A Study on Maternity Fashion in a Changing Society

사회적 변화에 따른 마터니티 웨어 패션 연구

  • Park, Hye-Sook (Dept. of Fashion Design & Branding, Pyeongtaek University)
  • 박혜숙 (평택대학교 패션디자인 및 브랜딩학과)
  • Received : 2009.10.27
  • Accepted : 2010.04.02
  • Published : 2010.05.31

Abstract

The definition of pregnancy has changed as society and its values have developed through different periods of history. In the ancient period, the definition of a woman's fertility was that female deities provided fecundity to barren women and barren land, and protected both the pregnant women during the period of gestation and also the land during the time of growth. These goddesses also administered the appropriate ceremonial rituals for conception and childbirth, and for planting and harvesting. After that, for the last 2,000 years, the most conspicuous icon has been "The Virgin Mary with the Infant Christ". Mary was the mother of Jesus Christ and model for Christian women. However, the centuries the image of woman and pregnancy has been changed, modern society through education, careers and job opportunities allows many women to be more than just a wife or a mother. Moreover, in the 21st century, many pregnant women want stylish maternity wear because they are proud and their minds are opened by these new icons of birth culture as like the pregnancy of many famous stars. From this the purposes of this study are as follows, Firstly, to study on the meaning of woman's fertility from ancient period to present time by social changes. Secondly, to investigate the historical concept of the maternity wear for current modern maternity fashion market. Finally, to expect to use this study would be helpful basic data for develop of the new researches of the maternity fashion in the future.

Keywords

Acknowledgement

Supported by : 평택대학교

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