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The Effects of Situation Factors and Consumption Values on the Impulse Buying Behaviors in Apparel Store (의류점포내 상황요인과 제품의 소비가치가 충동구매행동에 미치는 영향)

  • 박은주;강은미
    • Journal of the Korean Society of Clothing and Textiles
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    • v.24 no.6
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    • pp.873-883
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    • 2000
  • The purpose of this study were to investigate the relationships of situation variables, product variables. consumer variables and impulse buying behavior in apparel store. We collected data from 462 consumers of adult women living in Pusan and analysed by factor analysis, cluster analysis, analysis of variance, t-test and discriminant analysis. The results were as follows: First, The purchase situation influenced on the impulse buying behavior consisted of the Pre-purchase condition and the Point-of-purchase state. The in-store situation consisted of the Salesman/store atmosphere, the Low price and the Possibility of out of stock. And the consumption values of apparel are divided into four factors ; Emotional/aesthetical value, Epistemic value, Functional value and Social value. The clothing shopping orientation as consumer variable extracted six factors ; Recreational orientation, Economical orientation, Brand/store loyalty orientation, Careful orientation, Apathetic orientation and Positive orientation. Consumers were classified by the cloting shopping orientation into the Convenience shopper, the Recreational shopper, the Economical shopper and the Careful shopper. Second, In comparison with the unimpulse-buyin groups, the impulse-buying group is more effected by in-store situation than purchase situation, and were more effected by Emotional/aesthetical value, Social value and Epistemic value of the consumption value. In consumer types, the more was the Recreational shopper and the Convenience shopper, the more showed impulse buying behavior. And the important factor distinguished between the impulse buying group and the unimpulse buying group was the Salesman/store atmosphere of the in-store situation.

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Studies on the Properties of Mechanical Pulp from Italian Poplar Wood(Populus euramericana I-476) by the Age of Tree (수령(樹齡)에 의한 포플러펄프의 성질(性質)에 관(關)한 연구(硏究))

  • Shin, Dong-So;Jo, Byoung-Muk;Ahn, Won-Yong;Moon, Chang-Guk;Shim, Chong-Supp
    • Journal of the Korean Wood Science and Technology
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    • v.10 no.3
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    • pp.168-179
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    • 1982
  • The first step to utilize the growing resources of Italian poplar (Populus euramericana I-476) for pulp-Woods, its characteristics and adaptabilities to the pulp industry must be investigated completely. The plantation methods are important for its fast growing in stock, and no less important is the cutting age for its utilization as pulpwood. In this paper, the stone groundwood pulping, refiner groundwood pulping and chemi-groundwood pulping characteristics by the age of tree, along with their physical and chemical characterstics were tested, and relationships between the age groups were analyzed to find out the optimum felling age. The results obtained are as follows: 1. The coefficient of pliability was a little higher in the case of younger trees. 2. The water retention value of each pulp was directly proportional to its physical strength, but this tendency was not detected between the age groups of sample woods. 3. Generally, the physical strength of younger wood pulp was lower regardless of the pulping process. But in the case of pretreatment with NaOH, Asphund and CGP pulp from 5 year old sample wood were stronger in physical strengths than those of GP and Asplund pulp with no pretreatment from 10 years old sample wood. 4. The tear factor of Asplund pulp with alkali pretreatment was higher than that of CGP pulp but the breaking length and the burst factor was similar in all processes. Considering the pulp yield and its brightness, CGP process seems to be advantageous. 5. The dissimilarity of physical strength between 7 and 10 years old wood pulp was not very large in all pulping processes but the physical strength of 5 year old wood pulp was very weak. In the of groundwood pulping from Italian poplar woods, 5 year old wood pulp should be mixed with other long fiber pulp for making a good paper.

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Utilization of Forecasting Accounting Earnings Using Artificial Neural Networks and Case-based Reasoning: Case Study on Manufacturing and Banking Industry (인공신경망과 사례기반추론을 이용한 기업회계이익의 예측효용성 분석 : 제조업과 은행업을 중심으로)

  • Choe, Yongseok;Han, Ingoo;Shin, Taeksoo
    • Journal of the Korean Operations Research and Management Science Society
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    • v.28 no.3
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    • pp.81-101
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    • 2003
  • The financial statements purpose to provide useful information to decision-making process of business managers. The value-relevant information, however, embedded in the financial statement has been often overlooked in Korea. In fact, the financial statements in Korea have been utilized for nothing but account reports to Security Supervision Boards (SSB). The objective of this study is to develop earnings forecasting models through financial statement analysis using artificial intelligence (AI). AI methods are employed in forecasting earnings: artificial neural networks (ANN) for manufacturing industry and case~based reasoning (CBR) for banking industry. The experimental results using such AI methods are as follows. Using ANN for manufacturing industry records 63.2% of hit ratio for out-of-sample, which outperforms the logistic regression by around 4%. The experiment through CBR for banking industry shows 65.0% of hit ratio that beats the statistical method by 13.2% in holdout sample. Finally, the prediction results for manufacturing industry are validated through monitoring the shift in cumulative returns of portfolios based on the earning prediction. The portfolio with the firms whose earnings are predicted to increase is designated as best portfolio and the portfolio with the earnings-decreasing firms as worst portfolio. The difference between two portfolios is about 3% of cumulative abnormal return on average. Consequently, this result showed that the financial statements in Korea contain the value-relevant information that is not reflected in stock prices.

Activation of the Korean Craft Industry (공예산업의 활성화 -중부권 공예산업 중심으로-)

  • Kim, Sung-Min
    • The Journal of the Korea Contents Association
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    • v.11 no.4
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    • pp.177-185
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    • 2011
  • Craft industry in Iran in the past to preserve the technology and production methods, or a newly developed in modern technology, techniques, and material that are intended to use in the decorative, practical characteristics, and the general public are using living water district, ornaments, symbols, products, and so on are collectively, craft industry-specific regional environmental, air velocity, ruins, etc. based on the characteristics of the region's traditional or artistic nature to produce products with the industry, the craft inherent in cultural element out of the help of stock, production, distribution and consumption of a series of process, namely the commercialization of the craft. This future-oriented State images for a unique sentiment based on the tradition of craft culture prize of Korea national image to create a decisive role in the would do. Therefore, in this study, consumers of the craft cultural products awareness and marketability to domestic craft industry status and enhance the use of the show. In addition, based on craft culture industry's efficiency and the issue is what the research and improvement.

Analysing the Economic Effects of Flood Damage by Dynamic CGE Model (동태CGE모형을 이용한 홍수피해의 경제파급효과 분석)

  • Jeong, Kiho;Whang, Sungyoon
    • Environmental and Resource Economics Review
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    • v.23 no.4
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    • pp.689-718
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    • 2014
  • This study analyzes the ripple effects on the national economy of the flood damage using a perfect foresight dynamic CGE model for 2010 as the base year in case that the flood damage reduces the capital of the relevant industrial sectors. The analysis is limited to the items of physical damage such as agricultural land, ships and public facilities, for which statistical data can be obtained. As flood damage scenarios we adopt the minimum, maximum and average value of flood damage's historical data over the period 1991~2010 for each item. The results show that the largest production decline happens to the industry of fishing and transport and the next largest to the agricultural and forestry industry. The GDP reduction in the base year turns out to be from 0.001 to 0.057 percent compared to the benchmark and 11 percent compared to the exogenous shock to capital stock. Dynamically, the GDP gradually decreases until the year of 2030, which shows the long-lasting impact on the national economy of flood damage via the chanel of the capital damage.

Remodeling of tuna purse seiner for improving fishing performance (조업성능 향상을 위한 선망선 개선)

  • Hong, Jin-Keun;Kang, Il-Kwon;Jeong, Seong-Jae
    • Journal of the Korean Society of Fisheries and Ocean Technology
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    • v.47 no.4
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    • pp.435-442
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    • 2011
  • In an attempt to respond to the increase in international oil prices and reduce operating expenses, ship remodeling was carried out on a 740ton class tuna purse seiner. To strengthen the competitiveness of the fisheries industry by improving vessel performance, a bulbous bow was newly equipped. The slipway and rudder area were also lengthened and enlarged with the propeller and main engine remained unchanged. To reduce the hull resistance, a circle type bulbous bow was attached on the hull behind bow thruster and thus the cost for exchanging electrical equipment for bow thruster was reduced. The new rudder area was expanded 15% more than the old one within the extent that the existing mechanical control part and rudder stock were not changed. To prevent fishing net damage and stabilize wake field, slipway was lengthened to the optimal position. All of the new design of remodeling parts went through the model tests in towing tank and CWC. Besides resistance test, all of necessary model test results were delivered for hydrodynamic character for the modified ship. The maneuvering simulation to verify that the remodeled ship satisfies the IMO rules was performed in both zigzag and turning tests. The estimated resistance with new bulbous bow and lengthened stern was reduced by 4.8% in the 2-dimensional analysis and 17.4% in the 3-dimensional analysis in comparison of conventional ship. The average reduction of resistance was estimated about 10%. Maneuvering character of modified hull form was found to satisfy all regulations under IMO. The remodeling of tuna purse seiner can not only improve fishing performance but also contribute to reduction of operating cost by saving energy for the fisheries industry.

Building-up Strategies for Competitiveness of Specialty Stores Distribution Channels in the Cosmetics Industry (화장품 전문점 유통경로의 경쟁력 강화방안)

  • 김상덕;박정아;조현진
    • Proceedings of the Korean DIstribution Association Conference
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    • 2003.05a
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    • pp.71-92
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    • 2003
  • Specialty stores, which have been major channels of Korean cosmetic industry, are bringing out a lot of problems in current distribution channel systems because of its repeated depression of sales. Especially, inefficiency in distribution channel systems is caused by cannibalistic price-off competition between specialty stores, too many launchings of new products, excessive sales promotion, absence or surplus of stock, and so on. Using qualitative methods such as in-depth interview and group discussion, the authors attempt In diagnose fundamental problems of the cosmetic specialty store distribution channels in three viewpoints; achievement of goals, marketing flows in channels, and relationship management. In addition, this paper suggests core strategies for building up the competitiveness of both of the maker and the retailer, The competitive strategies are mainly about securing profitability of retailers, smoothening of marketing flows in channels, and building-up trustful relationships between distribution channel members.

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Effect of Diluents on the Short-Term Storage of Sperm in Black Seabream, Acanthopagrus schlegeli (희석액별 감성돔, Acanthopagrus schlegeli 정자의 단기보존 효과)

  • LIM Han Kyu;KHO Kang Hee;CHANG Young Jin
    • Korean Journal of Fisheries and Aquatic Sciences
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    • v.30 no.2
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    • pp.211-215
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    • 1997
  • Experiments were performed to find out the proper conditions of diluents for the short-tenn storage of sperm of black seabream, Acanthopagrus schlegeli. For milt collection, brood stock was reared in a recirculating seawater system. The following results indicated that short-term storage methods with fresh condition could tie employed in black seabream sperm. When the black seabream's serum was used as a diluent for the fresh storage, sperm activity index (SAI), fertilization rate and survival rate derived the best result in $7\~10\;days$ of storage. pH 7 and 8 showed the highest SAI in the same storage condition. In order to keep high SAI and survival rate of the sperm, addition of 800 ppm neomycine into the diluent revealed the best storage results.

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A Study on the Consumer Factors Influencing the Choice of Channel in the Brokerage Transaction (증권거래 채널 선택에 영향을 미치는 소비자 요인에 대한 연구)

  • Park, Chan-Wook
    • Journal of Distribution Research
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    • v.10 no.2
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    • pp.1-26
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    • 2005
  • The purpose of this study is to identify the consumer factors influencing the channel choice in the brokerage transaction. The 14 consumer factors were extracted from the two perspectives: first, the off-line channel is based on the relational benefits offered by the salespeople, second, the on-line stock exchange is a transaction mediated by the internet technology. The results shows that the channel choice is significantly influenced by the 8 out of 14 consumer factors hypothesized: interpersonal orientation, risk-taking tendency, amount of money invested, price consciousness, time length of internet usage, innovativeness, information privacy sensitivity, intrinsic desire for information. And the results of discriminant analysis shows that three consumer factors-risk-taking tendency, time length of internet usage, and information privacy sensitivity-are most valuable in discriminating off-line vs. on-line customers.

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The Impact of Information Technology Investment on Cost Reduction in Korean Insurance Industry (한국 생명보험산업의 정보화투자와 비용절감)

  • Lee Young-Soo;Jung Kun-Oh
    • Journal of Korea Technology Innovation Society
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    • v.9 no.1
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    • pp.175-198
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    • 2006
  • Analyzing the effects of information technology(IT) in the life insurance Industry is important in establishing the direction for future information technology investment. In this research, the cost-elasticity of IT capital stock was measured by the SUR technique, using the second-order translog cost function, which was drawn out by a Taylor expansion of the multi-product joint cost function. Analysis was made based on data from 1991 to 2003 collected from 33 life insurance firms. The results show that although the effects of information technology investment vary according to individual life insurance firms, half of the life insurance firms surveyed reduced their costs by investing in information technology. The research also revealed that although large life insurance firms reduced their costs by investing in information technology medium & small life insurance firms and foreign ,life insurance firms increase their costs. Additionally, although both information capital and information labor increase as the information budget increases, the increase in information capital is larger than one in information labor. Because the price of information capital is decreased rapidly more than one of information-related labor.

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