• 지식경영연구
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• 제15권2호
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• pp.165-182
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• 2014

Social commerce is regarded as a kind of e-commerce that utilizes social media. Considering increasing complaints around social commerce market, it is important to see customers' satisfaction level and intentions to repurchase. In this study, we examine antecedents that affect customers' satisfaction and relationship between satisfaction and intention to repurchase in social commerce market. We also use social media characteristics as moderators between antecedents and customers' satisfaction. The main results are as follows. First, except site design, most of the intrinsic factors of service quality, such as information, transaction, communication and perceived security had positive effects on customers' satisfaction. Second, all the extrinsic factors of service quality, such as discount rate, constraints, and discrimination had significant impacts on customers' satisfaction. Third, the social media characteristics could not moderate the relationship between service qualities and customers' satisfaction. Fourth, customers' satisfaction had positive effect on the intention to spread through social media. Fifth, customers' satisfaction had positive effect on the intention to repurchase. Social commerce companies need to set up strategies considering the antecedents of customers' satisfaction using these research results. They also need to secure customers that have sustainable purchasing intentions.

• 간호행정학회지
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• 제23권2호
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• pp.201-210
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• 2017

Purpose: The purpose of this study was to understand job satisfaction, burnout, emotional labor and positive psychological capital and to identify the factors that influence on job satisfaction in the hospital nurses. Methods: This study was conducted through a survey of 274 nurses at two hospitals in the D city, Korea. Data were collected in September 7 to September 23, 2016 using structured questionnaires which included general characteristics, burnout, job satisfaction, positive psychological capital and emotional labor. Data were analyzed using descriptive statistics, ANOVA, and stepwise multiple regression test with SPSS/WIN 22.0. Results: The score for job satisfaction was 3.03 out of 5. Job satisfaction was significantly correlated with burnout, emotional labor and positive psychological capital. The factors influencing job satisfaction were age, burnout, emotional labor and positive psychological capital. The predict variables accounted for 37.5% of job satisfaction. Conclusion: The results of this study show that factors influencing job satisfaction are burnout, emotional labor and positive psychological capital. Therefore, it is necessary to develop intervention programs to improve job satisfaction of nurses for emotional labor reduction and positive psychological capital improvement.

• 한국치위생학회지
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• 제15권6호
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• pp.983-990
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• 2015

Objectives: The purpose of the study is to investigate the influencing factors of satisfaction and revisiting intention of dental implant patients. Methods: An interview and a self-reported questionnaire were completed by 190 patients in 10 dental clinics in Daegu, Gyeongbuk, and Gyeongnam from September 17 to October 31, 2015. The questionnaire consisted of the general characteristics of the subjects and satisfaction of implant. The instrument for implant interview was adapted form Pjetursson et al. by Likert 5 points scale. Cronbach's ${\alpha}$ in the study was 0.768. Data were analyzed by SPSS/AMOS version 21.0 program. Results: Cost satisfaction had direct effect on satisfaction of expectation and indirect effect on revisiting intent. Mastication satisfaction had the direct effect on satisfaction of expectation and revisiting intent, and indirect effect on revisiting intent. Satisfaction of aesthetic function had the direct effect on satisfaction of expectation, and the indirect effect on revisiting intent. Conclusions: The determining factors of successful dental implant included expenses, mastication function, and aesthetic satisfaction. The competent dental implant teamwork and appropriate expenses can satisfy the implant patients.

• 수산해양교육연구
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• 제27권4호
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• pp.1136-1146
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• 2015

The purpose of this study was to clarify the meaning of marine officer's self-efficacy, job satisfaction, definition of self-development and factors of determination. It shows that how their self-efficacy affects job satisfaction, self-development and that how their job satisfaction affects self-development. To achieve the purpose of the research, checked the definition and factors of marine officer's duty, self-efficacy, job satisfaction and self-development. Furthermore, cultivated a research model about the factors to influence between self-efficacy and job satisfaction, self-efficacy and self-development, job satisfaction and self-development. A result of hypothesis test by regression analysis is that 11 hypotheses were adopted among 17, and the rest of them were dismissed. The contents of hypotheses were set as follows; self-efficacy and internal job satisfaction, self-efficacy and external job satisfaction, self-efficacy and self-development, job satisfaction and self-development.

• 동아시아식생활학회지
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• 제16권4호
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• pp.474-480
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• 2006

The purpose of this study was to obtain strategies for more effective management of family restaurants. A quantitative methodology was used to obtain the results. A questionnaire was designed to elucidate consumer dining patterns, as well as the factors that are important for consumers satisfaction in terms of the foodservice quality. The questionnaires were used to gather information from consumers at family restaurants and were then analyzed and evaluated. The results of this study indicated that there were important factors related to consumer satisfaction and the service aspects of family restaurants. As the results of empirical analysis, service quality factors in family restaurants were categorized into four factors such as inner shape of food, outer shape of food, facilities and service factors respectively. The analysis showed statistically significant difference at the 5% significance level in outer shape of food, facilities and service factors. These results will be used to assist in menu planning and quality reforms in the foodservice industry.

• 한국생활과학회지
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• 제10권3호
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• pp.253-262
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• 2001

The purpose of this study was to investigate the life satisfaction, to analyze the differences of the life satisfaction according to personal factor of university students, and to analyze relationship between adjustment to life and life satisfaction. The questionnaires were administered to 549 university students in Chongju city to measure the demographic information, the life satisfaction, and adjustment to life. As statistical analysis, frequencies, t-test, ANOVA, correlation, and factor analysis were used. The results were as follows: 1. The life satisfaction was classified into two factors; subjective satisfaction and other person's view of satisfaction. 2. The university students showed negative attitudes toward the life satisfaction. 3. There was significant difference between males and females. Compare to female students, male students responded more positively to the life satisfaction. 4. There were partially significant differences according to personal factors of students on the life satisfaction. 5. There were significant correlations between each variable of adjustments to life and life satisfaction.

• 품질경영학회지
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• 제43권4호
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• pp.489-498
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• 2015

Purpose: This paper proposes S-NS diagram. S-NS diagram helps us find core factors which improve customer satisfaction. Methods: S-NS diagram draws a scatter diagram based on marks obtained from surveys consisting of several questions on satisfaction and non-satisfaction at the same time. S-NS diagram is divided into the 4 regions. We focused on region B which is High satisfaction and high non-satisfaction shown in S-NS diagram. Region B is the areas for needs to improve. Results: S-NS diagram can find few important factors which affect customer satisfaction. We improve Lecture Satisfaction using S-NS Diagram. Conclusion: S-NS diagram has been proven to be an effective method for improving customer satisfaction with a lecture satisfaction improvement example. We know S-NS diagram can use many fields including manufacture and service areas.

• 한국병원경영학회지
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• 제13권3호
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• pp.44-68
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• 2008

The purpose of this study is to identify which factors of medical service quality were considered important by patients based on survey on eight hospitals located in Seoul. We analyzed the difference in impact of health service quality factors between the two groups with short and long inpatient days. In addition, we analyzed which service factors affected the customer satisfaction more differently across the inpatient groups. We found that patient satisfaction was not different between the two groups with short and long inpatient days. But the two groups showed different priority orders of medical service factors that affect patient satisfaction. In the group with long inpatient days, the order of medical service factors are cleanness, speciality, process. In the group with short stay, important factors are speciality, cleanness and convenience of facilities. These findings imply that hospitals should set up different marketing strategies across the different inpatients groups.

• 한국의류학회지
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• 제25권7호
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• pp.1353-1364
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• 2001

The purpose of the present study was to investigate the factors influencing the extent of satisfaction/dissatisfaction for the internet fashion shopping malls. Data were collected through a self-administered questionnaire survey from 503 netizen through internet by using the server of ECMiner Research Company. Data were analyzed by factor analysis, one-way ANOVA and Duncan's multiple range test. Regarding the satisfaction/dissatisfaction with internet shopping mall, 5 factors were found. Netizens wee divided into 3 groups based on purchase experiences: the less-purchased(1-6 times) the more-purchased(above 7 times) and the not-purchased. The respondents tended to be dissatisfied with the 5 factors. The more they purchased experiences through internet, the more satisfied they were with convenience of shopping and after-sales service factors. Gender and age were the factors influencing the most on the satisfaction/dissatisfaction with the internet shopping malls for the not-purchased. However, for the groups with purchase experiences, experiences, evaluative criteria for selecting shopping malls, the number of hours using internet per week, and the extent of experiences of using internet were the main variables.

• 품질경영학회지
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• 제41권2호
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• pp.221-232
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• 2013

Purpose: This paper examines risk factors which affect project success, and proposes a method utilizing the average potential satisfaction index(API) to evaluate how much the satisfaction level of the personnel involved in the project can change by reducing the risk. Methods: The current study derives 11 risk factors affecting project success from literature review and conducts survey of 253 subjects who have project work experience. A modified Kano's questionnaire using 5-point Likert-scale is applied to investigate the amount of satisfaction or dissatisfaction when the risk factors are reducted or not, respectively. Results: The respondents consider that the risk factors which include the three elements of project management(schedule, quality, cost) is more important than other risk factors related to the project environment, and technology and profitability. Conclusion: The average potential satisfaction index proposed in this study can measure the perception on the risk factors of the personnel involved in the project, since it has a strong correlation with the perceived importance by the respondents in this study.