• 제목/요약/키워드: factors to Activate

검색결과 353건 처리시간 0.029초

온라인 간편결제 서비스 사용 활성화에 대한 연구 (A Study on the Facilitating Usage of Online Simple Payment Service)

  • 연다인;문동지;김희웅
    • 한국정보시스템학회지:정보시스템연구
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    • 제27권4호
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    • pp.203-227
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    • 2018
  • Purpose The purpose of this study is to investigate which decision factors continue to use the service based on the online simple payment service. In this study, we will examine how to activate the service from the continuing factors through the dual-model theory consisting of personal dedication and constraint dedication which are frequently used in relation marketing. Design/methodology/approach In this study, we investigated the activation of online simple settlement service using factors affecting the preference of the simple payment service based on the dual-model of dedication-based mechanism and constraint-based mechanism. Findings This study confirmed that customer satisfaction and convenience under the dedication -based mechanism were found to be linked to the preference of the simple payment service. Switching cost under the constraint - based mechanism showed that the customer had no binding ability to continue using the service of the current provider. Likewise, preference was found to have a direct effect on the actual frequency of use of the simple payment service, the number of uses compared to the total number of online payments, and willingness to use more.

콘텐츠 창작자들의 NFT 시장 참여에 대한 긍·부정 요인 연구: 혼합적 방법론을 적용하여 (Exploring Factors that Affect Content Creators' Participation in the NFT Market: Applying Mixed-methods Approach)

  • 양지훈;윤상혁
    • 한국IT서비스학회지
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    • 제21권4호
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    • pp.105-122
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    • 2022
  • NFTs, which guarantee ownership of digital files using blockchain technology, are the new field for the content industry. The NFT provided new opportunities for content creators to trade digital contents without going through mediation freely. Additionally, collectors and investors can safely and easily own their works without the threat of illegal copies. However, since only a limited number of content creators are participating in the NFT market, there needs to be an influx of various content creators and a process of popularization for this market to grow and develop into the main stage. Furthermore, research on NFT has been limited, and understanding the drivers of creators choosing to participate in NFT is insufficient. Thus, this study aims to identify the factors affecting content creators participating in NFT by applying a mixed-methods approach and presenting practical implications. Using topic modeling and in-depth interviews, this study derives the positive and negative factors and suggests strategies to activate content creators' participation in the NFT market. Through this, we can guide that management implication to reduce the risks and costs of participating in NFTs is needed to encourage the participation of creators. It will also provide insight into ways to develop the NFT content market.

창업 프로세스를 지원하는 온라인 창업 교육 시스템 수용 의도 연구 (The Acceptance Intention of Online Start-up Education Systems for Start-up Process)

  • 강소영;문현실;김재경;최방길
    • 한국IT서비스학회지
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    • 제17권4호
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    • pp.119-137
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    • 2018
  • Recently, the start-up firms have been under the spotlight because they can create many jobs and are regarded as the growth engine of a country in the fourth industrial revolution. Moreover, after the global financial debacle, many countries emphasize on an entrepreneurial spirit and venture firms. they also pay attention to the importance of educations to promote the start-up firms. In this work, based on technology acceptance model, we try to identify the main factors of accepting online start-up education system. We first defined this system as the online start-up education system which refers to a system to support learning for knowledge, experiences and overall process of start-up firms' tasks. This system also simulates tasks related with prep-entrepreneur so that can be regarded as a kind of decision support systems. As this system has some characteristics, we confirmed some factors of extended technology acceptance model. In our experiments, we find that the perceived ease of use and trust are main factors of acceptance for the online start-up education systems. These results mean that the system should be made to be easy and trustful for their users. Therefore, we expect that this work will be helpful to researchers and developers who consider start-up education systems and provide a way to activate founding start-up firms.

농가의 컨설팅 수용태도에 따른 특성 분석 (Analysis on Farm Consulting Reception With Socio-Economic Characteristics)

  • 이두희;김재홍
    • 농업과학연구
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    • 제30권1호
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    • pp.102-113
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    • 2003
  • Various government-based consulting techniques are being adapted to increase competitive power and to achieve management innovation of Korean farms. These business consulting services are offered by free or paid consulting. This study focuses on what socio-economic characteristics are affecting farmers' intension of adapting consulting services, based on 169 surveyed data from Chunchungnam-do. Logit Model is used to identify the relationship between the probability of consulting intent and factors representing farm characteristics. The model was applied on each of free and paid consulting. According to the results, degree of consulting recognition, age, education, raised crop are significant factors affecting farmers' intension of adapting consulting service in the case of free consulting at 10% of significance level. In the case of paid consulting, level of farming, age, income, insufficiency of farming, and education were identified as significant factors. In terms of elasticity of each variable, most variables for free consulting service are inelastic to consulting intent, whereas age, level of farming, and education are elastic for paid consulting service. Overall results implies that more public relations are required to activate free consulting services for the farms with moderate level of farming. In the case of paid consulting, it is effective to adapt consulting services for younger farms with higher level of farming and education.

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연구데이터 메타데이터의 품질과 연구데이터플랫폼의 활성화의 관계에서 동기부여 요인의 매개효과 연구 (A Study on the Mediating Effect of Motivation Factors between the Quality of Research Data Metadata and the Activation of Research Data Platform)

  • 박성은
    • 한국문헌정보학회지
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    • 제57권3호
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    • pp.325-350
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    • 2023
  • 본 연구는 바이오 분야 연구데이터플랫폼인 K-BDS를 대상으로, 연구데이터 메타데이터의 품질이 연구데이터플랫폼의 활성화에 미치는 영향 및 이 관계에서 연구데이터플랫폼 이용에 관한 동기부여 요인의 매개효과를 밝히고자 하였다. 먼저 세 변인 간 구조적 관계를 구조방정식모형, 부트스트랩을 통해 분석하였으며 분석 결과, 연구자가 메타데이터의 품질에 대해 중요하다고 생각할수록 연구데이터플랫폼 이용의 동기부여 정도, 그리고 플랫폼의 활성화 의도가 높아지는 것으로 나타났다. 또한 동기부여 요인의 매개효과도 확인되었다. 추가적으로 각 변인의 하위요인간의 세부적인 구조를 회귀분석과 Sobel test를 통해 파악하였다. 그 결과 바이오 분야의 연구데이터 공유의 활성화를 위해서는 검색가능성을, 연구데이터 재이용의 활성화를 위해서는 발견가능성을 높이는 것이 가장 효과적이며, 인용가능성은 플랫폼의 활성화에 영향을 미치지 않는 것으로 나타났다. 따라서 플랫폼을 활성화하기 위해서는 우선적으로 메타데이터 품질을 향상시킴으로써 시스템적인 지원을 충분히 하는 것이 중요하며, 이를 통해 플랫폼에 대한 신뢰를 높이고 인용에 대한 혜택을 제도적으로 정착시켜 갈 필요가 있다는 시사점을 얻을 수 있다.

CDMA와 WIPI 기술정책의 성과요인 비교분석 : 혁신시스템, 거버넌스구조, 경로의존성을 중심으로 (A Comparative Analysis on the Performance Factors of CDMA and WIPI Technology Policies : Focusing on System of Innovation, Governance Structure, and Path Dependence)

  • 이효진
    • 한국IT서비스학회지
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    • 제18권4호
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    • pp.171-190
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    • 2019
  • This study comparatively analyzes the cases of CDMA (Code Division Multiple Access) and WIPI (Wireless Internet Platform for Interoperability) to find out the success and failure factors of technology policies in the field of mobile communication industry. For this purpose, the two cases are analyzed through a new analysis framework, which is made by combining System of Innovation with a range of variables derived from precedent studies, such as external environment, institutions, technological system, governance structure, and interactions of actors. The results of analysis show that in the CDMA case, the following factors led to success ; Korea made good use of the external opportunities in the early stage of digital communication technology and adopted a suitable governance structure for the technological system. Main actors in Innovation System had strong will for success and engaged in cooperative interaction. For the WIPI, however, the timing of technology policy was inappropriate and a unsuitable governance structure for technological system was chosen because of path dependence. The Innovation System failded to respond efficiently to the situation where conflicts among actors had intensified, US trade pressure had increased and innovative smartphones emerged. The results of this study provide the practical implications for the success of technology policy; namely it is important to choose a governance structure that suits the external environment and characteristics of technology and to activate cooperative interactions among actors in Innovation System.

서울시 초등학생의 과잉 텔레비전 시청과 관련된 건강지표 (Association of Health Indicators with Excessive Television Viewing among Elementary School Students in Seoul, Korea)

  • 신선미
    • 한국학교보건학회지
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    • 제26권2호
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    • pp.104-113
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    • 2013
  • Purpose: The aim of this study was to investigate prevalence and ecological characteristics of excessive television viewing among elementary school students in Seoul. Methods: Secondary data, representative sample of 11,082 subjects in Seoul was used. After prevalence of the excessive television viewing was identified by using factor analysis, 6 main factors explaining the ecological indicators was founded. After identifying prevalence of the excessive television viewing, by using factor analysis, we found 6 main factors explaining the ecological indicators. After categorizing factors into socio-psychological and lifestyle characteristics, we were investigated the odds ratio of excessive television viewing per characteristics by using multiple logistic regression. Results: The prevalence of excessive television viewing was 29.7% among the elementary school student in Seoul. The prevalence were higher in male, higher grade, and non-South of the Han River. Socio-psychological indicators which expressed excessive television viewing were annoying or bullying, scolding from teacher, depressed mode, thought for a runaway from home, an experience of diet, and negative body image. Life style indicators were a lower intake of fruit and vegetables, a higher intake of Ramyun and soft drink, a worse life style of hand washing, and wearing safety equipment. Conclusion: Lifestyle of television viewing was the comprehensive results from family, school, and society rather than a personal preference. Therefore, it is necessary to educate the hazard of excessive television viewing, to reenforce the students' health competence, to activate a safe leisure program as an alternate of television viewing, and to develop a recommendation.

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Post-Translational Modifications in Transcription Factors that Determine T Helper Cell Differentiation

  • Kim, Hyo Kyeong;Jeong, Mi Gyeong;Hwang, Eun Sook
    • Molecules and Cells
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    • 제44권5호
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    • pp.318-327
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    • 2021
  • CD4+ T helper (Th) cells play a crucial role in the modulation of innate and adaptive immune responses through the differentiation of Th precursor cells into several subsets, including Th1, Th2, Th17, and regulatory T (Treg) cells. Effector Th and Treg cells are distinguished by the production of signature cytokines and are important for eliminating intracellular and extracellular pathogens and maintaining immune homeostasis. Stimulation of naive Th cells by T cell receptor and specific cytokines activates master transcription factors and induces lineage specification during the differentiation of Th cells. The master transcription factors directly activate the transcription of signature cytokine genes and also undergo post-translational modifications to fine-tune cytokine production and maintain immune balance through cross-regulation with each other. This review highlights the post-translational modifications of master transcription factors that control the differentiation of effector Th and Treg cells and provides additional insights on the immune regulation mediated by protein argininemodifying enzymes in effector Th cells.

인터넷 쇼핑몰에 대한 소비자의 신뢰 요인 연구 (A Study on the Consumers' Trust Factors in Internet Shopping Mall)

  • 박광식
    • 한국정보기술응용학회:학술대회논문집
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    • 한국정보기술응용학회 2002년도 추계공동학술대회 정보환경 변화에 따른 신정보기술 패러다임
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    • pp.44-55
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    • 2002
  • 본 연구는 인터넷쇼핑몰에 들어가서 쇼핑을 하는 소비자들의 반응이 쇼핑몰의 신뢰에 어떠한 영향을 미치는가에 대하여 실증적인 방법을 통하여 분석하고자 하였다. 소비자들의 반응이 좋을수록 기업에 대한 신뢰는 높아질 것이며 반응이 나쁠수록 신뢰는 낮아질 것인데 이것은 인터넷쇼핑몰의 활성화와 직접 관계있을 것이라고 생각한다. 그러나 소비자들의 반응은 다양하며 그 정도에도 각각 차이가 있기 때문에, 소비자의 반응을 조사하여 요인별로 분류하고 정의하는 것이 중요하며, 타당성있는 요인을 선택하여 연구모형을 설정하고 설문조사한 결과를 분석ㆍ평가하여 기업에 대한 신뢰정도를 객관적으로 측정하고자 하였다. 본 연구에서 한가지 첨부할 것은 TV 홈쇼핑에 대한 소비자의 반응을 측정하고 분석한 것이다. 요 근래 TV 홈쇼핑의 시장규모는 인터넷쇼핑몰을 능가하는데, 사이버 공간이라는 공통성을 가진 거래방식에서 TV 홈쇼핑에 대한 소비자 신뢰를 철저히 분석한다면 인터넷쇼핑몰을 활성화시키는데 필요한 단서가 나을 수 있을 것이라고 생각한다. 여러 가지 실증적인 분석과정을 도출하여 그 결과를 하였는데, 인터넷쇼핑몰이 어떻게 서비스 해줄 때 보다 많은 소비자들이 긍정적인 구매의욕을 표현할 수 있겠는가에 대한 연구가 될 수 있을 것이라고 생각한다.

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인터넷 쇼핑몰에 대한 소비자의 신뢰 요인 연구 (A Study on the Consumers Trust Factors in Internet Shopping Mall)

  • 박광식
    • 한국산업정보학회:학술대회논문집
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    • 한국산업정보학회 2002년도 추계공동학술대회
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    • pp.44-55
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    • 2002
  • 본 연구는 인터넷쇼핑몰에 들어가서 쇼핑을 하는 소비자들의 반응이 쇼핑몰의 신뢰에 어떠한 영향을 미치는가에 대하여 실증적인 방법을 통하여 분석하고자 하였다. 소비자들의 반응이 좋을수록 기업에 대한 신뢰는 높아질 것이며 반응이 나쁠수록 신뢰는 낮아질 것인데 이것은 인터넷쇼핑몰의 활성화와 직접관계 있을 것이라고 생각한다. 그러나 소비자들의 반응은 다양하며 그 정도에도 각각 차이가 있기 때문에, 소비자의 반응을 조사하여 요인별로 분류하고 정의하는 것이 중요하며, 타당성 있는 요인을 선택하여 연구모형을 설정하고 설문 조사한 결과를 분석 평가하여 기업에 대한 신뢰정도를 객관적으로 측정하고자 하였다. 본 연구에서 한가지 첨부할 것은 TV 홈쇼핑에 대한 소비자의 반응을 측정하고 분석한 것이다. 요 근래 TV 홈쇼핑의 시장규모는 인터넷쇼핑몰을 능가하는데, 사이버 공간이라는 공통성을 가진 거래방식에서 TV 홈쇼핑에 대한 소비자 신뢰를 철저히 분석한다면 인터넷쇼핑몰을 활성화시키는데 필요한 단서가 나을 수 있을 것이라고 생각한다. 여러 가지 실증적인 분석과정을 도출하여 그 결과를 요약하였는데, 인터넷쇼핑몰이 어떻게 서비스해줄 때 보다 많은 소비자들이 긍정적인 구매의욕을 표현할 수 있겠는가에 대한 연구가 될 수 있을 것이라고 생각한다.

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