An Empirical Study on the Relationship between Selection factors of Franchise brand and Franchisee's Business Satisfaction, Performance (외식 프랜차이즈 브랜드 선정요인과 사업만족도, 성과 관계 연구)
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- Asia-Pacific Journal of Business Venturing and Entrepreneurship
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- v.6 no.1
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- pp.39-58
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- 2011