• Korean Journal of Cognitive Science
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• v.13 no.4
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• pp.55-65
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• 2002

This study was conducted to explore whether an automatic evaluation effect (i.e.,congruency effect and positive priming effect) of emotional properties which have been found in the racial prejudice study can be applied to the gender properties. Experiment 1 employing a short SOA (150ms­250ms) naming task showed a priming effect was larger in the positive prime-positive target condition than negative prime-negative target condition but not congruent effect. Experiment 2 employing a long SOA (500ms­1000ms) naming task didn't yield either positive priming effect or congruency effect. The congruency effect and the positive priming effect which is ubiquitous phenomenon in the generic cognitive concepts network were not found in the gender properties. Therefore, it was suggested that the social information including prejudice or stereotype can be differently processed according to the value of emotionality.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.25 no.3
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• pp.403-411
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• 2021

While there is no apparent gender difference on the number of game players and playing time in market survey especially if the age group is under 30, there still exists a strong gender stereotype on female characters with sexual objectification especially in team based battle games. Furthermore, there seldom exists any research on female gamers in this genre. In this paper, we investigate the preference of female characters and reasons of their choice among female gamers with Overwatch and Cypers which are recognized as having enough female players. In Overwatch with 231 responses, subjects prefer 'girl-crush' characters such as non-sexual Ana who age is in 60s. However, in Cypers that does not have female warrior character, subjects' preference is more affected by appearance but those characters with less functional ability are not frequently used in playing. Such practical avatar choice is often discovered among male players thus there is no gender difference in this case.

• Journal of English Language & Literature
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• v.56 no.4
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• pp.639-666
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• 2010

Meditation on Christ's body is peculiar to late medieval female mysticism. The somatic meditation on Christ basically derives from the Incarnation, but the female mystics focused more on the Passion and the Eucharist, i.e., Christ's bleeding and feeding. Then, female body structure and the gender role of nurturing were combined to make facile her imitatio Christi, because the female body was aptly identified with Christ's body. The blood flowing in the side of Christ was often in medieval graphics and texts identified with a mother's milk for a baby to suck. Wound and food, suffering and nourishing, were inseparable in Christ's and the female mystics' body. Thus, in late medieval female mystical practice, it is important to note, first, female mystics' bodily pain was not to be cured but endured; second, that not only did a female mystic eat Christ's body, but her own body was to be "eaten" by poor neighbors, just as Christ gave his own body to be eaten by believers. As Christ's body is punctured, so does the female body have open holes, and as Christ is food, so is the female body. This female meditation on Christ's body developed the notion of "divine motherhood" to be accepted and enjoyed quite literally by the female mystics in late medieval times. Yet, in a sense, the female mystics' meditating on Christ's feminine function of nourishing can be considered as their accepting and interiorizing the socially constructed female gender role and thus lacking in subversive power. Nevertheless, this meditative practice at least functioned to redeem the female body which had typically been labelled inferior and even dirty. Through Christ's feminized body, the female mystics rehabilitated their bodily dimension, presenting it to be shared by male believers. Capitalizing on the gender stereotype of womanhood itself, they converted female weakness to power.

• Journal of the Korean Chemical Society
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• v.65 no.5
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• pp.382-396
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• 2021

This study analyzed illustrations presented in middle school science 14 paper textbooks and 14 digital textbooks under the 2015 revised curriculum in terms of gender stereotypes. In both paper and digital textbooks, the most common type of illustration was multiple pupils. For pupils, the frequency of gender was balanced in both paper and digital textbooks. However, there were differences among publishers in digital textbooks. In both paper and digital textbooks, girls showed a higher frequency than boys in learning activities. However, the opposite tendency was observed in non-learning activities. In particular, non-learning activities of digital textbooks showed gender imbalance among all publishers. In both paper and digital textbooks, behavioral characteristics were mostly described to be active without gender differences. But, there were differences among publishers in digital textbooks. For adults, men showed a higher frequency than women in both paper and digital textbooks. Gender frequency was balanced in family activities, however, men showed a higher frequency in social activities. Unlike paper textbooks, digital textbooks were gender balanced in occupational activities. In both paper and digital textbooks, the number of occupations in which men appeared more frequently was higher than that in which women appeared more frequently. Especially, men showed a higher frequency than women in both scientist and researcher. Behavioral characteristics were mostly biased in terms of gender in both paper and digital textbooks.

• International Journal of Internet, Broadcasting and Communication
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• v.9 no.1
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• pp.51-55
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• 2017

LINE, an instant message App with a powerful capability of transmitting various forms of data, has been overwhelmed in Asia since launched in 2011. Due to its popularity, LINE was first used in the 2016 Taiwanese presidential election. This research utilized a functional approach of campaign communication discourse and political visual images to analyze how candidates managed and presented themselves by textual and visual information on LINE. Regarding the textual information, results revealed their strategy inclined to reverse gender stereotype because the female candidate emphasized policy over character, while the male emphasized character over policy. Both candidates did not fully employ ten image functions because they utilized mostly the emotional and image building functions. The female candidate message achieved the largest total amount of 'like' and 'share'. This study probes into the App campaigning and improve the feasibility and practicability to share knowledge of political communication by new media.

• Journal of the Korean Society of Costume
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• v.54 no.7
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• pp.135-150
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• 2004

The purpose of this research was intended to investigate drag queens' and drag kings' gender identity not only as a comic and desexualized drag borrowing external characteristics of the opposite sex but also as the subject visualizing and performing' the third sex'. It also aimed to examine formative aesthetic characteristics and aesthetical value of drag queen's and drag king's fashion and to confirm the functions of drag queen's and drag kins's fashion to establish, visualize and Perform the discordant sex. For this process, research steps were as follows : 1. Understanding drag, drag queen and drag king in social, psychological context as well as in gender context. 2. Finding visualized forms which drag performance interchange with mass media 3. Analyzing similarities and differences between drag queen's fashion and drag king's fashion. 4. Examining the aesthetical characteristics and the value of drag queen's and drag king's fashion. The results of characteristics of drag queen's fashion could be categorized into stereotype, mimicry, kitch, inconsistency and commercialism. And the characteristics of drag king's fashion could be divided into reality, self-consciousness, mimicry, inconsistency, subversion and multiplicity. Drag queens create plausible impressions of feminity through the use of wigs, dresses, jewelry, makeup, hormones and through &role Playing&. Similarly drag kings produce a plausible masculinity taking gay male aesthetic using suits, crotch stuffers, facial hair, and greased hair. Male and female impersonation produce very different notions of gender performance for male and female embodiment. Drag kings' performance of masculinity demands authentic property of bodies so rather nonperformative, while drag queens' performance of femininity depends on more visible and theatrical fashion.

• The Journal of the Korea Contents Association
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• v.12 no.12
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• pp.80-92
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• 2012

News plays a similar role with myths in modern society. Myths provide the framework from which people understand and experience the world, and news media plays an important role in constructing these myths. In this context, this study examined how female and male business leaders have been represented in newspaper photographs through quantitative and qualitative textual analyses. Photographs of female business leaders which appeared in news interviews and profile news stories from 1990 to 2011 were analyzed, and photographs of male leaders corresponding to the total number of female photographs were also investigated. As a result, gender perspectives were found. While male business leaders were portrayed as active and serious figures in connection with their professional work places, mostly in bust shots, female business leaders were represented as passive objects artificially posed for the news in a context separated from their business, and often in full length shots.

• Fashion & Textile Research Journal
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• v.23 no.2
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• pp.159-173
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• 2021

This study attempted to investigate the perspective of the skirts of male and female students by analyzing the differences in image evaluation according to the constituent elements (type, length, and wearing method) of men's skirt designs in modern fashion. The study included 109 male and female college students from Generation Z residing or whose life center was in Gwangju Metropolitan City, to evaluate 12 images depicting types of men's skirts. First, the constituent image evaluation factors according to the constituent design elements of men's skirts were analyzed. Second, the differences in each constituent image evaluation factor based on the constituent design elements of men's skirt designs were analyzed. Third, the gender-based differences in image evaluation by men and women concerning the constituent design elements of men's skirt designs were analyzed. The analysis included relatively more women than men. The results of the image recognition dimension included the following categories: "attractive image," "evaluable image," "gender image," and "personality image." In modern fashion, skirts are used to express the diverse personalities of men's fashion. Thus, they are used beyond the stereotype of women's clothing, toward expanding and diversifying the image of men's clothing through mixing and creating a dichotomous image of men and women. It can be used as a design that suggests a gender-fluid image.

• Korean Journal of Culture and Social Issue
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• v.10 no.3
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• pp.61-81
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• 2004

The purpose of this study was to investigate effects of North Korea defectors' living experiences in South Korea on their self-perceptions and perceptions of South Korea. For this purpose, a questionnaire was distributed to 66 defectors with no living experiences at all and 99 defectors with living experiences of an average of 2.7 years in South Korea. They were asked to rate their own as well as South Koreans' values, personality, attitudes toward sexual misbehavior, gender stereotypes. Also, they evaluated the society of South Korea and its political control. The results indicated that those defectors with living experiences tended to perceive more negatively their own and South Koreans as well, and yet that they were less negative for sexual misbehavior and weaker for gender stereotypes. Also, results suggested that living experiences led defectors to perceive South Korea in a more negative way. Those findings were discussed in terms of changes in culture.

• Journal of Korean Elementary Science Education
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• v.24 no.4
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• pp.351-359
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• 2005

The aims of this research are to analyze elementary preservice teacher's conception and causes of their misconceptions on biological reproduction and inheritance. In future, it would be also to provide useful data for the effective teaching-teaming method in the elementary school as well as opportunities to correct their misconceptions, which help elementary preservice teachers have the appropriate scientific conceptions. Thirty kinds of test questions were designed in science curriculum for elementary students and biology textbook for university students in order to develop reproduction and inheritance's concepts. The questionnaire was given to 166 junior students of university of education in a local city. All statistical analysis was performed using SPSS version 10.0 program. The major results are as follows: Among 30 test questions, 2 questions in plants, 5 questions in animals and 2 questions in gene were appeared as misconceptions over $50\%$. The major reason to hold the misconceptions was influenced by 'learning up to now' category. The selection reasons of response were significantly different between scientific conceptions and misconceptions in 10 questions by analysis of variance. The gender also showed statistically significant differences between scientific conception and misconception in 3 questions by $\chi^2$ test. The selection reasons according to gender were significantly different between male and female students in 5 questions. For the reasons in forming misconceptions, they may cause by stereotype, conscious priority, differences of experiences, interest or attention, lack of professional Knowledge, and so on. Therefore, it was concluded that this research may help elementary preservice teachers to reconsider their conception for reproduction and inheritance and to be successful in science instructions fur elementary students.