• 제목/요약/키워드: processed food purchasing

검색결과 87건 처리시간 0.031초

미취학 아동 어머니의 수입 가공 간식류에 대한 구매실태 및 만족도 (A Study on Purchasing Behavior and Satisfaction of Imported Processed Snacks among Mothers with Preschool Children)

  • 이은주;박상현;주나미
    • 한국식생활문화학회지
    • /
    • 제26권1호
    • /
    • pp.11-16
    • /
    • 2011
  • This study was conducted to examine purchasing behavior and satisfaction for imported processed snacks of mothers with preschool children and to provide nutrition education information for mothers. 81.4% of the respondents often purchased imported processed snacks and the main reason (51.0%) for purchasing imported processed snacks was preference of children. A total of 58.0% of the respondents purchased imported processed snacks at a large-scale discount store. 41.9% of the respondents purchased imported dairy products everyday, and 24.8% of them purchased the products once per week. The percentage of not purchasing at all was very high for imported confectionary, jelly and candy, nuts, and drinks. The food additive checking score was very high when purchasing imported processed snacks. The graduate school group and unemployed mothers checked significantly more often for food additives (p<0.05). The taste satisfaction score was very high, and employed mothers were satisfied with taste significantly more than unemployed mothers. Nutrition education using imported processed food labeling should be performed, and quality management before importing processed food should be carried out.

친환경농산물 가공식품 소비 활성화를 위한 구매속성 분석 (Analysis of Purchasing Attributes for Consumption Activation of Environment-friendly Agricultural Processed Foods)

  • 황정서;정다은
    • 한국유기농업학회지
    • /
    • 제31권1호
    • /
    • pp.29-44
    • /
    • 2023
  • The activation of consumption of environment-friendly agricultural processed foods means not only the growth of environment-friendly agriculture, but also the development of related industries. Therefore, it is necessary to identify and apply the needs and purchasing attributes of environment-friendly agricultural processed food consumers. For this, survey was conducted to adult men and women in their 20s and 60s and a total of 200 copies were used for empirical analysis. In this study, the average difference between importance-satisfaction for purchase attributes of environment-friendly agricultural processed food was verified, and the IPA Matrix was prepared based on this. As a result, in terms of purchasing importance and satisfaction, it was found that those with no experience in purchasing environment-friendly agricultural processed foods regarded product, price, place, promotion as more important than those with experience in purchasing. In case of IPA, product and price factors were all important and satisfactory regardless of purchasing experience. On the other hand, it was found that the key factors for promotion were neither important nor satisfied with consumers regardless of their purchasing experience. Therefore, it is mainly necessary to focus on marketing and mass media promotion. At the same time, various domestic and foreign best practices should be benchmarked and a 4P marketing strategy should be established and promoted.

닭고기 가공식품의 소비성향에 관한 조사 (The Consumption Pattern of Further Processed Chicken Product)

  • 김종원;이영현
    • 한국축산식품학회지
    • /
    • 제21권2호
    • /
    • pp.116-125
    • /
    • 2001
  • This survey is carried out in order to understand the perception and eating pattern of chicken further processed product of the housewives in Korea. 894 questionnaires were used for analysis. Chicken is loved by all age groups of people, especially at home of young housewives and of high educational background. The reasons of purchasing chicken further processed products were \"Children(57.8%)\", \"Convenience(43.2%)\" and \"Taste(30.1%)\". The average purchasing frequency of chicken further processed products is \"Once a month\". The criteria for selection of chicken further processed product were \"Hygiene(64.9%)\", \"Expiration date(58.4%)\", \"Brand(25.4%)\", \"Taste(21.9%)\" and \"Price(19.0%)\". Housewives depend on the \"Brand\" in selection of chicken further processed products as the educational background improves. The shopping place of purchasing chicken further processed product were \"Discount store(43.1%)\", Department store(27.4%)\" and so on. The pattern of consumption \"Buy chicken further processed products and cook at home(5.9%)\" was still very low. \"Order for delivery(57.4%)\" increased rapidly for chicken consumption. The housewives suggest to produce chicken further processed products \"Hygienically(16.7%)\", \"Improve taste(12.2%)\" and \"Restrict food additives(11.9%)\" among 311 responses.

  • PDF

전업주부 스트레스에 따른 가공편의식품 구매태도 및 선택속성의 구조적 관계 - 서울, 경기지역 주부를 대상으로 - (Structural Relations of Convenience-Processed Food Purchasing Attitude and Selection Attribute according to Housewives' Stress - Focus on Housewives in Seoul and Gyeonggi Areas -)

  • 김난희;박영일;주나미
    • 대한영양사협회학술지
    • /
    • 제25권4호
    • /
    • pp.257-268
    • /
    • 2019
  • This study provides basic data on how stress impacts the processed convenience foods purchase attitudes and the selection attributes of housewives. The stress consists of 3 factors, which were housework stress, family relation stress and economic stress. The processed convenience food purchase attitude consisted of 2 factors, which were peripheral influence purchase and conviction purchase. The processed convenience food selection attribute consisted of 4 factors, which were quality, convenience, packaging and price. Factor loading confirmation and reliability test were conducted, and the reliability was confirmed with Cronbach's alpha coefficients for all the factors exceeding 0.5. The high stress levels showed significantly high stress factors of housework, family relations and economic stress (P<0.001). The high stress group was shown to make purchases by recognizing peripheral influences (P<0.01). When the selection properties of processed convenience foods depending on different stress levels were examined, it was revealed that among the three groups, the low stress group least considered the price aspect (P<0.01). After deducting the factors, AMOS (Analysis of Moment Structure) was used to conduct the confirmatory factor analysis for verifying validity. The structural equation model was used to determine the path coefficient. From the processed convenience foods purchase attitude, the peripheral influence purchase had significantly positive (+) effects on convenience (P<0.05). Also, conviction purchase was shown to have significantly positive (+) effects on quality (P<0.05). Housework and family relation stress were shown to have negative (-) effects on processed convenience foods selection attribute, and economic stress was shown to have positive (+) effects, although no significant relationships were revealed.

청소년의 가공식품 섭취실태 및 구매행동에 관한 연구 (A Study on Intake and Purchasing Behavior of Processed Food among Adolescents)

  • 송효진;최선영
    • 한국조리학회지
    • /
    • 제19권1호
    • /
    • pp.230-243
    • /
    • 2013
  • 본 연구에서는 자주적인 소비 주체인 청소년을 대상으로 가공식품 섭취실태와 구매행동대한 인식을 분석함으로써 청소년을 위한 식생활 교육프로그램 개발 연구의 기초자료를 제공하고 학교현장의 가정과 교사들이 효과적인 식생활 교육을 할 수 있도록 조력하는 것에 그 목적을 두었다. 가공식품 선택 시 고려사항으로 맛이 있는 것과 가격이 싼 것 순이었으며, 표시정보 확인 시 중요하게 보는 것은 유통기간과 가격 순으로 높게 나타났다. 가공식품 구입 시 식품첨가물 표시정보는 56%가 확인하지 않으며, 절반 이상의 학생들이 식품첨가물이 적게 든 것을 구입하려는 노력은 하지 않는 것으로 나타났다. 조사대상자의 일반적인 특성에 따른 차이를 분석한 결과, 학교에서 배운 영양지식 활용정도는 여학생일수록, 학년이 낮을수록, 가공식품 구입비용(1일)이 낮을수록 학교에서 배운 영양지식을 더 잘 활용하는 것으로 나타났다. 청소년들은 합리적인 가공식품 구매행동이 아닌 단순하고 본능적인 구매행동을 하고 있어 가공식품 섭취와 관련된 청소년 식행동에 대해 기초적인 영양 교육부터 선행되어야 할 필요가 있다. 또한 실생활에서 활용 가능한 가공식품 관련 영양교육이 더욱 체계적이고 효율적으로 진행되어야 하겠다.

  • PDF

초등학생 어머니의 가공식품 표시기준 인식이 구매행동에 미치는 융복합 효과 (A Convergence Effect on the Purchasing Behavior of Elementary School Mothers' Recognition of Processed Food Labeling Standards)

  • 강경심;이세정
    • 디지털융복합연구
    • /
    • 제18권10호
    • /
    • pp.527-535
    • /
    • 2020
  • 연구 목적은 충청권 초등학생 자녀를 둔 어머니를 대상으로 가공식품 표시기준 인식이 구매행동에 미치는 융복합 효과를 살펴보기 위한 것으로, 가공식품 구매행동에 따른 집단 구분을 위해 2단계 군집분석을 하였고, Schwarz's BIC 기준에 의해 군집수를 결정하였다. 그룹 간 구매행태 특징 분석 결과 '편의추구형'과 '대형마트선호형', '고비용반복 구매형'의 3개 모형이 결정되었다. 그룹별 학력 및 직업은 '대형마트선호형'의 대졸 이상 비율이 유의적으로 높았고, '고비용반복구매형'의 취업모 비율이 높았으며, 식품표시기준 필요성은 '대형마트선호형'이 다른 그룹보다 높았다. 모든 그룹에서 식품표시기준 항목 중 '유통기한'을 가장 중요한 것으로 인식하였고, 구매 시 고려사항은 '사용원료'와 '식품첨가물', '영양성분표시'에서 '대형마트선호형'이 높은 점수를 보였다. 가공식품 구매행동 개선을 위해서는 무엇보다 실생활에 쉽게 적용할 수 있는 대상자 맞춤형 교육매체 개발이 필요하다.

창녕지역 축제에서 지역농특산물 및 그 가공품의 구매와 운영 프로그램과의 관련성 (Relationship among Operation Program and Purchase of Local Agricultural Products and Processed Products at Changnyeong Local Festival)

  • 차용준;허은실
    • 한국식생활문화학회지
    • /
    • 제30권1호
    • /
    • pp.29-40
    • /
    • 2015
  • This study analyzed purchasing characteristics of local agricultural products and processed products as well as evaluated operation programs for Changnyeon festival participants. The purchasing rates of local agricultural products and processed products at this festival were 63.6% and 49.1%, respectively, and the main purchased crops were onion (42.6%) and garlic (20.7%). Drinks (43.6%) were highly purchased processed products. The recognition (95.3%) and preferences (98.4%) for Changyeong local agricultural products were high at this festival. Subjects (72.5%) responded that public relations were effective for sale at this festival, and evaluation of the operation program for the festival was $3.51{\pm}0.74$ (total score 5 points). Satisfaction with the experience event (37.7%) and exhibition event (33.6%) were high at this festival program, whereas participants gave low rates for art exhibition and sale events of local agricultural products (16.2%), cooking education (14.7%), direct education program (12.9%), and games (12.1%). This festival was an effective means of public relations, although purchase effects were not significant. This result suggests that the festival is necessary for planning a program to increase purchasing.

초등학교 5학년 아동의 가공식품 섭취와 영양표시 교육의 효과 (Intake of Processed Foods and the Effects of Nutrition Label Education in 5th Grade Children)

  • 장순옥;이옥희;이경실
    • 대한영양사협회학술지
    • /
    • 제14권2호
    • /
    • pp.166-175
    • /
    • 2008
  • The effects of nutrition label education on the perception, nutrition knowledge, understanding and applicability of labeling for 81 5$^{th}$ grade students was assessed. Prior to the education, the students' purchasing behavior of processed food was assessed by self-administered questionnaires. The evaluation of subjects' perception and understanding on nutrition label was completed prior to and following four education sessions utilizing materials developed by Korea Food and Drug Administration and Korea Health Industry Development Institute. More than 90% and 15% of subjects purchased processed food weekly and daily, respectively. Considering the nutrition label became an important factor in food purchases following the education sessions. Perception of the value of nutrition label improved from 2.93 to 3.32, although the belief that nutrition labels contributed to the maintenance of good food intake was not significantly increased. The total nutrition knowledge score increased from 5.47 to 7.14 and understanding nutrients composition table was significantly improved (3.17 to 4.80). The results indicate that a school-based nutrition label education program might be an effective aid for adoption of healthier food choices by children.

  • PDF

버섯가공식품 제품 개발을 위한 소비자 인식조사 (A Survey on the Perception of Consumers to Develop Processing Products of Mushroom Processed Foods)

  • 장민선;김명숙;전창성;조원대;김건희
    • 한국식품저장유통학회지
    • /
    • 제15권6호
    • /
    • pp.915-921
    • /
    • 2008
  • 본 연구에서는 버섯 선호도와 섭취빈도 등을 알아보고 버섯가공식품에 대한 소비자의 인식 등을 조사하여 소비촉진을 위한 버섯가공기술 개발을 위한 기초자료를 얻고자 하였다. 총 조사 대상자는 1173명으로 성별로는 남자가 370명(31.5%), 여자가 803명(68.5%)으로 구성되었고, 조사대상자의 평균 연령은 20.0세였으며 조사대상자의 333명(28.5%)이 새송이 버섯을 가장 선호하는 것으로 조사되었다. 연령별에 따른 선호하는 버섯의 경우는 20$\sim$60대 이상의 전 연령층의 333명(28.5%)이 새송이 버섯을 가장 선호하였으며 그 다음으로 팽이 버섯 241명(20.6%), 표고버섯 223명(19.1%)의 순으로 나타났다. 선호하는 버섯에 대한 이유로 대상자의 380명(32.4%)이 좋은 조직감을 제일 우선순위 1위로 응답하였으며, 한 달에 섭취하는 버섯의 빈도는 여성이 한 달에 8.24회를 섭취하여 남성의 6.98회 보다 1.26회 더 자주 섭취하는 것으로 조사되었고, 버섯 구입 시 고려해야할 사항에 대하여 신선도.위생 상태를 1위로 응답하였다. 버섯가공식품을 구입해본 경험이 있는지에 대하여 조사한 결과, 조사대상자의 55.5%가 먹기 위하여 구입해본 적 있다고 답하였으며 그 중 구입해 본 버섯가공식품으로는 스프, 죽 > 건조 분말 > 건강기능식품 등 이었다. 버섯가공식품 구입 시 고려할 사항으로 맛의 향상을 1위로 응답하였다. 새로운 버섯가공식품을 개발할 경우, 연령별 선호하는 제품을 조사한 결과 20대$\sim$60대 이상의 모든 연령층에서 스프와 죽을 가장 선호하는 것을 알 수 있었으며, 특히 $20{\sim}29$세는 햄버거 패티, $30{\sim}59$세는 어묵 그리고 60세 이상은 버섯 병조림(34.3%)을 가장 개발되기를 희망하는 버섯가공식품으로 응답하였다. 본 조사결과를 토대로 버섯의 소비를 촉진시키기 위하여 버섯을 이용한 다양한 가공식품 개발이 필요하다고 사료된다.

인천지역 중학생의 가공식품 구입실태와 식품표시에 대한 인식 (Actual Status for Purchasing the Processed Foods and Awareness about Food Labels among Middle School Students in Incheon City)

  • 한미연;이제혁
    • 한국식품영양학회지
    • /
    • 제31권5호
    • /
    • pp.677-688
    • /
    • 2018
  • The purpose of this study was to examine the extent of purchase of processed foods and the awareness about food label among middle school students. This survey was conducted by involving 350 middle school students in Incheon city, Korea from June 17~19, 2015. Middle school students consumed confectioneries, bread, carbonated drinks, and juices and ice creams once or twice a week at the rate of 53.4, 53.0, 40.6, and 36.9%, respectively. The most frequent place, time, and reason to purchase the processed foods were 'convenience store (36.2%)', 'after school (26.8%)', and 'hunger (77.9%)'. The subjects exhibited top priority (57.0%) on the taste at the time of purchasing the processed foods. Interestingly, the girl-students (44.7%) checked the labels of food more than the boy students (34.0%). The reasons for checking the food labels included acquiring significant information about the shelf life (27.0%), price (18.1%), nutrient (19.1%), and food additives (14.1%). Among the food labeling information, the name of the product (55.7%), the date of manufacture (49.3%) and the content (32.6%) were checked mainly by the subjects. In addition, the major reason for not confirming the food labeling was 'the food label was too small or crude (31.9%)'. It is necessary to inform about the processing methods and ingredients of the processed to middle school students so that they can make the correct choice of processed foods. Development of proper education methods on nutrition for middle school students is necessitated for healthy living.