• Title/Summary/Keyword: security perceptions

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A Study on the Cases of Merchandising and Suggestions for Improving Competitive Power of Traditional Liquor (전통주류 상품화 사례 및 경쟁력 제고 방안 연구)

  • Jun Young-Mi;Ahn Yoon-Su;Kim Mi-Hee
    • The Korean Journal of Community Living Science
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    • v.17 no.2
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    • pp.3-14
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    • 2006
  • This study intends to offer suggestions for improving the security and competitive power of traditional liquors by investing in the status of intellectual property rights. Merchandising and the marketing strategies of traditional liquor are also addressed. The data was collected through a questionnaire survey given to 101 CEOs of traditional liquor manufacturers. The major results of this study were as follows: The management types of traditional liquor manufacturers were classified as the company 57 (56.4%), the corporation or the union 29 (28.7%), domestic industry 10 (9.9%), and marketing community or technology center 5 (5.0%). The competitive power degree of traditional liquor products was classified as strength 30 (31.6%), usual 30 (31.6%), weakness 35 (36.8%). The elements of strong competitive power were taste, functional (wellbeing) character, and attractiveness of the brand name. On the other side, reasons for weakness in competitive power were the marketing system, price competitiveness, and advertisement. The trademark registration of the traditional liquor appeared with 53%. The reasons not to pursue a trademark registration included the complicated and unnecessary process of registration acquisition, high registration expenses, etc. The perceptions of CEOs about the consumer's brand awareness for their product were low with an average 2.97. Explanations included insufficient advertisement and public relations, unrefined trademark design, and the meaninglessness of brand names. The marketing strategy of traditional liquor manufacturers according to annual sales were as follows: Manufacturers with high sales emphasized marketing strategies that focused on functional character, traditional image, high quality in image and package materials and design, high price strategies based on quality, and various sale promotions.

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Investigating the Effect of Value Characteristics of SNS Users on SNS Usage Motivation, Social Capital, and Usage Behavior (SNS 이용자의 가치체계의 특징이 SNS 이용동기, 사회적 자본, 이용행위 등에 미치는 영향 분석)

  • Cho, Hyong-Oh
    • Journal of Digital Contents Society
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    • v.19 no.2
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    • pp.351-362
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    • 2018
  • This study investigated how Schwartz' value system(1992) would interfere with SNS users' motivations and behavioral responses. The study result shows that values are characterized in terms of openness, mutual reciprocity, self enhancement, normative compliance, and security. Each of them exerted differential impact on SNS usage motives, social capital, ad response, and word-of-mouth, among others. The five values were used as an input for segmenting SNS users and clustering method produced four value segments; experience seeker, interdependent sympathizer, self enhancer, and norm-bound. Each value group not only influenced SNS perceptions and behavioral responses differently, but also showed a systematic relationship with SNS service types. The study findings demonstrate that Schwartz's value system provides a very useful theoretical basis for understanding the psychological mechanism underlying SNS usage.

A Study of Consumers' Buying Behavior on Internet Shopping Mode (인터넷 쇼핑에서의 소비자 구매행동에 관한 연구 -부산지역 직장인을 중심으로-)

  • Kim Woo-Hee;Chun Myung-Hwan
    • Management & Information Systems Review
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    • v.4
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    • pp.349-374
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    • 2000
  • With rapid advances on Interactive technology, and the growing popularity of the Internet, Internet shopping receives considerable attention in both the popular-press and academic journals. The Internet has enormous commercial possibilities. But it is a new and dynamic medium that poses special challenges for marketers. The revolutionary nature of the Internet mandates that established wisdom on consumer marketing along with marketing-mix strategies has to be reexamined and perhaps radically revised. In order to assist marketers in this endeavor it is critical to understand consumers' buying behaviors of Internet shopping. But research in this area still very much its infancy. This study examined previous researches of Internet shopping and developed conceptual framework of Internet shopping modes. Additionally, this study examined empirical investigation of Internet shopping. Preliminary results suggests that there are significant differences in individuals' perceptions of Internet shopping and traditional shopping modes. Various factors influences on consumers' buying behavior on Internet shopping. There are Individuals' factors(personality, lifestyle, prior experience, perceived risk etc), shopping mall factors(trust, vividness, security, promotion, etc), product characteristics(product category, brand, etc), situational factors(time pressure, locational constraints etc), social/cultural factors(Norms, importance of other peoples etc). Additionally, We conducted empirical study of the impact of the Internet on consumer shopping behavior. We gathered consumers' reactions via an open-ended survey using a sample of 90 shoppers. We related the reactions to the factors of consumers' satisfaction or dissatisfaction of the Internet shopping. Consequently, there are many questions regarding factors that might influence Internet shopping. From theoretical and practical perspectives, studies that examine these factors would seem to offer much to the discipline. This paper has attempted th provide insights and direction of future empirical examination of Internet shopping.

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A Comparative Study on Cognition Difference of Maritime Polices' Organization Culture (해양경찰공무원의 조직문화에 관한 인식차이 연구)

  • Kim, Jong-Gil
    • Journal of the Korean Society of Marine Environment & Safety
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    • v.19 no.5
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    • pp.511-517
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    • 2013
  • Maritime police recognize that the organizational culture of various acting as a member of the organization. Also, marine policing and security activities to determine the number of build. The overall culture of maritime police who share the organization sub-culture may take place. Maritime police organizational culture and a variety of types of group culture, hierarchical culture, development culture, rational culture examined the differences in perceptions. Maritime police aware of the general results of the analysis are as follows; First, the maritime police officers of the age group of 20 was the highest recognition in hierarchy culture and rational culture. Second, the maritime police officers of the rank of captain was the highest recognition in development culture and rational culture. Third, differences in the perception of organizational culture by recruitment analysis show the difference in cultural groups showed, in particular, the special recruitment group of police officers, and maritime police culture can be seen tend to appear low.

A Study on Korean Seafarer's Perceptions Towards Unmanned Ships (무인화 선박에 대한 한국 선원들의 인식에 관한 연구)

  • D'agostini, Enrico;Ryoo, Dong-Keun;Jo, So-Hyun
    • Journal of Navigation and Port Research
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    • v.41 no.6
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    • pp.381-388
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    • 2017
  • Recently, renewed attention for technological applications within the maritime industry has taken place, particularly regarding unmanned vessels. There has been a lot of interest about the number of projects aiming at testing the operational feasibility of unmanned vessels, particularly in relation to technological, safety and security issues. Nevertheless, no studies have investigated this issue from the point of view of seafarers towards unmanned vessels; this paper aims at filling this gap. Data has been collected through a survey questionnaire. A Pearson correlational coefficient has been used to test the correlation between some of the variables. The results show that more than half of the respondents indicated that unmanned vessels do not contribute to an increase in accidents at sea. In addition, seafarers believe unmanned vessels will not be operational in the near future, with most of the respondents indicating a 10-20 year time frame. Thirdly, most of the respondents(both officers and ratings).

A Study of Student Nurses' Knowledge and Awareness about Patients' Personal Information Protection (환자 개인정보 보호에 대한 학생간호사의 지식과 인식의 연구)

  • Bae, Yunjo;Lee, Soyung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.1
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    • pp.36-44
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    • 2016
  • This study examined the nursing student's preliminary knowledge and awareness of patient's personal information protection. 187 respondents, who were trained in 2 different nursing colleges in Kyungpook province, participated in the survey from May 18 to June 12, 2015. Using the data collected, descriptive statistics, T-test and one-way ANOVA were implemented. As a result, the student nurses, who had heard about the Personal Information Protection Act showed a significantly higher awareness score of patient's personal information protection behavior than those who did not. The respondents educated in personal information protection were reported to have a higher score of awareness about the patient's personal information protection behavior. In this regard, it is vital for university organizers to develop education associated with ethics and information security, which could enhance the perceptions of personal information protection for student nurses before their working career begins.

A Study on the Differences in Perception of Mobile Payment System Characteristics by User Characteristics

  • Liu, Rui-xue;Yoon, Jong-soo
    • Journal of the Korea Society of Computer and Information
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    • v.27 no.4
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    • pp.183-191
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    • 2022
  • Thanks to various characteristics of mobile payment system, many users can easily purchase various products anytime, anywhere, free from time and place restrictions. In this respect, this study attempted to investigate how the perception of mobile payment system's characteristics (security, compatibility, efficiency, economy, reliability) varies depending on the characteristics of mobile payment system users (demographic characteristics, usage characteristics of mobile payment system). The results of the empirical analysis using questionnaires for mobile payment system users in Korea and China say that there are differences in the perceptions of few characteristics of mobile payment system by gender, nationality, age, and usage amount of mobile payment system users. The analysis results of the study are expected to provide implications in various aspects to researchers and practitioners seeking ways for facilitating the usage of mobile payment systems in Korea and China in the future.

The Impact of IS Policy and Sanction Perceptions on Compliance Intention through Justice: The Role of Justice Sensitivity (정보보안 정책 및 제재 인식이 공정성을 통해 준수 의도에 미치는 영향: 공정 민감성의 역할)

  • In-Ho Hwang
    • The Journal of the Korea institute of electronic communication sciences
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    • v.18 no.2
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    • pp.337-348
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    • 2023
  • As protecting organizations' information assets affects their substantiality, they are increasing their investments in policies, regulations, and technologies for systematic information asset management and protection. This study confirms the impact on information security(IS) compliance from the perspective of employees who apply IS policies to actual work. In particular, this study identifies mechanisms linked to IS policy awareness, sanction, justice, and IS compliance from the perspective of expanding deterrence theory. We applied 316 samples obtained from workers of organizations that applied IS policies and regulations to work and verified the relationship between mechanisms by using AMOS and SPSS packages. As a result of the verification, IS policy awareness had a positive effect on organization justice and compliance intention through the severity and clarity of sanctions. Individual justice sensitivity had a moderating effect on the cause and outcome of justice. The sanction-related mechanism presented in this study provides strategic implications for organizations that require active IS activities by insiders.

The Effect of Female Employment and Prejudice against Women on Justification of Family Violence: A Multi-Level Analysis (여성취업률과 여성에 대한 편견이 가정폭력 정당화에 미치는 영향: 개인과 국가 수준의 위계선형 분석)

  • Jang, Cho-Rok;Hong, Myeong-Gi;Hwang, Eui-Gab
    • Korean Security Journal
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    • no.52
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    • pp.11-40
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    • 2017
  • This study analyzed individual-level and country-level factors affecting justification of domestic violence amid emerging social significance of family violence. For individual-level variables, prejudice against women in economic and social roles were used from the World Value Survey data. As for country-level variables, total of 36 countries were analyzed with indices that represents gender equality such as women's employment rate and democracy index. Women's employment rate was gathered from the Labour Market Database of the World Bank and democracy index was from the Economist Intelligence Unit. Results showed that both individual-level, prejudice against women in economic and social roles and country-level variables such as women's employment rate and democracy index had significant effects on justification of domestic violence. This result implies the importance of creating positive social culture which promotes positive attitudes towards perceptions of gender role and gender equality. As well, country-level endeavors to raise gender equality in employment deem important. Based on these findings, policy implications and recommendations for future research were discussed.

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Perceptions of Quality Nursing care of Patients and Families (질적 간호에 대한 환자와 가족의 지각)

  • Chi, Sung-Ai;Kwon, Sung-Bok;Park, Eun-Hee
    • Journal of Korean Academy of Nursing Administration
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    • v.4 no.1
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    • pp.247-275
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    • 1998
  • The purpose of this study was to offer the results of content analysis and qualitative study that explored the perceptions about quality nursing care of patients and families as consumers and to identify the implications of this study for quality nursing care management and research. The data was collected from 12 adult patients and 9 families who were admmitted at medical and surgical nursing unit of one university hospital in Seoul from October, 1996 to January, 1997. Research participants were asked to response "what do you think quality nursing care?" and similar questions during the interviews was performed. Data were analyzed using open coding and content analysis with frequencies and percents of attributes of quality nursing care. Attributes of quality nursing care and meaning of quality nursing care that patients and families perceived were explored. 1. The attributes of quality nursing care that patient and families perceived were categorized into 56 attributes. The highest response rate among the attributes was 'one's heart at ease' (76.2%), and the next high response rates were ranked in order 'consideration' , 'care about' (each 61.9% 'expert skill' (57.1%), 'deal with problem promptly' , 'information offer' (42.9%), 'intimate feeling' (38.1%), 'smile' 'service spirit' , 'do one's best' (each 33.3%), 'frequent visit' (23.8%), 'observe the time' (23.8%), 'direct nursing care' , 'speaking warmly' , give a hope' , 'address kindly' , 'a sense of duty' , 'good facilities' (each 19.0%), 'inquire after a patient health' , 'patient-centered nursing care' , 'showing an example' , 'professional knowledge' , 'careless moraly patient' , 'give encourage to patients' , 'good answer a question' (each 14.3%), 'do not imprudently' , 'do not disregard' , 'broad knowledge' , 'emergency treatment skill' , 'dependability' ,'consolation' giving a sense of security' , 'a self sacrificing spirit' , 'a sense of responsibility' 'hard - working', 'enough disposition of nursing staff (each 9.5%), 'improve patient's pride' and the rest attributes exhibited 4.7%, respectively. 2. The attributes that were identified in patients' data only were 8 categories, 'service sprit' (58.3 %) 'expert knowledge' , 'good answer a question' (each 25.0%), 'hard working' (16.7%), 'a warm character', 'professional attainments', 'do without reserve', 'satisfaction' (each 8.3%), 3. The attributes were identified to families' data only were 31 categories, 'speaking warmly' , 'direct nursing care', 'adress kindly', 'patientcentered nursing care', 'showing an example' (each 33.3%). 'do not imprudently' , 'do not disregard' , 'consolation', 'giving a sense of security', 'broad knowledge' , 'emergency treatment skill', 'dependability' ,'a self - sacrificing spirit', 'a sense of responsibility' (each 22.2%), 'improve patient's pride' , 'without discrimination' , 'show kindness' , 'individual nursing care', 'being with patient' , 'helping' , 'accuracy' , 'without any mistake' , 'love' , 'self - confidence', 'self possession', 'a self - denying spirit' , 'a sense of duty' , 'tighten discipline' , 'disposed room with similar patient to diagnosis', 'compensatory relationship between me dical team' , 'role of connection' (each 11.1 %). 4. The attributes of quality nursing care were integrated into 11 categories that they were 'patientcentered nursing care' (25.1%), 'expertise' (22.1%), 'caring'(18.1%), 'kindness'(11.1%L 'nurse attainments(10.1%), 'sincerity' (7.5%), 'good environment' (2.0%), 'effective organizational management', 'coordination', 'enough nursing staff' ( each 1.0%), 'satisfaction' (0.5%) were showed in the order of the highest rate. 5. The concept of quality nursing care were defined as 'give a satisfaction to patients by patientcentered care based on professional skill and caring with kindness and sincerity'. The description of the meaning of quality nursing care provided by this research participants, patients and families can provide important information for quality nursing care management, medical marketing, education and researches of this field. On the basis of the above findings the following recommendations are made: to suggest to utilize this results for patient care in practice setting, development of quality assessment tool in nursing care, repeat study by the same subjects and method, and to a comparative study by the same method to nurse.

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