• The Research Journal of the Costume Culture
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• v.14 no.6
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• pp.945-955
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• 2006

The purpose of this study was to examine the effect of hair style and hair color on women's impression formation. The experimental design was $2{\times}3{\times}3$ (hair wave$\times$hair length$\times$hair color) factorial design by 3 independent variables. Subjects were 343 women in Seoul. Four factors were derived to account for the dimensions of impression formation. These were neatness, sociability, attractiveness, and femininity. The straight hairs were evaluated neater than the permed hairs, and the permed hairs were evaluated higher in sociability and attractiveness. The short hairs were perceived highest in sociability, and the long hairs were perceived high in attractiveness and femininity. The black hairs were perceived highest in neatness, the bright brown were perceived high in sociability and attractiveness, and dark brown were perceived high in femininity. Attractiveness had significant interaction effects depending on three independent variables: hair wave, lengths, and colors. Long black straight hair was perceived most attractive, and midium length black straight hair was least attractive. The light brown permed hairs were perceived high in attractiveness regardless of hair length. In the case of straight hair, the longer the hair length was, the younger the object women were perceived. The women with the long permed hair were perceived older than the women with short and midium length permed hair.

• Journal of the Korean Society of Costume
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• v.57 no.7
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• pp.45-52
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• 2007

This study is based on the observation of women's Jangui in 17th centuries. As we observed, Jangui in seventeenth century was shown the same style. They were not headdress but coat. The characteristics of shape are Mokpankit, double-seop, straight sleeve, triangle moo, sam-su(which is attached to the end of sleeves) and a little coat string etc. There is no specific mode difference with the change of times. However, the straight sleeve is shown straight line in the early Chosun dynasty. Jangui in seventeen century are all oblique line sleeve except Jangui of Jin-ju Ha's family. Jangui put on coat do not seem clear-cut difference with the change of times. From Jangui of Yang-chun Hu's family in 14th centuries till An-dong Kim's family, the special features of Jangui are the same style. In addition, The double-seop in 17th centuries was not completely symmetry. However, after 19th centuries, Jangui for headdress was shown perfectly symmetry.

• Fashion & Textile Research Journal
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• v.8 no.4
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• pp.413-419
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• 2006

This study was performed to analyze the wearing practice and the purchasing characteristics of jeans in order to offer basic data to produce superior jeans made of denim with small flexibility and to improve the wearing comfort. The questionnaire were 236 Korean women from the age of 10th to 50th. For data analysis, descriptive analysis and crosstabs were used. The results were as follows, in the purchasing characteristics, when the women of 10th to 30th decided to purchase jeans they considered fashion, design and price rather than wearing comfort. But the women of 40th to 50th considered that wearing comfort is the most important factor. The 10th is found the best preferred jean is wide straight style, the 20th is straight style, the 30th is boots cut style and the 40th to 50th is straight style. In wearing practice, there was a difference among age groups on the region that felt uncomfortable when wearing jeans. As the age increases, the abdomen size also increases. Most people answered that they mend jeans after purchase for length, without any relation with age. The reason why consumers prefer jeans with middle length between the crotch and waist and also purchase jeans with a short length is because they look refined and neat. This informs us that the short length between the crotch and waist does not match with ease and comfort, which are the images of jeans in the past. Recently premium jean brands are competing to show Low Rise Jeans, which seems like a Premium Jean=Low Rise Jean formula is created. Some manufacture companies are recklessly copying foreign designs that does not fit Korean's body shape. However, as mentioned in this study results, there is a clear difference between designs that they think consider as aesthetic and functional. Therefore, it is considered necessary for developing designs for jeans that can satisfy both aesthetic appreciation and functions for Korean consumer's body shape and each age group.

• Journal of the Korean Society of Fashion and Beauty
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• v.2 no.3 s.3
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• pp.44-59
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• 2004

The purpose of this study was to find out proper evaluative words according to fashion image and to identify the correlation between clothing style and hair style related to fashion image. The questionnaire was used to collect data. 326 female aged between 23 to 40 were selected for the subjects of this study. The data were analyzed by frequency, factor analysis, pearsons correlation. The results of this study were as follows. 1. Evaluative words for each fashion image were selected by factor analysis. modern image intellectual, cold, urbane, simple, straight. elegance image : graceful, dignified, refined, decorous, luxurious. romantic image : cute, lovely, girlish, feminine, romantic. natural image : natural, comfortable, gentle, intimate, soft. casual image : energetic, active, free, cheerful, vivid. avant-garde image : experimental, strange, creative, avant-garde, irregular. 2. Correlation between clothing style image and hair style image ; clothing style and hair style was positively correlated. with the same image in case of modern, romantic, casual, elegance and avantgarde but natural image of clothing style was correlated with the natural, elegance, romantic, modern image of hair style. 3. The most suitable hair style for the clothing style according to fashion image : The clothing style of a particular image was matched best with the hair style of the same image.

• Journal of the Korean Society of Costume
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• v.50
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• pp.85-96
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• 2000

The study is aimed to analyse social and cultural background and to compare the changes of the cosmetic culture in Korea and the western countries accompanied by the developemnt os the cosmetic industry in the 20th century. The cosmetic culture of Korea has kept on changing adopting the new western style make up, These changes were very closely related with the current sociocultural environments and the developments of the cosmetic industry. The analysis and comparison of Korean cosmetic culture and that of Western countries can be summarized as following: Fistly the cosmetic culture of korea came out after Korean War through the improt of western movies. Secondly at the beginning of accommodation of the western concept of beauty the standards of beauty were confused with that of traditional make up. Thirdly in terms of the history of costumes in the western cosmetic culture the trend was feminine and curve lineal style in the 1910s straight and young style in the 1920s Young elegant curve lineal style and straight-line style replaced among themselves in every 10 years and the cycle became more rapid after the 1970s and there were diversity in the cosmetic culture affected by the postmodernism Fourthly the cosmetic culture of :total fashion" was taken into consideration. Fifthly the cosmetic culture of "total fashion" was taken into consideration. fifthly the make up of Korean and that of western countries are not only a way to express of aesthetic desire for beauty but sanitary management and it is a kind of an expansion of value for management for an inner self. Now is the time to refuse the attitude of accommodation of the western cosmetic culture without any consideration. We need to rediscover our traditional cosmetic culture and cultural distinctiveness and try to mix them with the western cosmetic culture in order to develop our own peculiar style which will be able to Korean design remain in the international stage and grow further.d grow further.

• Korean Journal of Human Ecology
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• v.14 no.1
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• pp.143-153
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• 2005

The purpose of this research is to study face images according to the difference of facial shape and make-up. A variety of face images can be formulated by computer graphic simulation, combining numerously different facial shapes and make-up styles. In order to check out the diverse images by make-up styles, we applied five forms of eye brows, two types of eye shadows, and three lip shapes to the round-shaped face of a model. The question sheet, used with a operational stimulant in the experiment, contained 28 articles, composed of a pair of bi-ended adjective in 7 point scale. Data were analyzed using Varimax perpendicular rotation method, Duncan's Multiple Range Test, and Three-way ANOVA. After comparing various results of make-up application to various face types, we could find that facial shape, eye-brows, eye-shadow, and lip shapes influence interactively on total facial images. As a result of make-up image perception analyses, a factor structure was divided into mildness, modernness, elegance, and sociableness. Speaking of make-up image in terms of those factors, round form make-up style showed the highest level of mildness. Upward and straight style of make-up had the highest of modernness. Elegance level went highest when eye shadow style was round form and lip style was straight. Lastly, an incurve lip make-up style showed the highest of sociableness.

• Proceedings of the SAREK Conference
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• 2009.06a
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• pp.465-470
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• 2009

This study investigated the water saving technology for the toilet stool system in a water closet. Since in 21st century water would be the prospected factor to measure the wealth of a country instead of the oil, water saving technologies in the toilet stool in a closet system is getting more important than the cleaning stool and the reducing noise performances. According to the statistics in Korea the percentage of using water in toilet is about 27% to the total amount of water used. Therefore, this study theoretically approached the possible amount of water saving and suggested the new variable position straight trap device in the toilet stool system.

• International Journal of Costume and Fashion
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• v.4 no.2
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• pp.56-65
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• 2004

The purpose of this study was to investigate the effect of hairstyle, hair length, and hair color on women's professional image. The quasi-experimental method by a $2{\times}3{\times}3\;(hairstyle\;{\times}\;hair length\;{\times}\;hair color)$ factorial design was used. Subjects were 343 women in Seoul, Korea. The bright brown hair was perceived to be less professional than the black and the dark brown. The straight hair was evaluated to be more professional than the wavy hair in the short and the medium length hair, whereas the wavy conveyed a higher professionalism than the straight style in long hair. The shorter the hair was, the more professional the image was. Among 18 stimuli, the short straight hair in black was evaluated to have the highest in professional image, and the long straight hair in bright brown was the lowest. Perceivers in their 40's and 50's evaluated the bright brown hair to be more professional than those in their 10's to 30's did. The present findings provide that hairstyle, hair length, and hair color are significant cues when perceiving women's professional image.

• Korean Institute of Interior Design Journal
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• v.22 no.5
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• pp.179-187
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• 2013

The purpose of this study was to explain the uniqueness of tropical space style by identifying it in Southeast Asia. For this purpose, literature review was examined from 26 specialized tropical space style books and categorized. Its results are expected to be used as reference materials in designing spaces related to Southeast Asia and for constructors planning to run their business in Southeast Asia or Korea. The results of categorization are as follows; 'Tropical Traditional', 'Tropical Colonial' and 'Tropical Modern'. First, in case of Tropical Traditional Style, the traditional styles are adopted in roof and some of traditional styles are adopted in walls, windows and doors. Second, in case of Tropical Colonial Style, Renaissance or neo-classical styles are adopted in most of columns, archs, windows and doors. The traditional styles are also blended. Third, in case of Tropical Modern Style, straight line designs are adopted dominantly. However, decorative objects of traditional style are used to catch eyes. In summary, traditional style are imbedded more or less in all of tropical style and particularly, decorative objects of traditional style are key elements representing tropical space.

• Journal of Fashion Business
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• v.16 no.3
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• pp.95-106
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• 2012

Jacqueline Kennedy Onassis (July 28, 1929 - May 19, 1994) was served as First Lady of the United States in the early 1960s. Her fashion styles are analyzed into the elements of designs, and the features of Jackie look are assorted. A variety of sources about women's suits for the 21st century are suggested in the research. Jackie's taste in fashion, her fashion image are searched. In addition, after Jackie, other nine fashionable First Ladies' evening dresses are compared to Jackie's dresses so as to see if there are similarities between their styles. Based on this data, the typical First Lady's look is classifiable. The purpose of this study is to furnish the industry with basic information which helps create high value fashion design. Most of Jackie's evening dresses had the straight - sheath silhouettes, and the round or bateau necklines without collars. Pale tones like white predominated in her dresses, and patternless colorful silk, silky and bright texture of cloth was used for the dresses. Elegance and classic represented her image. Design features of Jackie look are the straight silhouette, the simple line excluded adornments, and the fine quality of cloth. There has been little change in other nine First Ladies' evening dresses since Jackie. They weren't influenced by the vogue at that time, but they kept the style the way Jackie did. Jackie style is the beginning of the typical first lady look, that is.