We can expect an effective color marketing to build up a positive industrial image as it is easy for consumer to approach due to the ability of colors to affect human consciousness and sub-consciousness more than any other factor. The purpose of this research is to draw attention to the importance of color communication and to find strategies to elevate the brand image by surveying the degree of influence color communication has when forming a brand image. In order to conduct effective research, we executed theoretical and collaborative analysis through research materials and documents. If you take a look at the outcome of this research, brands that brings credibility and likability to its customers are not brands that uses color communication, but brands that utilize marketing strategies that build up credibility for quite some time. Also, preference over colors are distinctive. It turned out to be that the color of a brand logo that one likes has very little to do with one's favorite color. When people choose a brand, they are choosing the brand not because of the color of the brand logo, but its credibility and likability that the brand offers. It proves that the color of the brand logo has nothing to do with the colors that people prefer. The relationship between the color that consumers prefer and the image and emotional color that forms brand image is negligible. However, since research shows that there was a relationship between the color you prefer and the emotional color that forms brand images, it seems to be important to figure out what color customers prefer rather than the color that shows customers' self image. Unlike existing color communication research, through this research, we would like to know how to utilize the color communication strategically in the forming of brand images and take a look at the relationship between customers' preferences and the image of each brand logo's emotional color.
Journal of the Korea Institute of Building Construction
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v.20
no.2
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pp.171-181
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2020
Recently, free-formed construction technology is becoming a new measure of representing technological superiority and sociocultural ingenuity. However, the CNC processing technology utilizing the existing wood and iron form has limitations in terms of the manufacturing time and material cost. Therefore, in this study, the method and process of manufacturing free-formed EPS form using S-LOM-based 3D printing technology were suggested. Furthermore, through the mock-up test, a comparative analysis of the manufacturing time and precision with CNC milling technology was conducted. The results show that S-LOM-based 3D printing technology has reduced manufacturing time about 57.4% compared to CNC milling technology during the free-formed EPS form manufacturing process. In addition, compared to the design drawings, the maximum error value was 20.5mm, proving the applicability of S-LOM-based 3D printing technology. The results of this study are expected to contribute to the improvement of S-LOM method and the activation of S-LOM method by verifying the applicability of S-LOM-based 3D printing technology.
The Journal of the Korea institute of electronic communication sciences
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v.6
no.5
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pp.673-681
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2011
Among the network information services combined with a number of security technologies and required security policies, Infrastructure as a Service, a hardware plat-form service of Cloud Computing, has been provided since 2011. It is more or less similar to the existing central concentration method services, in terms of the specifications and technical aspects for given hardware category, but it is entirely different from them in that it overcomes the spatial limitations of specific network and targets the public network. Information security technology has also been prospering so that it could ensure the stability of offered hardware plat-forms. As currently supported hardware, Internet Data Center has been provided by virtualizing the previously offered servers and discs (backup discs), but the hardware plat-forms offered are somewhat limited. Meanwhile, the areas of security fields for offered services are confined to the center or include the TCP/IP-based SSL (Secure Sockets Layer) for the public network connected with clients, which shows that microscopic access security policies have been used. Therefore, this study was aimed to provide a realistic security mechanism for realizing defense policy, by expanding service areas into security devices and suggesting Diskless and Stateless security policy based high-speed synchronous network infrastructure.
Diagrams have been deeply and widely used for supporting effective communication relating to design information and knowledge in most design fields. The results show that their role expands to "developmental design material" increasing the principle and method of design process. It's recent trend that Digital-Diagrams are aggressively used in multimedia design fields such as web contents, interactive movies and DVD Titles in order to support user's information understanding more effectively and to stimulate user's participation in information acquiring process. This study aims to clarify the essence of digital diagram corresponding to infographic material in multimedia design and application of multimedia contents development process . This study purpose leads to argue the substance of Digital-Diagrams as one of infographic types and identity of Digital-Diagrams which is relatively compared to existing Diagrams. Eventually, this study examines the application issues of Digital-Diagrams in multimedia design process. Regarding the identity of Digital-Diagrams, they are functionally utilized depending on hypertext based on language forms and interactivity based on graphical forms as core attributes. Therefore, they semantically enlarge user s information understanding by segmenting hierarchy of information expression and rather support user s acquisition of information control ability. Relating to multimedia design process, Digital-Diagrams are used by information designers and navigation designers as method for ‘modeling for realization based on information acquisition support for information-users. Especially, the study results show that the applications of Digital-Diagrams are performed for information representing methods for information designers and embodiment of useful functional factors of interface for navigation designersgation designers.
Electronic Book(eBook) is a publication that stored and processed the contents of a book using digital mechanisms and has advantages such as easiness in saving and searching and the possibility of carrying. To activate Electronic Book which has the advantages mentioned above, studies on related techniques are required and a development of an editor exclusive for eBooks which is appropriate for eBook structure is still not adequate. In this paper, we design and implement Electronic Book editor providing form-based interface for eBook genre-based structure so that it would be easier for users to write. Especially because Electronic Book has genre-based structure due to the characteristic of literature, it is necessary to provide forms for each different genres. Therefore, compared to the problem of having to study XML grammar when writing Electronic Book using the existing XML editor, the proposed system can solve this problem by providing form-based interface. Additionally, with regard to the characteristic of eBook which have structures according to the intention of users, we provided the flexibility of adding dynamic forms to the form provided in default so that it will be more effective in writing Electronic Books. Therefore by providing form-based interface according to the genre and dynamic structure according to the intention of users, Electronic Book can be wrote more easily.
This study purposed to analyze the spatial pattern and the amount of carbon emission at the deforestation area based on the administrative and GIS data. The total size of deforestation area in last nine years (2000-2008) was about 649 ha, and it was occurred annually about 72 ha. The occurrence rate of deforestation per administrative area in Wonju was about 0.74%. It was 0.34% higher than that of Kwangwondo, and 0.06% less than that of National rate. On the other hand, the forms of deforestation by purpose were not related to the administrative district unit. The number of deforestation forms was highest at settlements. second most frequent form is other land. Grassland showed the lowest score. In addition, the deforestations were more occurred which is closed to the existing housing and building rather than roads. The number of deforestation was 1.2 times higher based on 300m. Seventy percent of deforestation was occurred which is less than 0.5 ha in size, and it increased to 91% when the size is less than 1ha. The total size of theoretical carbon emission based on deforestation area was estimated at 23,424 tc, and average annual carbon emission was estimated by 2,603 tc. Carbon emission per ha was 36.1 tC/ha. This study results will be useful to construct the greenhouse gas statistical verification system against the Post-2012 by GIS.
Tagliarino, Colleen;Pink, John J.;Boothman, David A.
Animal cells and systems
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v.5
no.4
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pp.267-274
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2001
Calpains are a family of cysteine proteases existing primarily in two forms designated by the $Ca^{2+}$ concentration needed for activation in vitro, $\mu$-calpain (calpain-I) and m-calpain (calpain-II). The physiologica1 roles of calpains remain unclear. Many groups have proposed a role for calpains In apoptosis, but their patterns of activation are not well characterized. Calpains have been implicated in neutrophil apoptosis, glucocorticoid-induced thymocyte apoptosis, as well as many other apoptotic pathways. Calpain activation in apoptosis is usually linked upstream or downstream to caspase activation, or in a parallel pathway alongside caspase activation. Calpains have been suggested to be involved in DNA fragmentation (via endonuclease activation), but also as effector proteases that cleave cellular proteins involved in DNA repair, membrane associated proteins and other homeostatic regulatory proteins. Recently, our laboratory demonstrated $\mu$-calpain activation in NAD(P)H: quinone oxidoreducatse 1 (NQO1)-expressing cells after exposure to $\beta$-lapachone, a novel quinone and potential chemo- and radio-therapeutic agent. Increased cytosolic $Ca^{2+}$ in NQO1-expressing cells after $\beta$-lapachone exposures were shown to lead to $\mu$-calpain activation. In turn, $\mu$-calpain activation was important for substrate proteolysis and DNA fragmentation associated with apoptosis. Upon activation, $\mu$-calpain translocated to the nucleus where it could proteolytically cleave PARP and p53. We provided evidence that $\beta$-lapachone-induced, $\mu$-calpain stimulated, apoptosis did not involve any of the known caspases; known apoptotic caspases were not activated after $\beta$-lapachone treatment of NQO1-expressing cells, nor did caspase inhibitors have any effect on $\beta$-1apachone-induced cell death. Elucidation of processes by which $\beta$-1apachone-stimulated $\mu$-calpain activation and calpains ability to activate endonucleases and induce apoptosis independent of caspase activity will be needed to further develop/modulate $\beta$-lapachone for treatment of human cancers that over-express NQO1.
The historical turbulence between China and Japan started from the First Sino-Japanese War in 1895, and culminated in Japan's invasion of China during World War Two (the Second Sino-Japanese War) between 1937 and 1945. A series of wars caused huge human and material losses in both countries, and both experienced comprehensive transformations during and after the wars. The impact of this historical turbulence is so long-lasting that it still influences both countries' social psyche. Moreover, it continues casting a long shadow upon the current Sino-Japanese relations. The recent turbulence in Sino-Japanese relations partly stems from the historical turbulence. It is much less violent but can also be emotional and worrisome. It started from the early 1980s (the Japanese history textbook controversy in 1982 and the 1985 anti-Japanese student protests in China), and culminated in the anti-Japanese mass demonstrations in multiple Chinese cities in 2005 (Bush 2010; Gries 2005; Reilly 2012; Stockmann 2010; Weiss 2008). In addition to dramatic demonstrations on streets, there are also other forms of movements, such as war reparations movements, in which Chinese war victims demand reparations from the Japanese state and companies (Rose 2005; Xu and Fine 2010; Xu and Pu 2010). Although the tension has existed for many years and surfaced from time to time, the eruption of the nationwide anti-Japanese movements in China in 2005 still shocked many outside observers. Many scholars have tried to explain the anti-Japanese sentiment within current Chinese society that underlies and drives these social movements. Through careful reexamination of the existing literature, this article proposes an explanation for the anti-Japanese sentiment from a perspective that stresses the shifting state-society interaction in China's Japan policy. Specifically, the totalitarian Chinese state's neglect and suppression of genuine social concerns regarding Japan in earlier years, followed by a relatively liberalized state that tolerates societal participation in Sino-Japanese relations, are an importance source of the anti-Japanese sentiment recently observed in China.
The findings of this study indicate that intangible cultural properties are worth preservation and transmission and should be considered as very important as tangible cultural properties. If the studies of intangible cultural properties are continued focusing on their characteristics and formational system, they can be expressed more properly by adding new interactive elements to database and expressive requisites. New techniques introduced in this study are believed to provide people with most reasonable and developmental motives for expression of the existing intangible cultural properties. Concerning Korea's cultural properties centered on intangible cultural properties, information construction should be made with a new idea of information based on database from the previous studies. The result will be able to set an important factor to give wide publicity to our cultural identity, which is currently shown in the process of background communication, and serve as a foothold to deliver exact information to our descendants. The intangible cultural properties are our people's mental cultural heritage resources. If museums or initiator groups, which are organized to spread cultural heritages, can use them as the subjects of exhibition through information construction and visualization, it will function to maximize the educational effect of transmitting our national mental world. The development of digital environment will provide the optimum conditions and tools making it possible to visualize intangible forms and ideas in a virtual cyber space. Given these viewpoints, steady studies and efforts for the improvement of Korea's cultural image should be made in the way of intangible cultural properties as well as tangible ones. They start from the country's accurate appreciation of cultural properties and are embodied in systematic adjustment and relationship between interdependent elements.
Journal of the Korean Society of Clothing and Textiles
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v.33
no.4
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pp.563-573
/
2009
This study analyzed the trends and aesthetic characteristics of fur design found in the contemporary fashion to examine the status of fur material in the contemporary fashion design, and through an analysis of the meaning it attempted to come up with a new viewpoint and form on material for the future fashion design. A literature review was used to explore the kinds and properties of furs. In addition, an empirical analysis of works that have appeared in fashion collections since the year 2000 was conducted with local and foreign fashion magazines such as Gap, Vogue, and Mode & Mode and other publications related to fashion collections. In the contemporary fashion, the trends of fur design are represented by use of various items, material combinations, application to decorative purposes(like trimmings, details, or accessories), and a wide range of colors and textures available by advanced dyeing and finishing techniques. The aesthetic values intrinsic to fur design are that the expression of conspicuous luxury covers even the qualitative aspect of luxury and adds fashionable images to casual items, contributing to the popularization of fur fashion, by using a variety of artificial furs; the expression of sensual feminine beauty allows the animal and primitive feel characteristic of furs to convert a feminine body into a sensual image of more than a simple biological impulse; and the expression of hybridity presents a new viewpoint through distortions, exaggerations, deviations from the existing constituent forms, or futuristic sensibilities in all elements of fashion design.
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