• Title/Summary/Keyword: use motive

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Motivations for Cellular Phone Uses and Parent-Children Communication by Gender among Middle School Students (중학생의 휴대전화 이용 동기 및 성별에 따른 부모와의 의사소통 수준)

  • Cheon, Hye-Jung;Lee, Jung-Eun
    • Journal of Families and Better Life
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    • v.24 no.5 s.83
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    • pp.101-112
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    • 2006
  • This study examined factors related to the motivation for the uses of cellular phones and the relationship between motivation for cellular phone use and parent-child communication among middle school students. A total of 223 questionnaires were submitted and analyzed. The characteristics of motive structure of the middle school students were found as recreation, time management, information-seeking, reassurance and fashion/showing off. Among those motivations, these middle school students examined here were found to use cellular phones in similar ways to how conventional telephone is used such as work/instrumental reasons and socializing/entertaining. The motivations showed a significant association with the level of parent-child communication. Information-seeking and time management motivation were positively related with an open communication level while fashion/showing off and recreation were negatively related with an open communication level.

Survey for Renewable Energy Policy of Japan and China (일본과 중국의 신재생에너지정책 조사 연구)

  • Jang, Woon-Jeong;Jeon, Mi-Hwa;Kim, Yoon-Kyung
    • 한국신재생에너지학회:학술대회논문집
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    • 2009.11a
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    • pp.289-292
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    • 2009
  • This paper reviewed laws and policies of renewable energy in Japan and China. Japan has enacted laws and implemented policies of renewable energy since 1980 for their energy security and environmental problem, and nowadays renewable energy is one of solutions for UNFCCC and Kyoto Protocol. Japan plays a leading role in photovoltaic power generation. As second largest energy consumer, China generates a lot of pollution from their energy use. However Chinese government attempts to sustainable development among economy, society and environment, suggests to use renewable energy in the way to reduce pollution and improve living standards. Korea focused on renewable energy as one of motive power in Green Growth. Review for renewable energy policy of two countries gives Korean policy implication and helps "Green Growth", national theme of Korea.

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Numerical Study on Supersonic Flow in the Second Throat Ejector-Diffuser System (이차목 이젝터/디퓨저 시스템을 통하는 초음속 유동에 관한 수치해석적 연구)

  • 김희동;이영기;서태원;김윤곤
    • Proceedings of the Korean Society of Propulsion Engineers Conference
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    • 1998.04a
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    • pp.14-14
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    • 1998
  • The ejector is a device which employs a high-velocity primary motive fluid to entrain and accelerate a slower moving secondary suction fluid. The resulting kinetic energy of the mixture is subsequently used for self-compression to a higher pressure, thus performing the function of a compressor. The outstanding advantages of the ejectors are simplicity and reliability. However the industrial use of ejectors has been confined mainly to very particular cases of operation. The experimental results obtained so far were insufficient to be made use of general cases. Large-sized modern ejectors, mainly driven by high powered air-compressors and designed for very wide ranges of operating conditions, cannot be based on the earlier research results, if we wish to be sure of the final outcome.

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The Modern Meanings and Attitudes of the Traditional Motives in Upper - Class Houses of Chosun Dynasty - (한국전통문양에 대한 현대인의 의미해석과 태도 - 조선시대 상류주택에 나타난 문양을 중심으로 -)

  • 박영순;김미경;김수진;호수진;최선미
    • Korean Institute of Interior Design Journal
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    • no.29
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    • pp.43-50
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    • 2001
  • The purpose of this study is to investigate the modern meanings and attitudes of the motives shown in the traditional houses. Research methods to achieve this purpose are review of literature and the Questionnaire survey. The major results of this study are as follows; First, The interpretation of the modern meanings of the traditional motives were mainly affected by 'the forms and shapes of the motives rather than 'the meanings and symbols of the motives'. Second, many people felt friendly, preferable to use the motives in modern design, decorative and good-meaningful about the motives. Through this results related to the attitudes of the motives, each motive should be developed by new design and needed the modification.; Especially, 'flower-shape', '亞-shape', '正-shape', '喜-shape'were good motives to use in modem exterior and interior design.

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A Customer Value Theory Approach to the Engagement with a Brand: The Case of KakaoTalk Plus in Korea

  • So-Hyun Lee;ji-eun Lee;Hee-Woong Kim
    • Asia pacific journal of information systems
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    • v.28 no.1
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    • pp.36-60
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    • 2018
  • As an increasing number of people gained access to social network services (SNS), organizations started to use SNS as a channel for marketing and promotional purposes. The online advertising market has significant growth potential. Brand engagement is a key motive for online advertising, but how SNS users engage with brands, particularly in terms of the promotion of organizations, is poorly understood. This study uses customer value theory to examine brand engagement of users in terms of promoting companies in the context of Korean SNS marketing. This study identifies the antecedents of brand engagement based on customer value theory. Our findings show the significance of three factors of SNS marketing, namely, price discount, relationship support, and convenience, on brand engagement. We further show the consequences of brand engagement, namely, purchase decisions and word-of-mouth activities. These findings help advance customer value theory and offer practical insights into the use of information systems and marketing in the context of SNS.

The Effect of Application Motive for Consulting upon the Path between Quality Perception and Use of Results - focusing on government supported convergence consulting - (컨설팅 신청동기가 품질지각과 결과활용도간의 경로에 미치는 영향 - 정부지원 융복합 컨설팅을 중심으로 -)

  • Yoon, Chong-Hye;Kim, Jung-Ryol;You, Yen-Yoo
    • Journal of Digital Convergence
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    • v.13 no.5
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    • pp.129-137
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    • 2015
  • This study was carried out to verify application motive for consulting upon the path between quality perception and use of results in the government-supported convergence consulting service on SMEs. A survey was conducted on SMEs which went through government-supported consulting, with the following results of the study. First, it turned out that the perception of the quality of consultant's performance and the perception of the quality of the government support have a positive impact on the perception of the quality of consulting results. Second, the perception of the quality of consultant's performance has a positive impact on the use of consulting results. Third, it was proved that the perception of the quality of the government support has no impact on the use of consulting results. Fourth, it was demonstrated that the perception of the quality of consulting results has a positive impact on the use of consulting results. Fifth, it turned out that there is a difference in paths of non-voluntary application group and application group and application group for consulting service. This study implies that it is necessary to reinforce consultant's competence, government support system and voluntary application for consulting.

A Study on the Use Patterns of Alternative Therapy in the Elderly (노인의 대체요법 이용 양상에 대한 조사연구)

  • Shin, Kyung-Rim;Park, Sun-Young;Shin, Su-Jin
    • Korean Journal of Adult Nursing
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    • v.16 no.1
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    • pp.111-122
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    • 2004
  • Purpose: The purpose of this study was to describe the using pattern of alternative therapies in the elderly. Method: 197 subjects, persons who were more than 60 years old, we interviewed. We modified and complemented Shin's(2000) instrument in accordance with purpose of this study. Data were analyzed statistically by using SAS program. Result: 1. It was shown that 66.84% of subjects have utilized one or more types of alternative therapy. 2. It was shown that the most frequently used types are acupuncture (48.83%), and ethmoid bone therapy (42.75%). 3. Acupuncture was shown to be the most satisfactory type of therapy (14.50%). 4. There was a significant difference in the use ratio by sex; female 73.47% and male 60.20%. 5. Among users of alternative therapies, the most frequent responses to each question were as follows; 1. Motive of Use - "for complete cure of symptoms" (32.31%). 2. Side effects - "no side effects" (95.97%). Conclusion: We found that elderly persons used alternative therapies more frequently than others perpulations. Diet therapy and Hand therapy were most commonly used in older people. Although the elderly use alternative therapy, they cannot place confidence in its scientific reliability. Therefore, we need to examine the effects of alternative therapy.

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An Exploratory Study on the Characteristics of Online Social Network and the Purpose of Customers' Use : A Comparison of Cyworld, Facebook, and Twitter (온라인 소셜 네트워크의 특성과 사용자의 이용 목적에 대한 탐색적 연구 : 싸이월드, 페이스북, 트위터간의 비교를 중심으로)

  • Suh, Bomil
    • Journal of Information Technology Applications and Management
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    • v.20 no.2
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    • pp.109-125
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    • 2013
  • As the number of SNS users is increasing, it has been very important how companies use SNS strategically. As a result, studies have been performed for the utilization of SNS. Most of the studies, however, focused on the overall characteristics of SNS and did not consider the characteristics of individual SNS. This study classified the main purpose of SNS use as relation-oriented purpose and information-oriented purpose, and identified the types of SNS from two viewpoints : service type and openness. Based on the classification, this study identified the characteristics of Cyworld, Facebook, and Twitter respectively, and analyzed the difference of the purpose of SNS users according to the characteristics of each service. The results showed that more users had the information-oriented purpose in the order of Twitter, Facebook, and Cyworld. There was no difference in the relation-oriented purpose among the three services. The analyses of the motive to join a group or a party made similar results. The results of additional analyses showed that the ratio of users with many acquaintances was high in the order of Facebook, Twitter, and Cyworld. In addition, more users checked their timeline or news feed more frequently in the order of Facebook, Twitter, and Cyworld.

An Analysis on the Use of Illustrations of the 'Unit of Living with Animals' of the Elementary Practical Arts Textbooks (실과 교과서 기술의 세계 영역 '동물과 함께하는 생활' 단원의 화보처리방식 분석)

  • Bak, Hyoung-Seo
    • Journal of Fisheries and Marine Sciences Education
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    • v.23 no.4
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    • pp.549-567
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    • 2011
  • The purpose of this study was to analyze and to compare the use of illustrations of the elementary practical arts textbooks and to make suggestions for an improvement of the use of illustrations in elementary practical arts textbooks. It is expected that the results of this study can be used by textbook developers, publishers, and teachers in their efforts to improve the quality of elementary practical arts textbooks. For the study, 'Units of Raising Animals' in the sixth grade practical arts textbooks in Korea was selected and analyzed according to the three criteria: kinds of illustrations, sizes of illustrations and purposes of illustrations. In this study, the following facts were found. First, 2007 revised practical arts textbooks have about 5.2 illustrations per page whereas 7th practical arts ones have 4.2. Second, even though 2007 revised practical arts textbooks are highly dependent on photographs, kinds of illustrations of 2007 revised practical arts textbooks have more ratio of pictures, cartoons and diagrams than the ones in the 7th practical arts textbooks. Third, sizes of illustrations of the 2007 revised practical arts textbooks are ordered in small, medium, large size illustrations and there was an increase in medium sized illustrations. Lastly, the purpose of the illustrations from the 2007 revised practical arts textbooks are on the decrease the supply of learning materials but there was an increase in the learning motive induction and guidance for experiment.

The Development of the CAI Program and an Analysis of Its Effects, for the Learning of the Emergency Patient Triage (응급환자 중증도분류 학습을 위한 CAI프로그램 개발과 효과 분석)

  • 서영승
    • Korean Journal of Health Education and Promotion
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    • v.21 no.1
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    • pp.259-283
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    • 2004
  • This is an quasi experimental study using nonequivalent pre-test post-test control design for the development of the CAI program and an analysis of its effects, for nursing college students to learn emergency patient triage. This program was developed from November, 2000 to middle of September, 2001 with the aid of curriculum design experts. The subjects of this study were 86 randomly sampled freshmen students of C nursing college in Ulsan. They were divided into 45 for the test group and 41 for the control group. The CAI program for the learning of the emergency patient triage has been developed on the basis of Merrill's Component display theory and Keller's ARCS theory and through the curriculum design process of Hannafin & Peck. It has also been done with the use of Tool book 8.0, the multimedia righting tool. The experiment to verify the effect of the CAI program has been carried on from September, 20 to October, 8 2001. There were six hypotheses to accomplish the purpose of the study, and the analysis of the data was done with the use of SPSS/win program. As a result of this study, the author concluded that this CAI program is an effective mediation method to promote the learning accomplishment and learning motive for nursing college students. Therefore in the field of emergency nursing education, it would be possible to use this program as means for widening the possibility of self-learning and to promote individual learning of nursing college students.