• The Journal of Asian Finance, Economics and Business
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• v.8 no.2
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• pp.617-624
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• 2021

The purpose of this study is to develop a Technology Acceptance Model (TAM), to determine differences in gender perceptions in adopting non-cash transactions. In this study, the authors provide a measurement of differences in gender perceptions in adopting cashless, which refers to perceived usefulness, perceived ease-of-use, and perceived security. Respondents in this study were students from the millennial generation who are very familiar with the use of technology, especially non-cash transactions. The data collection technique used in this study was a survey, by distributing questionnaires to 260 respondents. The data were processed statistically through Structural Equation Modeling (SEM). The results of this study indicate that for men, ease-of-use of transactions does not increase the use of non-cash transactions. Meanwhile, for women, perceived ease-of-use has a significant and positive effect on the use of non-cash transactions. Furthermore, perceptions of usability and security have a positive and significant impact on using non-cash transactions. It was also found that female students had a positive, but not significant, effect on the use of non-cash transactions. This means that there has been a difference in the perception of gender, between men and women, in responding to the use of non-cash transactions.

• Journal of the Korean Society for Library and Information Science
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• v.41 no.1
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• pp.411-429
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• 2007

This study Performed five weeks' education on library use as a regular cultural subject at the target on university students and analyzed the difference in their library anxiety between Pre-education and Post-education as well as the difference in educational effectiveness based on the frequency of library use. The result intends to Present the result for basic materials which aye necessary for promoting the education on library use. The object of study selected the university freshmen. located in Gyeonggi-do, taking a lessen of cultural essential subjects. The education contents on library use were the understanding of library organization and function, the structure of library materials, the kind and use of academic information, the citation of materials, the description of bibliography, and the copyright in a library. The study methods applied in the study, were literature researches and two-times' questionnaire surveys in the first week of the education and the last week of that. Total 92 materials were applied for this study. This study performed faired t-test and independent t-test. As a result, four factors of six ones on library anxiety were selected in the verification of hypotheses after performing an education on university students' library use. In addition, the difference in education effectiveness based on university students' library use frequency was excluded in the course of hypothesis verification on six factors or library anxiety.

• The Journal of Society for e-Business Studies
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• v.20 no.4
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• pp.151-175
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• 2015

Although three types of the information security measures (technical, physical and managerial ones) are all together critical to maintaining information security in the organizations and should be implemented at the same time, this study aims at providing theoretical basis of establishing and implementing effective managerial security measures. The rationale behind this research objective is that it is very important to effectively perform the managerial security measures to achieve the target performance level of the technical and the physical security measures because main agents of practicing the information security measures in the organizations are staff members even though the technical and the physical ones are well constructed and implemented. In particular, this study intends to develop and propose the theoretical model applicable to providing the way of improving organizational members' intention to use information security technologies since the very intention to use them is essential to effectively establishing and promoting managerial security measures. In order to achieve the objective of this study, the factors critical to influencing upon the intention to use information security technologies are derived through systematically reviewing related theories and previous studies, and then the research model and hypotheses are proposed by logically reasoning the casual relationship among the these factors. Also, the empirical analyses are performed by conducting the survey of the organization members of domestic large companies and analyzing the structural equation model by PLS (Partial Least Squares) method. The significant results of this study can contribute to expanding the research area of managerial information security and can be applied to suggesting the practical guidelines for effectively establishing and implementing the managerial security measures in various organizations.

• Journal of Information Technology Applications and Management
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• v.17 no.1
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• pp.107-125
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• 2010

The purpose of this research is to identify the critical factors influencing on the continuous use of video telephony service for mobile devices. An empirical analysis has been performed by using service quality, brand image, price, fun as influencing factors, and satisfaction and commitment as mediating factors. The partial least squares(PLS) methodology with 228 questionnaires has been conducted. The results indicated that brand image, price, and fun were mediated by satisfaction and commitment to have a statistically significant influence on continuous use of video telephony service. Service quality showed a significant effect on continuous use mediated by satisfaction while it did not show any influence through commitment. Based on the results, companies in the communication service industry should consider and focus on the improved brand image, appropriate fees, and individual preferences for fun for the successful marketing activities, and should also maintain amicable relations with their customers.

• Journal of Information Technology Services
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• v.18 no.5
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• pp.119-132
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• 2019

This study aims to analyze how specific features of a mobile platform such as economic feasibility, interactivity, safety, and design are correlated with perceived ease of use and customer satisfaction, targeting those who purchase delivery food on a mobile platform dedicated to delivery services. A survey was conducted on customers who had bought delivery food on a mobile platform and the data collection was conducted from August 19, 2019 to September 18, 2019, using 300 mobile platform service users. A total of 300 copies were retrieved. 249 valid samples of 300 copies were analyzed with SPSS 23.0 and AMOS 23, and In addition, programs including SPSS and AMOS were used for the analysis of frequency, confirmatory factor, reliability and validity, correlation and structural equation model. Major findings of such analysis are as follows. First, design characteristic of a mobil platform had relevant impacts on perceived ease of use. However, economic feasibility, interactivity, and safety did not significantly affect perceived ease of use. Second, perceived ease of use had a significantly influenced on the extent of customer satisfaction. Hence, from practical and academical point of views based on the results of this analysis, this study is expected to provide directions and some practical and useful implications for a mobile platform for food delivery services.

• Journal of Information Technology Applications and Management
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• v.13 no.3
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• pp.29-57
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• 2006

Small and medium-sized companies (SMEs) face a number of different kinds of barriers to adopt information technology, including the lack of information, limited financial and technical resources, and absence of the well-trained work force in the realm of information technology. But application service provider (ASP)enables these SMEs to informatize. This paper is focused on studying the cases of the adoption and use of the ASP-based ERP systems that 7 SME shad adopted. The factors that influence the adoption and use of SMEs' ASP-based ERP systems are divided into the user companies that adopted the systems, the systems vendors, and environment. From the viewpoint of the user company, the successful adoption and use of the systems is significantly influenced by the clear motive of adopting the systems, the financial readiness, and the strong intention of CEO for pushing ahead with e-Business. From the systems vendor, it is influenced by the technical expertise of the vendor, the knowledge of the user company, and the experience of the systems development. From the perspective of environment, it is influenced by the push from the players in the value chains. The companies that had adopted the ASP-based ERP systems and that had extended the level of systems use had the benefits through reducing the cost, improving the internal business process, and achieving the learning and growth of the organization.

• Journal of the Korean Applied Science and Technology
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• v.41 no.3
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• pp.842-855
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• 2024

This study was conducted to investigate the reliability of Social Media information according to the actual use of nail shops through Social Media and the effect of nail shops on the selection factors, and to contribute to the management strategy of nail companies by securing loyal customers through effective promotion and customer satisfaction through Social Media. The survey was conducted by analyzing the final 403 copies of adult women in their 20s and 50s who used nail shops using Social Media. As a result of the study, it was found that there is a difference according to each factor in the actual use of nail shops through Social Media according to general characteristics. Second, there were differences in information reliability according to the actual use of nail shops through Social Media and Social Media nail shop selection factors. Third, there was a difference in the reliability of Social Midea information and selection factors according to the use of nail shops Social Media. Fourth, it was found that the reliability of Social Midea information affects the selection factors of nail shops through Social Media. Therefore, it can be helpful in revitalizing the nail beauty market by increasing the satisfaction of consumers who use nail shops and basic data for establishing nail shop management strategies.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.8 no.8
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• pp.2814-2832
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• 2014

As information society matures to an even higher level and as information technology becomes a necessity to our everyday lives, the needs to develop, support and satisfy personal and social needs without the limitation of time, space, and location have become a vital point to everyday lives. Smartphone users are increasing at a staggering rate but the research on mobile-Learning model and the implementation of m-Learning scenario are still behind the needs of the users. Therefore, this paper focuses on the design of 'repeatable and short-spanned m-Learning model' to meet the needs of the learners who are on the go and on the move with their smartphones. Smartphone users frequently reach out for their phones but compare to the frequencies, the actual span of time they spend per use are relatively and surprisingly short. One way to understand this phenomenon is that the users tend to immediately replace their smartphones with laptops or desktops whenever they are available. A leaning model was needed to reflect this short and frequent use, a use that is solely based on the smartphone environment. This proposed learning model first defines this particular setting and implements the model to real smartphone users over an 8 week period. To understand whether different learning backgrounds can influence this model, different schools with online and offline learning channels participated in the experiment. User survey was conducted after the experiment to get a better understanding of the smartphone users. Pretest and posttest were conducted before and after the experiment and the data were validated and analyzed using SPSS version 18.0 for PC. Preliminary descriptive statistics, multiple regression and cross validation was conducted for the analysis. The results showed that the proposed English Listening and Comprehension Mobile Digital Textbook (ELCMDT) had a positive effect on the learners in general and was more effective for learners who were already experienced with online learning.

• Asian-Australasian Journal of Animal Sciences
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• v.11 no.2
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• pp.117-120
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• 1998

Relationships of breeding values of sires for first lactation milk yield with pedigree information or indices were examined to identify the optimal criteria of selecting young dairy bulls for future use in artificial insemination (AI). Records of performance data on 1087 crossbred daughters (Holstein - Friesian, Jersey and Brown Swiss with Hariana) of 147 sires, generated at Livestock Production Research (Cattle and Buffaloes) Farm, IVRI, Izatnagar, U.P., during 1972 - 1995 were used to obtain the estimates of sire's breeding values (EBV) using the Best Linear Unbiased Prediction Procedures. The correlations between young bull's EBV and the dam's first lactation milk yield was non-significantly different from zero. However, the young bull's EBV was negatively and significantly related (r = - 0.275 ; P < 0.05) to the dam's best lactation milk yield, suggesting that the selection of young dairy bulls from high yielding elite dams is not a suitable criteria for genetic improvement. The correlations of sire's and paternal grandsire's EBV's with young bull's EBV were high and positive (0.532, 0.844; P < 0.01). The maternal grandsire's EBV was positively but non-significantly related to grandson's EBV. The pedigree index incorporating dam's milk records and sire's EBV's showed a negative and non-significant correlation with young bull's EBV. However, the correlation of a pedigree index $(I_3)$ combining information on sire's and paternal grand-sire's EBV's with young bull's EBV's was considerably high and positive (0.797; P < 0.01). The regression coefficients of young bull's EBV on pedigree index $I_3$, was higher than those on other pedigree information. These results revealed that there was no advantage in basing selection on dam's performance or maternal grand-sire's EBV and that sire's and paternal grandsire's EBV's were reliable pedigree information for selection of young dairy bulls for future use in AI.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.8 no.5
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• pp.1035-1041
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• 2004

Currently users are tend to use multimedia data types in their applications. Main features of multimedia data types are large amount of data compared to conventional data types. In this reason, it's hard to load data into main memory and to search. That is the cause of occur disk input and output frequently, and decrease the system performance. In this paper, we describe to have fast and efficient access to multimedia data using index technique. Index method presented by paper consists of two parts : one is index file part for keywords and the other is posting file part for the list of file names. Of course, we use keyword. But user is not charge of memory for the keywords. Users just use natural language to insert, delete and search data what he or she wants. Internally, System makes keywords from natural language to get access to multimedia data. It provides convenience to users. Using this study to develop one's application for multimedia, one may have a chance for advanced performance of a system and getting a result speedily.