• 한국보육지원학회지
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• 제15권2호
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• pp.125-144
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• 2019

Objective: The purpose of this study was to examine the effects of early childhood teachers' music attitude and emotional leadership on their music teaching efficacy in the music education. Methods: 301 early childhood teachers answered the music attitude scale, music teaching efficacy belief instrument, emotional leadership scale, and questionnaire for socio-demographic characteristics and music experiences. Data were analyzed by t-test, one-way ANOVA, Pearson's productive correlation analysis and hierarchical regression analysis. Results: First, early childhood teachers had a higher music teaching efficacy in case of at least 10 years of teaching experiences period, having a post-graduate degree, having a music training experience, enjoying learning musical instruments and singing and listening to music during regular music lessons, and having a long music training experience. Similar results were derived from the subfactors of music teaching efficacy. Second, there were positive correlations(r=.172-.659, p < .001) in the total and subfactors scores among early childhood teachers' music attitude, emotional leadership, and music teaching efficacy. Lastly, early childhood teachers' music attitude and their emotional leadership were explained at 39~52 percent for their music teaching efficacy. Conclusion/Implications: This study suggests that it is important for early childhood teachers' perception of their belief, knowledge and feeling about music education.

• 복식문화연구
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• 제23권5호
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• pp.793-806
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• 2015

This study is to explore the effect of music characteristics (i.e., likeliness and familiarity of music) on the relationship between mood and attitude toward the product in the online shopping mall selling hand-made shoes. A total of 319 consumers participated in experiments with online shopping mall stimuli with a variety of background music. In results, consumer mood positively affected attitude toward the hand-made shoe products in the online shopping mall under background music. A moderating effect of music likeliness was found in the relationship between mood and product attitude, indicating that mood more strongly affected product attitude under more liked music than under less liked music. When consumers are listening to more liked music and are in good mood, they may build their attitudes toward products independently from their mood, whereas they may build positive attitude under good mood versus negative attitudes under bad mood if they are listening to less liked music. A moderating effect of music familiarity was not found in the relationship between mood and product attitude. Based on results, it was confirmed that the S-O-R model could be applied to explain the effect of background music on consumer responses in online shopping malls. Marketers may be able to select and adjust the likeliness and familiarity of background music to better serve consumers in diverse shopping conditions, referring to the study findings.

• 아동학회지
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• 제25권3호
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• pp.115-126
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• 2004

The purpose of this study was to examine the effects of Korean traditional music education for young children on the development of musical attitude and rhythmic sense of young children. The subjects were 42 four or five-year-old children enrolled in two classes of a public kindergarten. Half were in the experimental and half were in the control group. Instruments were "Music Interest Test for Young Children" (Kim, 2000), "Musical Attitude Rating Scale for Young Children" (Ahn & Han, 1999) and "Primary Measures of Music Audiation" (Gordon, 1986). The procedure included pre-test, treatments and post-test paradigm. Experimental group had Korean traditional music activities three times per week, including listening, appreciation, singing, playing traditional instruments and creative movement. The control group was merely provided with materials related to the Korean traditional music. Data was analyzed by t-test. Results indicated significant differences in music attitude and rhythmic sense between the experimental group and the control group.

• 한국정보시스템학회지:정보시스템연구
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• 제16권1호
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• pp.135-158
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• 2007

The purpose of this research is to identify multidimensional motivation factors that determine the piracy of copyrighted digital music. The model is based on TPB(theory of planned behavior) as well as other models in consumer behavior. An empirical study resulted in the following findings. first Both individual's attitude toward music piracy and individual's perceived behavior control have positive impacts on the individual's behavioral intention of piracy. It turned out that perceived behavior control has a stronger impact on behavioral intention than attitude does. Second, the level of individual's moral judgment has negative impacts on both the attitude and behavioral intention toward music piracy. Third, individual's experience in music piracy positively affects the attitude, but does not directly or indirectly affect the behavior intention. Fourth, an economic gain from music piracy is not a significant factor in determining both attitude and behavioral intention. Fifth, the risk of being prosecuted for music piracy is a major factor in determining one's attitude, although the risk is not significant enough to change one's behavioral intention. This research found that individuals' intention to pirate digital music is mainly affected by the moral and ethical standards of the individuals and by the extra resources and abilities they possess. Such factors as economic gain and law enforcement were not significant enough to alter one's behavioral intention. This research is significant in that it established a behavioral model to understand the piracy of copyrighted digital music and that it empirically tested the model with Internet users in Korea. This is one of the first empirical studies in Korea to touch such ethically and perhaps politically sensitive issues as online music piracy.

• 한국컴퓨터정보학회논문지
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• 제24권6호
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• pp.81-88
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• 2019

Based on the theory of planned behavior and the theory of legal deterrence, this study takes consumers' willingness to pay for digital music as the research object, investigates the consumers who have digital music consumption channels and behaviors, and discusses the willingness of consumers to pay for digital music and its influencing factors. The study attempts to achieve the following research purposes: First, explore the influencing factors of willingness to pay for digital music using domestic and foreign literature research and related content analysis. Second, we want to examine the effect of Attitude, Collective Specifications, Quality Sensitivity and Music affinity on willingness to pay. Third, Legal deterrence and resource availability tries to verify whether there is a moderating effect between Attitude, Collective Specifications, Quality Sensitivity and Music affinity and willingness to pay. The research data was collected in 2019 between April 6th to May 8th. Questionnaires were randomly distributed in fixed places, mainly in Hubei Province, China. A total of 393 questionnaires were selected for data analysis. Based on the previous theoretical review and empirical analysis, the study draws the following conclusions: Firstly, attitude, collective specifications, quality sensitivity and music affinity have an impact on the willingness to pay. Second, Legal deterrence has a regulatory effect on the relationship among quality sensitivity, musical affinity and the willingness to pay. Last the resource availability has a significant impact on the willingness to pay. It also has a regulatory effect on the relationship among quality sensitivity, music affinity and the willingness to pay.

• 대한가정학회지
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• 제44권9호
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• pp.9-19
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• 2006

The purpose of this study was to investigate the relationships among early childhood teachers' attitudes toward music education, music teaching practice, and music teaching efficacy. A total of 255 early childhood teachers participated in the study and data were analyzed through frequency, percentile, mean, standard deviation, t-test, and Pearson's correlation. The results of this study indicated that early childhood teachers' music teaching efficacy, attitudes toward music education and music teaching practice were influenced mainly by the teacher's own educational level. They also showed that early childhood teachers' music teaching efficacy, attitudes toward music education, and music teaching practice were correlated with one another. In conclusion, the early child teachers' sense of music teaching efficacy turned out to be a very important factor in early childhood teachers' music education.

• 한국산학기술학회논문지
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• 제19권1호
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• pp.270-278
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• 2018

본 연구는 유아 교사의 음악교육을 위한 음악교수내용지식과 음악교수효능감, 음악교육에 대한 교사의 태도 사이에 관계를 실증적으로 검증 하고자 하였으며, 검증을 위해 유아교육기관에 근무하는 유아 교사 132명을 대상으로 수집된 자료를 분석하였다. 통계적 분석은 SPSS와 AMOS를 사용하여 구조방정식모형분석을 하였다. 본 연구의 결과, 연구모형에 대한 적합도는 적절하였으며, 유아교사의 음악교수내용지식과 음악교수효능감, 음악교육에 대한 교사의 태도 변수 사이의 인과관계를 명확하게 확인하였다. 첫째, 유아 교사의 음악 교수내용지식은 음악교육에 대한 교사의 태도에 통계적으로 유의미한 영향을 미치는 것으로 나타났다. 둘째, 유아 교사의 음악 교수내용지식은 유아 교사의 음악교육에 대한 교수효능감에 통계적으로 유의미한 영향을 미치는 것으로 나타났다. 셋째, 유아 교사의 음악 교수내용지식은 음악교육에 대한 교사의 태도에 음악교수효능감을 매개로 간접적으로 영향을 미치는 것으로 나타났으며, 매개 효과는 부분매개 효과로 나타났다. 본 연구의 결과는 유아의 음악적 발달을 위한 유아 교사의 전문성 강화에 중요한 기초 자료로 활용될 수 있다. 특히, 유아 교사의 음악교수내용지식 변수가 유아들의 음악교육에서 매우 중요한 변수임을 확인할 수 있다.

• 인간행동과 음악연구
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• 제2권1호
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• pp.47-65
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• 2005

유아를 대상으로 하는 음악수업의 교육적 목표 가운데 중요한 한 가지는 음악에 대하여 긍정적인 태도를 확립하는 것이다. '나는 음악이 참 좋아' 이 생각은 비단 유아뿐만 아니라 연령을 막론하고 효과적인 음악교육을 실행할 수 있게 하는 전제조건이라고 할 수 있다. 음악소리를 향하여 귀를 기울이며 마음을 열고 음악과 반응할 수 있도록 만드는 태도가 형성되어 있다면 교육의 과정에서 따르는 어려움과 좌절은 그 만큼 줄어들 것이며 궁극적으로 극복될 수 있기 때문이다. 좋아하는 마음의 힘에 대하여 교육학자들 모두가 주목하고 있으나 좋아하는 마음을 키워주기 위하여 어떠한 노력을 기울여야하는 지 유아기 교육현장의 환경조성에 관련된 연구는 상대적으로 적은 것이 사실이다. 음악학습이론의 주창자 고든 (Edwin E. Gordon)은 유아기에 마련되어야 하는 음악교육환경의 조건은 음악적으로 풍부하여야 한다는 원론을 제시하고 있다. 유아라는 이유로 단순하고 쉬운 음악만을 들려주거나 아동을 위하여 작곡된 동요에 음악세계를 국한하거나 아이들은 잘 듣지 못하므로 음질이 떨어지는 음악을 들어도 무방하다는 생각은 잘못되었다고 분명히 선을 긋는다. 유아들이 최상의 음악을 듣고 자라나야 하며 그것도 상호작용이 왕성하게 일어나는 교육환경이 필요조건이라고 하였다. 음악학습이론의 철학과 방법론의 틀 속에서 유아들의 음악 감수성의 성장을 돕는 '오디'가 교육대상의 긍정적인 음악태도를 형성하는 전략의 하나는 음악을 일상생활 속에서 살아있는 대상으로 느끼게 돕는 것이다. 음악이 자신과 뚝 떨어져있는 객관적 대상이 아니라 이야기를 나누고 자신의 실생활 속에서 즐거움을 주는 친구라는 생각을 하게끔 돕는 것이다. 음악을 좋아하는 힘 속에서 음악을 이해할 수 있는 경험능력 즉 오디에이션 능력이 건강하게 자라날 수 있다고 믿는다. 즐거운 교육현장을 조성하려는 오디의 음악활동, 일상생활 음악놀이가 많은 아이들에게 음악을 따뜻하게 느끼도록 도와주기 바란다. 소리 그 자체는 음악이 아니며 그 소리가 마음속으로 의미 있게 다가올 때 비로소 음악이 된다는 음악학습이론의 철학을 실천하는 노력이 일상생활놀이의 의미이다.

• 아동학회지
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• 제29권2호
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• pp.125-137
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• 2008

This study used path analysis to investigate the effect of home environment and teacher variables on children's musical ability and attitudes. Participants were 235 children, their parents and 13 teachers of kindergartens located in G city in Gyeongbuk Province. Instruments were the Primary Measurement of Music Audiation(Gordon, 1986), the Music Teaching Efficacy Instrument(Riggs & Enochs, 1990), and questionnaires about children's musical attitudes, home environment and music activities. Results showed that teacher variables affected children's musical ability directly and indirectly and children's attitude affected their musical ability directly. Psychological and physical variables of the home environment affected children's musical ability and attitudes positively.

• 한국콘텐츠학회논문지
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• 제20권9호
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• pp.332-343
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• 2020

본 연구는 디지털음악 구매의도에 관한 연구로서, 지각된 가치를 추가한 목표지향적 행동모형(EMGB)을 적용하여 태도, 주관적 예기정서, 긍정적 예기정서, 부정적 예기정서, 지각된 행동통제, 열망 등의 변인이 디지털 음악 구매의도에 미치는 영향을 실증적으로 분석하였다. 본 연구는 중국 모바일 음악 애플리케이션을 이용하는 중국인 소비자들을 대상으로 한 설문조사를 통해 이루어졌으며, 총 342부의 유효 응답을 회수하여 구조방정식모형을 제시하고 분석하였다. 연구결과에 의하면 디지털 음악 구매에 대한 태도, 부정적 예기정서, 지각된 행동통제, 과거행동 빈도는 열망에 긍정적인 영향을 미치는 것으로 나타났다. 또한 추가한 변인인 지각된 가치가 태도에 유의한 영향을 주는 동시에 과거행동 빈도 및 열망과 함께 구매의도에 긍정적인 영향을 미치는 것으로 확인되었다.