• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.18 no.5
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• pp.159-174
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• 2023

In this paper, we proposed a methodology to effectively determine the selection and prioritization of new business and innovation projects using AI technology. AI technology is a technology that can upgrade the business of companies in various industries and increase the added value of the entire industry. However, there are various constraints and difficulties in the decision-making process of selecting and implementing AI projects in the enterprise. In this paper, we propose a new methodology for prioritizing AI projects using Morphology, AHP, and TOPSIS. The proposed methodology helps prioritize AI projects by simultaneously considering the technical feasibility of AI technology and real-world user requirements. In this study, we applied the proposal methodology to a real enterprise that wanted to prioritize multiple AI projects in the HR field and evaluated the results. The results confirm the practical applicability of the methodology and suggest ways to use it to help companies make decisions about AI projects. The significance of the methodology proposed in this study is that it is a framework for prioritizing multiple AI projects considered by a company in the most reasonable way by considering both business and technical factors at the same time.

• International Commerce and Information Review
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• v.11 no.1
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• pp.239-264
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• 2009

As the competitive market environment and industry circumstances become more and more competitive on a daily basis, it is not easy to find an opportunity to initiate small business, or increase performances of Small and Medium Business. The research findings are as follows. First, entrepreneurship(innovation, progressive, social responsibility) has significant effects on the market orientation. Second, company competence(individual resource, technology resource) has significant effects on the market orientation. Third, market orientation has significant effects on the non-financial performance(Internal process performance, learning & growth performance, customer performance). Finally, non-financial performance(Internal process performance, learning & growth performance, customer performance) has significant effects on the financial performance.

• Journal of Korea Technology Innovation Society
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• v.4 no.2
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• pp.211-223
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• 2001

Since the 1980s, the changes in production, style and paradigm have made it possible to establish many venture valleys throughout the world. This paper attempts to compare the characteristics of the venture valleys in Japan and U.S., by analyzing its entrepreneurship, main group, linkage to industry, industrial support system, political society, and its culture.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.12 no.4
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• pp.145-157
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• 2017

SMEs play an important role in the domestic economy. Regarding competency to respond flexibly to unpredictable changes, agility of SMEs is more emphasized. Entrepreneurship orientation is an important factor in the source of SMEs that enable such competency. Entrepreneurial orientation refers to the tendency of a CEO or a member of a corporation to be innovative, risk-taking, and active in the face of various market opportunities. In other words, it refers to the tendency to be expressed in the activities of the entire company without regard to specific technologies or industries. Entrepreneurial orientation has a direct or indirect effect on business performance. Therefore, in this study, we conducted theoretical and empirical studies on the effect of entrepreneurial orientation of SME managers on business performance. Research hypotheses were derived through theoretical research. We focused on the mediating effect of innovation activity and tried to identify the mechanism that entrepreneurial orientation leads to business performance through product innovation and service innovation activity. We investigated whether innovativeness, proactiveness, and risk-taking, which are sub-variables of entrepreneurial orientation, affect business performance through product innovation and service innovation. We conducted a survey of SMEs in Busan and Kyungnam regions to examine the research hypotheses. The results show that product innovation and service innovation have mediating effects. The results of the study are as follows. Product innovation has mediating effect of innovativeness and risk-taking on business performance. Service innovation has been found to mediate innovativeness, proactiveness, and risk-taking on business performance. There was a difference in the mediation effect between the two innovations. Product innovation showed a low mediating effect and a large direct effect. On the other hands, service innovation is relatively more mediating than product innovation. The implications of the research results are derived in relation to the essential differences between product innovation and service innovation. Limitations of the study and directions for future research are presented.

• The Journal of Small Business Innovation
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• v.20 no.4
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• pp.11-21
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• 2018

The extant entrepreneurship research has emphasized the development of businesses by recognizing and exploiting new opportunities rather than the development of people in organizations. To remedy this issue, scholars recently suggested the concept of humane entrepreneurship where the traditional view on entrepreneurship is enhanced by the human-centered logic. However, more scholarly work is needed to develop the concept of humane entrepreneurship as a new perspective of the entrepreneurship research domain. In this article, we attempt to enhance the research on humane entrepreneurship by suggesting its theoretical foundations and identifying the underlying dimensions of humane entrepreneurship with empirical data. This study suggests the five disciplines in management studies as theoretical foundations of humane entrepreneurship: strategic entrepreneurship, stakeholder theory, transformational leadership, motivation theory, and humanistic management. Also, we developed the measurement of humane entrepreneurship and tested its reliability and validity by collecting data from 19 countries. The results showed that the concept of humane entrepreneurship is composed of two dimensions, humane and enterprise cycles. Finally, this study provides further research agenda in the domain of humane entrepreneurship research.

• The Journal of Asian Finance, Economics and Business
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• v.8 no.8
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• pp.271-285
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• 2021

The aim of this research was to look into the relationship between leadership; transformational leadership, transactional leadership, and employee innovation, as well as the mediating impact of cultural diversity between leadership and employee innovation. Structured questionnaire was used to collect the data from 633 public and private universities' employees in the United Arab Emirates (UAE) with the help of the stratified sampling technique, and hypothesis verified through structural equations modelling (AMOS-21). Findings of the study shows that leadership has positive impact on employee innovation and cultural diversity partially mediates the relationship between leadership and innovative performance of UAE universities' employees. Practical implication of the study is to understand how universities can enhance their employees' innovation which is crucial for their competitiveness and survival. Moreover, the increasing prevalence of cultural diversity, as work arrangements in universities, raises the question of how to successfully manage employees. Although few studies have looked into how transformational and transactional leadership styles affect employees' innovation performance, this study expands on the topic by concentrating on sub-dimensions of leadership that foster innovation through idea generation and execution at the United Arab Emirates universities. This study offers valuable insights for educational leaders and throws light on the main characteristics of leadership which helps the employees to perform better in terms of innovation.

• Journal of Distribution Science
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• v.19 no.8
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• pp.37-46
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• 2021

Purpose: This study aims at investigating how high-tech SMEs can enhance innovation performance through the application and distribution of social media strategic capability and whether entrepreneurial orientation moderates the relationship between social media strategic capability and innovation. Research design, data, and methodology: The study followed a deductive approach based on the quantitative design in investigating the proposed relationships. The data was collected using a questionnaire, and the proposed relationships were examined based on a sample of 221 high-tech SMEs through the application of structural equation modeling (SEM). By applying SEM, this study accounted for hidden and unobservable factors as well as reconciled the potential measurement errors. Results: As hypothesized, it was confirmed that social media strategic capability positively influences innovation performance. Besides, the findings supported the moderating effect of three dimensions of entrepreneurial orientation (innovativeness, proactiveness, and risk-taking) toward the relationship between social media strategic capability and innovation performance. Conclusions: According to the results, high-tech SMEs can enhance their innovation performance through social media by distributing and applying social media strategic capability along with entrepreneurial orientation. This study thereby enriches the literature of innovation on high-tech SMEs for implementing social media strategies as well as stimulating future social media research for entrepreneurship.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.12 no.6
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• pp.89-98
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• 2017

The dynamic entrepreneurial activities of small businesses or individual entrepreneurs seeking to enter the global market based on innovative ideas and challenging spirit in the modern society, which is trending in entrepreneurial capitalism according to the times, Leading to new growth engines. In order to promote the establishment of universities in Korea, the government has been working on 'Five-Year Plan for University Entrepreneurship Education(2013-2017)', 'Efficiency of Government Start-up Support in 2015', and 'Five-Year Basic Plan for Activation of Industry-University Cooperation(2016-2020)'. However, there are still practical limitations in spite of the efforts made by universities and research institutes to revitalize start-ups. As a way to overcome these limitations, this study aims to systematize the entrepreneurship education of the university, and examines the role of changing universities and theory of clusters and the entrepreneurship education. In addition, we will look at the factors of creative university culture centering on the representative cases of the Innovation University in US, and present a conceptual framework for cluster-based entrepreneurship education for the purpose of 'successful entrepreneurship' which is different from 'start-up success'. The conceptual framework of cluster-based entrepreneurship education is based on the establishment of 'Integrated Entrepreneurship Education Platform' to revitalize start-ups centered on university technology. At the same time, this framework focuses on the three factors of talent, technology, and culture based on the relevant theories and examples, and emphasizes the clustering of entrepreneurial resources, entrepreneurial policies and leadership that should be involved in entrepreneurship education.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.10 no.1
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• pp.55-67
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• 2015

This study examines innovation resistance to smart learning, an emerging innovative technology for startups and corporate ventures in the education market. The study explores whether the relative advantage, compatibility and complexity of an innovation, attitudes toward existing learning method(s), and perceived self-efficacy significantly affect innovation resistance. Additionally, the effects of such innovation resistance on future use and the moderating effect according to demographic characteristics are examined. The results of the analysis using a structural equation model showed that all the factors considered (except relative advantage) affects innovation resistance, innovation resistance significantly affects intention to use.

• Korean small business review
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• v.43 no.1
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• pp.131-145
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• 2021

This study aims to diagnose research trends and to deduct implications from meta analysis of entrepreneurship studies in the Asia Pacific Journal of Small Business (APJSB), one of the most well-known academic journals in management and entrepreneurship field in Korea. Frequency and crossover analysis are executed in multi-dimensions by time period, topic, author, research level, data, and methodology by complete enumeration of every published paper for 40 years in APJSB which included core terms of entrepreneurship in its title, abstract, or keywords. From objective and quantitative schematization of research trends and characteristics of entrepreneurship studies, novel improvement plans which are highly applicable in research fields are suggested such as diversification of studies from ecosystem perspective, identification of authors, and standardized system of extended abstract of research papers. Implications and suggestions derived from the results propose future research directions and tasks when entrepreneurship studies have been rapidly increased. Furthermore, the innovation plans of management system of journals and papers are expected to contribute promotion of entire studies by significantly reducing trial and error, and inefficiency in research process.