The Journal of Information Systems (한국정보시스템학회지:정보시스템연구)

Korea Association of Information Systems (한국정보시스템학회)
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The Study of Prevention focus and Personality impact on adoption of Mobile convenient payments

예방초점 성향 및 성격과 모바일 간편 결제 시스템에 대한 연구

  • 김기호 (한성대학교 지식서비스 & 컨설팅학과) ;
  • 이형용 (한성대학교 경영학부)
  • Received : 2017.11.30
  • Accepted : 2017.12.19
  • Published : 2017.12.31
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Abstract

Purpose The purpose of this study is to forage for the factors for explaining the adoption behavior of the mobile convenient payment system based on the Personality Trait, Unified Theory of Acceptance and Use of Technology, and Regulatory focus. Design/methodology/approach This study made a design of the research model by integrating the factors of Unified Theory of Acceptance and Use of Technology with the factors of Big five personality traits on the basis of Samrt device environment. In addition, this study, did empirical analysis of the structural equation model by PLS(Partial Least Squares) in order to find out the relationship of personal factors and mobile convenient payment system's features. Findings According to the empirical analysis result, this study confirmed that the acceptance of mobile convenient payment systems is influence by personality traits and factors based on Unified Theory of Acceptance and Use of Technology and trust. In addition, this study find out that the behavior of an adoption of mobile convenient payment systems according to the type of regulatory focus.

Keywords

References

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