• 벤처창업연구
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• 제9권2호
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• pp.117-127
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• 2014

본 연구는 사회적 기업가정신이 기업의 사회적 책임(Corporate Social Responsibility: CSR) 활동과 사회적 성과에 영향을 미치는 요인을 분석하는 것이 목적이다. 연구의 목적을 달성하기 위해서 사회적 기업, 사회적 기업가정신, CSR 활동에 관한 이론적 배경을 바탕으로 연구모형 및 가설을 설정하였다. 사회적 기업가정신은 혁신성, 진취성, 위험감수성, 사회적 가치지향성 등으로 분류하였고, CSR 활동은 지역사회의 책임, 자선적 책임, 환경적 책임 등으로 분류하였다. 본 연구에서 제안된 연구모형은 사회적 기업가 115명을 대상으로 Smart PLS 2.0을 이용하여 실증분석을 하였다. 분석결과, 첫째, 사회적 기업가정신은 CSR 활동(지역사회의 책임, 자선적 책임, 환경적 책임)에 정(+)의 영향을 미치는 것으로 나타났다. 둘째, CSR 활동(지역사회의 책임, 자선적 책임, 환경적 책임)은 사회적 성과에 정(+)의 영향을 미치는 것으로 나타났다. 본 연구의 결과는 사회적 기업가정신과 CSR 활동 및 사회적 성과와의 영향력을 검증하여 사회적 기업이 지속적으로 성장할 수 있는 전략적 시사점을 제공할 수 있을 것이다.

• 한국지역사회생활과학회지
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• 제21권3호
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• pp.411-425
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• 2010

The purpose of this study is to examine the middle aged social preparation for later life and to explore the effect of social activities and social relationships on social preparation for later life. This research is also focused on gender differences in social activities, social relationships and social preparation for later life. The survey data was gathered from 424 middle aged citizens who live in the Gwangju & Jeonnam area, using a structured questionnaire. The statistical methods used for data analysis were descriptive statistics, cross tables, t-test, correlations, and hierarchical regression with SPSS win 18.0 program. The major findings of this study are as follows: Most of the respondents perceive an importance of social activities and social relationships. Middle aged women enjoy leisure activities such as learning and religious activity more than men. Middle aged men engage in hobby activities more than women. And most of respondents perceive they are making an effort to keep a relationship with spouses, family & friends. The results show that there are no differences in social preparation for later life between gender groups, but the variables which have an effect in social preparation for later life are different between gender groups. Social activities and Social relationships play an important role in social preparation for later life of Middle aged men and women. At the same time, Social activities and Social relationships have more positive effect on the social preparation of women. Implications of the results are discussed.

• 산업경영시스템학회지
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• 제40권2호
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• pp.121-128
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• 2017

This paper was to evaluate social enterprises' management efficiency with Data Envelope Analysis (DEA). The data was based on the 168 social enterprises' of annual performance reports published in 2015. The research focused on to measure both financial efficiency and social impact of the companies simultaneously. To apply DEA, the paper classified the enterprises into seven types based on types of socal impacts which each company provides before the estimation of the efficiency. The research results showed that group D, which employes disadvantaged people, provides social services and shares resources was the most efficient group and had higest net worths in Pure Technical Efficiency. In contrast, Group B, which only employs social advantage people and provides social service, was the least efficient one. The research suggests a practical and efficient framework in measuring social enterprises' management efficiency, including both the financial performance and social impacts simultaneously with their self-publishing reports. Because the Korea Social Enterprise Promotion Agency does not open business reports which social enterprises submit each year, there are basic limitations on researchers attempting to analyse with data from all social enterprises in Korea. Thus, this study dealt with only 10% of the social enterprises which self-published their performance report on the Korea Social Enterprise Promotion Agency's web site. Regardless of these limitations, this study suggested substantial methods to estimate management efficiency with the self-published reports. Because self-publishing is increasing each year, it will be the main source of information for researchers in examining and evaluating social enterprises' financial performance or social contribution. The research suggests a practical and efficient framework in measuring social enterprises' management efficiency, including both the financial performance and social impacts simultaneously with their self-publishing reports. The research results suggest not only list of efficient enterprises but also methods of improvement for less efficient enterprises.

• 한국산학기술학회논문지
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• 제17권9호
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• pp.508-518
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• 2016

본 연구는 사회복지의 영역에서 변화가 나타나고 있는 국제사회복지의 역량있는 인재를 육성하기 위한 교육과정을 개발하는 것을 목적으로 한다. 사회복지기관의 환경적 변화하는 국제사회복지에 대한 요구를 증가시켰고, 그로 인해 국제사회복지에 대한 교육의 필요성이 증가하였다. 본 연구는 국제사회복지직무에 필요로 하는 역량이 무엇인지를 살펴보고 이에 따른 역량중심의 국제사회복지 교육과정을 제시하고자 하였다. 이를 위해 현재 직무에 따른 교육과정을 사회복지 NCS직무와 사회복지교육, 국제개발협력기관의 업무와 사회복지NCS, 그리고 NCS와 국제사회복지교육과정을 비교분석하여 제안하였다. 기관홈페이지에 제시된 직무와 채용공고를 토대로 국제개발협력기관의 직무를 파악하고, 교육과정은 사회복지지침서에 제시된 사회복지의 교육과정을 중심으로 파악하였다. 본 연구에서 제시한 국제사회복지의 직무역량을 강화시키는 교육과정의 핵심교과목은 다음과 같다; 인권과 사회복지, 국제사회복지, NGO와 국제개발협력, 북한지역개발, 제개발협력과 ODA, PCM(Project Cycle Management), 평가와 모니터링, 국제사회복지세미나, 국제사회복지실습, 국제사회복지인턴십, 지역사회복지론, 프로그램개발과 평가, 사회복지윤리와 철학, 사회복지실천기술론, 다문화 사회복지, 빈곤과 사회복지, 사회적 기업과 제3섹터, 사회문제론 등이다.

• 벤처창업연구
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• 제14권3호
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• pp.47-58
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• 2019

본 논문은 사회적 기업의 경제적 성과와 사회적 역량 간의 상관관계를 규명하고자 하였다. 사회적 기업은 양립하기 쉽지 않은 경제적 가치 창출과 사회적 가치 창출의 동시 추구를 목표로 하는 특징을 가진다. 본 연구는 어떠한 조건에서 두 가지가 서로 양립하여 정(+)의 상관관계를 이루는지 연구하였다. 특히, 사회적 기업의 중요한 두 가지 사회적 역량인 사회적 정체성과 사회적 협업 관계가 어떻게 사회적 기업의 경제적 성과에 영향을 미치는지 분석하였다. 한국사회적기업진흥원에 인증된 사회적 기업의 경영공시자료를 토대로 회귀분석을 통하여 가설검증을 하였다. 사회적 기업의 사회적 정체성에 부합하는 사회 가치 투자 활동은 사회적 기업의 경제적 성과에도 긍정적인 영향을 줄 수 있음을 확인하였다. 또한, 사회적 협업 여부 자체는 기업의 경제적 성과에 유의미한 영향을 미치지는 못하지만, 협업 파트너 기관의 조직적 특성과 사회적 기업의 협업 수혜 수용도를 함께 고려했을 때 사회적 협업 관계가 사회적 기업의 경제적 성과에 미치는 중요성을 확인하였다. 본 연구는 사회적 기업의 두 가지 본질 가치를 동시에 제고시킬 수 있는 실질적인 방안을 제시함으로써 사회적 기업의 전략연구 분야에 시사점을 제공한다. 끝으로 본 논문의 한계점과 그에 따른 향후 연구방안을 제시하였다.

• 보건교육건강증진학회지
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• 제28권4호
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• pp.39-49
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• 2011

Objectives: This study was to examine the association between structural and functional characteristics of social network and self-rated health in middle-aged Korea population. We also explored gender difference in the relationship between social network and health. Methods: Data were collected from individuals aged 40-69 years old participating in the 2005 survey for the Korean Genome & Epidemiology Study. We examined the association between social network, social support, social conflict and self-rated health using multiple logistic regression analysis stratified by gender. Results: The extent and contact frequency of close people, and social participations were associated by not only the positive function but also the negative function of social network. Both the positive and negative functions of social network affected self-rated health. The relationship between the function of social network and health showed a gender difference: only positive function was significantly associated with health in men while only negative function had significant relationship with health in women. Conclusions: Social support and social conflict affected the health in both genders through different ways. The ambivalent effect of social network on health should be explored further.

• 한국IT서비스학회지
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• 제16권3호
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• pp.127-146
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• 2017

The convergence of e-commerce and social media have given rise to a social commerce of online group-buying. Social commerce of online group-buying is a subset of B2C (Business to Consumer) and uses social media for marketing to facilitate online buying of products and services. The social commerce of online group-buying offers new and popular products or services every day, and uses social media to bring together separated consumers. In these backgrounds, we think that personality trait associated with seeking new and popular products or services, and social influence from social media are likely to be related to intention to use in social commerce of online group-buying. This study aims to examine and analyze novelty seeking and social influence that influence intention to use in social commerce of online group-buying in China. Our research model, which included novelty seeking and social influence, was developed based on the technology acceptance model. A questionnaire survey was carried out for empirical analysis. The results of empirical analysis based on a sample of 218 users showed that novelty seeking has a significant positive impact on intention to use, and social influence has a significant positive impact on perceived usefulness. We suggested academic implications and practical implications based on our empirical research.

• Fashion, Industry and Education
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• 제15권1호
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• pp.1-11
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• 2017

The proliferation of social media has given rise to the new consumer group, namely, social consumers. This study identified the distinct characteristics of social consumers (i.e., online social search, online social navigation, online social connection) and examined the impacts of social consumer attributes on the engagement with fashion brands via brands' SNSs (BSNSs). A sample of 141 U.S. consumers who had browsed and/or participated in a fashion brand's BSNS (i.e., the Facebook page for fashion brands) was used to examine hypothesized relationships. The analyses involved running a confirmatory factor analysis and a structural equation modeling. The result indicates that the impacts of the social consumer attributes on the benefits of BSNSs (i.e., experiential and functional benefits) as perceived by consumers were significant, except the link between online social connection and functional benefits. In addition, consumers' existing relationship with a brand served as a moderating variable, strengthening the impacts of social consumer attributes on BSNS benefits. The perceived benefits of BSNSs positively affected perceived relationship investment which in turn influenced brand loyalty. Practical marketing suggestions are provided for fashion brands.

• The Journal of Asian Finance, Economics and Business
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• 제8권8호
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• pp.241-249
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• 2021

The aim of the research is to evaluate the impact of social media marketing (with special reference to Facebook) on the brand preference of customers with regard to smart mobile phones. Since Facebook has become very popular today and a trend has arisen to use social media as a marketing tool, the researcher intended to evaluate the impact of social media marketing on brand preference, as the findings would provide valuable insight for future businesses. Social media as measured social media visibility, social media engagement, and social media influencewas the independent variableand brand preference was the dependent variable. The convenience sampling method was used where the sample was taken from a group of people easy to contact or to reach. A sample of 186 young males and females was selected. Factor loading and factor analysis were used to analyze the data and find the most influencing factors on brand preference. Reliability analysis, validity analysis, and regression analysiswere performed to analyze the data. The R² value is 0.320 implying that 32.00% of the variance in brand preference is explained by social media influence, social media engagement, and social media visibility. The findings show thatsocial media visibility, social media engagement, and social media influencehave a positive impact on brand preference.

• International journal of advanced smart convergence
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• 제6권2호
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• pp.34-50
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• 2017

This study delved into the effects of labor union members' social media utilization for the formation of labor union social capital. Specifically, this study aimed to identify the effects of labor union-related social media use and participation on the labor union's social capital formation through quantitative and qualitative research. It set up trust, network, and participation as social capital components and as dependent variables. Network, in particular, was divided into bonding and bridging aspect. There is the correlation between labor union-related social media use and the formation of labor union social capital. As participation in the group type social media operated by a labor union becomes more active, evaluation on labor union social capital throughout trust, network, and participation is higher. Especially, the correlation between bonding network and bridging network was high. This proves that a labor union's bond enhancement does not result in the labor union's selfishness, but it can build a cooperative system with an external network.