• 제목/요약/키워드: the Unconscious

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A Study on Affordance by Abstract Form in Product Design (제품디자인에 있어서 추상적 형태에 의한 어포던스에 관한 연구)

  • Kim, Young Ho
    • Journal of the Korea Furniture Society
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    • v.28 no.4
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    • pp.362-370
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    • 2017
  • To improve usability and recognition of product, the term, Affordance, started to be known in the design world by US recognitive psychologist, Donald A. Norman, has the meaning of providing, Act inducement, Act motivation, Expectancy or what environment provides, etc., thus as one of Mental Model, providing ever more importance not only to the everyday life goods but to the time like these days when products for information overflow. Particularly, this study is oriented toward providing basic study framework on Affordance-like approach in pursuing psychological approach in design for changing the limitless phenomena involved in environment and human body and further for inquiring into source of idea from abstract form hint latent in act and further from the act conducted everyday while peoples are unconscious.

Impacts of health and environment consciousness on pro-environmental clothing purchasing and disposal behaviors (건강의식과 환경의식이 환경친화적 의류 구매 및 처분행동에 미치는 영향)

  • Kim, Yongsook
    • The Research Journal of the Costume Culture
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    • v.22 no.3
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    • pp.371-382
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    • 2014
  • The purposes of this study were to categorize of pro-environmental clothing purchasing and disposal behaviors and to identify impacts of health and environment consciousness on pro-environmental clothing purchase and disposal behaviors. The subjects were homemakers (n=381), and they were segmented into LOHAS group, environment conscious group, unconscious group, and wellbeing group according to their health and environment consciousness. Older homemakers were included in LOHAS group and environment conscious group. And these homemakers performed pro-environmental clothing purchasing and disposal behaviors better than wellbeing group or unconscious group. Health consciousness was positively related with the second-hand clothing purchasing and recycling. Environment consciousness was positively related with clothing made with organic, natural or functional materials, or the second-hand clothing purchasing, and recycling of the second-hand clothing. There was a need to develop continuing education programs to strengthen homemakers' health and environment consciousness, or to upgrade their pro-environmental clothing purchase and disposal behaviors.

A Study about symbolic nature of the concepts of Jing(精).Qi(氣).Shen(神).Hun(魂).Po(魄) -A psychological consideration- (정(精).氣(기).神(신).혼(魂).백(魄) 개념의 상징성에 관한 연구 -분석심리학적 고찰-)

  • Rhi, Su-Jin;Gu, Byung-Su
    • Journal of Oriental Neuropsychiatry
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    • v.11 no.1
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    • pp.103-113
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    • 2000
  • The aim of this study is to review the concepts of Jing(精) Qi(氣) Shen(神) Hun(魂) Po(魄) in the light of the Jungian psychology. According to the explanations of the Jungian psychology human beings have archetypes-a priori conditioning factors-in the collective unconscious. These archetyps are concerned with common concepts conceived by mankind about the fundamental elements which constitute the universe and the existence. The archetype is perceived in a symbol, hence Jing(精) Qi(氣) Shen(神) Hun(魂) Po(魄) also are these symbolic representations which had common background of mankind. The meaning of Jing(精) is emphasized as psychic and physical elements, and concerned with instinct. Qi(氣) corresponds to Jung's definition of libido as life energy. The concept of Shen(神) has the value of the self archetype as whole psyche's president principle. Hun(魂) and Po(魄) are intuitive notions of the Orient compared with Animus and Anima which are characteristic representations. However from a standpoint of autonomous energy as archetype the difference would be diminished. Considering each purpose of Hun(魂) and Po(魄) Hun(魂) has a intention of integrating the unconscious flux into consciousness while Po(魄) has a tendency toward instinct to secure a body. It is precious to recognize deeply that these concepts of jing(精) Qi(氣) Shen(神) Hun(魂) Po(魄) play an important part which mediate between the unconscious and consciousness, psyche and body as symbols.

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The Study on the $Poincar\acute{e}'s$ Psychology in Invention (푸앵카레($Poincar\acute{e}$)의 발명 심리학의 고찰)

  • Lee, Dae-Hyun
    • Journal for History of Mathematics
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    • v.22 no.3
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    • pp.171-186
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    • 2009
  • $Poincar\acute{e}$ is mathematician and the episodes in his mathematical invention process give suggestions to scholars who have interest in how mathematical invention happens. He emphasizes the value of unconscious activity. Furthermore, $Poincar\acute{e}$ points the complementary relation between unconscious activity and conscious activity. Also, $Poincar\acute{e}$ emphasizes the value of intuition and logic. In general, intuition is tool of invention and gives the clue of mathematical problem solving. But logic gives the certainty. $Poincar\acute{e}$ points the complementary relation between intuition and logic at the same reasons. In spite of the importance of relation between intuition and logic, school mathematics emphasized the logic. So students don't reveal and use the intuitive thinking in mathematical problem solving. So, we have to search the methods to use the complementary relation between intuition and logic in mathematics education.

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The Impact of SNS Advertising and the Musical Characteristics of SNS Advertising on Advertising Performence

  • YiJie WANG;EunJu PARK;KyoungSeop CHO
    • The Journal of Economics, Marketing and Management
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    • v.12 no.1
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    • pp.77-88
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    • 2024
  • Purpose: By studying the effects of SNS advertising characteristics and SNS advertising music characteristics conducted by companies on advertising preference and advertising effects, we would like to suggest a plan for effective SNS advertising operation. Research design, data and methodology: In this study, a total of 483 surveys were collected for college student consumers in their 20s who had experience seeing advertisements on SNS, and 458 were used for the final analysis. In addition, the collected questionnaire data were analyzed using statistical programs SPSS 24.0 and AMOS 24.0, and Sobel Test was performed through structural equation modeling and regression analysis. Results: Advertising preference, purchase, and recommendation intentions increased as consumers who saw advertisements on SNS perceived the characteristics of advertisements (information, entertainment, individuality, and interactivity). However, advertising preference was not formed by SNS advertising music characteristics (fun, information delivery, unconscious stimulation, and emotional homogeneity). In addition, the higher the perception of SNS advertising music characteristics (fun, information delivery, unconscious stimulation, and emotional homogeneity), the more advertising effects such as purchase and recommendation intentions were linked, and the higher the perception of SNS advertising music characteristics (fun, information delivery, unconscious stimulation, and emotional homogeneity), the more advertising effects such as purchase and recommendation intentions could be created. Finally, it was confirmed that advertising preference had a partial mediating effect between SNS advertising characteristics and advertising effects, and between SNS advertising music characteristics and advertising effects. Conclusions: Unlike previous studies that have investigated the causal relationship of advertising effects according to sub-factors such as SNS advertising characteristics and SNS advertising music characteristics, it is significant in that it analyzes the variables used in the study as secondary factors.

General Population Time Trade-off Values for 42 EQ-5D Health States in South Korea (시간교환법을 이용한 일부 EQ-5D 건강상태의 질 가중치 측정)

  • Jo, Min-Woo;Lee, Sang-Il
    • Journal of Preventive Medicine and Public Health
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    • v.40 no.2
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    • pp.169-176
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    • 2007
  • Objectives : This study was conducted to elicit quality weights for 42 EQ-5D health states with the time trade-off (TTO) method from the general population of South Korea. Methods : We selected the same EQ-5D health states as those in the UK MVH study. The Korean version of EQ-5D questionnaire and TTO method were used for the valuation process. We interviewed 500 people as a representative sample of the general population in Seoul and Gyeonggido. The result was compared with those from UK, Japan, and USA by Spearman's rank correlation and t-test. Results : TTO values for 42 EQ-5D health states and 'unconscious' state were obtained from the general South Korean population. The best one was '11112' state and the worst one was 'unconscious' state. The states worse than death were '33323', '33333', and 'unconscious' states, which had negative TTO values. There was a strong correlation between TTO values of the EQ-5D health states and those of their corresponding states from UK, Japan, and USA (Spearman's correlation coefficient: 0.885, 0.882, and 0.944, respectively, p <0.001). However, absolute TTO values of most EQ-5D health states were significantly different from those of their corresponding states in other foreign studies (UK : 41/42, USA : 32/42, Japan : 15/17). Conclusions : We found that the Korean general population TTO values for EQ-5D health states were different from those of other foreign studies, suggesting that a specific Korean valuation set should be developed and used for economic evaluation studies in South Korea.

A Psychological Interpretation of a Korean Fairy Tale "I live on my Fortune" - From the Perspective of Analytical Psychology - (민담 <내 복에 산다>의 분석심리학적 해석)

  • Young Sun Pahk
    • Sim-seong Yeon-gu
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    • v.25 no.2
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    • pp.163-193
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    • 2010
  • A Korean fairy tale, "I live on my fortune" is discussed and interpreted from the perspective of analytical psychology. Analytical psychology understands fairy tales are stories in which the workings of archetypes of unconsciousness are represented symbolically. Therefore they are intended to achieve psychic wholeness compensating collective consciousness. The fairy tale is found in almost every region of Korea. There are several parallel stories that share similar motifs, such as Samgongbonpoori, a mythological story and a tale on the king Mooh. The father in the story asked his three daughters whose fortune they lived on. The youngest was expelled by her father for she answered, "I live on my own fortune." Then she came into a humble cottage in the mountain marrying a poor charcoal maker and she found gold there. She became rich, made the charcoal maker a decent learned man and seeked for and took care of her parents who had become beggars. This fairy tale is interpreted as a story about individuation process of a woman who integrated 'inferior' aspects and unconscious animus through actively accepting the suffering from being expelled and commitment to the unconscious world, and also about how rigid collective psyche, under patriarchal system, changes toward wholeness through the workings of the unconscious.

Unconscious Signs in Visual Signification of Lacan's Metaphor (라캉 은유의 시각적 의미작용을 통한 무의식적 기호 연구)

  • Park, Sang-Hyeok
    • The Journal of the Korea Contents Association
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    • v.15 no.4
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    • pp.88-96
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    • 2015
  • The universe of discourse presented in the visual image is bound up with the experience and culture of parties; its sender and recipient. Signification of visual message is revealed through the mutual independent process. The mechanism where production of signifiant by sender and reception of metaphoric signifiant function unconsciously can be applied to Lacan's theory;"The unconscious is structured like a language". By applying Lacan's metaphoric formula which takes linguistic approach to visual image it is suggested that analysis of signification is possible. This analysis can be a base for seeking varied level of signifiant presented in visual metaphor logically and practically. Metaphoric structure of the signifiant and the matrix analysis can develop a creative idea and propose a practical way for the visual image production. Thus empirical study about nastic response and the future analysis result is expected to be possible.

Coniunctio Oppositorum in Korean Fairytale - <Gurungdungdung Sin Seonbi> - (한국 민담에 나타난 대극의 합일 - <구렁덩덩 신 선비> 중심으로 -)

  • Youkyeng Lee
    • Sim-seong Yeon-gu
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    • v.27 no.1_2
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    • pp.1-27
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    • 2012
  • It aims to deal with a topic of coniunctio oppositorum, hieros gamos in a Korean fairytale <Gurungdungdung Sin Seonbi>, in which a human heroine was marrying an animal husband. This Korean fairytale may be compared with Greek mythology <Eros and Psyche> introduced by Apuleius and <Dassingende springende Löweneckerchen> collected by Grimm Brothers. All these fairytales commonly tell that animal husband figures have divine nature. Because animals live their lives totally obeying instincts, the collective unconscious principles of species are completely accomplished. The animal nature excludes ecocentric attitude so that it has transpersonal divinity. The hero is transformed into an animal in the fairytales, which will provide an opportunity to change a one-sided exaggerated attitude of the ego consciousness and acquire universal humanity. During being an animal, the hero would have experienceds to recognize true meaning and value of other living creatures in nature and have attained wisdom of nature. The animal is a symbolic being who will realize value of collective and universal life so as to act therapeutically and contribute to the total personality, individuation processes. Animals in the fairytales correspond to the compensatory contents of the unconscious. Animal figure itself is opposite to the ego consciousness itself because the ego understands the unconscious contents like animal figures have instinctual impulse that the ego will not accept at all. Coniunctio oppositorum in the fairytales is going to show the ego's rendezvous processes to meet the unconscious. The fact that the hero turns into an animal or marries animal partner is a psychic event which greatly lowers under the level of ego consciousness. To overcome the state, it is essential for the hero to regain humanity or to transform animal partner into a human being. By the recovery of humanity or reaching the human level, compensation of the unconscious can be realized in the conscious life. In a Korean fairytale <Gurungdungdung Sin Seonbi>, male partner is a serpent but the heroine marries the serpent and make it cast off skin. Over sufferings and complishment of several tasks, heroine truly meets her husband. In this processes, the heroine obtains divinity. As result, her marriage to animal husband means hieros gamos. In this fairytale, we will be able to look through the ways how female ego-consciousness to make relations to the unconscious and to fulfill individuation.

Understanding of I-Ching at a Viewpoint of Analytic Psychology - In a Basis at Ch'ien(乾) and K'on(坤) - (『주역(周易)』의 분석심리학적 이해 - 건괘(乾卦)·곤괘(坤卦)를 중심으로 -)

  • Shin, Sung-soo;Lee, Hyeon-gu
    • Cross-Cultural Studies
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    • v.31
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    • pp.119-153
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    • 2013
  • There is the commonness between I-Ching of Asian scriptures and Analytic Psychology of C. G. Jung as the conjunction of opposites of yin and yang. I-Ching has the base of the Great Absolute(太極) as yin and yang. Jung's psychology has the basic structure of opposite contents of psyche. The former wants to find the proper answer for the situation as fortune book, the latter realization of personal psyche. At this basis to approach I-Ching through the Analytic Psychology can be connected with the screening its inner system and structure in the frame of depth psychology. Basically I-Ching is the scripture about the good or ill luck, regret and stinginess. All of them are related with the psychology of human beings practically. I-Ching as the main scripture of Asia has the core theme concept of the mean (中). Previously mentioned the good or ill luck, regret and stinginess are included into this as the large view point. The best decision between the given situation and the fortune teller pursues the mean(中) path of both. Jung's psychology also attaches importance to the proper balance among personal conscious, unconscious and his surrounded situations. Goodness is relied on the mean, healthy psyche the harmony with the psychological and real situations of a person. But this balance and mean cannot be achieved without any reason but by the result of the conjunction of opposites. The opposites are the Ch'ien(乾, the Creative, Heaven) and K'un(坤, the Receptive, Earth) as yin and yang in I-Ching and the conscious and unconscious in Jung's psychology. These can be opened to masculine and feminine, psyche and matter, transcendent and existence and casuality and acausal synchronicity. Conjunction of these opposites can develope and create the new conscious and creative situation. Finally yin and yang from the Great Absolute and conscious and unconscious from Self become the opposites and go through necessary step of separation and sublimation for the creation of new level. In the Great Absolute there are yin and yang and yin the latter contains the cyclic process which can make the former renew. Conjunction of opposite in Jung's psychology also go through the similar process as the Great Absolute of yin and yang.