• Title/Summary/Keyword: social partnership

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An Exploratory Study on the Balanced Scorecard Model of Social Enterprise

  • Lee, Yoeng-Taak;Moon, Jae-Young
    • International Journal of Quality Innovation
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    • v.9 no.2
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    • pp.11-30
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    • 2008
  • The purpose of this study is to develop BSC model of social enterprise. Performance analysis tool of BSC have been brought over from the business world, designed and created from the perspectives of profit-based businesses. The BSC is a strategic performance measurement and management tool designed for the private sector acting as a communication/information and learning system, to measure 'where we are now' and 'where to aim for next'. It prescribes a plan for translating 'vision' and 'strategy' into concrete action across four perspectives at different stages, depending on the business. These perspectives are 'financial', 'customer', 'internal processes' and 'learning and growth', each of which is connected by cause-and-effect relationships that reflect the firm's strategy. Social aims of social enterprise are to accomplish desired outcomes which are to employ vulnerable people and to provide social services. The measurement factors of financial perspective are stable funding, efficiency of budgeting, stakeholders' financial supports, and trade profit. The measurement factors of customer perspective are government, social service users, employees, local communities, sup plier, social activity company, and partnership with external organizations. The measurement factors of internal process perspective are organizational culture, organizational structure/management, internal/external communication, quality of products and services, information sharing. The measurement factors of learning and growth perspective are training and development, management participation, knowledge sharing, leadership of CEO and manager, and learning culture.

Physical activity promotion through active living environments (활동적 생활환경 조성을 통한 신체활동증진)

  • Koh, Kwang-Wook;Kim, Hye-Sook;Lee, Myoung-Soon;Kang, Min-Jung;Kim, Keon-Yeop;Kim, Eun-Jung;Kim, Hyun-Jun;Lee, Bu-Ouk;Koh, Sung-Hyun
    • Korean Journal of Health Education and Promotion
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    • v.33 no.4
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    • pp.55-65
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    • 2016
  • Objectives: Members of Korean Healthy Cities Partnership(KHCP) has increased rapidly since 2006 and adopted Active Living Environments(ALE) as common theme in 2015. Academic definition and categorization, needs assessment and operational planning for making active living environments were required from KHCP. Methods: Literatures review, survey to members of KHCP, specialist discussion and consultation with members of KHCP have been done from October of 2015 to February of 2016. Results: ALE included humane(social networks), physical and political resources. Three categories and 13 items for ALE were identified. Present actions among member cities were variable and especially immature in physical environments. Indicators for ALE were not secured stably. Requirements for policy and physical environmental approach and adolescent programme were high. Priority areas for education and technical assistance were master planning, guideline and case, program and policy development, partnership development, and networking among cities. Representative projects among member cities were somewhat different from ideal models. Conclusions: Policy and environmental approaches needs to be reinforeced systemically for members of KHCP including securing stable indicators. More education and technical assistance also needed sustainably.

A Study on Activation of Corporate Social Responsibility (CSR) of Small and Medium-sized Businesses Focused on Japanese Case (중소기업 CSR 활성화 방안 : 일본 사례를 중심으로)

  • Kim, Young-woo;Lee, Myun-hun
    • Journal of Venture Innovation
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    • v.2 no.1
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    • pp.33-55
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    • 2019
  • Recently, the perception of Corporate Social Responsibility (CSR) has changed. Until now, corporate social responsibility has been recognized as a temporary means to improve the image of a company, but there is a growing recognition that it is a prerequisite for sustainable growth of the entity. Social responsibility of enterprises has altered according to the times and economic environment, and as the global value chain has become important, it has become a growth strategy for small and medium-sized exporters. Under these circumstances, CSR is increasingly an integral part of the activities of companies, and this is no exception for small and medium-sized enterprises. Nevertheless, Korean small businesses' CSR is still lacking, and so the case of Japan, where CSR has spread to small and medium-sized businesses despite the short period of time, is believed to give us policy implications. In the Japanese case, corporate social responsibility has been traditionally passed down by Omi merchants in the 17th century. The social responsibility of a company they thought was summed up by the so-called "sanspo-yoshi spirit" that is beneficial to sellers, benefits to buyers and helps society. Based on the case of Japan's CSR, which has been applied smoothly even to its small and medium-sized companies, this paper intends to suggest the following policy implications. First, the establishment and dissemination of a national long-term plan is necessary. Second, it is urgent for smaller businesses to introduce their strategic CSRs. Third, CSR, which does mutual cooperation between large and small businesses, should be pursued.

A Study on Change of Logistics Environment in Northeast Asia and Logistics Hub Strategy of China

  • Oh, Moon-Kap
    • Journal of Distribution Science
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    • v.14 no.1
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    • pp.59-66
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    • 2016
  • Purpose - The purpose of this study is to find out how shipping company recognizes making partnership with the third party logistics provider and to give implication. Research design, data and methodology - Personal interview and questionnaire by E-mail, Fax, Mail, and telephone were used. 700 copies of the questionnaires were distributed and 155 copied were returned. Among collected questionnaires, 20 copies were excluded because of insufficient content, and therefore 135 copies were used. Results - Korea should change into new paradigm from old one based on current economic and social systems which has stemmed from bureaucracy, inflexibility chauvinism and equalitarianism. Flexible policies, administration and systems will be needed for better business practices. The Domestic logistics corporation needs to preoccupy strategic logistics hub and network. Conclusions - To be a center of North East Logistics, Korea needs more reasonable business law, systems and policies. Social norms and orders should be established to accomplish political and social security. A paradigm of the policy ruling over development of capital city and satellite cities shall make change.

A Study on the Commonality of School Facilities (학교시설(學校施設)의 공공성(公共性)에 관한 연구(硏究))

  • Lee, Hwa-Ryong
    • Journal of the Korean Institute of Educational Facilities
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    • v.15 no.1
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    • pp.26-33
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    • 2008
  • An architectural practice cannot help involving a social art as its own concept. Especially the school facilities are subjected to the influence of not only the educational needs and the national curriculum, but also the sociocultural context with the change of the times. This study aims to explore the commonality of school facilities and give a theoretic background to the private-public partnership for building new schools and renovating old school buildings. After it studies about the relationship between the roles of school and community, it classifies' the commonality of school facilities' into 4 categories the educational commonality, school as the public good, the esthetic functions to society and the social role as community center. Finally, this paper proposes some methods for improving the commonality of school facilities.

The network analysis for school health program (학교 보건사업 협력 네트워크 분석)

  • Bae, Sang Soo
    • Korean Journal of Health Education and Promotion
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    • v.33 no.3
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    • pp.1-11
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    • 2016
  • Objectives: The challenging issue of public health program is to strengthen partnership and network between health resources. This study identified the structure and characteristics of school health program network. Methods: In this paper we collected data from schools and organizations in 4 local communities in 2014 that participated to school health program. Using social network analysis techniques we measured the number of component, diameter, density, average degree, node centralization for each network. Results: We determined that networks shared some common organizational structure such as less density, low average degree, and short diameter. Networks were dominated by the health center, and directions of collaborations between nodes were mostly one-way. Conclusions: These findings can help to depict the network of school health program. The further research is necessary to define causal relationship between network effectiveness and public health outcomes.

The Effects of Social Media Influencers' Advertising Disclosure on Consumer Responses on Instagram

  • Abdullahi, Fartun
    • International Journal of Contents
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    • v.16 no.1
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    • pp.10-24
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    • 2020
  • As many brands use social media influencers (SMIs) on Instagram to advertise, not disclosing advertised content affects how consumers perceive these influencers. The purpose of this study was to investigate two objectives: 1) recent advertising disclosure types on Instagram and 2) the factors that affect consumer responses towards Instagram influencers posting advertised content. Using an experimental 2x2 between-subjects design (N=200), the findings show that "sponsored" and "paid partnership with" are two recent types of ad disclosures. However, both factors are insignificantly different from each other. Also, ad disclosure condition enhances the trustworthiness of the influencer than no disclosure. Ad skepticism, source credibility, and the level of persuasion strongly relate to how consumers perceive Instagram influencers advertising for brands. These factors enable consumers to assess if the influencer is a reliable source of information when faced with advertisement. Ultimately, using disclosure gives full information to consumers about the persuasive intent, as well as increases positive consumer responses towards the influencer who discloses, thereby, enhancing the ethical use of the influencer advertising strategy and long-term consumer relationship.

A Study on Corporate Practices of Sustainable Corporate Citizenship Activities with Culture (문화를 통한 지속가능한 기업시민 실천을 위한 연구)

  • Son, Ye Ryeong
    • Korean Association of Arts Management
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    • no.56
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    • pp.119-144
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    • 2020
  • Not only the government, but private corporations have contributed a lot to growth and development of culture. Corporations have mainly made charitable, dispensational Macenat activities which are separate from their business activities. Such an one-sided and charitable method of supporting culture cannot last long - Part of the reason why the number of corporations supporting culture is decreasing lies in it. In order to have sustainable partnership with culture, first, corporations should figure out needs of the other party. Second, the activities of corporations to support culture should be corporate citizenship activities which are linked to their business activities. In particular, the existing concepts of CSR and CSV have some limits. CSR separates business activities of corporations and their social contribution activities, and CSV mainly assumes corporate social activities helpful to their business activities. But, the concept of corporate citizenship suggested in this study assumes corporate activities where corporations do their best not only in their business activities, but in solution of social problems. Accordingly, searching for the ways to practice corporate citizenship, this study analyzed global agendas of UN, UNESCO, and UCLG which suggest sustainable development with culture and corporate citizenship activities related with culture among corporations in Korea and other countries. The findings and hints of the analysis are as follows. First, corporate citizenship activities can contribute to building of unique images of corporations and improvement of brand identities. Second, such activities can help corporations to be born again as life style companies by using local cultures and their attractiveness. Third, corporations should have partnership with cultural associations creating shared values and provide them with continuous and stable support. And, cultural associations should try to grow with corporations through efforts to develop attractive contents and programs harmonious with management purposes of corporations.

The Introduction of Modern Technologies in Public Administration in the Context of Globalization

  • Dragomyretska, Natalia;Palagnyuk, Yuliana;Andriyash, Viktoria;Matvieienko, Iryna;Samofalov, Dmytro
    • International Journal of Computer Science & Network Security
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    • v.22 no.2
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    • pp.334-340
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    • 2022
  • The main purpose of the study is to determine the main aspects of the introduction of modern technologies in the public administration system in the context of globalization. Public administration is inherent in all known models of representation of social systems, characteristic management and other sciences of social management. This allows using the methods and technologies of management, marketing, social partnership and others in public administration and administration at a modern level. One of the main directions of public management and administration is social engineering, aimed at the development and development of the country's social system, and the tool is appropriate technologies. Based on the results of the analysis, the key modern technologies of the public administration system were identified in the context of the impact of globalization.

A Study on the e-Business Utility of On-line Shopping Mall Firms (온라인 종합쇼핑몰업체의 e-Business 활용방안)

  • Lee, Woo-Chae
    • International Commerce and Information Review
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    • v.5 no.2
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    • pp.3-17
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    • 2003
  • This paper examined a e-Business utility of on-line shopping mall firms. Based on the literature review and cases study, the following results were found. First, in e-business policy, it was found that partnership between government and market are very important to e-business utility. Second, e-CRM of on-line shopping mall firms should be considered web site design based on commodity, cafe based on experience and information shares, and transaction confirm service. Third, B2C e-commerce model should be contained firm-specific force, customer oriented force, social force, and technology force.

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