• 제목/요약/키워드: psychological responses

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The Effects of Relational Benefits and Commitment on Word-of-mouth Intention and Repurchase Intention for Cosmetic Purchaser in Internet Shopping Mall (인터넷 쇼핑몰에서의 관계효익과 관계몰입이 화장품 소비자의 구전의도 및 재구매의도에 미치는 영향)

  • Hong, Byung-Sook;Kwon, Yoo-Jin;Park, Sung-Hee;Paik, In-Sun
    • Journal of the Korean Society of Clothing and Textiles
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    • v.32 no.8
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    • pp.1202-1212
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    • 2008
  • As increasing the rates of purchasing cosmetic in internet shopping mall, the relationship marketing between purchaser and shopping mall service providers has become more important. At this point, the purpose of this study was to investigate factors of relational benefits and commitment, and to analyze the effects of relational benefits and commitment on word-of-mouth intention and repurchase intention for cosmetic purchaser in internet shopping mall. With convenience sampling, the research was surveyed to 20’s to 30’s female and male who had purchased cosmetics in internet shopping mall. The 308 responses were analyzed by frequency analysis, factor analysis, reliability test, and multi-regression analysis. The results were as follows. First, the factors of relational benefits were divided into psychological benefits, social benefits, and economic benefits. Also the factors of commitment were divided into calculative commitment and affective commitment. Second, only psychological benefits affected to calculative commitment, and all three factors of relational benefits affected to affective commitment. Third, the word-of-mouth intention for cosmetic purchaser in internet shopping mall was affected by psychological benefits, social benefits, economic benefits, calculative commitment and affective commitment. Lastly, the repurchase intention of cosmetic in internet shopping mall was affected by psychological benefits, social benefits, economic benefits, calculative commitment, affective commitment and the word-of-mouth intention.

Study of the Effect of Nature Based Solutions of Green Hotel on Customers' Pro-environment Behavioral Intentions (친환경 호텔의 자연기반해법과 고객의 친환경 행동의도와의 관계에 대한 연구)

  • Tae Uk KIM;Sun Mi YUN
    • The Korean Journal of Franchise Management
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    • v.14 no.2
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    • pp.49-60
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    • 2023
  • Purpose: NBS (Natural-based Solutions) characteristics as eco-friendly hotels were divided into eco-friendly indoor and outdoor to structurally verify the relationship between customers' perceived eco-friendly value, psychological well-being, customer satisfaction, and pro-environmental behavioral intention. Research design, data and methodology: This survey conducted responses to customers who had experience using eco-friendly hotels for the past two years. SPSS 22.0 and AMOS 22.0 statistical programs were used for the collected questionnaire data. First, frequency analysis and confirmatory factor analysis (CFA) were verified, and structural correlation between variables was verified by covariance matrix structural equation (CB-SEM). Result: First, NBS was found to have a significant positive (+) effect on perceived eco-friendly value and psychological well-being. Second, psychological well-being was found to have a significant positive (+) effect on customer satisfaction and eco-friendly behavioral intention. Finally, Hypothesis 3 was accepted as perceived eco-value showed a significant positive (+) effect on eco-friendly behavioral intention, but Hypothesis 2 was rejected because it did not have a significant effect on customer satisfaction. Conclusions: theoretical and practical implications for the impact of NBS as an eco-friendly hotel on customers' eco-friendly behavior can be provided, as well as basic evidence for establishing efficient management strategies for hotel companies.

The change of Psychological skills strategy and Self-management behavior according to the level of Resourcefulness of Fencing-Athlete (대학 펜싱선수들의 심리교육 효과: 자원동원성 수준에 따른 심리기술과 자기관리행동의 변화를 중심으로)

  • Lee, Hyun-Young;Chang, Duk-Sun
    • 한국체육학회지인문사회과학편
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    • v.54 no.5
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    • pp.251-260
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    • 2015
  • The purpose of this study was to change of Psychological skills strategy and Self-management behavior according to the level of Resourcefulness of collegiate fencing-athletes. Methods: This study was a single case for 12-week intervention. and it took about 60-90 minutes, once a week. Participants were 154 Student athletes and 20 fencing-athletes. The effect of this study was utilized a questionnaire. To analyze the responses of research, the paired t-test were used for finding the significances of mean differences(p<.05). After 12 week education session the results are as follows: Firstly, high group of Resourcefulness showed greater increase in Attention and Image. low group of Resourcefulness showed greater increase in Will power, Goal Setting, Confidence, Attention, Image. Secondly, high group of Resourcefulness showed greater increase in Physical management. low group of Resourcefulness showed greater increase in Training management. fencing-athletes were significantly increased of capacity for Performance and self-management according to the level of Resourcefulness, after 12-weeks. This study suggested useful information about sport psychological skills training and intervention of fencing-athletes.

Passive and Active Touch of Fabrics: Psychophysiological Responses Modulation by the Emotional Preference of Touched Textures

  • Estate Sokhadze;Imgap Yi;Lee, Kyunghwa;Shon, Jin-Hun
    • Science of Emotion and Sensibility
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    • v.1 no.2
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    • pp.13-22
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    • 1998
  • The sense of touch has both objective and subjective characteristics. During hand evaluation of the fabrics. psycho physiological processes such as emotion and stimulation. On other site, the mode of touch (passive vs. active) is also capable to modulate somatosensory responses. I.e., suppress somatocensory perception during active electrocortical responses to passive and active touch of the textiles with different subjective emotional preference. The study was carried out on 36 female college students. Physiological signals were acquired by Grass and BIOPAC 100 systems with AcqKnowledge variables, namely heart rate (HR), respiratory sinus arrhythmia (RSA), pulse transit time (PTT), respiration rate (RSP) and skin conductance parameters (SCL, amplitude, risetime and number of SCRs) were analyzed for baseline and stimulation conditions. Analysis was manifested in a form of moderate HR acceleration. RSP increase, RSA decrease (lowered vagal tone), decreased PTT and increased electrodermal activity (increased SCL, several SCRs) that reflects general sympathetic activation. Parietal EEG effects (on contra-lateral side to stimulated hand)were featured by short-term alpha-blocking, slightly reduced theta, significantly increased delta and enhanced fast beta activity with few variations across stimuli. The main finding of the study was that most and least preferred textures exhibited significant differences in autonomic (HR, RSP, PTT, SCR, and at less extent in RSA and SCL) and electrocortical responses (delta, slow and fast alpha, fast beta relative power). These differences were recorded both in passive and active stimulation modes, thus demonstrating reproducibility of distinction between most and least emotionally preferred tactile stimuli, suggesting influence of psychological factors, such as emotional property of stimulus, on physiological outcome.

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Effects of Health Behaviors on Perceived Physical and Psychological Job Stress Among Korean Manufacturing Workers (제조업 근로자의 건강행위와 직무로 인한 스트레스 자각증상의 관련성)

  • 박경옥;김인석;오영아
    • Korean Journal of Health Education and Promotion
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    • v.21 no.3
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    • pp.195-211
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    • 2004
  • Stress is a primary health promotion issue in worksite research because psychological distress is closely related not only to workers' health status but also to their job performance. This study identified the significant health behaviors affecting workers' job-related stress in Korean manufacturing industry with the national survey data conducted by the Korean Occupational Safety and Health Agency in 2003. A total of 7,818 factory workers in 1,562 manufacturing companies participated in the Korean nation-wide occupational health survey and 3,390 workers answered that they had any stressors in their workplace among the 7,818 workers finally participated in the analysis. Participants were selected by the stratified proportional sampling process by manufacturing industry classification, company size, and company locations (8 metropolitan and 8 non-metropolitan regions) in Korea. Trained interviewers visited the target companies and interviewed the factory workers randomly selected in each company. Smoking, drinking, weight control, exercise, sleeping, break time at work, and perceived fatigue were included in the health behavior construct. Stress symptoms was consisted of physical and psychological stress with 8 items. All survey responses were anonymously coded into the SPSS statistical program and testified using stepwise multiple regression analysis. Male workers were 73.5% and the 30s were 40.0% among the age groups. The married and the high school graduate were majority with 52.1% and 61.8% each. Current smokers were 44.7% and More than 50% of the participants drank alcohol sometimes. No exercise group was 59.3% and the participants who dissatisfied with their daily sleeping hours were 43.5%. In t-test and analysis of variance, the significant general characteristics associated with physical and psychological job stress were young age (p<0.001), single marital status (p<0.001), and short working period at the present company (p<0.001). The health behaviors related to physical job stress were current smoking, weight change during the past one year (p<0.001), weight control effort (p<0.001), exercise (p<0.001), daily sleeping dissatisfaction (p<0.001), break time, and perceived fatigue (p<0.001). All 10 health behavior factors were significantly associated with psychological job stress (p<0.05). Weight change, weight control effort, exercise, daily sleeping dissatisfaction, little break at work, and high perceived fatigue were significant factors affecting job stress. Daily sleeping dissatisfaction, little break at work, little exercise, weight change for the past one year and young age were selected as the significant health behavior and general factors affecting physical job stress symptoms in stepwise multiple regression analysis. The five factors explained 18.9% of the physical stress score variance. Six factors were selected as the significant health behaviors affecting psychological job stress: daily sleeping dissatisfaction, little exercise, frequent drinking alcohol, high perceived fatigue, little break at work, and little weight control effort. The six factors explained 10.6% of the psychological stress score variance.

Factors Influencing Entrepreneurs' Well-Being : Positive Psychological Capital and Antecedents (창업가의 웰빙에 미치는 영향요인 : 긍정심리자본과 선행요인)

  • Kim, Hyeong Min;Kim, Jin Soo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.15 no.5
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    • pp.203-220
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    • 2020
  • The purpose of this study is to examine the importance of entrepreneurs' well-being, and to propose several ways to improve it. First, the factors influencing entrepreneurs' well-being were explored via previous literature review, and positive psychological capital based on positive psychology was selected as the main factor. In addition, the hypotheses were formulated and the research model was constructed by selecting authentic leadership, mastery goal orientation, and social support as the antecedents predictably associated with positive psychological capital. To empirically analyze the proposed model, a questionnaire survey was conducted for the entrepreneurs who fulfilled the training/coaching/consulting programs offered by the Youth Startup Academy. By using the collected 133 responses, PLS-Structural Equation Analysis, PLS-Multi Group Analysis(MGA), and PLS-Importance-Performance Map Analysis(IPMA) were performed. As a result, it was found that positive psychological capital had a high causal relationship with the well-being of entrepreneurs; and authentic leadership and mastery goal orientation had a positive effect on positive psychological capital. However, the statistical significance of the impact of social support has not been verified. While differences in causality between early and growing stages of start-ups only acted as sub-factors of positive psychological capital, the aforementioned three antecedents showed a significant difference for hope and optimism, respectively. This study expanded the topic of entrepreneurship-related research, which mostly focuses on identifying the performance factors of start-ups. It is meaningful in that it empirically verified the causality model constructed by exploring the factors with respect to the mental well-being of entrepreneurs, which is a main theme in the entrepreneurship-related research. These results found in the current study will render practical insights to entrepreneurs, researchers, and educators.

Moderating Effect and Mediation Effect of Social Support in the Relationship between Art Therapist's Job Stress and Psychological Burnout

  • Song, Shin-Young;Moon, Kyung-Rye
    • Journal of the Korea Society of Computer and Information
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    • v.25 no.2
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    • pp.149-156
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    • 2020
  • In this paper, we propose the moderating effects and mediation effects of social support on the relationship between art therapists' job stress and psychological burnout. Based on the previous studies, this study set up four types of variables: 1) independent variable, 2) moderating variable, 3) mediation variable, and 4) dependent variable. Job stress was identified as an independent variable, social support was identified as both a moderating variable and mediation variable, and psychological burnout was identified as a dependent variable. To empirically conduct this study, a total of 200 questionnaires were distributed to art therapists. Consequently, a total of 150 survey responses were collected. The survey results are as follows. First, there were not differences in job stress, psychological burnout, and social support due to personal environmental factors. This included career, employment type and working hours. Second, the result showed a high-level of correlation among job stress, psychological burnout, and social support. Third, social support was found to have a moderating effect on the relationship between the art therapists' job stress and psychological burnout. Forth, social support was found to have a moderating effect on the relationship between the art therapists' job stress and psychological burnout.

The Effect of Forest Recreation Satisfaction of Customers Using Forest Recreation Resources on Psychological Well-being: Mediating Effect of Depression (산림휴양자원 이용 고객의 산림휴양 만족도가 심리적 안녕감에 미치는 영향: 우울의 매개효과)

  • Young-Tak Chang;In-Youb Park
    • Journal of Industrial Convergence
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    • v.21 no.4
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    • pp.133-143
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    • 2023
  • The purpose of this study is to verify the mediating effect of depression on the effect of forest recreation satisfaction on psychological well-being of customers using forest recreation resources and provide basic data for improving psychological well-being. As for the analysis data, a survey was conducted on 450 customers using forest recreation resources, and the final 355 people were selected as subjects of the survey after removing non-response and insincere responses from 377 copies collected. For analysis, the SPSS WIN 23.0 and Amos 21.0 programs were used, and the mediating effect of depression was verified through descriptive statistical analysis, correlation analysis, and structural model of major variables. The study results showed, first, that forest recreation satisfaction had a negative(-) effect on depression. Second, depression was found to have a negative(-) effect on psychological well-being. Third, depression had a complete mediating effect in the relationship between forest recreation satisfaction and psychological well-being. Based on these results, it is meaningful in that programs and practical and policy suggestions were made to improve psychological well-being.

Evaluation of Farmer's Workload and Thermal Environment During Harvesting Grape in Summer (여름철 포도 수확 작업 농민의 작업 환경 및 노동 부담 평가)

  • 최정화;김명주;이주영
    • Journal of the Korean Home Economics Association
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    • v.40 no.11
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    • pp.193-205
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    • 2002
  • To evaluate farmers' workload during harvesting grapes in summer, this study investigated farmers' physiological, psychological responses, work postures and thermal environment around in the field. This field study was conducted in the Anseong County of Kyonggi Province at the end of August. Five career farmers (1 male, 4 females) volunteered as subjects. Three of them were over their sixties. During harvesting grapes in the field, physiological responses were monitored continuously. 1. Air temperature (T/sub a/), air humidity(H/sub a/), black globe temperature(T/sub g/), air velocity and WBGT around the grape field were 26.9℃, 77.7%RH, 32.8℃, 0.08㎧ and 26.3℃, respectively. Because farmers started the harvesting task in early morning, thermal environments weren't conditions to give farmers severe heat strain. 2. The percentage of the work postures was larger in order of standing, walking, and bending one's back posture. Particularly, the percentage of standing posture with raising both arms above shoulder of two farmers was up to 29% and 61% of the total work duration. 3. Rectal temperature (T/sub re/), mean skin temperature (T/sub sk/), clothing microclimate temperature (T/sub cl/) on the chest and the back, heart rate (HR) and energy expenditure (EE) were 37.2℃, 33.1℃, 32.0℃, 32.4℃, 88bpm and 1.3 Kca1/㎡/min respectively. In the point of these physiological results, we evaluated that the harvesting task was a moderate work. 4. All farmers expressed‘hard, hot, humid and slightly uncomfortable’ at the end of works for each subjective questionnaire. The grape harvesting tasks were not evaluated as a very hard work in the point of physiological work standards. But we considered 1) inappropriate work posture (standing posture with raising both arms above shoulder) and 2) farmers' age as burden factors. These findings suggest that adding adequate protective clothing/equipments for farmers may contribute to maintain their body temperature within the normal range, stabilize HR and decrease psychological strain.

The Determinants for Discontinued Use of SNS: Perspectives of Rational Choice Theory and Social Comparison Theory (SNS중단의도의 결정요인: 합리적 선택이론 및 사회적 비교이론을 중심으로)

  • Yoo, Hyung-Wook;Son, Dal-Ho
    • The Journal of Information Systems
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    • v.26 no.4
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    • pp.39-62
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    • 2017
  • Purpose The purpose of this study is to investigate the factors which affect users' fatigue and reluctant intention of using a SNS. In particular, this study focused on the fatigue of SNS users, as the recent excessive use of SNS has led to negative effects such as invasion of privacy, addition and social overload. fatigue This research will explain how producing adverse effects by using SNS caused psychological and mental depression. Previous researches explained that mental fatigue associated with SNS is not simple one and it is complicated with various psychological factors. Considering this fact, this study introduced a behavioral economics concept and a social comparison theory in the research model. Design/methodology/approach For research purposes, this study developed research hypotheses in order to empirically examine the factors that affect SNS users' fatigue and reluctant intention. The empirical research was based on a poll done through 800 research candidates in the SNS fields and the final 451 responses were collected and used in statistical data analysis. The adaptability, trust, and validity to measurement model were verified and the structural relationship in the research model was analyzed through these 451 responses. Findings First of all, maintenance fatigue of SNS had a positive significant effect on coupling and fatigue of SNS and information privacy had a non-significant effect on fatigue. Second, coupling had a negative significant effect on rational inattention, however, perceived cost had a non-significant effect on rational inattention. Third, lateral/upward comparison had a positive significant on user's negative emotions. Meanwhile, user's negative emotions did not have a significant effect on rational inattention.