• Human Ecology Research
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• v.59 no.2
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• pp.261-273
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• 2021

This study is not just a meaning of costume but a function of culture and includes addresses the associated emotions. As the interest of youths has increased recently, the importance of traditional costume education has been growing. Therefore, this study aims to analyze the contents of Hanbok in the 2015 revised high school technology and home textbooks using content analysis techniques and text mining techniques. As a result of the study, first, the symbolic meaning and characteristics of Hanbok and the beauty of Hanbok were practiced in daily life, and the value was found through the excellence of Hanbok and the modernization of Hanbok was dealt with Second, most of the illustrations related to traditional costumes were presented in various ways, but there were some regrets due to lack of quantity and quality. Third, the words used to explain traditional costumes were used in the form of culture, excellence, tradition, modernity, harmony, succession, etc. except for the types of clothing. Therefore, the results and discussions derived from this study are expected to help the textbooks to be efficiently selected and used in the field of the front line school along with the correct understanding of traditional culture in the process of selecting traditional culture contents and illustrations.

• Journal of the Korean Society of Clothing and Textiles
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• v.46 no.2
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• pp.331-348
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• 2022

This study explores the value structure of experiential rental Hanbok companies using the means-end chain theory. For this, soft laddering was conducted for nine experiential rental Hanbok companies located in Jeonju Hanok Village. Next, the value structure was created. The results are as follows. First, the elicited values are in the following order: "creation of wealth," "promotion of Korean culture," "aesthetic value," "self-actualization," "community development," and "transmission of tradition." Second, most attributes are connected to "creation of wealth." Third, "promotion of Korean culture" and "community development" are similar to Holden's instrumental values. Fourth, some attributes linked to "aesthetic value" express what the experiential rental Hanbok companies consider to be beautiful. Fifth, the companies pursue "company satisfaction" through "consumer satisfaction" and "company differentiation," which leads to "self-actualization" and "aesthetic value." Sixth, it seems that "transmission of tradition" can be achieved through "expertise/expert training," indicating that some companies think expertise is necessary for the transmission of Hanbok and do it. This study is significant because it is a new attempt to understand the core values of experiential rental Hanbok companies and provides insights into their growth.

• Journal of the Korean Society of Clothing and Textiles
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• v.29 no.3_4 s.141
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• pp.462-469
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• 2005

This study was inquiry into wearing condition and satisfaction of Saenghwal Hanbok uniform for Korean restaurant's employees. For this Purpose to be fulfilled survey was carried out to the managers and employees who are working in Korean traditional restaurants located in Seoul, and the reality of wearing Saenghwal Hanbok uniforms and the employees's satisfaction were considered. It taken into consideration when designing Hanbok uniforms for Korean traditional restaurants. The analysis was executed involving Simple Analysis, Correlation Analysis, Independent Samples T-test, Paired Comparison, ANOVA, and Duncun Test using SPSS. The report shows that buyers get two pieces style of skirt ($74\%$) and they are buying from Hanbok shops ($58\%$), or from uniform shops ($21\%$). It is almost impossible to see that employees' opinion is reflected in the uniform design since the decisions are made by either Senior manager or General Manager. Based on the result of this survey, followings should be taken into consideration when designing Hanbok uniforms for Korean traditional restaurants. Firstly, a design should reflect a sphere and a radiuses of action throughout a grasp of the type of restaurant, such as the type of sitting and whether there are stairs or not, and the type of service in charge, and so on. Secondly, considerations on the fabrics in terms of sweat absorption, tactility, weight and so on should be prioritized emphasizing a functional aspect. Thirdly, a sleeve should be narrower and shorter, and the skirt should be less wide and not crease easily. Lastly, a Geogori should be knot-button on with care in order not to be opened and a skirt should be zipped up.

• Journal of the Korean Society of Costume
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• v.64 no.5
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• pp.154-167
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• 2014

This study explored culture adaptive attitudes and donning practices of traditional dress among Chinese marriage immigrant women. Quantitative research was conducted on Korea-Chinese multicultural families. Participants were 291 married women in Seoul and Gyeonggi Province. The data was analyzed using frequency analysis, factor analysis, t-test and correlation analysis. The findings are as follows: First, positive relationship was found between Hanbok acceptance attitudes and Qipao transmission attitudes. The level of Qipao transmission attitudes was higher than Hanbok acceptance attitudes especially in the part of knowledge. Han Chinese showed stronger Qipao transmission attitudes than Korean Chinese. Immigrants without Korean nationality had stronger Qipao transmission attitudes. Higher education group and higher income group showed higher level both on Hanbok acceptance attitudes and Qipao transmission attitudes. Second, more than 50% of Chinese marriage immigrant women wore Hanbok once or twice per a year. On the other hand, only 24% of them wore Qipao. This result shows that there exists a gap in the Qipao transmission attitudes and donning practices. 44% of women wore both Hanbok and Qipao in their own wedding ceremony, 32% wore only Hanbok, and 19% wore only Qipao. 64% of women had an experience of wearing Hanbok on special days such as traditional holidays or family affairs, whereas only 29% had worn Qipao.

• Journal of the Korean Society of Costume
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• v.21
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• pp.177-192
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• 1993

The purpose of this study is to present de-sign development and constructive method on man's Hanbok which can be put on daily-life clothing through supplementing the incon-venience of HanBok and to make men put on daily-life-HanBok through making the HanBok ready-made clothing which has lower-price. The concrete test and its process on devel-oped design are below. (1) In present there are five uncomfortable point waist closing baji's slitting and daenim (2) Developed the first design concentrating on uncomfortable parts with Korean costume-pattern (3) to supplement sleeve armhole and waist closing which are pointed out as the incon-venience at first design development did the second design development. The results through research and process are below. (1) In the functional test of testing clothing a testee is satisfied with jegory's closing at 87. 5% with pocket at 100% and with baji's front closing and daenim (2) The opinion of an observer on daily-life Hanbok is an affirmative response as following turns: traditional aspect practical use and aesthetic aspect. (3) Analyzing the relations between the characters of daily-life hanbok and the popu-lation density variables results are the popu-lation density variable results are followed below. Man has highe points than woman on asthetic and economical aspect. In preferences as educational levels more-educated person has an affirmative response on keeping traditions. In jobs students and white-collar people have affirmative responses on traditions. (4) What one wants to wear the most is the fourth Hanbok(mixing western and Korean costume style with Korean costume fabrics) and daily-life Hanbok with western costume fabrics has 51.8% preferences of responsers. With those results man's daily-life HanBok made through the first and the second design development lessens the inconvenience of Hanbok with some degrees. Also if daily-life Hanbok design continue to be developed through using Korean costume fabrics and western costume fabrics people can easily by functional and practical daily-life Hanbok because it can be massproduced.

• Journal of Digital Convergence
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• v.18 no.12
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• pp.533-541
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• 2020

This study aims for investigating the consumers' reaction to the New Hanbok Style of K-pop idol groups. We collected YouTube videos and user comments that include 'Black Pink New Hanbok' as a keyword, applying social network analysis and sentiment analysis. First, the New Hanbok of Black Pink was designed as a mini-dress to make it easier to dance and turned out that it reinterpreted traditional elements modernly. Second, the issue about revealing costumes appeared as a keyword in domestic reactions, it did not appear in international reaction. Third, as a result of sentiment analysis, international audience viewed New Hanbok outfit more positively than domestic audience. This study is significant in that it suggests the direction to which New Hanbok should head to by investigating extensive consumers' reaction and finding out the positive and negative elements of New Hanbok.

• Journal of the Korea Fashion and Costume Design Association
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• v.2 no.1
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• pp.97-112
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• 2000

The purpose of this study was to make basic data for the activation of saenghwal Hanbok industry through the survey on the present condition of saenghwal Hanbok works. Data were collected and analyzed from 124 works. The results were as follows: (1) Most works was small scale. Most works solo it 5,000,000 won and less per month, and was 20 pyung and less. (2) In 75 works the material used saenghwal Hanbok was cotton and hemp cloth, and in 53 worked. (3) Most works varied in design and materials mainly, preserved the traditional line, and preferred the active and practical design. (4) Saenghwal Hanbok wore it for plain clothes in the thirties and forties.

• Journal of the Korean Society of Costume
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• v.62 no.6
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• pp.98-111
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• 2012

The purpose of this study is to examine how the Hanbok is expressed in the ballet performances through the 'La, Chun-hyang', a classic Korean ballet. 'La, Chun-hyang', was performed from 2009 and 2010, but there were some differences in choreography by the director's intention. According to these changes, the methods of expression of ballet objects were changed as well. Therefore, totally different personalities were shown despite the fact that theses were same performances. Every costume objects in dance performances like the ballet can be used to express the story and the characters. Moreover, the object designs of Hanbok portray creativity and originality that simultaneously refers to history. In order for stage costume objects to popularize, the making method and process have to be developed like the objects of the Hanbok that signified historicity.

• Journal of the Korea Fashion and Costume Design Association
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• v.4 no.2
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• pp.85-102
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• 2002

This research surveys the forming process of Practical Korean Costume and its social factors and examines Hanbok reformation. The international mode of '86 Seoul Asian Games and '88 Seoul Olympic Games in the 1980's called for the modernization of Hanbok. It is necessary for us to inherit modernized Hanbok which is endowed with the traditional beauty. The purpose of this research is to develop Practical Korean Costume design for focused on functionality as well as on keeping the traditional beauty This study consist of theoretical study and positive study. Theoretical study has the esthetic characteristics(structure characteristic, formative characteristic and the characteristic of color). Grounded upon survey on brands, I have suggested designs that maintain Hanbok's superiority and functionality to fit modern life. Most of Practical Korean Costume shops could not fractionalize customer. So it need to subdivide and specialize customer and investment to improvement of design. Practical Korean Costume will have to be made to maintain dignity by using high quality materials and a coordinate goods will have to be developed.

• Journal of the Korea Fashion and Costume Design Association
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• v.14 no.3
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• pp.67-77
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• 2012

Hanbok of dolls can be a good medium that can given with value of traditional cultural products, however, it is not easy to see hanbok and its pattern from dolls. Especially for the case of rag doll which is closely related to the life of users, it has enough value as traditional cultural contents, however, there have been not sufficient studies on its pattern development and classification of form of dolls. Therefore, by classifying the body type of dolls by its pose, this study aims to provide a basic data for the development of hanbok pattern. This study looks into the origin and meaning of dolls and the definition and features of rag doll, then, it collected pictures and data rag dolls produced by 29 domestic companies. Through the data collected, the six different types of dolls, 'Sitting Style', 'Standing Style', 'Lying Style', 'Cushion Style', 'Quadruped Sitting Style', 'Quadruped Standing Style', were classified into form. In the future, I hope the result of this study can be used as useful data for toy manufactures and cultural business in relation to development of rag doll and at the same time as a basic data for development of hanbok pattern development of rag dolls as traditional cultural goods.