• International Journal of Internet, Broadcasting and Communication
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• v.14 no.3
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• pp.213-221
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• 2022

The purpose of this study is to investigate the structural relationship between media engagement, viewing immersion, viewing satisfaction, and loyalty of e-sports viewers. In order to achieve the purpose of this study, a survey was conducted on 300 college students with experience in watching e-sports in Seoul, Gyeonggi-do, and Chungnam. Data processing was done with SPSS 26 for frequency analysis, Cronbach's α analysis. Also, AMOS 13 was used for confirmatory factor analysis and structural equation model analysis. We have the following results. first, among the sub-factors of media engagement, functional engagement and communal engagement had a significant effect on viewing commitment. Second, among the sub-factors of media engagement, emotional engagement had a significant effect on viewing satisfaction. Third, it was found that viewing commitment and viewing satisfaction had a significant effect on loyalty. From the results of this study, it can be seen that the media engagement of e-sports viewers affects loyalty through viewing commitment and viewing satisfaction.

• International Journal of Internet, Broadcasting and Communication
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• v.14 no.3
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• pp.205-212
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• 2022

The purpose of this study is to investigate the structural relationship between the viewing motivation, viewing commitment, re-audience intention, and game use intention of e-sports competition broadcast viewers. According to the purpose of the study, an online survey was conducted on 300 college students with experience watching broadcasting of e-sports competitions. After excluding inappropriate data from 8 out of 300 people, 292 people's data were used for final data processing. For data processing, the validity and reliability were verified using SPSS 26 and AMOS 23, and then the research hypothesis was verified. We has the results were shown as follows. First, it was found that entertainment, social intercourse and vicarious satisfaction had a positive effect on viewing commitment, but information has not significantly effect on viewing commitment. Second, it was found that viewing commitment had a positive effect on reviewing intention and game use intention. Third, it was found that reviewing intention had a positive effect on game use intention.

• Proceedings of the Safety Management and Science Conference
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• 2013.04a
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• pp.59-67
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• 2013

• Journal of Digital Convergence
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• v.13 no.10
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• pp.579-586
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• 2015

Sport talent development center have been operating in order to support sports gifted children of the training in the early finding and selecting potential elementary school students for sports. For this purpose, elementary students in grades 2~6 are selected through basal fitness and physique test. However qualitative assessment of the student was not in progress, but depending on current physique and fitness totally sports talented children were selected. Therefore this study was to develop a tool to determine giftedness based on the observation method to assess the athletic potential of gifted children based on Yoon's competition intelligence(2011). For this purpose of study, sub-factors were extracted through expert consultations. Based on the extracted sub-factors, such as training intelligence, learning ability practical intelligence were extracted for practical intelligence, and finally 16 evaluation questions were proposed to evaluate sports talented children. Proposed questions will be helpful for quality evaluation of sports gifted children, as well as using as a method for discovering sports gifted children.

• Journal of Digital Convergence
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• v.11 no.9
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• pp.127-138
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• 2013

This study aims to grope for the factors that can influence consumer when they evaluate sports centers' service multilaterally in order to draw strategic operation methods for sports centers. This article examines the relationship among sports centers' service guarantee, service quality, service value, customer satisfaction, and customer loyalty. This study selects 2 sports centers located in Seoul and then conducts a survey to 200 members of the sports centers. The data collected go through frequency analysis, reliability analysis, and exploratory factor analysis with SPSS 16.0, and also AMOS 18.0 is utilized to perform confirmatory factor analysis and hypothesis verification. According to the study result First, service guarantee affects service quality positively while it does not affect customer loyalty. Second, service quality affects service value positively. Third, service value affects customer satisfaction and customer loyalty positively. Therefore this study has verified the marketing effectiveness of service guarantee in sports centers, so it can be said that the study has drawn practical operation methods.

• Journal of the Korea Society of Computer and Information
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• v.29 no.5
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• pp.165-175
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• 2024

In this paper, the purpose of this study was to analyze various information related to the government's youth entrepreneurship support policy, propose a customized entrepreneurship promotion strategy for college students majoring in sports, and increase their entrepreneurship efficacy. Through this, the aim was to increase the entrepreneurship efficacy of sports majors. Firstly, a literature study was conducted, and secondly, alternatives for promoting entrepreneurship among college students majoring in sports were analyzed based on expert interviews. Therefore, the following suggestions were made. 1. Recognizing the added value and individuality of the sports field in startup policy. 2. Creation of a start-up network and platform for sports majors to start a business. 3. Sports start-up space composition. 4. Organizing and supporting start-up clubs. 5. Activating entrepreneurship education and competitions in capstone design and employment seminar subjects. 6. Increasing start-up efficacy through start-up mentoring.

• Journal of the Korea Convergence Society
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• v.9 no.4
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• pp.351-356
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• 2018

The purpose of this study was to examine the change of wellness health awareness among 168 university students od D city participating in sports physical fitness class. Wellness health awareness was surveyed using Korean Wellness Questionnaire (KWLS) and the collected data were analyzed by descriptive statistical analysis, reliability analysis, and two-way ANOVA depending on the research purpose. The results showed that the wellness health awareness of university students did not show statistically significant interaction effect between gender and class(before and after class), but differences between gender and enforcement factors were significant in some sub - area). Based on these results, it is necessary to provide intensive health management class to university students for the solution of positive change of well-being health awareness besides various physical education class by each university.

• Journal of Korean Society of Archives and Records Management
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• v.18 no.4
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• pp.205-229
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• 2018

The purpose of this study is to present a plan to collect records for the post-management of the Pyeongchang Winter Olympics, which was held in February 2018. To achieve the research objectives, the value and types of records of the 2018 Winter Olympics follow-up records were identified, and the cases of mega sports event follow-up were selected and analyzed. Based on this, the following three measures were presented to collect records related to the Pyeongchang Winter Olympics. First, records were collected based on collection methods over time. Second, records were collected based on the object and subject of recording. Third, records were collected based on subjects related to the Pyeongchang Winter Olympics. The study's result can be used to establish a Pyeongchang Winter Olympics memorial hall and to prepare a collection plan for follow-up management after holding a domestic mega sports event.

• Journal of Digital Convergence
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• v.15 no.8
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• pp.423-433
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• 2017

The purpose of this study was to develop a competency model by career type by designing the specified career paths through the analysis of career experience of the athletes in the professional sports field. For this purpose, career types were identified as sports administrators, judges, leaders, sports information analysts, and global sports talents based on literature analysis, career development type and path guide design, experts interviews. Competency candidates were derived from interviews and workshops on experts. In order to finalize the competency model, it was confirmed by completing the feasibility test of experts. As a result, it is divided into common competency, professional competency, and global professional competency. There are 6 common competencies such as global competence, OA utilization, 29 special competencies by 5 career types, and 2 global competencies like sports foreign affairs, job preparation for international sports organization and the sports league federation. Competency definitions and behavioral indicator were developed for all competencies and could be used to diagnose the competency level of sports talents and to establish career development academy programs based on the competency model.

• Journal of Preventive Medicine and Public Health
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• v.22 no.1 s.25
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• pp.136-145
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• 1989

This study made a descriptive analysis of the cumulative amount and rate of sports medical care utilization during the 24th Seoul Olympic Games by the participating athletes, officials, etc. The sports medical care utilization was a component of the total medical care use and was basically caused by the prevention and treatment of sports injuries. The analytic data were derived from the Olympic Health Management Information System(OHMIS) of the SLOOC and the Korea Athlete Trainer Association(KATA). These were analyzed according to the quantity of physician visits and the utilization rate, which was the amount of utilization divided by the total number of participating persons. The results were as follows: Firstly, the sports medical care utilization by the persons participating in the Seoul Olympics amounted to 17.9% of the total medical care utilization. The venue medical services utilization accounted for 54.7% of the total physician visits, which was larger than the village medical center's utilization. The number of physician visits per hundred persons during the 2 week period in the venue clinic was 3.03 and that of the village medical center was 2.51, therefore, the total was 5.54. Secondly, athletes accounted for 82.3% and officials 12.2% in the sports medical care utilization by participants. These results were because athletes, who were directly related to the games, called extremely often on the physicians. The utilization rate of sports medical care by athletes was 34.29. Thirdly, the sports medical demand according to type of therapy could be ranked from high to low in the following order: sports massage, thermal therapy, and electrical stimulation treatment, etc. The department of physical therapy in the village medical center was used a great deal. Fourthly, the trend of daily sports medical care utilization by the athletes showed a bell shape centering around the opening day of the Seoul Olympic Games. The utilization rate of athletes was 2.3; however, that of officials was 0.6. Lastly, the sports medical demand was calculated according to the continents, and Central America, Africa and Middle-East Asia proved to have a higher rate of sports medical care utilization than the more powerful and industrialized continent or regions.