• 한국의류학회지
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• 제27권1호
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• pp.9-17
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• 2003

The purpose of this study was to investigate whether customers' fashion involvement, brand familiarity, and expertise of negative information moderate the influence of the original brand attitudes on the attitude toward extended brand attitudes in the fashion market. For these purposes, four hypotheses were developed and data was collected from 480 students. Data was analyzed using SPSS methods such as factor analysis, frequency, 1-test, and moderated regression analysis. The results were as follows; first, it was found that the original brand attitudes positively influence the extended brand attitudes. Second, the influence of the original brand attitudes on the extended brand attitudes was stronger when fashion involvement was high rather than low. Third, in the case that perceived similarity between the original and the extended product classes was high, the influence of the original brand attitudes on the extended brand attitudes was stronger when brand familarity was high. Fourth, the influence of original brand attitudes on the extended brand attitudes was stronger when the perceived expertise of negative information source on the extended brand was high. Therefore, the results suggest that extending brands requires the systematic brand management considering customers' variables such as fashion involvement, brand familiarity, negative information etc. Also, it seems that the brand strategy should be based on the segmentation for targeted customers' characteristics.

• 아시아태평양코퍼스연구
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• 제3권1호
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• pp.35-49
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• 2022

This study examines crosslinguistic influence on the use of concessive conditionals by Japanese EFL learners. Contrastive analysis suggests that Japanese native speakers may overuse the concessive conditional even if due to partial similarities to Japanese concessive conditionals, whose formal and semantic restrictions are fewer than those of English concessive conditionals. This hypothesis is tested using data from the written module of the International Corpus Network of Asian Learners of English (ICNALE). Comparison of Japanese native speakers with English native speakers and Chinese native speakers reveals the following trends. First, Japanese native speakers tend to overuse concessive conditionals compared to native speakers, while similar overuse is not observed in Chinese native speaker data. Second, non-nativelike uses of even if appear in contexts allowing the use of concessive conditionals in Japanese. Third, while overuse and infelicitous use of even if is observed at all proficiency levels, formal errors are restricted to learners at lower proficiency levels. These findings suggest that crosslinguistic influence does occur in the use of concessive conditionals, and that its particular realization is affected by L2 proficiency, with formal crosslinguistic influence mediated at an earlier stage than semantic cross-linguistic influence.

• International Journal of Advanced Culture Technology
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• 제11권2호
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• pp.267-275
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• 2023

The purpose of this study is to investigate the influence of sports center members' lifestyles on participation promotion and choice behavior. To this end, more specifically, we intend to establish and clarify a hypothetical model based on the preceding studies of facilitating factors and factors that continue to participate according to the lifestyle of sports center members. In order to achieve this research purpose, the study subjects were set as the population of male and female adults over 20 who are using sports centers in Gwangju Metropolitan City and Jeollanam-do in 2021. As for the sampling method, the sample was extracted using cluster random sampling, and 300 people were used for the actual analysis, excluding 60 copies of double-entry and insincere or unreliable questionnaires. The survey tool was modified and supplemented according to this study based on the questionnaire that had been verified for reliability and validity in previous studies, and all questionnaire items were composed of a 5-point scale. The statistical analysis used for data analysis was frequency analysis, exploratory factor analysis, reliability analysis, and multiple regression analysis using SPSS Windows 21.0 Version. The conclusions obtained in this study through data analysis by such methods and procedures are as follows. First, according to the lifestyle of sports center members, participation promotion factors were found to have a partial influence. Second, according to the lifestyle of sports center members, the selection behavior was found to have a partial influence. Third, it was found that the participation promotion factors of sports center members partially affected the choice behavior.

• 디지털융복합연구
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• 제15권11호
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• pp.611-620
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• 2017

이 연구의 목적은 휘트니스센터 지도자의 감정노동과 직무소진 및 직무만족의 관계를 규명하는 것이다. 이를 위해 인천지역 소재 휘트니스센터에서 근무하고 있는 지도자를 모집단으로 설정, 편의표본추출법을 이용하여 총 323명의 자료를 실제 분석에 사용하였다. 분석방법은 빈도분석, 확인적 요인분석, 신뢰도 검증, 구조방정식모형 분석을 실시하였다. 이를 통해 얻어진 결론은 다음과 같다. 이 연구는 휘트니스센터 지도자의 감정노동과 직무소진 및 직무만족의 관계를 실증적으로 구명하는데 목적이 있다. 이에 본 연구결과와 논의를 통해 다음과 같은 결론을 도출하였다. 첫째, 휘트니스센터 지도자의 감정노동 중 내면행위는 직무소진에 부정적인 영향을 미치는 것으로 나타났다. 둘째, 휘트니스센터 지도자의 감정노동 중 표면행위는 직무소진에 긍정적인 영향을 미치는 것으로 나타났다. 셋째, 휘트니스센터 지도자의 직무소진은 직무만족에 부정적인 영향을 미치는 것으로 나타났다. 넷째, 휘트니스센터 지도자의 감정노동 중 내면행위는 직무만족에 긍정적인 영향을 미치는 것으로 나타났다. 다섯째, 휘트니스센터 지도자의 감정노동 중 표면행위는 직무만족에 부정적인 영향을 미치지 않는 것으로 나타났다.

• 한국의류학회지
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• 제23권7호
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• pp.929-940
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• 1999

The purpose of this study is to clarify the substance of clothing attributes which influence the preference and purchase intentions of consumer's on the clothing products and to analyze the influence of such attributes. The subjects of this study are 434 students and formal survey methodologies were used in collecting data. Moreover SAS Package(Ver 6,12) Program was used for analysis and various methods such as factor analysis cluster analysis ANOVA Scheffe test conjoint analysis multiple regression correlation analysis and {{{{ chi ^2 }}-test were followed. The results of this study were as follows : 1) Clothing involvement consists of the affective factor and the cognitive factor 2) The consumers were divided into three groups with regards to the degree of their clothing involvement : those are the high cognitive and high affective involvement group the low cognitive and high affective involvement group and the low cognitive and low affective involvement group 3) The objective attributes of clothing were determined by such factors as price brand style and color whereas the subjective and fashionability 4) Significant differences were found regarding the importance of such clothing attributes among these groups 5) Partial significant differences were found regarding the importance of such clothing attributes among these groups. 5) Partial significant differences were found with regards to the influence of the objective attributes on the subjective attributes among these groups 6) Partial significant differences were found with regards to the influence of clothing attributes on the preference and purchase intentions among these groups. 7) There were differences in the correlation of preference and purchase intentions among these groups : such among these groups with regards to the demographic characteristics of these groups.

• 수산해양기술연구
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• 제60권1호
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• pp.57-70
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• 2024

In order to present a predictive drift model, Jeju National University's training ship was tested for about 11 hours and 40 minutes, and 81 samples that selected one of the entire samples at ten-minute intervals were subjected to regression analysis after verifying outliers and influence points. In the outlier and influence point analysis, although there is a part where the wind direction exceeds 1 in the DFBETAS (difference in Betas) value, the CV (cumulative variable) value is 6%, close to 1. Therefore, it was judged that there would be no problem in conducting multiple regression analyses on samples. The standard regression coefficient showed how much current and wind affect the dependent variable. It showed that current speed and direction were the most important variables for drift speed and direction, with values of 47.1% and 58.1%, respectively. The analysis showed that the statistical values indicated the fit of the model at the significance level of 0.05 for multiple regression analysis. The multiple correlation coefficients indicating the degree of influence on the dependent variable were 83.2% and 89.0%, respectively. The determination of coefficients were 69.3% and 79.3%, and the adjusted determination of coefficients were 67.6% and 78.3%, respectively. In this study, a more quantitative prediction model will be presented because it is performed after identifying outliers and influence points of sample data before multiple regression analysis. Therefore, many studies will be active in the future by combining them.

• 유통과학연구
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• 제12권12호
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• pp.65-73
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• 2014

Purpose - Distribution of agricultural products is collapsing due to recent changes in the environment balance between retailers and producers. Further, the increase in the imports of agricultural products due to free trade has caused revenue problems for producers. Agricultural producers are faced with increasing difficulties, and the organized producing center's importance is growing each day. Korean organized producing centers' policies have been conducted since 2000, and have thus been sustained for more than 10 years. Organizing a producing center's business is focused on agricultural cooperative and farming association corporation this has already have been carried out. In addition, it has achieved significant results through these organizations, but it still has many problems. Research design, data, and methodology - Organized producing centers were classified for each type. The survey covered 90 organizations, based on factor analysis, analysis of balance, and logistic regression analysis. The results of the conducted factor analysis are as follows. Production, marketing, human resources management, organizational skills, post management, safety, and scale were classified as the seven kinds of factors. These are the factors that affect the organized producing centers through the variance analysis and logistic regression analysis. The purpose of such research and analysis is to suggest the direction for the future organized producing centers' policies. Result - Results of the analysis of the variance are listed below. Items by type, production, marketing, human resource management, and organizational skills are shown to depict differences between the factors. Organization form results show that production and marketing showed a difference between the factors. The size of the organization, production, and marketing showed the difference between the factors. The factors affect organized producing centers differently depending on the type shown, as seen from the results. In contrast, the logistic regression results of the analysis are as follows. Considering the results by the type of item, and the horticulture type of marketing, human resource management has a (+) influence. Grain type and production showed a (+) influence. New types of income affecting organizational skills have a (+) influence. Considering the results for each type of organization, the agricultural cooperative type of marketing and human resource management have (+) influence. Farming association corporation type of production has a (+) influence. As a result, the size of the organization is as follows. Large organizations are production, expressed in marketing with a (+) impact. Medium-size organizations are expressed with their size factor having a (+) impact. Small organizations are expressed with a safety factor having a (+) impact. Conclusions - The types of factors display different effects. One factor is that the type of a (+) represents the influence of other factors (-) as per factor symptomatology. Therefore, the type of measures to organize a strategy to maximize the benefits of your organization should be pursued. In addition, based on the support for small organizations, improving the quality of the producer organization should be considered.

• 한국조리학회지
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• 제16권5호
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• pp.149-163
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• 2010

본 연구는 부산 지역의 특급호텔에 근무하고 있는 부장급 이하의 정직원과 계약직 직원을 대상으로 서번트 리더십에 따른 팀워크가 직무 만족에 어떤 영향을 미치는지 분석하고자 문헌연구를 통하여 연구 모형을 설계하고, 가설을 도출하였다. 설문지 조사 기간은 2010년 4월 5일~4월 23일까지 각 호텔 당 60부씩 총 300부의 설문지를 배포하여 242부의 설문지가 실증분석에 사용되었다. 자료 처리는 SPSS WIN Version 12.0 통계패키지 프로그램을 사용하여 분석하였으며, 빈도분석, 신뢰도분석, 요인 분석, 회귀분석을 통하여 검증하였다. 연구 결과, 서번트 리더십 요인이 팀워크 중 교류성에 미치는 영향을 검증한 결과, 공동체 형성 요인이 팀워크 중 교류성에 유의한 영향을 미치는 것으로 나타났으며, 팀워크 중 의사소통에 미치는 영향을 검증한 결과, 공감대 형성, 공동체 형성 요인의 수준이 높을수록 의사소통도 높아짐을 알 수 있었다. 팀워크 중 상호의존에 미치는 영향을 검증한 결과, 공동체 형성, 청지기 의식, 비전, 구성원 성장 요인은 상호의존에 유의한 영향을 미치는 것으로 나타났다. 팀워크 요인이 직무 만족에 미치는 영향을 검증한 결과, 모든 요인에서 유의한 영향을 미치는 것으로 나타났다. 따라서 호텔조직에서 리더에 대한 부하들의 긍정적 인식은 팀워크를 통한 직무 만족을 이끌어 내는 밑바탕이 될 수 있음을 알 수 있었다.

• 한국멀티미디어학회논문지
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• 제12권1호
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• pp.139-146
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• 2009

본 연구는 정보 간의 관계에서 도출되는 특징을 적합하게 보여줄 수 있는 시각화를 위한 연구이다. 정보의 관계에 주목하는 이유는 관계 구조를 통해 정보의 성격과 특징을 파악할 수 있기 때문이며 이러한 정보의 관계는 사회연결망 분석을 통해서 파악할 수 있다. 이 연구에서는 사회연결망분석에서 관계의 성격을 도출하는데 중요한 지표로 다뤄지는 영향력의 시각화를 연구범위로 설정하고 첫째, 연결망 내에서 관계를 나타내는 요소와 영향력을 나타내는 지표를 분류하여 정리하였다. 둘째, 사회연결망에서 영향력을 나타내는 관계의 요소들 간의 연관을 살펴 영향력 시각화의 네트워크를 만들었다. 셋째, 사회연결망 분석과 시각화 프로세스와의 상호작용을 설명하는 영향력 시각화의 프레임워크를 제안하였다. 본 연구에서 제안하는 영향력 시각화의 네트워크와 프레임워크는 사회연결망의 영향력 요소를 이해하고, 분석하는데 유용하게 사용될 수 있을 뿐만 아니라 연결망의 시각화에 있어 합리적이고 효율적인 접근을 가능하게 함으로써 정보디자인에 있어 새로운 방법적 접근이 되리라고 기대한다.

• 한국강구조학회 논문집
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• 제22권4호
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• pp.293-303
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• 2010

본 연구는 강구조 설계기준(KBC 2009)에서 골조 안정성 평가를 위해 제시한 하중증폭계수를 적용한 직접해석법의 적용 방법에 따른 영향을 해석적 방법을 통해 평가하는데 목적이 있다. 이를 위해 KBC 2009에서 제안하고 있는 가상수평하중 적용 방법, 휨강성 감소 방법, B2 계수 산정 방법 등을 각각 적용한 직접해석을 3층 1스팬 및 5층 3스팬 비가새 강구조 골조에 대해 실시하고, 그 해석 결과를 2차 비탄성 해석 결과와 비교하여 각 적용 방법의 영향을 평가하였다. 직접해석법 적용 방법 이외에 외적 요인의 영향을 고찰하기 위해 골조의 규모, 기둥의 축력비, 축력의 층별분포 등도 변수로 추가하였다. 연구 결과 소요압축강도는 직접해석법 적용 방법에 따른 차이가 크지 않은 것으로 나타났으며, 소요휨강도는 가상수평하중 누계 및 추가 적용, 층강성 개념 B2 계수를 직접해석법에 적용시 적절한 결과를 나타내었다.