• Journal of the Korean Society of Costume
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• v.60 no.4
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• pp.30-44
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• 2010

The definition of pregnancy has changed as society and its values have developed through different periods of history. In the ancient period, the definition of a woman's fertility was that female deities provided fecundity to barren women and barren land, and protected both the pregnant women during the period of gestation and also the land during the time of growth. These goddesses also administered the appropriate ceremonial rituals for conception and childbirth, and for planting and harvesting. After that, for the last 2,000 years, the most conspicuous icon has been "The Virgin Mary with the Infant Christ". Mary was the mother of Jesus Christ and model for Christian women. However, the centuries the image of woman and pregnancy has been changed, modern society through education, careers and job opportunities allows many women to be more than just a wife or a mother. Moreover, in the 21st century, many pregnant women want stylish maternity wear because they are proud and their minds are opened by these new icons of birth culture as like the pregnancy of many famous stars. From this the purposes of this study are as follows, Firstly, to study on the meaning of woman's fertility from ancient period to present time by social changes. Secondly, to investigate the historical concept of the maternity wear for current modern maternity fashion market. Finally, to expect to use this study would be helpful basic data for develop of the new researches of the maternity fashion in the future.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.19 no.12
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• pp.186-196
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• 2018

Sports has become one way to improve our own health and to enjoy life by changing the lifestyle of modern-day people. Sports athletes not only give pleasure to the public, but also play a role in elevating a nation's reputation through sports. Tennis is popular with the public, and women players receive tennis wear from various sports companies to promote the designs to the public. This study considers the design-related characteristics of women's tennis wear through content analysis of design elements from the tennis wear in four major tournaments over the most recent five years. This is important in order to provide basic data on design directions for tennis wear in the future. The results of this study are as follows. First, the silhouette plays a role in enhancing activity by considering the physical movement of tennis players who are very active. Second, color emphasizes the rules and clarity of traditional tennis tournaments, and reflects a diversified trend in tennis wear by considering smooth game play by players and combining popular colors in the year. Third, patterns and decorations on material are used as a means to emphasize the esthetics of tennis wear, and tape plays an auxiliary role in emphasizing the physical beauty of women or preventing physical movement causing injury. In addition, sponsor logos are generally located at the center of the chest of tennis wear tops by mixing letters and images. This can be interpreted as a part of the marketing strategy to enhance clarity of the sponsor's brand.

• Fashion & Textile Research Journal
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• v.18 no.5
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• pp.577-587
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• 2016

This study aims to identify the design of men's wear that has the characteristics of expressing maximalism in men's wear collection and contribute to the field of men's wear fashion which expects new, original, and experimental fashion styles to be created. When it comes to research contents, this study first identifies the concept and characteristics of expression of maximalism in such fields as literature and art and based on this, makes a case study of men's wear fashion designs shown in men's wear collection and then understands the type of characteristics of expressing maximalism and the characteristics related to its expressive method in men's wear design. The study findings are as follows: First, expansion referred to the extreme avant-garde that changed the concept of fashion design by expanding clothes or accessories or exaggerating silhouettes. Second, fanciness continued to appear as a tool to use the luxurious decorations that applied fancy handicraft techniques and express the world of original design. Third, fusion represented the expression of various charms from one work without making any classifications between the tradition and the present and between the east and the west. Fourth, fantasy indicated the expression of surrealistic images by expressing the unbounded imagination through creative ideas.

• Journal of the Korea Fashion and Costume Design Association
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• v.19 no.1
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• pp.41-53
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• 2017

The purpose of this paper was to figure out the status quo of development of textiles in fashion industry by analyzing through in-depth interview with domestic women's wear converters on the process of textile planning. Professionals in top3 domestic women's wear converters were selected and interviewed in-depth on actual work process of textile development. The result of the research is as follows. First, the interviewed converters were having transactions with entire domestic target market of women's clothing and also exporting to China. Second, production of textile was mostly domestic, with some from China. Third, the number of textile development was 20 - 50 items per season accordingly to size of converter, and the number was larger if taking into account the sourcing development, the special finished fabric development and the print design development. Fourth, for methods to gather information, converters got ideas through overseas exhibitions, overseas color swatch books, fashion-related web sites and market research. Fifth, when setting up direction of textiles, it was investigated that they had motif from in-trend material or on previous season's best-selling material. Sixth, textile planning map did not start from early in season but prefers in-progress board map. Seventh, ways for many method types for textile planning were found depending on sales type of converter and textile production price.

• The Research Journal of the Costume Culture
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• v.22 no.6
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• pp.997-1010
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• 2014

The purpose of this study is to propose the information and idea that can be applied to color planning by investigating preferred color according to ages, items by distribution of 30s~50s women. As the survey method, questionnaire survey and one-to-one investigation by preparing the color table of basic color and trend color were conducted, and total of 280 questionnaires were used for statistical analysis. The results of this study areas follows. First, in basic color, there were significant differences in preferred hues and tones by age groups. The preferred hues were N, PB in all ages, and the higher the age, the more people preferred vivid tones. Second, in basic color, there was significant difference in preferred hues of jumpers, one-pieces by distribution, and the preferred hue was found to be N in the items except jumpers. There were significant differences in preference tones of all items according to distribution. Third, in trend color, there was no significant difference in preferred hues by age groups. Preferred tones had significant differences by distribution, and the higher the age, the more people preferred vivid tones. Fourth, in trend color, some items had significant differences in preferred hues and tones by distribution. B was preferred in all age groups, and vivid tones were more preferred in wholesaler than the department store. Based on these results, this study proposed 30s~50s women's wear color planning idea that applied consumers' preferred color according to ages and items by distribution.

• The Journal of the Convergence on Culture Technology
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• v.9 no.4
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• pp.727-737
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• 2023

This study aimed to provide basic data for the design and R&D of golf wear intended for 64 people in their 40s, 50s, and 60s by identifying the needs for golfers through a survey of golf wear purchasing conditions and preferences. The findings shows that purchases are made at permanent discount stores, and information about products are discovered through TV and Internet advertisements. Golf wear is purchased once or twice a year, with annual expenditures ranging from KRW 500,000 to less than 1 million, with single purchases ranging from KRW 200,000 to less than 500,000. When purchasing golf wear, design was considered first, with women preferring white garment, while men preferred black and gray ones. Men tended to prefer a PK collar button fastening style, while women preferred a knit style with a round neckline. Women preferred semi-fitted and fitted styles, while men preferred semi-fitted and loose-fitting styles, showing significant differences. When considering the production of golf wear, the younger the age of the consumer, the more the results indicated that the design needed to look younger, so it is the necessary to design golf wear that reflects the functional need of golfer while prioritizing designs for various ages.

• Journal of Fashion Business
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• v.17 no.5
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• pp.120-137
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• 2013

Nowadays, due to the increase of the aging population and the decreased size of the traditional nuclear family, pet dogs are considered to be important member of the family. The pet industry has been growing every year; subsequently, is essential to develop practical patterns and designs which are appropriate for the structure and movement of pet dogs. However, studies for developing a new form of pet dog's wear patterns and designs are limited. This study develops an all-in-one pattern which is based on pet dog's size, designs pet dog's wear items based on all-in-one patterns, and provides support to the manufacture of pet dog's wear. The results are as follow: 1) An analysis for the categories and design characteristics of all-in-one pet dog's wear according to the research from the online pet dog's wear shopping sites is provided. Eight categories are classified as follows: rompers, body suit, coveralls, training suit, special clothing, overalls, rain coat, and hanbok. 2) The production of all-in-one pet dog's wear basic pattern based on the basic bodice pattern from the prior studies and the manufacturer's patterns are being displayed. 3) Developments of the patterns and designs for eight all-in-one clothing consider the design characteristics and the situations. 4) Developments of the previous eight items illustrate the results of this research.

• Fashion & Textile Research Journal
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• v.19 no.3
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• pp.302-311
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• 2017

The purpose of this study is to develop an aesthetic and functional bicycle wear for new senior women in their 50s and 60s. We developed bicycle wear that is friendly to bicycling posture and reflects the preference of new senior women. Both the expert group and the subject group evaluated the appearance, completeness of clothing and motion functionality. The results are as followed: First, in the evaluation result of the expert group regarding the appearance and completeness of clothing, high scores are given to design, materials, color scheme, the trends suitability as well as the appearance with regard to clothing fitness. Second, in the results of the evaluation of the appearance and movement functionality targeting the subject groups, movement functionality was rated higher than appearance. In the case of the appearance evaluation, adhesion of both jacket and pants was rated very highly, which is considered to come from the elasticity of the material. In the functionality evaluation, what were pointed out as inconvenient details in the prior studies were found to be all improved and the sleeves and armpit parts were rated highly. Therefore, the pattern design and the usage of the materials suggested in this study were found to be very suitable in the movement on the ride of bicycle.

• Journal of the Korean Society of Clothing and Textiles
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• v.28 no.1
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• pp.143-153
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• 2004

The Purpose of this study is provide fundamental data on a suitable sizes of ready-to-wear for women. The subjects of the survey were 300 female of 18 to 24 years old. They were measured direct anthropometry. Height, bust girth, waist girth and hip girth were grouped by KS interval. Data were analyzed by use of Cross Tab method. The results of this study were as follows. Body group of the anthropometric measurements were summed up as follows. Height was divided into 4 section(155-170), bust girth was divided into 7 section(76-94), waist girth was divided into 6 section(61-76) and hip girth was divided into 9 section(84-100). The characteristics of cross tab can be summarized as follows. Section with application ratio are 155-160cm of height, 82-85cm for bust girth, 64-70cm for waist girth and 86-94cm for hip girth. The sizes of high cover ratio of well-fitting jacket, dress, coat and one-piece was 17 sizes, well-fitting an upper garment and the whole body garment item except that was 16 sizes, and a lower garment was 21 sizes.

• Journal of the Korean Society of Clothing and Textiles
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• v.29 no.11
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• pp.1369-1380
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• 2005

This study suggests a strategy of providing apparel product information from the wearers' perspective on Internet shopping malls, as a way of compensating for the lack of opportunities to try on the actual product. On an actual Internet shopping mall that sells apparel product, the 'trial-experience information' (the experiential information provided by the fit models who tried on the products) was provided for 83 different items from four women's wear brands. The traffic and sales performances (number of visitors, page view, gross sales of goods, conversion rate, and the numbers of customer transactions) of the apparel product websites that contain trial-experience information were compared to the performances of the brand's websites before this information was implemented. The changes in percent contribution of these brands in women's wear category were also noted. The specific results are as follows: First, all the four performance measures as well as the percent contribution of the experiment products in women's wear category increased noticeably throughout the experiment period (11 to $103\%$). Second, when the percent contribution of these brands in women's wear category in terms of traffic and sales performances were compared to the previous year, these measures increased between $497\%\;and\;2851\%$. Third, the amount of customer transactions also increased after the trial-information was provided, yet to a relatively smaller extent $(29.04\%\;to\;55.25\%)$. The findings showed that trial-experience information provided on the Internet shopping malls may reduce customers' risk perception and lead to increased sales of apparel product and improve the site use ratio.