• Title/Summary/Keyword: network-based business

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User-Created Contents Business : Taxonomy and its Implications (UCC 비즈니스 유형 및 활성화 장애요인 연구)

  • Um, Myoung-Yong;Kim, Eun-Jung
    • The Journal of the Korea Contents Association
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    • v.7 no.11
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    • pp.120-129
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    • 2007
  • As the Internet is more embedded in people's lives, users draw on new Internet applications to express themselves through user-created contents(UCC). UCC is defined as content that is made publicly available over the Internet, reflects a certain amount of creative effort and is created outside of professional practices. This study describes the rapid growth of UCC as well as its increasing role in network-based communication. Based on the definition of UCC and the structure of emerging value chain, a taxonomy of UCC businesses is presented : UCC e-marketing business, UCC publishing business, UCC e-retailing business, and UCC development software business. This paper concludes with implications for platform and internet access providers.

A Study on RFID Application Method in Franchise Business (프랜차이즈산업에서의 RFID 적용 방법에 대한 연구)

  • Rim, Jae-Suk;Choi, Wean-Yang
    • Journal of the Korea Safety Management & Science
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    • v.10 no.4
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    • pp.189-198
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    • 2008
  • At present, companies write daily work record or use bar-code in order to collect distribution flow data in real time. However, it needs additional works to check the record or read the bar-code with a scanner. In this case, human error could decrease accuracy of data and it would cause problems in reliability. To solve this problem, RFID (Radio Frequency Identification) is introduced in many automatic recognition sector recently. RFID is a technology that identification data is inserted into micro-mini IC chip and recognize, trace, and manage object, animal, or person using wireless frequency. This is being emerged as the core technology in future ubiquitous environment. This study is intended to suggest RFID application method in franchise business. Traceability and visibility of individual product are supplied based on EPCglobal network. It includes DW system which supplies various assessment data about product in supply chain, financial transaction system which is based on product transaction and position information, and RFID middleware which refines and divides product data from RFID tag. With the suggested application methods, individual product's profile data are supplied in real time and it would boost reliability to customer and make effective cooperation with existing operation systems (SCM, CRM, and e-Business) possible.

The Antecedents of Negative e-WOM and Their Effects on Purchasing Intention of Energy Drinks: An Empirical Study in Indonesia

  • HERSETYAWATI, Endwien;ARIEF, M.;FURINTO, Asnan;SAROSO, Hardijanto
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.7
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    • pp.341-348
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    • 2021
  • The aim of this study is to fill gaps in emerging empirical evidence and negative electronic word of mouth (NeWOM) in repurchase intention (RI) moderated by the roles of social network sites (SNS) and company mitigation response (CMR). This type of research is descriptive. The sample used in this study is online consumers who buy energy drinks, based on the questionnaire obtained by 145 respondents. Based on the results of testing the estimation of the structural equation model, it was found that the negative variable brand experience sharing had no significant effect on NeWOM; the negative variable electronic reviews had a significant effect on the electronic word of mouth variable, the negative variable electronic reviews had a significant effect on the negative electronic variable word of mouth, the variable intensity of the use of social networking sites can strengthen the direction of the causal influence between the negative variables sharing brand experiences on negative electronic words of mouth. The variable social networking sites usage intensity can strengthen the direction of the effect of causality between negative electronic review variables on negative electronic word of mouth, the negative brand experience sharing variable does not have a significant effect on the repurchase intention variable.

Business Model for Intelligent Traffic Facility Management Service Based on Ubiquitous Technology (유비쿼터스 기술 기반의 지능형 교통시설물관리서비스를 위한 비즈니스 모델)

  • Yu, Sung-Yeol
    • Journal of the Korea Society of Computer and Information
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    • v.14 no.12
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    • pp.41-53
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    • 2009
  • In this paper, we propose the system structure and technologies to implement a business model for an intelligent traffic facility management system based on ubiquitous technology. The business model includes the service functions, service structure, business process, and demand and supply relationship among the participants in this model. We also propose an approach to implementing the model. This includes the network, infrastructure and platform to be used for system composition. We then present the results from an analysis by comparison of different technologies and an adequate technology structure. Finally, this paper may present guidelines to managing traffic facilities.

The Empirical Study on Relationship Between Corporate Performance and Related Business Experience of Game Company's CEO : Moderating effect of Social Capital (게임기업 CEO의 관련사업경험이 경영성과에 미치는 영향에 관한 실증적 연구 -사회적 자본의 조절효과를 중심으로-)

  • Seo, Tae Geon;Yang, Dong Woo
    • Journal of Korea Multimedia Society
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    • v.18 no.11
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    • pp.1408-1418
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    • 2015
  • As the CEO`s of game companies should be ready for the rapid change of technical environment of game industry, highly skilled employees and the social capital become very important factors in doing game business. 2013 Korea Game White Paper shows that many game companies prefer employees with job experience. The social capital and network help game companies get industrial information easily. This study empirically examines the relationship among CEO`s related business experience, corporate performance and social capital based on 134 Korean game companies. CEO`s characteristics are measured by using demographic characteristics including age, amount of education, and prior job experience and psychological characteristics, but this study focuses on related business experience. The results of this study show some significant relationship between the related business experience of CEO and nonfinancial performance of the firm. Secondly, this study verifies the moderating effect of the social capital between the related business experience of CEO and non-financial performance of the firm. The results of the moderating effect of the social capital show that social capital increases the non-financial performance.

Service Quality Management Based on Quality of Experience (체감품질을 고려한 서비스 품질의 관리)

  • Shin, Minsoo;Kim, Dohoon
    • Korean Management Science Review
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    • v.33 no.3
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    • pp.19-30
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    • 2016
  • This study provides a framework to assess network design under the regime of QoE (Quality of Experience). Our approach is expected to reveal the necessity of developing the QoE measures and applying this notion to network design, particularly in the mobile environment. Furthermore, our model shows the ample potential that both users and network providers are able to attain a win-win case by shifting the focus on network design and service operations from QoS (Quality of Service) to QoE. Since the former considers only relevant technological specifications, it may fail in capturing critical factors surrounding users, such as a context where the corresponding user is working on. For example, according to one study [13], the bit-rate, a widely employed QoS measure, shows inferior performance in provisioning network resources to the MOS (Mean Opinion Score), a representative QoE measure. Our framework develops the idea and construct a prototype to systematically assess network design and operations in terms of QoE. The proposed prototype aims at achieving a higher level of efficiency without severely deteriorating users' satisfaction level. We also provide some simulation results which support our idea. That is, reducing the chance of over-provisioning on the basis of the QoE paradigm results in a great flexibility. It may give price cut for users or postponement of network investment for providers or both. Our simulation results also seem robust irrespective of the forms of the QoS-QoE relationship.

A Construction and Operation Analysis of Group Management Network about Control Devices based on CIM Level 3 (CIM 계층 3에서 제어 기기들의 그룹 관리 네트워크 구축과 운영 해석)

  • 김정호
    • The Journal of Society for e-Business Studies
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    • v.4 no.1
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    • pp.87-101
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    • 1999
  • To operate the automatic devices of manufacturing process more effectively and to solve the needs of the resource sharing, network technology is applied to the control devices located in common manufacturing zone and operated by connecting them. In this paper, functional standard of the network layers are set as physical and data link layer of IEEE 802.2, 802.4, and VMD application layer and ISO-CIM reference model. Then, they are divided as minimized architecture, designed as group objects which perform group management and service objects which organizes and operates the group. For the stability in this network, this paper measures the variation of data packet length and node number and analyzes the variated value of the waiting time for the network operation. For the method of the analysis, non-exhausted service method are selected, and the arrival rates of the each data packet to the nodes that are assumed to form a Poission distribution. Then, queue model is set as M/G/1, and the analysis equation for waiting time is found. For the evalution of the performance, the length of the data packet varies from 10 bytes to 100 bytes in the operation of the group management network, the variation of the wating time is less than 10 msec. Since the waiting time in this case is less than 10 msec, response time is fast enough. Furthermore, to evaluate the real time processing of the group management network, it shows if the number of nodes is less than 40, and the average arrival time is less than 40 packet/sec, it can perform stable operation even taking the overhead such as software delay time, indicated packet service, and transmissin safety margin.

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Consumer Associative Network Analysis on Device and Service Convergence

  • Han, Sangman;Lee, Janghyuk;Park, Sun-Young;Jo, Woonghyeon
    • Asia Marketing Journal
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    • v.15 no.3
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    • pp.1-14
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    • 2013
  • Our research brings managerial insights for developing new digital convergence of devices and services. To explain the phenomenon of device and service convergence, we combine two different approaches from separate research fields: a perceptual mapping technique generally used for segmentation in marketing and associative network analysis mobilized to understanding network structure of core and peripheral as well as the information mediating role of nodes in network science. By combining these two approaches, we provide an in-depth analysis of the associations among devices and services by assessing the centrality of device and service nodes in an associative network. This is done by examining the connections between these services and devices as well as investigating the role of mediation in the combined device-service associative network. Our results based on bi-partite network analysis of survey responses from 250 Internet Protocol (IP) television viewers show which device and which service will play the major role in future device and service convergence as well as which characteristics and functionalities have to be incorporated into future convergence. Among the devices, the mobile handset with the betweenness centrality of 0.26 appears to be the device that would lead future device convergence. Among the services, wireless broadband with the betweenness centrality of 0.276 appears to be the service on which future service convergence needs to be developed. This result is quite unexpected, since wireless broadband has a lower penetration rate than other services, such as fixed broadband and cable TV. In addition, we indicate the possibility of converging devices, such as personal digital assistant (PDA) and mobile handset, and services, such as IPTV and mobile Internet, into wireless broadband services in the future.

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A Study on the Parcel Warehouse & Distribution Center Network (소포물류센터 네트워크 구축에 관한 연구)

  • Noh, Seung-J.;Rim, Suk-Chul;Hong, Min-Sun
    • IE interfaces
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    • v.16 no.4
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    • pp.411-420
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    • 2003
  • This paper deals with how Korea Post establishes a nation wide network of the parcel warehouse & distribution centers(PWDC). The state-of-the-art of the parcel service business in Japan and U.S. are introduced for benchmarking purpose. Potential customers of the PWDC and their major goods are identified. Current major customers of the Korea Post were interviewed to figure out the potential demand of the PWDC service. Five-year volume estimation of the Korea Parcel Service(KPS) is presented based on the past 30-month B-C volume of the four major door-to-door delivery service companies in Korea. Yearly construction plan of the PWDCs is proposed; and the networking strategy of PWDC is discussed.

A Study on Electronic Commerce Transaction Modeling based on SET (SET을 기반으로 한 전자상거래 트랜잭션 모델링에 대한 연구)

  • 고영철;송병열;조현규;함호상
    • The Journal of Society for e-Business Studies
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    • v.2 no.1
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    • pp.79-94
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    • 1997
  • Commerce activities which are free form space and time constraint using a communication network are called Electronic Commerce(EC). Because of sending a commercial information using open network such as Internet in EC, they need the security of commerce information (payment information and purchase information), checking the integrity of transferring data and certifying all parts participated in commerce for a secure commerce. Recently Visa and MasterCard Co. released the Secure Electronic Transaction (SET) Protocol for secure payment card transaction on Internet. This paper proposes a Secure Electronic Commerce Transaction Model(SECTM) using SET in order to support the secure commerce on Internet. The proposed transaction model prevents merchant from abusing the cardholder's payment information (credit-card number etc.) and enables cardholder to shop securely in Electronic Shopping Mall.

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