• Asian-Australasian Journal of Animal Sciences
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• 제27권11호
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• pp.1593-1599
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• 2014

This study consisted of two experiments, conducted to assess the impact of phase at which vegetable protein (VP) diets are introduced to broiler chicks, and preference of birds for diets based on soybean or canola meal (CM). Two hundred and ten day-old Cobb 500 chicks were randomly distributed into five dietary groups in the main experiment. One group was fed on animal protein (AP) diet all through to 21 days of age; two other groups were started on AP diet for 7 days and then switched to diets containing soybean meal (AP-SBM) or AP-CM, while two other diets (SBM-AP and CM-AP) were started on one of the VP diets for 7 days and then switched to AP diet. A sub-experiment on thirty birds raised on a commercial diet to 7 days was used in a feed selection test to quantify the preference of birds for the diets containing mainly CM or SBM. Chicks were reared under similar care and management conditions and the diets were iso-caloric and iso-nitrogenous. Results of the main experiment showed that chicks on CM-AP diet ate more (p<0.05) than those on the other diets up to day 7. Body weight gain was highest (p<0.001) on the AP-SBM diet while birds on the CM-AP diet weighed the least at 7 d. Feed intake, body weight gain, feed conversion ratio, mortality, bone growth, visceral organ development, and activities of digestive enzymes were similar between the groups from hatch to 21 days of age. Results of the second sub-experiment showed that chicks preferred the CM-based diets to the SBM-based diets at 8 to 14 d (p<0.001) and 15 to 21 d (p<0.01) when given a choice. Overall, the birds were not affected by the nature of the starter diet although they tended to prefer the canola to soybean diets.

• 한국식품조리과학회지
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• 제30권5호
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• pp.579-587
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• 2014

Korean food is being recognized for its excellence. This paper attempts to provide material for the popularization of Korean cuisine with respect to foreign nationals living in Korea who are vegetarian by studying their Korean cuisine knowledge and preferences. The results of an Importance-Performance Analysis showed that though the importance values of traditional spice use such as garlic and the consideration of ingredient price were high, their performance values were low. Thus, these were areas identified as needing major improvement. Repeated measured data analysis was performed to determine variations in the perception of major factors for the development of Korean cuisine. The results indicated that simplification of seasoning was the most important factor followed by diversification of food ingredients, resale of vegetables in small quantities, ease of obtaining Korean cuisine recipes, and popularization of herbal and temple food, in that order. The least important factor in developing Korean cuisine was determined to be the reduction in levels of salt. Conjoint analysis was performed on the choices affection the selection of Korean cuisine, and price was found to be the most important factor. It was also determined that the effectiveness in the combination of fusion style, health oriented, concurrently served, medium to low price Korean cuisine was highest in preference. The next highest preferred combination was traditional style, health oriented, concurrently served, medium to low price Korean cuisine. The most significant factor to keep in mind in developing Korean dishes for foreign vegetarians was determined to be price. Furthermore, it was important to not simply reduce caloric intake but to use healthy ingredients and cooking methods.

• 대한영양사협회학술지
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• 제27권1호
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• pp.15-25
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• 2021

This study sought to analyze the need for nutritional education to enhance the selection of desirable foods by adolescents. A total of 480 high school students in Incheon were surveyed and their responses were analyzed for the recognition of nutrition labeling and their consumption of processed foods and snacks. Almost all the students (93.1%) recognized nutrition labeling, but 54.6% rarely checked the nutrition labeling. The nutrients recognized as important in the nutrition label of processed foods were total fat/saturated fat/trans fat (3.75 out of 5), calories (3.68), and sodium (3.67) in that order. The recognition of the importance of calories was significantly higher in female students compared to male students (3.78 vs. 3.58, P<0.05). The information identified as important were the date of manufacture and expiration (4.21 out of 5), price (4.14), and the nutrition label (3.15). The preference for processed foods was highest in the order of beverages (4.03 out of 5), noodles (4.02), and frozen desserts (3.97), and the preference of females for processed foods was significantly higher than males (P<0.001). The time when snacks were most frequently consumed were before going to the academy (21.0%), after school (19.4%), and after attending private institutes (15.0%). The main reasons for using processed foods as snacks were taste (44.4%), 'no time to eat a meal' (26.4%), and low price (17.7%). In conclusion, while students mostly recognized nutrition labeling, the actual usage rate was low, and snacks were selected and consumed instead of meals for reasons such as attending academic institutes after school. Thus, to encourage the choice of proper processed foods and snacks for adolescents, practical nutrition education using nutrition labeling is needed.

• 한국항공운항학회지
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• 제20권1호
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• pp.26-33
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• 2012

Competition between air transportation and railways has grown fiercer in major countries around the world with the rise of high-speed railways. In South Korea, air passenger travel has been rapidly decreasing since the initial launch of the Seoul-Pusan KTX line in 2004 and second opening that followed in 2010. Further expansion of the high-speed railway is expected. At present, research efforts to verify the validity of constructing an underwater express railway tunnel between Ho-nam and Jeju Island are taking place. Considering the possible high speed railway connection between Seoul and Jeju Island, this thesis has analyzed the choice behavior of existing passengers of the major and low-cost carriers. For this, Stated Preference (SP) research has been performed for three variables, including fare, travel time and the number of runs, to estimate the substitution rate of each of the three variables. Binomial Logit Model has been estimated with the obtained data. The estimation of the model has found that airline passengers of major and low-cost carriers are willing to pay approximately 7,200 KRW and 5,000 KRW, respectively, to reduce travel time by one hour. If the number of runs in one day increases, it has been estimated that the passengers are willing to pay additional fares of about 390 KRW and 30 KRW, respectively. On the other hand, the substitution rate between the number of runs and the travel time was found to be somewhat insignificant. If the construction of the Seoul-Jeju line progresses in the future, this study could be used as preliminary data for determining fares, travel time and the number of runs.

• 동아시아식생활학회지
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• 제22권4호
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• pp.440-451
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• 2012

The purpose of this study was to provide basic information on nutrition education for proper meal purchase habits by conducting a survey on the adolescents' meal purchases, which is gradually increasing nowadays. The survey was conducted on 311 middle school students living in Gyeonggi province. The largest number of students (79.1%) received an allowance under '2,000 won'. Among those students who received a daily allowance, 70.7% of students spent under '1000 won' a day on meal purchases. Most students answered 'meal purchase is necessary'. Of the reasons for thinking that meal purchases are necessary, 'for staving off hunger' took the highest ratio (67.1%). As for standards of food choice, the largest number of students answered 'taste' (57.6%). As for frequency of meal purchases, most students answered 'once or twice a week', and with regard to day of the week, 'weekdays' took the highest ratio. As for possibility of balanced nutrition by meal purchases, the answer 'surely possible' took the highest ratio. Asked whether or not one had learned nutrition education on meal purchases, 73% answered 'no'. Asked about the necessity of nutrition education on meal purchases, 'necessary once' took the highest ratio. The most preferred purchase meals were breads, snacks was ranked second, followed by frozen foods, beverages, fast-foods, rice-cakes, flour-based foods, ice-cream, and fruits. To sum up the results, most students perceived that meal purchases are necessary. However, high quality meal purchases were not achieved, as most of the students did not verify nutrition labeling, and placed emphasis on 'taste'. Further, many students wanted nutrition education on meal purchases while only a few had actually received it. Therefore, systemic, regular, and multilateral nutrition education conducted at home, school, and society will contribute to establishing proper meal purchase habits.

• 유통과학연구
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• 제14권11호
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• pp.61-73
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• 2016

Purpose - Marketing scholars have developed various types of mathematical models for describing marketing phenomenon, because there is no single model comprehensive enough to incorporate all the relevant marketing phenomena. This study tries to summarize the behavioral foundations and the mathematical derivations of the most widely used marketing models and discusses their strategic implications. This study selected four representative marketing models: multinomial logit(MNL) model, elimination-by-aspects(EBA) model, Hauser and Shugan model and Bass diffusion model. Especially, this study focuses on Hauser and Shugan(1983)'s Defender model and discusses the model's behavioral foundation and its implications. Research design, data, and methodology - Of the four selected model, the multinomial logit model is selected as the basic normative model and the other three models are described as descriptive models in contrast. Starting the discussion from the multinomial logit model, this study explains what important strategic variables are incorporated in each of the four models. The IIA(independence of irrelevant alternatives) axiom and Luce choice model is also discussed in relation to the multinomial logit model. The concept of 'efficient frontier' is discussed in relation to Hauser and Shugan's model. Graphs and tables are used to represent the key implications. No empirical study is included. Results - The analyses of the mathematical marketing models are shown to be very useful in understanding the essence of positioning strategy. The multinomial logit model implies the importance of increasing utility or consumer preference level. The EBA model implies the importance of lowering the inter-brand similarity and dominating the competitors. Hauser and Shugan model implies the importance of considering customer heterogeneity distribution in selecting the target market. Conclusions - It is shown that the concepts of 'efficient frontier' is useful in understanding the effectiveness of positioning strategy. Market positioning can be understood as occupying some place on the efficient frontier. The important strategic implications can be summarized as follows: Always try to increase customer preference by providing what they value, and differentiate from competing alternatives as much as possible. The best positioning strategy is to dominate all the competitors and the worst is to be dominated by the competitors.

• 전자공학회논문지CI
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• 제47권4호
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• pp.18-24
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• 2010

모바일 환경은 작은 단말 화면, 제한된 검색 기능으로 인해 보다 정확하고 개인화된 정보 제공이 필요하다. 본 논문은 유용한 정보 제공을 위한 필터링 기법으로 활용되는 추천 시스템 중 협업 필터링을 이용하여 모바일 상에서 사용자의 관심 그룹을 선택적으로 반영하는 추천 시스템을 구성한다. 1차 단계로 사용자의 선호 정보와 인구통계학적 특성을 동시에 고려하여 관심 그룹을 형성하고 2차 단계로 사용자가 관심 그룹의 추천 여부를 스스로 선택하도록 함으로써 최종 추천 리스트를 재구성한다. 이는 지금껏 일방적으로 추천 리스트를 제공하였던 것에서 벗어나 사용자의 선호를 보다 적극적으로 고려한 양방향적 유동적 추천 리스트 제공이 가능해짐을 의미한다. 마지막으로 사용자의 선택 여부에 따른 추천 케이스를 도출하여 iPhone 환경에 적용한 결과를 제시한다.

• 한국사회정책
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• 제19권2호
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• pp.69-97
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• 2012

이 연구는 중고령자의 근로여부와 근로시간 선호에 영향을 미치는 요인을 국가비교적 관점에서 경험적으로 분석하였으며, 특히 계층효과, 일에 대한 관점, 노동시장 구조의 배출효과와 사회보장제도 등의 유인요인 효과 등의 가설을 검증하기 위해 국제인식조사자료를 이용하여 18개국에 대한 다층분석을 수행하였다. 주요결과는 다음과 같다. 첫째, 계층과 관계없이 대다수의 고령자들이 일하기를 원하며, 따라서 대다수 중고령자의 비근로는 일을 하지 않으려는 자발적인 선택이 아닐 수 있는 가능성을 보여준다. 둘째, 55-64세 집단에 있어서는 계층이 높을수록 일을 계속할 가능성이 높은 계층간 불평등이 발견되었다. 셋째, 근로여부와 근로시간 선호는 사회보장제도의 관대성보다는 시간제 근로비중 등 고령자에게 적합한 유연한 일자리가 제공되느냐에 더 영향을 받음을 확인하였다. 결론적으로, 적어도 국가 비교적 관점에서 볼 때 고령자 근로의 핵심적인 문제는 노동공급측의 문제(즉 고령자의 근로의욕)라기보다는 노동수요측의 문제, 퇴직 유인의 문제보다는 일자리 상황과 구조의 문제라고 보여진다.

• 디자인학연구
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• 제16권3호
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• pp.273-280
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• 2003

점화효과(Priming Effect)라 함은 상황효과(Contextual Effect)의 일부로서 "앞서 본 정보에 의해 뒤에 나오는 제품정보의 해석이 영향을 받게되어 제품평가가 달라지는 현상"을 말한다. 점화효과가 다른 상황효과와 구별되는 점은 앞서나온 정보가 제품의 평가에 직접적인 영향을 미치는 것이 아니라 제품정보의 해석에 영향을 미침으로 인해 제품평가에 간접적인 영향을 미친다는 점이다. 위와 같은 이론적 배경을 바탕으로 본 연구에서는 점화효과의 개념을 디자인 분야에 적극적으로 도입하여 온라인 쇼핑몰 디자인에 있어 시각적 이미지들이 제품의 선호도와 선택에 어떠한 영향력을 행사하는지 파악하였다. 디지털카메라를 대상제품으로 '가격과 '크기'에 관한 속성을 점화시킨 웹 페이지를 각각 설계하여 제품에 대한 선호도 차이를 실증분석 하였으며 그 결과 점화된 속성에 따른 제품의 선호도 차이가 유의한 것으로 판명되었다. 따라서 상업용 웹 페이지의 배경화면이 제품의 선택에 영향을 미칠 수 있는 요인이라는 점을 인지하고 이러한 점화효과를 디자인과 접목시켜 온라인상의 광고에도 적극적으로 활용할 수 있기를 기대해본다.있기를 기대해본다.

• 인간식물환경학회지
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• 제23권5호
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• pp.495-506
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• 2020

Background and objective: This study conducted a conjoint analysis on early childhood teachers to find out their preferences in horticultural activities that are used as a means of education in early childhood education. Methods: For the conjoint analysis, five attributes of horticultural activities were selected. Attribute 1 was method of horticultural activities, divided into two levels: exclusive and integrated horticultural activities. Attribute 2 was object of horticultural activities, divided into three levels: fruit crops, vegetable crops, and floricultural crops. Attribute 3 was activity type, divided into three levels: big and small group, free choice, and outdoor play. Attribute 4 was place for horticultural activities, and divided into two levels: indoors and outdoors. Attribute 5 was time for horticultural activities, divided into two levels: 30 minutes and 30-60 minutes. The orthogonal design was used to extract 20 profiles, after which we conducted a survey on 320 early childhood teachers and analyzed the valid responses from 257 teachers. Results: The preference of early childhood teachers showed highest importance in object (29.1%), followed by activity type (23.2%), activity method (17.4%), time (16.1%), and place (14.2%) (Pearson's R = .591, p = .008). By level of each attribute, the importance was high in exclusive horticultural activities for activity method, big and small group for activity type, vegetable and floricultural crops for object, indoors for place, and 30 minutes for time. Conclusion: The horticultural program preferred by early childhood teachers is comprised of big and small group activities using vegetable and floricultural crops, carried out indoors for 30 minutes as an exclusive class.