• 제목/요약/키워드: quality attribute

검색결과 572건 처리시간 0.025초

패션 점포 유형별 소비자 만족과 재구매의도 -의류 제품품질 및 서비스 품질의 영향을 중심으로- (The Consumer Satisfaction and Repurchase Intention according to Apparel Store types. - Focusing on Product Quality and Service Quality -)

  • 김성희
    • 복식
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    • 제51권1호
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    • pp.61-74
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    • 2001
  • This study is designed to examine the consumer behaviors affected by the product quality and the service quality in the garment industry. First of all, it is researched to recognize the differences in the mean of perceived product quality variables and the service quality variables in apparel stores. Secondly, the variables of the product quality and the service qualify are also investigated to see the casual effects in the consumer satisfaction and consumer repurchase intention, respectively. The 522 data, surveyed from the female college students, were analaysed with SPSS 8.0 version. Cronbach $\alpha$Frequency, Factor analysis, one-way ANOVA, Scheffe test, stepwise regression were applied. In conclusion, there are significant differences in the mean of the product quality variables and the service quality variables in the apparel stores. They are the product quality variables such as physical attribute and instrumental performances and the service quality variables regarding sales staff, VMD, store policy, and customer convenience in the apparel stores. The variables of the product quality and the service quality directly have leverage in the consumer satisfaction and repurchase intention.

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QFD를 이용한 인터넷 쇼핑몰의 서비스 품질 측정 및 개선에 관한 연구 (A Study on the Measurement and Improvement of Service Quality using QFD in the Internet Shoppingmall)

  • 정상철;유해림;김명숙
    • Journal of Information Technology Applications and Management
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    • 제11권4호
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    • pp.181-208
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    • 2004
  • By the developing of Internet. the environments of the company have rapidly been changed. Especially. managers in the Internet shoppingmall have been try to provide excellent e-Services to their customers. e-Service i~ defined comprised of all interactive services that are delivered on the Internet uSing advanced telecommunications. information, and multimedia technologies. but according to study of e-Satisfy. com[2000]. customer service through internet is still neither effective nor efficient and poor service will impact on company's profit but excellent service can improve their value and quality of the service or product. In order to customer-oriented e-Services. this study suggested the QFD linked with e-Service quality model for the Internet shoppingmall service system. which can help determine design characteristics being relevant to customer's e-Service quality requirements. this hybrid model have two stages. In the first stage. we do measure service quality and find priorities of service quality attribute by purchase process. and in the second stage. on the basis of priority of e-Service quality attributes, we find design characteristics to maximize customer satisfaction. From this study, we provide internet shoppingmall managers with the implications for improvement of service quality, measuring quality of e-service, providing design characteristics for customer-oriented service quality.

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기상정보시스템 품질요인이 이용자 만족과 사업성과에 미치는 영향 (The Effect of Weather Information System'Quality Factor on User Satisfaction and Business Performance)

  • 송광석;김규환;유한주
    • 품질경영학회지
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    • 제45권1호
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    • pp.93-116
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    • 2017
  • Purpose: The purpose of this study is to suggest a key quality factor affecting user satisfaction based on quality attribute of weather information system and additionally, a managerial implication for activating weather information service market by analyzing causal relevance between weather information system and business performance. Methods: As its method, a causal relevance of quality factor of weather information system affecting satisfaction and business performance was analyzed by using structural equation model. An enterprise utilized in analysis sample performed a survey by targeting 186 distribution/logistics and general manufacturing company. Results: It was revealed that information, service quality of weather information system exerted a significant influence on user satisfaction and it did not take a significant influence on business performance in terms of quality of information, system and service. A significant relevance between user satisfaction and business performance was strong supported. Finally, it was revealed that utilization level of weather information system had a moderating effect on business performance. Conclusion: Domestic weather information system mainly focused on information utilization based weather information system and additional service level utilizing weather information is very low in practical terms. Therefore, in order to expand domestic weather related service market, systematic market expansion strategy of providing corporate customized service and case enlargement would be required.

Using the Analytical Hierarchy Process as a Tool for Assessing Service Quality

  • Liu, Dahai;Bishu, Ram R.;Najjar, Lotfollah
    • Industrial Engineering and Management Systems
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    • 제4권2호
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    • pp.129-135
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    • 2005
  • Continuous quality improvement through process refinement is a must for survival of all industries in the contemporary market place. This is true for both manufacturing and service sectors. While manufacturing has spearheaded quality efforts, the service sector has lagged behind primarily because of inherent difficulties. Customer satisfaction is perhaps the most important performance measure for service quality. There are a number of quality dimensions in service quality, such as reliability, responsiveness, assurance, empathy, and tangibles. An issue of concern is ‘how can one have a unified measure of service quality across all the dimensions?' The intent of this paper is to determine if the Analytical Hierarchy Process (AHP) method could be used to derive a single quality index. AHP is a quantitative technique that structures a multi-attribute, multi-person and multi-period problem hierarchically so that solutions are facilitated. This paper presents the development of an AHP model and the derivation of a Quality Index through it. The model is used in a hypothetical case and a quality index was developed. The advantages of using such a technique are discussed.

다특성 강건설계법을 이용한 집적회로설계 (Integrated Circuit Design Using Multi-Characteristic Robust Design)

  • 김경모
    • 품질경영학회지
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    • 제28권1호
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    • pp.78-94
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    • 2000
  • The ever increasing demands for enhanced competitiveness of engineered products require a "designing-in-quality" strategy that can effectively and efficiently incorporate concepts of uncertainty, quality, and robustness into design. Engineered design optimization approaches that are typically carried out with respect to a single objective become inadequate to address these multiple set of requirements. This paper presents a design metric for a multi-attribute robust design problem with designer′s preferences on the performance accuracy and the performance precision. The use of this design metric as the robust optimal design criterion in multi-stage experimentation and modeling technique is presented. The effectiveness of the overall design procedure and the performance of the proposed design metric are tested with the aid of IC design and the results are discussed.

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선형비용모델을 이용한 계수선별형 검사방식의 최적설계 (The Optimal Design Rectifying Inspection Plan with Application to Linear Cost Model)

  • 조재립
    • 품질경영학회지
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    • 제23권4호
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    • pp.74-89
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    • 1995
  • In recent years, the safety of customers and the demand for rights to be protected from the risk have become stronger than ever day by day, and the function concerning product liability(PL) and quality assurance(QA) has been emphasized. Basically these functions can be obtained by inspection and there is the single rectifying sampling inspection for attribute (KSA-3105) as an existing method. But we can not say this method is good enough because of limitations in the range of applications and the approximate design of inspection methods which can not meet the rapidity and accuracy of quality information transfer according to the maturity of information period. Therefore, in this paper, a new algorithm is developed which can design the accurate inspection method by using the linear cost function that has not been considered in the existing inspection methods. Also in addition to this, a optimal rectifying sampling inspection plan, contributing to minimize the total costs, can be developed by programming the algorithm developed in this study and it can be applied to any field having many processes almost limitlessly.

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Identifying Relative Importance of Quality Attributes of Dining Service for Older Adults Using Conjoint Analysis

  • Seo Sun Hee
    • Journal of Community Nutrition
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    • 제7권1호
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    • pp.58-63
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    • 2005
  • Identifying quality attributes with the greatest value to the residents is important if the Continuing Care Retirement Community (CCRC) is to increase the frequency of residents' dining. However, it is not known which specific attribute is relatively more important than others to evaluate foodservice. The purpose of this study is to identify the relative importance of food and service quality attributes in the evaluation of foodservice in CCRe. This study surveyed the independent living residents of three CCRCs in the Midwestern states. Respondents placed great importance on taste and flavor of food which has the highest percentage of utility range ($28.28\%$) and the second greatest on appearance of the server ($23.46\%$) . The important attributes were ultimately used to predict the most preferred choice of food-service for residents. Knowledge of the importance of the attributes would enable the foodservice managers in CCRCs to manipulate those attributes to enhance the residents' perceptions of quality and identify strategies for continuous improvement.

실험선택분석을 이용한 쌀의 소비자 선호 분석 (Using Choice Experiments Methods to Estimate Consumer Preference of Rice)

  • 유진채;정윤희;공기서
    • 한국유기농업학회지
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    • 제17권2호
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    • pp.135-150
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    • 2009
  • This paper was to use choice experiments in the analysis of consumer choice behavior and preferences for five different attributes(the origin of rice, a quality certificate, a quality control, a traceability system, the price of rice) in Cheongju City. Completed surveys yielded 712 responses which were analyzed using the conditional logit model to analyze the marginal willingness to pay of the four attributes(the origin of rice, a quality certificate, a quality control and a traceability system) per household and estimated the marginal willingness to pay of the set of feasible options. The result of this study can be used as a guide for the rice industry in the design of possible labeling schemes.

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쌍대비교에 기반한 승법적 효용함수의 결정 (Determination of Multiplicative Utility Function Based on the Pair-wise Comparisons)

  • 김경모
    • 품질경영학회지
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    • 제33권1호
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    • pp.64-72
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    • 2005
  • The ever increasing demand for enhanced competitiveness of engineered products requires "designing-in-quality" strategies that can effectively and efficiently incorporate concepts of uncertainty and quality into design. Multi-attribute utility function is commonly used to represent the decision-maker's preference on multiple design attributes under conditions of uncertainty and risk. One of the major issues in implementing this approach concerns the generation of appropriate utility function, especially in a complex engineering design environment. Typically, the decision maker's preference is revealed through lottery questions rather than being structured on the deductive reasoning to reflect the nonlinear tradeoffs among the attributes. The use of such intuitive procedures can lead to inexact preference information that may result in inaccuracy and rank reversal problems. This paper presents an alternative procedure based on the pair-wise comparisons between design alternatives towards a consistent preference presentation in assessing multiplicative utility function. The effectiveness of the overall procedures is tested with the aid of an injection-molding process design for a capacitor can and the results are discussed.

신축 공동주택에서의 강제환기장치 사용에 따른 실내공기질 개선효과 실증연구 (Experimental Study on the Effect of Ventilation System on Indoor Air Quality in New Apartment Buildings)

  • 이규동;박영석
    • 한국건축시공학회:학술대회논문집
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    • 한국건축시공학회 2006년도 추계 학술논문 발표대회 논문집
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    • pp.143-146
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    • 2006
  • There has been growing concern regarding IAQ(Indoor Air Quality) recently, and IAQ problems from the air-tightness and use of chemical materials addition to the building materials have become increasingly important factors in the built environment. Ventilation is supposed as the solution of healthy indoor quality, and Korea government requests that all new apartment buildings must have a ventilation system as a matter of duty since January, 2006. The purpose of this study is to investigate the indoor concentration change of VOCs include the Formaldehyde according to many different ventilation supply types. Results showed that the reduction effect of target pollutants by the ventilation system was very slight. The cause of these results was attribute to increase the emission rate of building materials by increasing the ventilation rate.

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