• Journal of the Korea Society of Computer and Information
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• v.4 no.1
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• pp.99-113
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• 1999

The Korean distribution market is now faced with various difficult problems. for instance, the withering of domestic demand by effect of IMF support system, the competitive foreign enterprise's entry into domestic distribution market by opening of its market, and the diversity and unexpected change of consumers' needs. Through the comparative study with Japanese distribution industry, we could find out the outline of information strategy that Korean wholesalers and retailers can solve such problems and stand at competitive advantage in Korean distribution market. We use information system in order to get data for consumers' needs quick and diversely. analyze those accurately, and put those into merchandising. So we have to work out the information strategy in line with the three-point principle, such as the integration or linking of information systems, the sustaining improvement and development of information systems, and the sharing of information.

• The Journal of Fisheries Business Administration
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• v.30 no.1
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• pp.31-50
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• 1999

The purpose of this paper is to offer policies or laws governing the future of Korean seafood markets in view of societal marketing concept. The environment surrounding those markets is changing quickly and constantly. The proposals in this paper are meant to help the Korean seafood market coping with this swiftly changing environment. This paper sorts this changing environment in terms of institutional side and secio-economical side. The institutional side involves the enforcement of international and domestic seafood trade standards, the increase of seafood importation, the adoption of optional seafood sales system, the openness of distribution market, and the adoption of TAC system. The secio-economical side involves the development of telecommunication and transportation, and the changing of seafood consumption pattern. The forecast about the future of seafood market could be classified into three fields, that is, the production field, the distribution field, and the consumption field of seafood. In the production field of seafood, the stabilization of supply of seafood and the production management oriented seafood market could be forecasted. In the distribution field, the formulating of enforced trade standards, the dispersion of marketing function among fisher, wholesaler and retailer, the development of marketing skills, and the promotion of marketing information system could be forecasted. Finally, in consumption field, the promotion of standardization and diversification, the appearance of intellectual consumers could be forecasted. This paper seeks to offer policies or laws fur the three categories of the seafood market-the government, the fisher, and the distributor-coping with the changing environment on the above three fields, thereby benefiting the consumer's long-term welfare. For the government, this paper suggests the construction of a Seafood Transaction Information Infrastructure, a Seafood Dealer License System, and a Seafood Safety Security System. For the fishers, this paper proposes an Eco-labelling System, a Sustainable Production System, and a Real Naming System in dealing seafood. Finally, for the distributors, this paper offers a Seafood Production Controlling System, a Nature-friendly Marketing System, and a Consumer-oriented Marketing System.

• Korean System Dynamics Review
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• v.3 no.1
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• pp.43-60
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• 2002

This paper describes the forecast of wholesale price in competitive Korean electricity market using the system dynamics approach. The system dynamics concepts have been implemented with the Ithink software. This software facilitates the development of stock and flow model with information feedback. Using this model, the future wholesale electricity price can be computed hour by hour, quarterly, and yearly. This model also gives the energy planner the opportunity to create different scenarios for the future of deregulated wholesale markets in Korea. Also It will lead to increased understanding of competitive wholesale market as a complex, dynamic system. Research results show that the plant construction appeared in waves of boom and bust in Korean electricity market like real estate construction. That is, the Korea wholesale market's new power plants and the market price will appear the Boom and Bust cycle. It is very similar behavior as real estate industry. In case of consideration of DSM program, The DSM savings lead to a somewhat different timing of the booms in construction and of price spikes. But the DSM programs do not eliminated the fundamental dynamics of the boom and bust. And the wholesale price is maintained at the lower level compared to the case of without DSM program. However, the unexpected result is found that due to the lower market price, Investor make significantly less investment in new CCs, which leads to the higher wholesale price after 2010. It suggests that the DSM Policy must be implemented with the dynamics of competitive Electricity Market.

• Proceedings of the Korea Inteligent Information System Society Conference
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• 2003.05a
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• pp.255-263
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• 2003

A multi-agent system designed to represent newly deregulated electricity markets in the USA is aimed at testing the capability of the multi-agent model to replicate the observed price behavior in the wholesale market and developing a smart business intelligence which quickly searches the optimum offer strategy responding to the change in market environments. Simulation results show that the optimum offer strategy is to withhold expensive generating units and submit relatively low offers when demand is low, regardless of firm size; the optimum offer strategy during a period of high demand is either to withhold capacity or speculate for a large firm, while it is to be a price taker a small firm: all in all, the offer pattern observed in the market is close to the optimum strategy. From the firm's perspective, the demand-side participation as well as the intense competition dramatically reduces the chance of high excess profit.

• Journal of Applied Tourism Food and Beverage Management and Research
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• v.9
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• pp.163-185
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• 1998

It is expected that marketing environment of the hotel industry will change much this year. Hotels should make strategic marketing activities to cope with the rapid change of the environment positively. With the case study of marketing activities for American market of "L" Hotel, a deluxe hotel in Seoul, this study is to present the ways of improving marketing activities of a tourist hotel. U.S.A market has been emerging as the most important market in deluxe hotels with strong value of U.S. dollar currency. To get more Ameriean staying guests. hotels had better make effortis in American market as follow. First, hotels should select corporate market as main target market in U.S.A market. Second, hotels should make preferred corporate rate contracts with corporate travel departments of corporate accounts as their house agents Third, hotels should recognize Global Distribution System as major eservation network in U.S.A Fourth, hotels should advertise effectively in G.D.S in order that agents may reserve the hotel with its visual information. Fifth, hotels had better make the most use of three branch offices of K.N.T.O and sale offices of their affiliated reservation system to get useful information on corporates and travel agents.el agents.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.37 no.3
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• pp.1-7
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• 2014

The purpose of this study is to present the Market Orientation affects to Enterprise Management Performance. In order to carry out this research, we obtained 212 survey sheets and inspected ten assumptions based on the reliability, validity of the questionnaires. The results of regression analysis are summarized as follows; First, the factor of Market Orientation, intelligence generation, doesn't influence on the Enterprise Management Performance significantly. Second, the element of Market Orientation, information dissemination, doesn't have an important effect on the Enterprise Management Performance. Finally, the requisite of Market Orientation, information response, affects to Enterprise Management Performance significantly. Based on the results, the parts with intelligence generation and information dissemination will be improved in the manufacturer of the small businesses.

• Journal of the Korea Society of Computer and Information
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• v.17 no.9
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• pp.17-27
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• 2012

Open Market is one of the key factors to accelerate the profit. Usually retailers sell items in several Open Market. One of the challenges for retailers is to assign categories of items with different classification systems. In this research, we propose an item category recommendation method to support appropriate products category registration. Our recommendations are based on semantic relation between existing and any other Open Market categorization. In order to analyze correlations of categories, we use Morpheme analysis, Korean Wiki Dictionary, WordNet and Google Translation API. Our proposed method recommends a category, which is most similar to a guide word by measuring semantic similarity. The experimental results show that, our system improves the system accuracy in term of search category, and retailers can easily select the appropriate categories from our proposed method.

• Journal of Intelligence and Information Systems
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• v.13 no.4
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• pp.45-63
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• 2007

Recently as ubiquitous environment comes to the fore, information density is raised and enterprise is being able to capture and utilize customer-related information at the same time when the customer purchases a product. In this environment, a need for the recommender systems which can deliver proper information to the customer at the right time and right situation is highly increased. Therefore, the research on recommender systems continued actively in a variety of fields. Until now, most of recommender systems deal with item recommendation. However, in the market in ubiquitous environment where the same item can be purchased at several stores, it is highly desirable to recommend store to the customer based on his/her contextual situation and preference such as store location, store atmosphere, product quality and price, etc. In this line of research, we proposed the store recommender system using customer's contextual situation and preference in the market in ubiquitous environment. This system is based on collaborative filtering and Apriori algorithms. It will be able to provide customer-centric service to the customer, enhance shopping experiences and contribute in revitalizing market in the long term.

• Journal of Korean Institute of Industrial Engineers
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• v.41 no.2
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• pp.150-161
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• 2015

This paper proposes a new approach to technology valuation, the market-replacement cost approach which integrates the cost-based approach and market-based approach. The proposed approach estimates the market-replacement cost of a target technology using R&D costs of similar R&D projects previously conducted. Similar R&D projects are extracted from project database based on document similarity between project proposals and technology description of the target technology. R&D costs of similar R&D projects are adjusted by mirroring the rate of technological obsolescence and inflation. Market-replacement cost of the technology is then derived by calculating the weighted average of adjusted costs and similarity values of similar R&D projects. A case of "Prevention method and system for the diffusion of mobile malicious code" is presented to illustrate the proposed approach.

• The Research Journal of the Costume Culture
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• v.5 no.3
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• pp.1-25
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• 1997

The consumers, who are characterized by gathering a wide scope of information and by putting into action immediately, have come to the new group searching for emotion and have played a leading role of market. The characgeristics of consumers are the fact that they have followed the street fashion with no-concept, independent of the trends which the brand has provide for consumers. Therefore it leads to a big gap between the fashion information for enterprises and market formation for consumer class. The principal purpose of this paper is to get closer the distance between the information which is used in merchandise plan and real market for consumers, and to suggest the new direction of information management system in order to enhance the hit rate of merchandise plan. The results are as follows : (1) It is shown the enterprises should divide the information data between fashion information and market information, and understand the mutual relationship of them, and regard the statistical data related on the change of sensitivity and desire in market specialized in attributes of street fashion as the emotional expression\`s view, and manage them by the feedback style. (2) It is shown that enterprises should fully understand the fashion factors in the line of fashion stream with the independence of theme in order to plan the merchandise effectively for market which are specialized in the duality that it has both conservation and innovation at the same time, and detect their change. (3) It is shown that in order to predict exactly, enterprises should reflect the statistical data and the emotional factors in planning the merchandise, bring up the systematic organization, expert system. (4) It is also shown that enterprises should make an effort to pursuit the discriminated brand through the feedback management in which the consumer\`s lasting desires are reflected.