• 한국건설관리학회논문집
• /
• 제14권3호
• /
• pp.97-106
• /
• 2013

최근 건설산업은 녹색건설(Green Construction)이라는 새로운 도전에 직면하고 있다. 본 연구에서는 "건설기업으로 하여금 녹색건설을 추진하게 하는 동인(動因)은 무엇인가?"라는 연구 질문(Research Question)을 설정하여 녹색건설을 추진하게 하는 동기유발요인을 도출하고 주요 특징과 시사점을 분석하였다. 연구 범위는 대형 종합건설사로 설정하였으며 정치경제 접근법을 연구방법론으로 채택하였다. 대형 종합건설사는 미래시장인 녹색건설에 대해 높은 관심을 보이고 있는 것으로 나타났으며, 녹색건설시장의 시대적 사회적 흐름에 주목하며 경제적 요인들을 중요시하고 있었다. 특히 동기유발요인 중 내부 경제적 요인이 중요하게 작용하며 최고경영진의 의지가 이를 유발시키는 중요한 동력으로 나타났다.

• The Journal of Asian Finance, Economics and Business
• /
• 제5권3호
• /
• pp.133-142
• /
• 2018

The purpose of this study was to examine the effect of two-dimensional factor of motivators and hygiene on civil servants' job satisfaction using the partial least square structural equation modeling (PLS-SEM) as a technique employed to analyze the measurement and structural models. Exploratory study was deployed to evaluate the relationship among variables. By using multistage stratified sampling, statistical data was collected from a survey of 441 public municipal civil servants who have employed in various levels (municipal government, districts and communes) in Vietnam. The findings provided evidence that hygiene factors (relationship with leader, salary, relationship with coworker and working environment) directly impact on civil servants' job satisfaction. Meanwhile, only career development factor from motivators significantly influenced on public employee's job satisfaction. Based on the empirical results, the hygiene factors of job satisfaction are more dominated that the motivators one. This finding suggests that municipal governments should focus policies on improving the hygiene factors which lead to higher job satisfaction on civil servants. Gaining a thorough understanding of the determinants of job satisfaction toward municipal public servants will enable policy makers to grasp the factors that results in retaining employees. Finally, the policy makers can use this knowledge to promote civil servants' job satisfaction.

• The Journal of Asian Finance, Economics and Business
• /
• 제8권5호
• /
• pp.863-872
• /
• 2021

The main goal of this research is to understand how small and medium enterprises (SMEs) owners in Oman perceive the factors that drive or impede their growth and sustainability. Based on survey data of 395 SMEs in Oman, factor analysis was conducted to check if all the items load as one factor in each of the constructs. The results show that all the items measuring motivators and barriers loaded significantly for the respective scales, with high reliability (Cronbach alpha for Motivators = 0.991 and Barriers = 0.995). Relationships between the demographic factors of entrepreneurs and firm characteristics were tested and it was found that all the four variables: age of the entrepreneur (p = 0.00), qualification of the entrepreneur (p = 0.00), SME sector (p = 0.00), and age of the firm (p = 0.00) have a significant relationship with both the Motivators and the Barriers. The findings of this study could have significant implications for policymakers in Oman and other Middle Eastern countries. Since SMEs face similar problems and are given priority around the world, the findings could be applicable to other countries, as well. The findings also add important results to the empirical literature on SMEs.

• 한국식생활문화학회지
• /
• 제30권2호
• /
• pp.190-196
• /
• 2015

Restaurants implement menu labeling to provide nutritional information to customers in an attempt to help customers select healthy menu items. Considering the increase in food-away-from-home consumption, the purpose of this study was to identify motivators and barriers in restaurant customers regarding use of menu labeling. Data were collected from a survey on restaurant customers in Seoul, Korea. The findings of this study indicate that customers used menu labeling for health reasons. However, barriers to using menu labeling were identified as small font size, difficulty in locating nutritional information display, and difficulty in interpreting nutritional information. In addition, they also suggested expanding the scope of menu labeling for restaurants by including chain restaurants with less than 100 units. The findings of this study offer strategies for the government to improve menu labeling practices for customers.

• 한국IT서비스학회지
• /
• 제9권2호
• /
• pp.93-105
• /
• 2010

Enterprise Architecture has become a key tool for transforming business process, data, IT and application resources. The "Efficient Adaptation and Management of Information System Act" was established to support the planning and development of the information system in order for the public sector to adopt Information Technology Architecture (EA) into its organization through the act. Until now, the study of EA has been mainly focused on concepts, methodologies and success factors for the implementation of EA. User involvement, which is one of the critical factors in adopting information systems, has been rarely studied in the field of EA research. The purpose of this study is to identify the effects of user characteristics on user involvement in EA implementation. After discussing intrinsic motivators and situational motivators as predictors of user involvement, a research model were developed and tested using survey data. The results showed that among intrinsic motivators, perceived competence had a strong positive effect on user involvement. Some implications were discussed for implementing and utilizing EA for public agencies.

• Preventive Nutrition and Food Science
• /
• 제7권1호
• /
• pp.88-94
• /
• 2002

The purpose of this study was to identify factors influencing the consumption of calcium-rich foods among adolescents. A total of 96 adolescents divided into twelve focus groups were investigated during April to May 2000 in Busan. Focus group discussions were audio-taped, transcribed and analyzed using a grounded theory approach. Key factors influencing the consumption of calcium-rich foods were taste, food type, body image, and family. Motivators among the factors were taste, flood type, body image, health, family and perception, and barriers were taste, flood type, location, friends, price, weather and lactose intolerance. Taste, flood type, location and weather were found to be both motivators and barriers of consumption of calcium-rich floods according to circumstances. Some of these factors varied in importance by gender and age. Younger adolescents were more strongly influenced by taste and family than older ones. Older adolescents were strongly influenced by body image, convenience and perception. These findings could be used as a guideline for adolescents to consume calcium-rich foods.

• 디지털융복합연구
• /
• 제11권7호
• /
• pp.111-122
• /
• 2013

본 연구는 호텔종사자들을 대상으로 내재적 동기요인, 심리적 임파워먼트, 정감적 몰입 및 서비스품질 간의 관계를 탐구하는데 그 목적이 있었다. 본 연구를 위한 자료는 구조화된 질문지를 사용하여 서울시 소재 6개 특급호텔에 종사하는 233명의 호텔종사자들로부터 수집하였으며, 주된 자료분석방법으로는 구조방정식모형분석기법을 사용하였다. 연구결과 내재적 동기요인인 직무도전성과 직무자율성은 호텔종사자의 심리적 임파워먼트에 정의 영향을 미치는 반면에, 직무다양성은 심리적 임파워먼트에 유의미한 영향을 미치지 않는 것으로 나타났다. 또한 직무도전성, 직무다양성 및 직무자율성의 세 내재적 동기요인과 심리적 임파워먼트 모두 호텔종사자의 정감적 몰입에 정의 영향을 미치고, 그리고 심리적 임파워먼트와 정감적 몰입의 두 변수 모두 호텔종사자의 서비스품질에 정의 영향을 미치는 것으로 나타났다.

• Asian Pacific Journal of Cancer Prevention
• /
• 제17권5호
• /
• pp.2549-2554
• /
• 2016

Background: Early detection remains the cornerstone of breast cancer control in terms of outcome and survival. Thus far the only breast cancer screening method proven effective is mammography. The awareness of female health care workers (HCW) about breast cancer prevention is of vital importance, as their beliefs and behavior may have a major impact on other women. This study was designed to assess mammography screening uptake among female healthcare workers at primary healthcare centers, and to identify the primary motivators and barriers that affect uptake results. Materials and Methods: A cross sectional study design was used to assess mammography screening by 299 female healthcare workers who completed a self-administered questionnaire that assessed demographics, screening uptake, motivators and barriers. Results: The mean age was 46 years (within age of risk). The majority (95.1%) demonstrated adequate knowledge about breast cancer and mammography screening and 50% of the participants reported having at least one mammogram; however only 21% of them had regularly scheduled mammograms. The most frequent reported motivator was the perceived benefit that early detection of breast cancer is important for its management (89.6%), followed by the belief that mammography can detect breast cancer before its symptoms appear (84.4%). On the other hand, the most frequent barrier reported was being busy (46.7%), followed by the lack of perceived susceptibility (41.5%). Conclusions: Mammography screening was found to be sub-optimal in a population of HCW's with 50 % stating that they received a mammogram at least once, and a minority reported regular screening. There is a pressing need for educational programs aimed at removing the barriers that limit compliance with recommendations for mammography screening, and to emphasize the importance of early detection in breast cancer treatment. Ensuring the availability and accessibility of screening services, particularly for healthcare workers within their work settings are other important factors that would improve the acceptance and compliance for mammography screening programs.

• 한국산림과학회지
• /
• 제89권5호
• /
• pp.598-608
• /
• 2000

본 연구는 현재 우리나라에 지정된 20개 국립공원 가운데, 설악산, 가야산, 내장산, 북한산, 태안해안, 한려해상국립공원 등 6개 국립공원의 방문객을 대상으로 자연환경태도를 측정하고, 이와 관련 있는 방문객의 사회 경제적 특성 및 방문동기와의 관계를 규명하였다. 자연환경태도의 측정은 Dunlop과 Van Liere(1978)가 개발한 New Environmental Paradigm(NEP) scale올 기초로 Luzar 등(1995)이 6문항으로 축약한 scale을 적용하였으며, 총 2,647명의 방문객을 대상으로 조사되었다. 분석결과 방문객의 자연환경태도는 전반적으로는 친환경적인 경향을 지니고 있는 것으로 나타났으며, 자연환경태도와 관련이 있는 방문객의 사회 경제적 변수로는 교육수준이 양(陽)의 상관관계, 연령의 경우 음(陰)의 상관관계가 통계적으로 존재하는 것으로 나타났다. 다음으로 방문객의 자연환경태도와 방문동기와의 관계에 있어서는 '휴식'과 '건강' 동기요인에 양(陽)의 상관관계가 존재하는 것으로 나타난 반면, '사회성', '가족휴가' 동기요인과는 음(陰)의 상관관계가 있는 것으로 나타났다. 따라서 공원관리적 측면에서 친환경적인 이용객 유도정책을 도입할 경우 교육이 가장 효과적인 수단으로 판단되며, '가족휴가'와 '사회성' 동기가 강한 방문객일수록 자연환경태도 점수가 상대적으로 낮아, 여름 휴가철 가족동반의 방문객이나 가을 단풍철 집단방문객의 경우에서 이용자관리에 보다 세심한 고려가 필요할 것으로 사료된다.

• 복식문화연구
• /
• 제28권4호
• /
• pp.409-419
• /
• 2020

Building on Technology Readiness and Acceptance Model(TRAM), the study aimed to examine how technology readiness affects consumers' perceptions of ease of use, usefulness, and risk, which in turn predict their intention to use retail service robots. Specifically, the study proposed that technology readiness motivators (optimism and innovativeness) would influence perceived ease of use and usefulness, while technology readiness inhibitors (discomfort and insecurity) would affect perceived risk. The study further examined if the perception factors (ease of use, usefulness, and risk) contribute to intention to use retail service robots. A survey method was used with data collected from Korean consumers. The final sample size was 418. The data was analyzed using structural equation modeling. Findings of the study revealed that technology readiness motivators positively affected perceived ease of use and usefulness while innovativeness had no impact on usefulness. All the inhibitors increased perceived risk. Lastly, as hypothesized, perceptions of ease of use, usefulness, and risk predicted intention to use retail service robots. This study extended the retail technology literature by applying and validating TRAM to the context of consumer acceptance of retail service robots. The study further helped marketers and retailers by highlighting the importance of technology readiness in improving consumer perceptions and responses towards retail service robots.