• 농업과학연구
• /
• 제49권3호
• /
• pp.607-617
• /
• 2022

As the number of households raising pets increases, the pet food industry is also growing. Since pets cannot express their intention explicitly, it appears that the owner's perception mainly affects the selection of products related to pets. In this study, consumers were categorized based on their interest in food choices and the factors influencing their interest in pet food were empirically analyzed. For the analysis, a cluster analysis, factor analysis, and Tobit analysis were conducted using consumer survey data for raising companion animals. The major findings of the study were as follows. As a result of the factor analysis and cluster analysis using questions for consumers' food consumption choices, consumer types were classified into high-interest, low-interest, and practical-seeking types. The degree of interest in pet food was high in the order of high-interest, practical-seeking, and low-interest type. Demographic characteristics such as gender, education, and household type correlate with differences in the degree of interest in pet food, and the food selection criteria of consumers also affect the degree of interest in pet food. These results show that consumers who are more interested in their food choices are more interested in pet food, and this will make possible to know pet owner's purchasing behavior for pet food.

• 복식
• /
• 제28권
• /
• pp.137-150
• /
• 1996

The objectives of this study were to classify daily clothing selection motives and to group men into life style types and to examine the differences in daily clothing selection motives according to the life style types. Questionnaire comprised of three sections: 36 Likert type items of life style measure; 29 Likert type items of daily clothing selection motives measure: and 4 demographic variables. Samples were 267 salary men in gheir 20's to 30's in Seoul Korea. The data were analyzed using factor analy-sis cluster analysis one-way ANOVA Dun-can's multiple range test and t-test. 1. Five factors of life style were derived by factor analysis ; F. 1 'appearance oriented' f. 2. 'positive activity' F. 3 'economy oriented': F.4 'active-leisure';F. 5 'contemporary' Four types of life style of men were defined by cluster analysis of the five factors: T. 1'posi-tive activity'; T. 2.'economy interest'; T. 3'contemporary' : T 2'economy interest' T.3'contemporary' ; T. 4 'appearance interest' 2. Four factors of daily clothing selection motives were derived by factor analysis: F.1 'clothing harmony'; F.2 'clothing utility'; F.3 'psychological influence'; F.4 'exogenous situ-ation adaptation 3. There were significant differences in daily clothing selection motives according to the life style types. The types of positive activity economy interest and contemporary had 'clothing utility' motive more than appearance interest type. Economy interest type had 'hpsychological influence' motive more than other three types. Economy interest type and appearance interest type had 'exogenous situ-ation adaptation' motive more than other two types 4. 20's and unmarried men had'psychological influence' motive more than 30's and married. Upper class had 'clothing harmony' and 'ex-ogeneous situation adaptation' motives more than middle and low. Men with less education had ' clothing utility' and 'exogenous situation adaptation' motives more than did more edu-cation.

• 정보관리학회지
• /
• 제40권1호
• /
• pp.175-198
• /
• 2023

본 연구에서는 성격유형과 흥미유형에 따른 독서 감상문에 나타난 독서에 대한 반응의 차이를 탐구하였다. 이를 위해 대전의 D과학고등학교 3학년 학생 81명을 대상으로 성격유형분석 데이터, 흥미유형분석 데이터, 교과독서 활동으로 작성된 독서 감상문 데이터를 수집하였다. 수집된 독서 감상문의 토픽 분석을 수행하고, 성격유형(사고형, 감정형)과 흥미유형(탐구형, 탐구형 외)에 따른 독서 감상문의 토픽 발현 확률을 통계적으로 검증하였다. 이어서 키워드 네트워크 분석을 통해 단어들의 개념 연결 구조를 측정하고, 중심성 지표를 통해 토픽모델링의 분석 결과를 보완하였다. 연구 결과, 토픽 회귀분석을 통해 토픽2(이해와 공부)와 토픽3(읽기와 사고)에서 사고형(T)과 감정형(F) 간에 통계적으로 유의한 차이를 확인할 수 있었으며, 토픽2(이해와 공부)에서 탐구형과 탐구형 외 간에 통계적으로 유의한 차이가 확인되었다. 본 연구의 결과는 맞춤형 도서 추천이나 개인화를 고려한 독서교육의 기초자료로 활용될 수 있을 것이다.

• 여성건강간호학회지
• /
• 제8권4호
• /
• pp.608-618
• /
• 2002

The purpose of this study is to analyze the type of ego states and stress coping style on female college students who are in the course of nursing study. This study is performed in the view of Transactional Analysis and designed to scrutinize descriptive correlations between the type of ego states and stress coping style. The subject is consists of 144 freshmen and sophomore, 138 junior and senior students group, who are students of K nursing college located in Seoul. The sampling investigation period is on Sept. 14, 2002 to Oct. 26, 2002. The measuring instrument used for Transactional Analysis ego state is 50 items Ego-gram research paper devised by Dusay(1997). For studying coping style, Folkman & Lazarus's measurement(1984) was adopted, which is translated and modified by Han, and Oh,(1990). Statistic average and standard deviation were generated by using SPSS PC+, t-test and Pearson correlation. The results were as follows: 1) In the type of ego states on both groups(lower group : freshmen, sophomore upper group : junior, senior) indicated the arithmetic apex NP(maximum value), then the point A was high and the data made a down slope to point AC. In the comparison to type of ego states between two groups, only at point CP, the data value of upper year students represented higher than that of lower year ones by C(t=2.28, p=.023). In the psychological energy level of ego states, both groups indicated average level.2) Stress coping style of whole students were highly and affirmatively dedicated to research. Consecutive consequences follow like this(high to low) : the central point of problem, search for social support, hopeful aspect and indifference. Especially hopeful aspect(t=.67, p=.05), relaxation of tension(t=-2.16, p=.03) made significant difference each other in the view of arithmetic calculation 3) While verifying coping style in terms of ego states level between lower and upper students group, In type CP, high level ego states group indicated significant difference on stress coping style area than low leveled group and made such sequences as the central point of problem, hopeful aspect, search for social support, positive interest and relaxation of tension. In type NP, sequences such as the central point of problem, search for social support, positive interest and relaxation of tension were emerged with little differences. In type A, the central point of problem, positive interest and relaxation of tension. In type FC, hopeful aspect, search for social support, positive interest and relaxation of tension. In type AC, hopeful aspect and indifference were derived significantly different(p<.05). 4) In the aspect of relation between ego states and coping style, type CP presented the central point of problem and relaxation of tension, type NP presented positive interest, search for social support and the central point of problem, type A showed the central point of problem, positive interest and relaxation of tension, type FC showed relaxation of tension, positive interest, search for social support, indifference and the central point of problem, type AC showed hopeful aspect, indifference and the central point of problem. All the sequence shown above had high-to-low procedure and represented static relations each other(p<.05).

• 한국패션뷰티학회지
• /
• 제6권1호
• /
• pp.48-52
• /
• 2008

The purpose of the study is to look at the middle and high school student's recognition of beauty Arts. The collected data were analyzed by frequency analysis, factor analysis, reliability test, t-test, correlations analysis, from which the result is as follows. Firstly, the lower levels of beauty art are comprehensive interest, personal interest professional interest, effort type, management type and consumption type. Secondly, Beauty art interest and attitude by gender and school levels showed meaningful difference. Thirdly, there is meaningful correlations between beauty art interest and beauty art attitude.

• 한국가정과교육학회지
• /
• 제12권2호
• /
• pp.95-106
• /
• 2000

The purpose of this study was to analyse the relationship between the sex role types and the interests toward contents in practical arts of elementary school students. The questionnaire was composed of questions about the types of sex role and interests toward contents in practical arts. contents in practical arts subject were hoe economics agriculture technology computer. The respondents were 123 sixth grade boys and 122 girls from elementary schools in Seoul and Taegu. 245 questionnaires were used for data analysis. Frequency. percent x(sup)2-test. average, standard deviation, F-test. and Duncan’s multiple range test were followed. The results of this study were as follows: 1. Generally speaking androgynous and undifferentiated sex role type are more frequent than masculine and feminine type in elementary school children. 2. Androgynous sex role type students were higher than undifferentiated and masculine sex role types in scores of the interest toward home economics in practical arts subject. 3. Androgynous masculine and feminine sex role type students were higher than undifferentiated sex role types in scores of the interest toward agriculture in practical arts subject. 4. Masculine sex role type students were higher than androgynous types and undifferentiated and feminine sex role types were lower than androgynous in scores of the interest toward technology in practical arts subject. 5. Androgynous and masculine sex role type students were higher than feminine and undifferentiated sex role types in scores of the interest toward computer in practical arts subject.

• 대한음성학회지:말소리
• /
• 제57호
• /
• pp.1-14
• /
• 2006

This study examines personal factors that affect Korean speakers' English pronunciation. Personal factors which are examined here are as follows: personality type, cognitive system, motivational orientation type, interest in English, how often they listen to tapes, and academic achievements. Data were collected through MBTI (Myers Briggs Type Indicator) Test, Group Embedded Figural Test, and a Questionnaire. The participants consisted of 65 college students. All the results were statistically analyzed: Korean students' personality type and cognitive system are not related with their pronunciation, but motivational orientation type, how often they listen to tapes, academic achievements, and interest in English study are correlated with their pronunciation.

• 가정과삶의질연구
• /
• 제26권5호
• /
• pp.377-390
• /
• 2008

This paper investigated materialism inclination of the parents recognized by the adolescents and analysed the relationships between 5 categorized types about parents' materialism inclination and financial characteristics of the adolescents. Statistical analysis was achieved by using Cronbach'$\alpha$, paired t-test, one-way ANOVA, two-way ANOVA, Duncan's multiple range test, chi-square analysis, and Ward' hierarchical cluster analysis with a total of 801 questionnaires. The results are summarized as follows: First, the adolescents felt that calculated points of father and mother's materialism inclination were lower than median points and mother's inclination for materialism was higher than that of father. Second, five categories were classified according to materialism inclination of parents. First classified category was the type which showed both parents had little interest in materials and the second category was the type which father had strong interest in materials. The third one was the type which mother had strong interest in materials. The last two categories were the ones which both parents had much interest in materials. Final result of this study revealed that attitudes of the adolescents for materialism and money were higher for those whose parents had strong interest in materialism than those whose parents had little materialism interest. They showed not only the behaviors of impulsive and overspending consumption but also low financial satisfaction and high financial stress.

• 한국생활과학회지
• /
• 제15권1호
• /
• pp.141-148
• /
• 2006

The purpose of this study is to analyze the dimensions of clothing involvement of female undergraduates in Busan and some influential factors of TV on the clothing involvement. This research also shows the correlations among variables and the differences in clothing involvement and TV media-related influential factors by the customer types. The results of this study are as follows: 1. The clothing involvement is categorized into five factors: pleasure, fashionableness, symbolism, danger awareness, and disinterest in clothing. Four TV media-related influential factors are identified: conformity to entertainers' clothing, interest in entertainers, interest in TV-watching, and imitation of entertainers. 2. An analysis of correlation between clothing involvement and TV media-related variables shows that there is a correlation between conformity to entertainers' clothing and various clothing involvement factors as fashionableness, symbolism and pleasure. A factor of interest in TV-watching is related to symbolism and interest in clothing. A factor of imitation of entertainers is related to fashionableness and disinterest in clothing. 3. An analysis of the differences by the customer types leads to four types of categorization. Type 1 shows low interests in clothing and TV media-related variables. Type 2 demonstrates high clothing involvement and interest in TV-watching. Type 3 is classified as a high involvement/ conformity group, which not only shows high involvement in pleasure and symbolism of clothing but also high conformity to entertainers' clothing. And lastly, type 4 is an disinterest group but it shows high interest in TV-watching, entertainers and imitation of entertainers.

• 한국컴퓨터정보학회논문지
• /
• 제27권3호
• /
• pp.157-164
• /
• 2022

본 연구는 편의점 도시락을 구매한 경험이 있는 소비자 488명을 대상으로 식생활 라이프스타일을 유형화 한 후 소비자신뢰, 만족도 및 재구매 의도를 분석하고자 하였다. 자료를 처리하기 위해 PASW 18.0 통계 프로그램을 이용하여, 빈도분석, k-평균 군집분석, 교차분석 및 일원분산분석을 실시하였다. 연구결과 첫째, 식생활 라이프스타일은 '외식추구형(11.7%)', '편의추구형(18.3%)', '음식무관심형(15%)', '식생활관심형(55%)' 등 4개의 집단으로 유형화되었다. 둘째, 식생활 라이프스타일 유형별 사회경제적 특성에서는 성별, 연령, 결혼여부, 교육수준, 월평균 가계소득, 월평균 용돈, 직업, 월평균 편의점 도시락 구입횟수, 도시락 구입 시간대 및 1회 평균 도시락 구입비용 등의 모든 변수에서 유의미한 차이가 나타났다. 셋째, 소비자신뢰에서는 편의추구형과 식생활관심형이, 만족도와 재구매 의도에서는 식생활관심형이 가장 높게 나타났다.