• Title/Summary/Keyword: platform service

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A Study on the Academic Efforts for the Progress of ICT-Based Sharing Economic: Using Meta-analysis in MIS and Other Related Fields (ICT 기반 공유경제 발전을 위한 학문적 노력에 대한 고찰: 국내외 MIS와 유관 분야의 학술연구를 대상으로 메타분석)

  • Lee, Choong C.;An, Jaeyoung;Kim, Haengmi;Kim, Wooseok
    • Knowledge Management Research
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    • v.21 no.4
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    • pp.129-156
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    • 2020
  • The sharing economy is recognized as a new economic system based on the digital service platform, but the sharing economy has yet to be established in Korea due to a lack of social awareness and understanding. There is a need to enhance understanding and awareness of the sharing economy in positive perspective in order to make up business with advanced economies global and explore new markets. In this study, after collecting papers of the sharing economy over the past decade published by each academic field around the world, we reviewed them from academic lens and conducted a comprehensive analysis using meta analysis methodology. Then, we selected papers of MIS field and analyzed the trends of the MIS field research in these papers. As a result we identified the research trend of the sharing economy and the MIS research and drew the necessity of interdisciplinary research between the two studies by examining importance and relevance of MIS research in the sharing economy research. Therefore, we expect that this study contributes to promote interdisciplinary research with neighboring disciplines and to establish a positive social, economical and industrial position in Korea.

Analysis of Tidal Channel Variations Using High Spatial Resolution Multispectral Satellite Image in Sihwa Reclaimed Land, South Korea (고해상도 다분광 인공위성영상자료 기반 시화 간척지 갯골 변화 양상 분석)

  • Jeong, Yongsik;Lee, Kwang-Jae;Chae, Tae-Byeong;Yu, Jaehyung
    • Korean Journal of Remote Sensing
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    • v.36 no.6_2
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    • pp.1605-1613
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    • 2020
  • The tidal channel is a coastal sedimentary terrain that plays the most important role in the formation and development of tidal flats, and is considered a very important index for understanding and distribution of tidal flat sedimentation/erosion terrain. The purpose of this study is to understand the changes in tidal channels by a period after the opening of the floodgate of the seawall in the reclaimed land of Sihwa Lake using KOMPSAT high-resolution multispectral satellite image data and to evaluate the applicability and efficiency of high-resolution satellite images. KOMPSAT 2 and 3 images were used for extraction of the tidal channels' lineaments in 2009, 2014, and 2019 and were applied to supervised classification method based on Principal Component Analysis (PCA), Artificial Neural Net (ANN), Matched Filtering (MF), and Spectral Angle Mapper (SAM) and band ratio techniques using Normalized Difference Water Index (NDWI) and MF/SAM. For verification, a numerical map of the National Geographic Information Service and Landsat 7 ETM+ image data were utilized. As a result, KOMPSAT data showed great agreement with the verification data compared to the Landsat 7 images for detecting a direction and distribution pattern of the tidal channels. However, it has been confirmed that there will be limitations in identifying the distribution of tidal channels' density and providing meaningful information related to the development of the sedimentary process. This research is expected to present the possibility of utilizing KOMPSAT image-based high-resolution remote exploration as a way of responding to domestic intertidal environmental issues, and to be used as basic research for providing multi-platform-image-based convergent thematic maps and topics.

Influence Factors of Use Intention of Chatbot by Applying Components of Experience-based Communication and Context-based Communication (체험 기반 커뮤니케이션 및 상황 기반 커뮤니케이션 구성요소를 적용한 챗봇 이용의도 영향요인)

  • Park, You-Young
    • Journal of Korea Entertainment Industry Association
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    • v.14 no.3
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    • pp.149-162
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    • 2020
  • This paper applied components of experience-based communication in terms of experience theory of Burnd H. Schmitt and context-based communication in the messenger platform environment through the scenario-based survey method, in order to study the influence of individual experiences, shared experiences, ubiquitous connectivity, and contextual usefulness on the perceived value and use intention of chatbot. Through this, the study is to provide companies in various service industries with practical approaches to further promote the use of chatbot. The implications of this study are as follows. First, as most chatbots still do not exceed the human planning level of designing them, it is necessary to consider how to design individual experience elements functionally according to the customer's intention to speak when developing the chatbot. Second, the chatbot should be designed not only from the perspective of completing specific tasks at any real time in anywhere, but also from the overall perspective of enhancing the quality of interaction, including the situation to which the customer belongs. Third, since the chatbot is likely to be anthropomorphized by users, it is important to be cautious about determining the chatbot's 'persona' and 'tone and manner' when developing the chatbot. Customer satisfaction is the most important criterion for the success of chatbot development. In other words, the quality of planning and data rather than the quality of artificial intelligence algorithms determines the utilization of chatbot. This is why companies are trying to make interactions with chatbot as close as possible to human interactions.

Bike Insurance Fraud Detection Model Using Balanced Randomforest Algorithm (균형 랜덤 포레스트를 이용한 이륜차 보험사기 적발 모형 개발)

  • Kim, Seunghoon;Lee, Soo Il;Kim, Tae ho
    • Journal of Digital Convergence
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    • v.20 no.2
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    • pp.241-250
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    • 2022
  • Due to the COVID-19 pandemic, with increased 'untact' services and with unstable household economy, the bike insurance fraud is expected to surge. Moreover, the fraud methodology gets complicated. However, the fraud detection model for bike insurance is absent. we deal with the issue of skewed class distribution and reflect the criterion of fraud detection expert. We utilize a balanced random-forest algorithm to develop an efficient bike insurance fraud detection model. As a result, while the predictive performance of balanced random-forest model is superior than it of non-balanced model. There is no significant difference between the variables used by the experts and the confirmatory models. The important variables to detect frauds are turned out to be age and gender of driver, correspondence between insured and driver, the amount of self-repairing claim, and the amount of bodily injury liability.

A Study on the remote acuisition of HejHome Air Cloud artifacts (스마트 홈 헤이 홈 Air의 클라우드 아티팩트 원격 수집 방안 연구)

  • Kim, Ju-eun;Seo, Seung-hee;Cha, Hae-seong;Kim, Yeok;Lee, Chang-hoon
    • Journal of Internet Computing and Services
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    • v.23 no.5
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    • pp.69-78
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    • 2022
  • As the use of Internet of Things (IoT) devices has expanded, digital forensics coverage of the National Police Agency has expanded to smart home areas. Accordingly, most of the existing studies conducted to acquire smart home platform data were mainly conducted to analyze local data of mobile devices and analyze network perspectives. However, meaningful data for evidence analysis is mainly stored on cloud storage on smart home platforms. Therefore, in this paper, we study how to acquire stored in the cloud in a Hey Home Air environment by extracting accessToken of user accounts through a cookie database of browsers such as Microsoft Edge, Google Chrome, Mozilia Firefox, and Opera, which are recorded on a PC when users use the Hey Home app-based "Hey Home Square" service. In this paper, the it was configured with smart temperature and humidity sensors, smart door sensors, and smart motion sensors, and artifacts such as temperature and humidity data by date and place, device list used, and motion detection records were collected. Information such as temperature and humidity at the time of the incident can be seen from the results of the artifact analysis and can be used in the forensic investigation process. In addition, the cloud data acquisition method using OpenAPI proposed in this paper excludes the possibility of modulation during the data collection process and uses the API method, so it follows the principle of integrity and reproducibility, which are the principles of digital forensics.

The Effect of Telemedicine Expansion on the Structural Change and the Competition Increase in the Health Care Industry and its Policy Implication- Focusing on the case of Amazon's foray on the health care industry (원격의료 확대가 의료산업 구조변화 및 경쟁 확대에 미치는 영향과 정책적 시사점 - 미국 아마존의 헬스케어 분야 진출 사례를 중심으로)

  • Lee, Jaehee
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.3
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    • pp.405-413
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    • 2022
  • Since the COVID-19 outbreak, the active utilization of new health care service utilizing the ICT technology and data science such as telemedicine, smart hospital, AI dignosis has been increasingly found. In this study we examined the business model of Amazon healthcare which leads disruptive innovation in U.S. health care industry with the introduction of hybrid model of telemedicin, in-person care and customer-centric online drug delivery, home-use diagnostic kit, characterized by the integrated model combining medical care, drug delivery and the use of diagnostic kit. We showed using the multiproduct competition model that the synergy effect between the Amazon's original business areas and the healthcare business area causes the active market penetration and the increase in the customer value from utilization of the Amazon care. Using Hotelling's spatial competition model, we also showed that the competition in the health care market can be greater when consumer's choice of health care providers are available in telemedicine platform. In the long, run the issue of competition being weakened due to the exit of less competent healthcare providers may arise, to which the policymakers in the charge of fair competition in health care industry should pay attention.

A Cooperative Security Gateway cooperating with 5G+ network for next generation mBcN (차세대 mBcN을 위한 5G+ 연동보안게이트웨이)

  • Nam, Gu-Min;Kim, Hyoungshick;Lee, Hyun-Jin;Cho, Hark-Su
    • Journal of Internet Computing and Services
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    • v.22 no.6
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    • pp.129-140
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    • 2021
  • The next generation mBcN should be built to cooperate with the wireless network to support hyper-speed and hyper-connectivity. In this paper, we propose a network architecture for the cooperation mBcN and 5G commercial network and architecture of the cooperative security gateway required for the cooperation. The proposed cooperative security gateway is between gNB and UPF to support LBO, SFC, and security. Our analysis shows that the proposed architecture has several advantages. First of all, user equipment connected with the mBcN can be easily connected through the 5G commercial radio network to the mBcN. Second, the military application traffic can be transmitted to mBcN without going through the 5G core network, reducing the end-to-end transmission delay without causing the traffic load on the 5G core network. In addition, the security level of the military application can effectively be maintained because the user equipment can be connected to the cooperative security gateway, and the traffic generated by the user equipment is transmitted to the mBcN without going through the 5G core network. Finally, we demonstrate that LBO, SFC, and security modules are essential functions of the proposed gateway in the 5G test-bed environment.

Data-driven Persona Analysis for Understanding Web Novel Users: Focusing on Quantitative Behavioral Pattern Data (웹소설 사용자 이해를 위한 데이터 기반 페르소나 분석: 정량적 행동 패턴 데이터 중심으로)

  • Ha, Sangjip;Park, Do-Hyung
    • Knowledge Management Research
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    • v.23 no.3
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    • pp.259-284
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    • 2022
  • In order to help the understanding of web novel users, this study was intended to quantitatively verify the user's behavioral types according to the characteristics of web novels. For this purpose, the direction of the study proceeded as follows. First, the motives of web novel users were investigated by referring to the motives of other digital content users. In addition, specific behavioral types of users were also collected. As a result, the motivation for using web novels was found to be 'interpersonal relationships and information acquisition with others', 'leisure activities', and 'escape from reality/relieve tension'. After that, the groups were classified as to whether there was a difference between groups according to the motives of use. As a result, the 'hobbies' type, a group with a particularly high motivation for using leisure activities, the 'stress relief' type, a group with very high escapism and tension relief characteristics, and a group with high interpersonal relationships and information acquisition with others The 'communication' type was classified as a 'multipurpose' type with high overall motivation characteristics. Then, in order to find out the specific characteristics between the types, personas were constructed based on the different behavior type data. Through this, the theoretical contribution of this study is meaningful in that it revealed the motives of web novel users. As a practical contribution, the persona was formed by combining the users' motives and behavioral patterns and visualized to be close to the actual representative users. These results are expected to help improve the web novel service by providing useful indicators for actual writers, platform managers, and users.

A Study on the Impact of Sense of Community on Public Delivery Applications Attitudes and Intentions to Use (지역공동체의식이 공공배달 앱 이용태도와 이용의도에 미치는 영향에 관한 연구)

  • Chung, Jibok
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.6
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    • pp.127-133
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    • 2022
  • In the wake of COVID-19, more consumers prefer non-face-to-face services and the explosion in the use of delivery apps is shaping a new delivery culture. Meanwhile, in order to solve social problems such as platform monopoly of private delivery apps and increased brokerage fees, many municipalities are launching public delivery apps from 2020 onwards. However, consumers who are used for the existing private delivery apps are not aware of the public delivery apps and the utilization rate is low. In this study, we will look at the impact of sense of community and service quality (information quality, delivery quality) on the intend to use public delivery apps. Studies have shown that SOC and information quality have a significant impact on the attitude of using public delivery apps, but not delivery quality. In addition, the attitude of using public delivery apps has been shown to have a mediating effect on the relationship between SOC, information quality and public delivery app use intentions respectively. Therefore, to activate the public delivery apps, it was found that it is necessary not only to promote, but also to improve user convenience, such as product search and user review inquiry to improve information quality, along with efforts to strengthen the sense of local community.

Convergence Plan of IT Social Safety and SIB by Expanding Sharing Information Data (공유정보 데이터 확대로 인한 IT와 SIB의 사회인식)

  • Seo, DaeSung;Lim, HeonWook
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.6
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    • pp.97-105
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    • 2022
  • This study deals with the credibility of citizens when investing in uncertain project companies, as well as the Social Performance Compensation Project (SIB) and the IT sharing economy. This allows the convergence of the three sectors to address investment inequalities in economic effectiveness and social security. Activates the model of the overall Social Impact Bond (SIB) process that successfully activates the exchange of information. The empirical presentation of the operations and techniques for social IT service finance examines how the innovation ecosystem can be created with social performance and reward projects. The analysis shows that small sharing institutions or citizens can participate directly to create the ability to connect with private investors, identify the possibility of recognizing non-shared barriers to participation, and show the great impact of citizen trust in IT sharing projects in uncertain areas. As a result, for the sake of social sharing and IT cooperation promoted by the City of Seoul, before the project has the ability to design directly, it will be responsible for reliability and safety in the planning of the project. Therefore, non-shared citizens can also participate in the platform that has been effectively constructed and created.