• Title/Summary/Keyword: hair beauty

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The Effects of Beauty Service on Customer Satisfaction and Word-of-Mouth Intention in the Beauty Industry (머리미용서비스가 고객만족과 구전의도에 미치는 영향)

  • Park, Eun-Jung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.31 no.4 s.163
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    • pp.574-583
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    • 2007
  • This study aimed to look into the features of the hair beauty service components and the effects of these elements on customer satisfaction and word-of-mouth intention. Subjects were 20's-40's women and survey methods such as frequency analysis, t-test, ANOVA, factor analysis, reliability analysis, and regression analysis were used. Results were as follows: First, hair beauty service were composed of eight factors such as facilities of hair beauty salon, employee's kindness, amusement facilities, light refreshments, guidance to a process of hair style, keeping service for personal belongings, reservation service, and customer management. Second, the effects on customer satisfaction was significantly affected by facilities of hair beauty salon, employee's kindness, guidance to a process of hair style, customer management, keeping service for personal belongings, light refreshments. Third, customer satisfaction with hair beauty service affected the word-of-mouth intention.

Trends and Sustainable Development of the Hair Care Market

  • Eun-Jung SHIN
    • The Journal of Industrial Distribution & Business
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    • v.14 no.9
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    • pp.1-11
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    • 2023
  • Purpose: The cosmetics industry is dynamic and constantly evolving. The hair and beauty field is characterized by being very sensitive to social trends. Therefore, it is necessary to understand the intellectual structure of the social function of hair beauty and to analyze the research and industrial trends related to the beauty field. This study is a literature review and presents specific and practical development plans and growth strategies for the hair care market. Research design, data, and methodology: This review study was conducted by searching PubMed, Google Scholar, Riss, Scopus, and Research Gate. We prepared this by referring to keywords such as the beauty care industry, sustainable development, hair care, hair cosmetics, and hair care market. A total of 468 papers were searched, of which 60 were finally included in this study on the PRISMA flowchart. Results: For good consumption and continuous development of hair cosmetics, it will be necessary to clearly understand the beauty and cosmetic needs of various generations. Conclusions: As income level improvement and quality of life become more important, Korea's beauty industry is attracting a lot of attention as a growth industry that transcends gender and age amid social and cultural development, and its importance is expected to grow in the future.

A Study on the Practicality and Satisfaction of Hair Works in Beauty Contests and the Production of Works (미용경기대회 헤어 작품의 실용성과 만족도 및 작품제작에 관한 연구)

  • Ayun Kim
    • Journal of Advanced Technology Convergence
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    • v.3 no.3
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    • pp.89-95
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    • 2024
  • In this study, we analyzed the Hair by Night works submitted to beauty contests from 2014 to 2017, and surveyed beauty majors, beauty industry workers, and beauty contest hair-related participants in the Daejeon and Chungcheong regions to investigate the usability and satisfaction of salons regarding beauty contest hair works through a questionnaire. The collected data were processed and analyzed using SPSS 24.0, one of the statistical analysis software. In addition, we produced the Hair by Night work that won first place at the 2019 OMC Hair World Contest. The work that won first place at the 2019 OMC Hair World Contest has become a trend and has continued to influence subsequent beauty skill contests. In addition, the technology for producing such works contributes to the training of professional craftsmen, increases interest and participation in beauty skill contests, promotes them, and promotes them with pride, while also being essential for improving the skills of hairdressers.

A Study on Knowledge and Care Behaviors of Hair and Scalp on UV - Focusing on Beauty Care Major and Non-Major Female Students -

  • Kim, Seo-Hee;Kim, Sung-Nam
    • Journal of Fashion Business
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    • v.11 no.3
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    • pp.59-68
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    • 2007
  • This study examined knowledge and hair care behaviors of hair and scalp on UV(ultraviolet) comparing beauty care major and non-major female students. Results were obtained by questionnaire in 159 students majoring in beauty care and 198 students not majoring, was used frequency analysis, varimax rotation, t-test, F-test, Tukey post test. The analysis was statistically processed by using SPSS 12.0 program. The knowledge of hair and scalp on UV associated with a major showed significant on hair damage, in the UV, hair, scalp, hair damage, and UV and hair-related items, suggesting higher level in major female students. The results of care behaviors of UV and hair and scalp knowledge associated with a major. Correlation of care behaviors with a major showed significant results. For correlation by subfactor, there was significant difference in self-care, habitual care, and washing care between two groups, but there was no significant difference in protection care. It was found that both major and non-major students did not receive professional care.

A Study on the Awareness of Scalp and Hair Treatment (두피 및 모발 관리에 대한 인식 조사)

  • Oh, Gang-Su
    • Journal of the Korean Society of Fashion and Beauty
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    • v.5 no.1 s.12
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    • pp.34-50
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    • 2007
  • This study was designed to measure customer awareness about their own scalp and hair treatment based on survey, through the theoretical background of scalp physiology field by considering scalp and hair treatment. This was to provide a principal data about scalp and hair treatment for the beauty industry. Also, the data about the awareness of customers will be used to search for a direction far basic beauty services in the scalp and hair treatment field. Four hundred customers in beauty parlors, dermatology clinics, skin care institutes, and scalp institutes, living in the North Cheolla Province were surveyed. They were 25 years old and over. The surveys were performed over a period of ten days from November 18th to 28th in 2005. The collected data was analyzed by SPSS. Frequency and percentage were used to draw typical feature of subjects. Chi-square test, frequencies, t-test and One-way ANOVA were performed to consider awareness of customers for hair treatment as well as hair character and scalp hair. This study was able to estimate the awareness of customers by putting together between the recognition of scalp based on the special quality of hair and the recognition of hair and scalp treatment. In conclusion, the scalp and hair did not act independently. In order to have healthy hair, one must posses a healthy, and physiologically sound scalp. In order for beauticians to properly serve their clientele who require hair and scalp treatment, one must be able to comprehend and understand the field of scalp and hair treatment.

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Analysis of Korean First Ladies' Hair Style (대한민국(大韓民國) 대통영(大統領) 영부인(領夫人)의 헤어스타일 분석(分析))

  • Lee, Su-Hee;Cho, Jin-A;Na, Hae-Yun
    • Journal of Fashion Business
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    • v.9 no.2
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    • pp.100-112
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    • 2005
  • Although Korean first ladies are not very big in changes in their hair style, American first ladies have greatly influenced clothing as well as hair style, exercising their influence over the apparel industry and fashion. Historically, American first ladies' fashion tastes have been on the center of attention and taken the lead in fashion. Although Korea first ladies' hair style are not very new or sensible enough to lead the fashion among the public, they have a sense of fashion and some influence on women of the upper classes. Beauty artists creating first lady hair style are representative of the times and have great value to the research. However, this study will not concentrate on their research. This study will analyze Korea first ladies' hair style, examine hair design and hair technique in fashion in those days. This study intends to provide important materials for Korean beauty history that has not been established by systematically arranging fashion style in the times analyzed through first ladies' hair style. Also, this study aims at researching in the aspect of beauty aesthetic concept through analyzing Korea first ladies' hair style.

A Study on Preferences of Hair Colors depending on Demographic Variables (헤어 컬러 선호도의 차이에 관한 연구)

  • Ha, Keong-Yeun
    • Journal of the Korean Society of Fashion and Beauty
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    • v.1 no.1 s.1
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    • pp.95-104
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    • 2003
  • Just as costumes reflect the spirit of the time, hair styles echo the social changes and even facilitate them, being used as a means of communication. In short, hair styles reflect the cultural life of the time dynamically. In our modern times, fashion is moving very fast, and such a phenomenon is more conspicuous in hair styles. While individuals are eager to pursue their own individuality, hair styles play a leading role in fashion, excelling the costumes. In this sense, we need to note that hair styles may be related with individual, social and psychological factors. As people are more interested in hair colors, the scope of hair color selection becomes wider. People visit beauty shops to have their hair colors changes rather than have their hairs cut. Selection of a hair color seems to be deeply related with individuals' psychological states. Since hair colors have much effects on their facial images, hair designers need to have an empathy with their customers. Each person has his or her own unique image, and his/her selection of hair colors is affected much by external environment as well as his/her traits. With such basic assumptions in mind, this study was aimed at analyzing the preferences of hair colors by those in their 20's, 30's and 40's who are more interested in their hair colors. To this end, their preferences of or tendencies for hair colors were surveyed by sex, age group and job.

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A study on the Color Analysis to he a Beautiful Face Conference Work - Focused on a Work of the Competition After 1980 - (미용대회 작품헤어 컬러분석 - 1980년대 이후 대회작품을 중심으로 -)

  • You, Ok-Lee;Paik, Sun-Young
    • Journal of the Korean Society of Fashion and Beauty
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    • v.5 no.4
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    • pp.149-157
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    • 2007
  • Hair style was mean of visual symbol that display position or wealth about human life. Also, have spoken for cultural value as human body plastic art that speak for the age. I wished to study about modeling of hair style and interrelationship of color by analyzing systematically laying stress on color through contest creation work consisted in beauty art congress. Urpose of this study is as following. First, examines domestic' outside great council work head change by era, and studies Hair Work's change in work head. Second, Hair Color's change that appear in domestic' outside contest work head studies effect that get in work. Method of study runs parallel literature study and supporting research, utilized domestic' outside literature, connection paper, magazine, picture data etc. To literature study, and work picture data examined laying stress on work that is choosesed picture dataworld beauty use association (OMC) data etc. that appear in domestic' outside beauty art magazine to examine closely specification and stability of beauty art game style and participates in domestic and world beauty art contest. In this study, domestic' characteristic, and effect that collar gets in work head of collar that collects outside contest participating in an athletic contest hair style by ($1981{\sim}$until present) by year and appears in contest work head and in work since analyzing study forward $2007{\sim}2008$ year direction of collar. First, stream of whole color of the 1980s Brown gave highlight color point partially to basis, and was consisted of creative style and do Gold base color on the whole in Hair by Night item. Second, various Hair color was popularized in the 199Os, and Tuton's color appeared in beauty art game work, and I contributed to improve technique that step-up gradation color appears and does technique to highlight in neon orange in creative style and Hair by Night item by entrance on the stage of neuter gender color.

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A Study on the Quality of Life of Hair Designer (미용사의 삶의 질에 관한 연구)

  • Yoon, Bok-Yeon
    • Journal of the Korean Society of Fashion and Beauty
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    • v.4 no.3 s.9
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    • pp.25-34
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    • 2006
  • This study was carried out to examine the level and relevant factors of influencing quality of lift of Hair Designer and to provide basic data to prepare intervention program for them. The data were collected from 733 Hair Designer who worked in beauty shops located in big and small cities including Seoul, Busan, Daegu, Daejon, Gwangju, Gyeongju, Changwon, Andong, using self-administered questionnaire for four months from February to June 2005. The results of this study show that the level of quality of life of Hair Designer are lower than one of workers in other jobs. Particularly, there is a close relationship quality of life, and that the lower the income and the shorter working hours, the lower the level of quality of life. Thus, the health promotion and education program to improve the quality of life of Hair Designer should be developed considering working conditions.

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The Metamorphosis by Management Term of Colorless Hair Manicure after Dyeing Treatment on Damaged Hair (손상모발의 염색 후 무색 헤어매니큐어 관리시점에 따른 형태적 변화)

  • Choi, Jeung-Sook;Kim, Hye-Jung
    • Journal of the Korean Society of Fashion and Beauty
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    • v.5 no.2 s.13
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    • pp.5-11
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    • 2007
  • The results of study for colorless hair manicure, which is well known for its useful point and supplement damaged hair glossy, luster, elastic and soft one are as follows. Hair protection effect by the management time of colorless hair manicure products, as below. When it comes to dyed hair group's hair surface condition. both level 3 and level 6 hairs cuticle changed to be irregular. And lose of cuticle has been observed with a fact that the space between cuticles are not clear. In case of manicuring, manicuring 2 weeks after dyeing is better complemented surface damage than manicuring right after dyeing. So, in case of making cuticle morphologic of good hair quality in manicuring dyed hair, it's more effective to manicure right after dyeing to both level 3 and level 6 hair.

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