• Title/Summary/Keyword: strategy for distributing

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A Study on the Development of Direct Marketing Strategy for Organic Agricultural Products (유기농산물 직거래전략 개발에 관한 연구)

  • Yoo, Duck-Ki
    • Korean Journal of Organic Agriculture
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    • v.19 no.4
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    • pp.475-500
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    • 2011
  • One of the first important strategic decisions when a starting an organic marketing initiative (OMI) is to plan the right strategy for distributing products. This decision depends to a large extent on whether the OMI has chosen a quality-premium product strategy or a price-quantity strategy. All distribution decisions interact strongly with other aspects of the marketing mix. Where and how a product is distributed objectives, its chosen strategy and the availability of human and capital resources. To select a market channel, frequent contact and discussions with possible partner are important. Generally, a distribution is made between the direct and indirect physical distribution of organic products to consumers. The longer the supply chain, the lower the chances that an OMI can steer the market through its own marketing measures and convince consumers through its own promotion activities. Generally speaking, the shorter the chain between OMI products and the final consumer, the less dependent the OMI will be on the success of other market actors. Direct selling activities to the retail or food industries also requires an OMI to undertake additional processing and marketing activities. For example, retailers often expect products to have been packed and labelled ready for sale. To conclude, distribution channels should be chosen in accordance with the product and price policy as well as the management capacity of the OMI.

The strategy for securing leadership in digital contents distributing platform Focusing on open innovation theory (디지털 콘텐츠 유통 플랫폼에서의 리더십 확보 전략 - 개방형 혁신 이론을 중심으로 -)

  • Choi, Hun;Lee, Yong-Seol
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2022.05a
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    • pp.612-614
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    • 2022
  • The prolonged untact era, which has continued since the end of 2019, further accelerated the spread of distribution platforms that provide cultural contents in digital form. Digital content distribution platforms are fiercely competing in the market as the central axis of cultural content planning, production and distribution. In this study, we apply the open innovation theory as a competitive element of digital content distribution platforms to assess whether competitiveness can be secured in terms of multilingualization of content.

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The Analysis of Carbon Emission Costs under Milk Run Logistics Strategy (순회배송 물류전략에서 탄소배출 비용의 효과 분석)

  • Min, Daiki
    • Journal of the Korean Operations Research and Management Science Society
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    • v.40 no.1
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    • pp.21-33
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    • 2015
  • This paper develops an analytic model for minimizing the cost of distributing items by truck from one supplier to many customers under Milk run logistics strategy. The model derives formulas for not only inventory and transportation costs but also costs associated with carbon emission trading scheme. In addition, monetary investment for reducing carbon emissions is considered. We analyze how to determine optimal shipment size and carbon emission reduction investment. The purpose of this work is to evaluate the effects of carbon emission trading scheme on the Milk run logistics strategy in terms of how much to reduce carbon emissions and/or inventory and transportation costs. We analytically show that it is possible to reduce carbon emissions while reducing inventory and transportation costs by introducing cap-and-trade carbon emission trading scheme under certain conditions.

A Review of Strategy to Capture Niche Marketing of HTS Power Distribution Cable

  • Park, Sang-Bong;Nam, Kee-Young;Kim, Dae-Kyeong;Jeong, Seong-Hwan;Ryoo, Hee-Suk
    • KIEE International Transactions on Power Engineering
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    • v.4A no.1
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    • pp.11-17
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    • 2004
  • It becomes difficult and high in cost to construct new ducts and/or tunnels for power cables in domestic areas. This paper presents possible strategy of an HTS distribution cables for distributing electric power in local areas as niche marketing. Reflected were its important distinction such as system configuration, rationale, establishment of strategy and considerably high economical efficiency compared with present underground cables. In this paper, applicable important items by using HTS distribution cables in water pumping powerhouse and distribution substation as example objective regions were reviewed. Based on this, the following items on distribution HTS system are examined. (I)A review of constructing a model system to introduce high temperature superconducting distribution cables to objective areas is presented. (2)The strategy to capture HTS distribution cable in water pumping powerhouse and distribution substation as niche marketing regions were reviewed. (3)In concrete, system configuration, rationale, establishment of strategy and considerably high economical efficiency are reviewed between existing cable and HTS one.

Harmonic Current Compensation Method Using Inverter-Interfaced Distributed Generators (인버터 연계형 분산전원을 이용한 배전계통 고조파 전류 보상원리)

  • Chung, Il-Yop;Kang, Hyun-Koo
    • The Transactions of The Korean Institute of Electrical Engineers
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    • v.60 no.2
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    • pp.279-284
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    • 2011
  • Harmonic distortions in current waveform may cause significant problems in electric power system facility and operation. This paper presents an adaptive parameter estimation method to detect harmonic current components caused by nonlinear loads. In addition, a coordination strategy for multiple inverter-interfaced distributed generators to compensate the harmonic currents is discussed. The coordination strategy is realized by distributing the harmonic compensation participation index to individual distributed generators. The harmonic compensation participation index can be determined by the amount of remaining power generation capacity of each distributed generator. Simulation results based on switching-level inverter models show that the proposed harmonic detection method has good performance and the coordination strategy can improve harmonic problems efficiently.

A Retail Strategy for the Prosperity of the Art Market within Online Distribution Channel

  • Soomin, HAN
    • Journal of Distribution Science
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    • v.21 no.3
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    • pp.113-121
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    • 2023
  • Purpose: Online distribution channel alludes to the many different digital channels utilized in marketing and distributing goods and services to end users. The present research aims to explore and provide various retail strategy for the success of the art market within online distribution channel. Research design, data and methodology: The current author has conducted and investigate the qualitative textual methodology to take a look at carefully the current and prior literature dataset to achieve the purpose of the present research so that the present author could obtain total 27 relevant prior studies. Results: According to the comprehensive literature investigation, this research has found that there are six kinds of retail strategy for the prosperity of the art market within online distribution channel as follows: (1) Blockchain Technology, (2) Artificial Intelligence (AI), (3) Virtual Reality (VR), (4) Online Market Places, (5) Social Media, and (6) Regulations. Conclusions: The results of this analysis of the relevant literature show that the art market industry needs to adjust to keep up with the quickly shifting landscape of the digital world. In addition, although these technologies can be helpful in addressing difficulties linked to authenticity and transparency, they cannot eliminate the hazards of fraud and misrepresentation.

Modern Telecommunications Media and Strategy for Intelligent Transportation System (지능형물류교통시스팀을 위한 첨단 정보통신기술과 향후 추진 전략)

  • 김성수
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.20 no.43
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    • pp.91-97
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    • 1997
  • The objective of a traffic management system is to promote safe driving, low pollution, short travel time, and optimized traffic flow by naturally distributing the flow of traffic through the use of suitable telecommunications media. Such traffic management systems will be improved by integrating dynamic traffic data and two-way communication media because cars can work as sensors. The purpose of this paper is to help organizations trying to select the correct telecommunications media for minimal-cost investment options without loss of functionality. The wireless communications for an intelligent transportation system (ITS) are introduced in this paper. We describe which kind of telecommunication media are suitable. FM broadcast type media or cellular phone can be recommended to provide real time traffic and roadway conditions in the first stage of ITS, because existing broadcast base station or cellular network facilities can be used. It is expected that cellular radio network or satellites are used for communication. Finally, the strategy and deployment plan of an ITS are described based on selections of telecommunication media in Korea.

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ICT Standardization Strategy Item Analysis for Smart Farming and Livestock Farming (스마트 농축산업을 위한 ICT 표준화 중점항목 분석)

  • Kim, Dong Il;Chung, Hee Chang
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2016.10a
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    • pp.500-503
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    • 2016
  • IT convergence with agriculture and livestock farming are expected to bring more efficiency and quality improvement in producing, distributing, consuming of agricultural products with the aid of information processing and autonomous control technologies of the IT area. In this paper, it is analyzed strategy item and consider the actualized IT convergence case for agriculture and livestock, namely Smart Farming and Smart livestock Farming as a solution to cope the presented problems. In addition, suggest to ICT standardization road map for future planning.

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The Harmonics and Reactive Power Compensation with Series Active Power filter in 3-phase 4-wire System (3상 4선식 전력시스템에서 직렬형 능동필터에 의한 고조파전류와 무효전력 보상에 관한 연구)

  • Kim, Jin-Sun;Kim, Young-Jo;Kim, Young-Seok
    • Proceedings of the KIEE Conference
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    • 2003.07b
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    • pp.1072-1074
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    • 2003
  • In this paper, a new control strategy of a series active power filter using direct compensating voltage extraction method is proposed. This control algorithm compensates harmonics, reactive power and neutral line currents which are generated by balanced or unbalanced nonlinear loads. The advantage of this method is that the compensating voltage of the series active power filter can be extracted without phase transformation. Therefore, calculation time is shorten and the control method is simple compared with conventional method as the p-q theory In addition, this control strategy was applied for the series active power filter in 3-phase 4-wire system which is widely employed in distributing electric energy to several office building and manufacturing plants. Some results obtained from the experimental model using the proposed method are presented to demonstrate and confirm its validity.

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A Task Scheduling Strategy in a Multi-core Processor for Visual Object Tracking Systems (시각물체 추적 시스템을 위한 멀티코어 프로세서 기반 태스크 스케줄링 방법)

  • Lee, Minchae;Jang, Chulhoon;Sunwoo, Myoungho
    • Transactions of the Korean Society of Automotive Engineers
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    • v.24 no.2
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    • pp.127-136
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    • 2016
  • The camera based object detection systems should satisfy the recognition performance as well as real-time constraints. Particularly, in safety-critical systems such as Autonomous Emergency Braking (AEB), the real-time constraints significantly affects the system performance. Recently, multi-core processors and system-on-chip technologies are widely used to accelerate the object detection algorithm by distributing computational loads. However, due to the advanced hardware, the complexity of system architecture is increased even though additional hardwares improve the real-time performance. The increased complexity also cause difficulty in migration of existing algorithms and development of new algorithms. In this paper, to improve real-time performance and design complexity, a task scheduling strategy is proposed for visual object tracking systems. The real-time performance of the vision algorithm is increased by applying pipelining to task scheduling in a multi-core processor. Finally, the proposed task scheduling algorithm is applied to crosswalk detection and tracking system to prove the effectiveness of the proposed strategy.