• Title/Summary/Keyword: small businesses

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Development Strategies for Rural Tourism in Nam Hae (남해군 농촌관광의 기본방향과 추진전략)

  • Choi Kuk-Hyon;Kim Ho
    • Korean Journal of Organic Agriculture
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    • v.13 no.3
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    • pp.261-279
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    • 2005
  • This study tried to examine the possibility of rural tourism policy in Nam-Hae county and to provide a strategy for development of the local economy. It was carried out on a basis that the rural tourism businesses are operated by the local government(Nam-Hae county office). In doing so, this study investigated social, cultural and geographical characteristics and the regional tourism resources of Nam-Hae area. Based on the survey, it classified the types of rural tourism and suggested provisional tourist maps by the type. This study assumed that the local government has a full responsibility for the rural tourism businesses from the initial stage of setting up development plans to the operation of the businesses. Rural tourism theme courses of each small-position area provided tourists with tour courses and time schedules depended on geographical features of the areas. It produced a map that actually makes possible the theme rural tourism. The conclusion of this study is that the quality of living in Nam-Hae county would be improved with the rural tourism businesses which lead to increase in farm household income and to develop local settlement areas.

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하청형 중소기업의 전략적 기업혁신 -기술베이스의 동태적 다각화를 중심으로 -

  • 류태수
    • Journal of Technology Innovation
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    • v.8 no.2
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    • pp.97-117
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    • 2000
  • TOEM strategy is widely used in Japan and Korea because of the diverse advantages such as cost sharing, technology transfer, equipment lease and base technology acquisition between parent company and OEM supplier. There are, however, some disadvantages that (1)OEM suppliers are likely to be reactive to environmental changes and (2) may have difficulty in building competitive position and long-term growth. When the parent company relocates its plant to foreign countries to achieve lower labor cost or to enhance value added this change will affect directly the OEM supplier's outcome. The parent company's divestiture from existing businesses will also affect the OEM supplier. For the OEM supplier to survive in face of these strategic changes it must enter the new countries with the parent company. Alternatively, the OEM supplier must actively diversify its technologies based on its core capabilities of existing product and process technologies and seek new business arenas. The strategy of aligning its businesses with the parent company's new business strategy allows the OEM supplier to share the new market while it requires the OEM supplier to develop core capabilities. In Korea many small and medium sized OEM suppliers are dependent on a few large companies. For the industry structure in Korea where industry concentration is extremely high OEM suppliers should move away from the past strategy, where they are dependent on the parent company's low profitability businesses. They should actively enter new businesses for which parent companies enter to achieve long-term growth.

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A Study of Industrial Organizatioal Changes and Effects in Retail Businesses in Korea (우리나라 유통산업의 산업조직의 변화와 영향에 관한 연구)

  • Choi, Jae-Seob
    • International Commerce and Information Review
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    • v.9 no.3
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    • pp.273-284
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    • 2007
  • New retailers, especially giant retailers, so called "mart" or "discounter" which introduced around 1996, when Korea's domestic retail market was opened to the world, have brought big transitions. Consequently, new comers like discounters and CVS drove out department stores, mom & pops and traditional retailers. Literatures showed two reverse opinions for the giant retailers; rising consumers' benefit, or dropping small retailers' businesses. This study have conducted to find the situation of market concentration in retail market, and to learn the new market condition in it. According to the study, in 2005, CR3's of Korea's whole retail industry was counted 12.8%, and CR5 of that was 13.9%. CR3 of discount store business was 39%, department stores' 55%, and TV home shopping businesses' was 75%. In addition to those results, indices growing worse. So, we can say this industry already get into the oligopolistic industrial organization. Generally, under monopolistic or oligopolistic market structure, consumers' benefit may shrink and businesses' surplus profit may jump. So, it means, it's good time to turn government's policy for the retail industry in Korea to fair competition policy instead of development policy.

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A Study on a Quality Management System onto which Informationized Management is Grafted: - With Centering on the Direction for Development of a Standard Model of the Informationized Management System - (정보화경영을 접목한 품질관리방안 연구 - 정보화경영체제 표준모델 발전방향 중심으로 -)

  • Park, Seon-Guk
    • 한국디지털정책학회:학술대회논문집
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    • 2007.06a
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    • pp.127-143
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    • 2007
  • As the informationized society develops, for companies to be industrially competitive in global competition, innovation of business administration through informationization is a nation-wide task that must be driven. Small-to-mid size companies also tend to recognize the need for informationization and build the information systems, improving their informationization levels. To reduce errors in bringing in and running the information systems and increase efficiency In using them, the need for the standard and guide for informationization in small-to-mid size companies has increased. Accordingly, the national office of small and medium business administration has developed the informationized management system (IMS) certification standard in order to provide a national motive to secure the means for management innovation of small-to-mid size companies and have them recognize informationization as a business strategy. Now, there arises the need for the IMS certification standard, which was developed in early 2000, due to changes in environments of small-and-medium businesses and problems that have been revealed in field applications. In this research, we have examined the current situations of informationization in small-and-medium businesses that were revealed by the 2005 survey on the levels of informationization in small and medium business, have drawn the problems that have occurred in the process of applying the IMS in many small-to-mid size companies, have devised the measures against those problems, and have proposed a new IMS certification standard that reflects those measures. This research has proposed only the direction for development of the IMS certification standard. Future researches should deal with detailed items and criteria for evaluation and continuous improvement of them.

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A study on cognition of win-win partnership between large corporations and small businesses for communications service (통신서비스분야 대중소기업간 상생협력 인식차이에 관한 연구)

  • Yu, Seung-Yeob;Kim, Man-Ki;Kwon, Hyuk-Ryul
    • Journal of Digital Convergence
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    • v.9 no.3
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    • pp.203-212
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    • 2011
  • This study aims to suggest the ways of mutually beneficial cooperation between large companies and small companies in the field of telecommunication services. To achieve this goal, it attempts to introduce mutually beneficial cooperation plans based on horizontal relationships rather than vertical relationships among large companies and small companies. Research contents will suggest the similarities and differences of individual telecommunication companies by analyzing mutually beneficial cooperation plans of large companies and small companies based on domestic three telecommunication companies. It examines the perceptions of people who are engaged in large companies and small companies in order to enhance the recognition on the mutual cooperation of large companies and small and medium companies. Based on research results, it attempts the activation methods of mutual cooperation of large and small companies.

Types of Video Content for SMEs' Digital Marketing (중소기업 디지털 마케팅을 위한 영상 콘텐츠 유형 연구)

  • Jung, Hoe-Kyung;Lee, Sung-Mi
    • Journal of Digital Convergence
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    • v.16 no.11
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    • pp.441-446
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    • 2018
  • The purpose of this study is to investigate the digital media strategies for small business branding. To understand the effective strategies for promoting small business through digital content marketing, we conducted in-depth interview with small business managers. The results of in-depth interview revealed that it is critical for small businesses to start creating and including video marketing as part of their entire content strategy. Especially, small business managers considered that video that provides rich media content can boost consumer engagement and increase the time spent on a branded contents. From a managerial perspective, this study provides guide on what small businesses should consider when developing and implementing digital strategies. For future research, this study provides the guide to investigate the effects of digital contents on the brand equity of small business.

Growth of the Business Area for Migrant Workers and Ethnic Networks : In Case of Wongok-Dong, Ansan (이주 노동자를 대상으로 하는 상업 지역의 성장과 민족 네트워크 -안산시 원곡동을 사례로-)

  • Jang, Young-Jin
    • Journal of the Korean association of regional geographers
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    • v.12 no.5
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    • pp.523-539
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    • 2006
  • The purpose of this study is to explain the growth of the business area for migrant workers and the spatial characteristics of the start-up of business, location selection and market area of the employers from foreign countries by focusing on the ethnic networks in Wongok-Dong, Ansan. The results of this study are summarized as follows. The businesses for Chinese workers among migrant workers are located densely and have many kinds of businesses relative to the businesses for migrants from other countries having small number of migrant workers in this area. Moreover, The employers from foreign countries come to Korea through the migrant networks. And they are located in Wongok-Dong, Ansan in which the migrants community is developed. These things made it clear that they regard ethnic networks as important factor for migrant businesses. While the market area of businesses for Chinese workers is restricted to Wongok-Dong or Ansan city, the market areas of businesses for migrant workers from other countries are expanded nationwide through ethnic networks.

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Big Data Analysis of the Citizen's Needs regarding the Life-friendly Businesses in New City (신도시 생활밀접업종에 관한 시민 니즈 빅데이터 분석 연구)

  • Lee, Dongchul;Chang, Hye-Jung
    • The Journal of Korea Institute of Information, Electronics, and Communication Technology
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    • v.12 no.1
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    • pp.43-48
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    • 2019
  • The presence of shops necessary for everyday life is a factor that increases the satisfaction of residential environment. From the perspective of founders, establishing businesses with high needs of local residents is a factor that affects business success. In this paper, we try to find out the status of businesses closely related to everyday city life. And it analyzes whether the formation of these businesses is consistent with the initial consumer needs of the new city. The purpose of this paper is to derive meaningful results that both the business founder and consumer can win-win. The current status of the life-friendly businesses and the needs of citizens were analyzed in the S city. As a results of analysis, the needs for education appears strongly at the early stage of urban development. And it shows a characteristic of being weakened to some extent with the passage of time. On the other hand, the needs for food, which is the basic requirement of life, has a low starting and steadily increasing character.