• Journal of the Korean Society of Clothing and Textiles
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• v.18 no.3
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• pp.298-310
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• 1994

The purpose of this study was 1) to analize the female figures with potbelly in the nude of the 15th-l6th century, 2) to find out the historic event which made these figures appeared, and 3) to clarify the influence these figures on dress. The results were as follows: 1) There was a sudden decrease in population by the Black Death in the Middle of the fourth century, so supplement of labor was urgent demand at that imp. Childbirth was the only way of supplement of manpower. 2) Therefore, the figure of pregnant woman was regarded as the female figure ideal. The artists depicted this figure ideal in nude. 3) This female figure ideal changed the form of dress. Pillow, pad, and special undergarments were used to make potbelly.

• Journal of the Korean Society of Clothing and Textiles
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• v.34 no.7
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• pp.1220-1231
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• 2010

This study examined customer misbehaviors in retail settings by identifying behavioral patterns and exploring behavioral backgrounds and consequences from the employee's perspectives. Qualitative data were collected from an individual interview method, and 222 interviews were analyzed. Customer misbehavior was categorized into unethical returns, problem behaviors in service encounters, unreasonable demands, shoplifting/fraud, ill-mannered behaviors, and selfish behaviors. Behavioral backgrounds included dissatisfaction, unreasonable expectations, actively benefiting of service failures, taking advantage of service standards, illegitimate complaints, monetary gains, transferring responsibility, and demanding special treatment. Employees experienced stress facing misbehaving customers with no other choice except to accept misbehaviors and learned misbehaviors as customers themselves. The study further discusses the implications.

• The Journal of Natural Sciences
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• v.19 no.1
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• pp.113-139
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• 2008

This study for hair, traditional ornamentation and make up style of Korea, China, Japan. Their special aesthetic character of hair ornamentation and styles are similar difference of costume aesthetics. First we study about hair style of three countries We can find their different development characteristics of aesthetics and customes, cultural style of three countries. It is translated plain and simple for Korean, exaggerative and decorative for Chinese, romantic decoravive and decoration of Tang Dynasty influnced for Japanes. All styles are showed in modern oriental styles.

• Fashion & Textile Research Journal
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• v.1 no.2
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• pp.148-153
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• 1999

The purpose of this study was to manufacturing of personal dress form by replica method for draping. The objects were physical body and personal dress form of their torso somatotype. Comparing the measurements of Martin method and of sliding gauge method to examine the fitness of dress form. Dress form was found bigger than physical body. This was due to the transformation in processing that wrap a Suck-Go bandage and pack a polyurethane foam. On the basis of the result, manufacturing of personal dress form and foundation by draping, it was wearing done test on the physical body, through the procedure that investigate the possibility of usage and the manufacture of personal dress form.

• Journal of the Korean Home Economics Association
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• v.20 no.4
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• pp.83-89
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• 1982

The purpose of this study was to analyze the 45 measuring items for the clothing construction in order to observe the factorial structure of items and to extract the common factor and the special unique factor from data. The sample for the study was drawn randomly out of senior high schoolgirls in Seoul urban area. The size of sample was 301 girls between age 16 and 18. The method of analysis was applied by the principal component analysis with orthogonal rotation after extraction of 9 major factors. All of the above data was analyzed by the computer installed at Seoul National University. From these analyses, the major findings can be summerized as follows: 1. The results of factor analysis generally indicated that the first factor was clustered with 15 items, length measures and height measures. The eigenvalue of the first factor was 16.5 and the cumulative percentage of variables 36.6%. 2. The second factor was clustered with width measures, girth measures and weight of 19 items. The eigenvalue of the second factor was 6.5 and the cumulative percentage of variables 51.0%.

• Journal of the Korean Home Economics Association
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• v.20 no.4
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• pp.169-176
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• 1982

This study attempts to explore and explain major socieconomic factors which determine the extent of rural consumers' external search behavior in cases of two product categories: electric appliances and clothing. For the purpose of this study, interviews were conducted with 201 home managers in four rural towns(Hwasun, Haenam, Naju, and Bulkyo) of South Cholla Province. On the whole, the hypotheses that socioeconomic status, age and the characteristics of region of rural consumers make significant differences in their shopping motivation and the extent of external search are generally supported in case of clothing. No substantial differences are found in case of electric appliances. This study suggests that the effective purchasing system and the providing of informative consumer information would be needed to rural consumers for their extensive search. It also suggests that psychological aspects and situational variables in addition to socioeconomic aspects presumably contribute to our understanding of search behavior.

• Journal of the Korean Society of Clothing and Textiles
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• v.25 no.8
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• pp.1398-1407
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• 2001

The “Changzu”(footbinding)was an old chinese traditional custom practiced during more the thousand years and was applied to only woman. It prevents young girl’s foot from growing when she is 3 to 8 years old by big toe and forcing her to were the lotus shoe called LIANXIE. In china, the feet and shoe had special symbolic meaning other than usual simple of supporting body and protecting the foot, they are symoblic aspects of implication interal new meaning. In this study was investigate the internal meaning symbolized by Changzu from various perspectives such as religious, aesthetic, and group unconsicous aspects. In conclusion, the Changzu is a symbol that representing a dilemma which on one hand women would like to attract man physically while on other hand woman should be chaste and modest morally. And aiso it is group image representing groups unconsicous desire to preserving the artificial identity bestowed upon Chines woman by Chines man.

• Journal of the Korean Society of Clothing and Textiles
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• v.26 no.7
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• pp.1043-1054
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• 2002

The purposes of this study were to empirically examine the effect of relational benefits and relationship quality in the core variables of relationship marketing on customer satisfaction, to investigate the causal relationships among these variables. The questionnaires was administered to 417 women shopped in a fashion retail store in Gwang-ju city during January 14-18, 2002. For analysis of data, frequency, factor analysis, regression analysis, and path analysis were applied. The results were as follows: 1. The customers' perceived relational benefits were categorized as follow: 1) special treatment,2) social, and 3) psychological benefits. Relationship quality was categorized into two factors: trust and commitment 2. The relational benefits significantly influenced customer satisfaction. 3. The relational benefits significantly influenced relationship quality. 4. The relationship quality significantly influenced customer satisfaction. 5. The relational benefits had both direct and indirect effects on customer satisfaction mediated by relationship quality. The results indicated that causal relationship was existed among these three variables.

• Journal of the Korean Society of Clothing and Textiles
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• v.26 no.8
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• pp.1177-1185
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• 2002

This study was to develop the sunshade hat which reduced stress from solar radiation and ultraviolet radiation (UV), in order to keep the farmer's health and to promote their work efficiency. The new sunshade hat with a large brim, special structure for ventilation, stability and portability was designed and tested with manikin heads outdoors. Two newly designed sunshade hats(A, B) and three existing hat were tested Sunshade hat A made of double fabric with aluminum coating-nylon and black cotton cloth with a polyester mix(T/C) was the most protective from solar radiation. Sunshade hat B with larger brim was the most protective from ultraviolet radiation, even though it was made of aluminum coating-nylon single fabric.

• Journal of the Korean Society of Clothing and Textiles
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• v.26 no.5
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• pp.594-605
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• 2002

The purpose of this study is to investigate the visual sensibility of wedding dress. There are 28 kinds of costume samples from photographs in wedding dress magazines. They were divided into simple, accent and decorative design. The Semantic Differential method was used in this study to measure them. The semantic scale was composed of 20 pairs of adjective words. The data were analyzed by factor analysis, ANOVA, MDS and regression analysis. The results are as follow; 1. Factor analysis has extracted five factors which consist of the visual sensibility of wedding dress. The factors are High quality, Cuteness, Femininity, Decoration and Modernness. 2. There were significant differences in the visual sensibility of wedding dress and demographics.3. The evaluative dimensions of the visual sensibility of wedding dress were identified by Cute-Adult and Simple-Decorative. 4. Preference was related to what are wearing-desirable, chic, cute, natural and beautiful, etc., and the wearing desire was related to what are favorite, lively, chic, special and gracious, etc. The noble sensibility was related to what are elegant, cute, feminine and chic, etc.