors which affect on consumer purchasing decision making are classified into four factors - a product related factor, a convenience related factor, a purchasing risk related factor and a shopping enjoyment related factor. In this study, the weights of purchasing factors are evaluated according to 1)the purchasing style-online and offline Purchasing group, 2)the frequency of online shopping-high and low group, 3)the media used for online shopping-the TV home shopping and Internet home shopping group. The result shows that there are difference the weight of factors according to the purchasing style.

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Making Primary Policies for Reducing Particulate Matter (미세먼지 저감을 위한 정책 선정 연구)

  • Kim, Bong Gyun;Lee, Won Sang;Jo, Hye In;Lee, Bong Gyou
    • The Journal of Society for e-Business Studies
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    • v.25 no.1
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    • pp.109-121
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    • 2020
  • The purpose of this study is to find out primary policies for reducing PM(particulate matter) as well as for improving the quality of life. Serious particulate matters cause to diverse healthcare and economy problems including business transactions. Unfortunately, until recently there are very few researches regarding the decision-making process for particulate matter policies. This study has applied the AHP(Analytic Hierarchy Process) method to develop cooperative policy making processes. The upper layer of this hierarchy analysis consists of four parts, i.e., transportation, production facility, living environment, and urban planning management. And each upper layer parts has their own three policies. 25 experts including policy-makers, academic researchers and industrial specialists have decided the primary policies and directions. The most significant PM policy is the mandatory reduction of air pollution and suspension of factory operation in the production industry. The results of this study can lead to guidelines for making environmental policies.

Weighting assessment on evaluation indicators of dam rehabilitation using the AHP analysis (AHP분석을 통한 댐 재개발 평가항목 중요도 평가)

  • Choi, Ji-Hyeok;Kim, Jong-Suk;Kwon, Ji-Hye;Moon, Young-Il
    • Journal of Korea Water Resources Association
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    • v.49 no.5
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    • pp.381-389
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    • 2016
  • In this study, we developed evaluation indicators of dam rehabilitation considering climate change in order to prepare for safety of aging dam facilities in accordance with changes in rainfall intensity. The validity and appropriateness of each indicator, and the evaluation criteria were selected for quantitative indicators for each detail through domestic and international case studies, literature review, and expert advice. The survey was carried out to estimate the importance of each indicator for dam rehabilitation. The subjective assessment of the respondents was rearranged using pairwise comparison from the Analytic Hierarchy Process (AHP). The reliability of the survey results was evaluated through consistent verification. In addition, a comparative assessment was carried out which evaluated the reliability importance estimation result to refine the criteria to distinguish rating scales between expert and non-expert groups on dam-related fields.

Public Infrastructure Practitioner's Recognition on Project Performance (공공토목공사 실무자의 성과요인 인식차이 분석)

  • Park, Hee-Sung
    • Korean Journal of Construction Engineering and Management
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    • v.8 no.2
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    • pp.93-100
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    • 2007
  • Performance measurement and evaluation is a critical issue in public funded civil infrastructure projects in recent years. As a results, Korean government has introduced the related policies and regulations based on the foreign cases to evaluate public construction projects. However, construction circumstances are different from other countries and the results from adopted regulations are not satisfied. Therefore this research proposes the critical success factors(schedule, cost, productivity, change order, safety, quality) for public construction projects based on previous related research outputs to successfully implement construction performance evaluation. Then, this paper also proposes the weights for the critical success factors. The proposed weights are developed by AHP of construction experts. Furthermore, the paper shows the difference of the weights of the critical success factors by project participants (owner, constructor, engineering, and inspector). This efforts will enhance the ability to develop an effective performance evaluation process and system for public construction projects.

A Comparative Study on the International Competitiveness of Chinese Shipping Industry (중국 해운산업의 국제경쟁력 비교연구)

  • Lee, Choong-Bae;Wan, Jun-Bin;Kim, Jeong-Hwan
    • Journal of Korea Port Economic Association
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    • v.28 no.1
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    • pp.289-312
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    • 2012
  • Shipping is a global industry, with 80% of the world's international trade of goods transported by sea. Many countries with large international trade volumes place great importance in developing their shipping industry. Recently changes in the world economy, international trade, world oil prices and other uncertainties have led to increased competition in the world shipping market. This is specially true, along the Pacific coast, where five of the world's major maritime countries, Japan, China, South Korea, Singapore and the United States are located. This paper aims to compare the international competitiveness of Japan, China, South Korea, Singapore and the United States with Port's Diamond Model and AHP analysis. The results of this research give some suggestions for international competitiveness of Chinese shipping industry, is very competitive in quantitative terms but is relatively weak in qualitative terms.

The Study for Development of evaluation scale in Korea performance supporting policy (한국 공연관광 정책지원을 위한 평가척도개발에 관한 연구)

  • Kim, Jang-Won;Kang, Do-Yong;Kim, Chul-Won
    • Journal of Digital Convergence
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    • v.12 no.5
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    • pp.443-450
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    • 2014
  • Korea performance tourism is becoming important role as a Korea tourism contents UNWTO emphasize 10 categories alternative tourism Culutural, Urban Tourism. In 2012, Foreign performance tourist surpassed 1.62 million. At this point government policy support is needed for qualitative development. To establish this support policy standard, evaluation scale is imperative. Delphi is designed as a performance expert group communication process which aim to achieve a convergence of opinion on Korea performance evaluation measures The AHP converts these evaluations to numerical values that can be processed and compared over the entire range of the problem. Evaluation Scale for Korea Performance is consist of 4 Main Category Division. This scale can suggest ways to improve Korea performances.

Evaluation of the Importance of Risk Factors in Real Estate Development Projects and Their Risk Management (부동산 개발사업의 위험요인 중요도 평가 및 위험관리 방안)

  • Park, Jae-Yong;Park, Won-Seok
    • Journal of the Economic Geographical Society of Korea
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    • v.13 no.4
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    • pp.681-696
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    • 2010
  • This paper aims to evaluate the importance of risk factors at each stage of real estate development projects, and to propose risk management plans. For this purpose, possible risk factors at each stage of real estate development projects are extracted through previous studies, questionnaire survey by real estate experts is conducted next. And finally, the importance of risk factors at each stage evaluated using the AHP method. The results of this study are as follows. First, according to the results of evaluating the risk factors by main categories, planning risks in predevelopment stage, licensing risks in developing preparation stage, and cash flow risk in development stage are appreciated as most important risks. Second, according to the results by sub categories, changes in consumer preferences in pre-development stage, contracts and licensing-related work in developing preparation stage, bankruptcy of developers and construction companies in development stage, and compensation for any kinds of accidents in management and operation stage are appreciated as most important risks. Third, the major risk management plans at each stage based on the analysis results are suggested.

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Criterion of Dwelling Selection on the People who Return to Farming & Going to Village by means of AHP - Centering on the People who Return to Farming & Going to Village in Jellanam-do in Korea - (귀농·귀촌인 주거지 선택 기준에 대한 AHP 분석 연구 -전라남도 귀농·귀촌인을 중심으로-)

  • Kang, Bong-Im
    • Journal of the Korean Institute of Rural Architecture
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    • v.19 no.4
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    • pp.1-8
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    • 2017
  • The purpose of this study is to deduce dwelling selection criterion and to consider change of values and consciousness of dwelling on people who return to farming & going to village. For that, questionnaire of evaluation of housing choice is conducted by people who return to farming & going to village in Jellanam-do by the AHP. The results are as follows. First, four factors as the primary hierarchy structure and 12 factors as the secondary hierarchy structure of dwelling selection criterion are deduced. The primary hierarchy are "education environment", "economic & Convenience in life", "residence safety and image", and "economic value". Second, weight value deduced from the primary hierarchy structure is showed that "economic & convenience in life(0.345)" is the highest and next is "education environment(0.262)". "Residence safety and image(0.237)", and e "economic value(0.157)" is relatively low(C.I. 0.213). Third, for the secondary hierarchy structure, the case of life convenience is showed that economic condition(0.403) is the highest, the case of educational condition is showed that education facilities(0.479), the case of residence safety and image is showed that residence area(0.490) is the highest, and the case of economic importance is showed that financial technology(0.470) is the highest.

A Study on the Development plan of Logistics Competitiveness of Hunchun Region (훈춘지역 물류경쟁력 발전방안 연구)

  • Li, Chunyu;AHN, Woo-Chul
    • Journal of Korea Port Economic Association
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    • v.35 no.3
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    • pp.125-150
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    • 2019
  • The Hunchun area is the only development and opening line in Jilin Province and the Changchun-Jilin-Tumen Developmental Plan area, and as a hub area for regional logistics, promoting the logistics competitiveness of the Hunchun area is an important factor in promoting economic development in the Northeast region. The purpose of this study is to derive the factors for activating logistics competitiveness in Hunchun area by applying SWOT analysis and to present them to policy-makers by drawing priority of factors for promoting logistics competitiveness in Hunchun area through AHP survey of Chinese and Korean logistics experts. According to the analysis, the weighting was high in order of opportunity factors and strength factors, and the priority was high in order of factors such as promotion and expansion of One Belt, One Road policies, active support through national policies, construction of international logistics center cities, construction of logistics centers, and supply of bulk cargo. Finally, from a comprehensive perspective, this study presented policy implications such as SO Strategy (Strength-Occupancy Strategy) and ST Strategy (Strength-War Strategy) focusing on the strengths of the Hunchun Region for the strategy of strengthening the logistics competitiveness of the Hunchun area.

A Study on Optimal Design of a Military Automated Logistics Center with Simulation and AHP (시뮬레이션과 계층분석법을 이용한 군 자동화 물류센터 최적 설계에 관한 연구)

  • Hwang, Eun-Seong;Baik, Seung-Won
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.15 no.2
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    • pp.725-734
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    • 2014
  • Modernization projects are actively underway to replace conventional logistics equipment for the development of the 21st century logistics management system. The modernized logistics system is expected to expand to each troops on future. In this paper, we deal with simulation of automated logistics center to analyse the current system. Especially, the alternative to the same scale is designed based on needs of military distinctiveness. As a result, it can be effectively compared the current system. The result obtained in this design process is comprehensively analyzed by the AHP(Analytic Hierarchy Process). The proposed method in this study is allowed to cost-effectively evaluate current and future automated logistics center. And, that is expected to contribute to modernization projects of the military logistics system.