• 제목/요약/키워드: evaluation of website characteristics

검색결과 25건 처리시간 0.015초

구축목적에 따른 웹사이트평가 모형에 관한 연구 - 평가모형 개발 방법을 중심으로 - (A Study on Evaluation Model based Characteristics of Website)

  • 김정자;이정훈
    • 산업경영시스템학회지
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    • 제28권2호
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    • pp.125-132
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    • 2005
  • Internet website is widely used as strategic mean for making profits as well as corporate advertisement. Therefore, website becomes necessary to evaluate for improving the efficiency of the website. Especially companies construct the website with different purposes, so applying the universal web evaluation model is inefficient. Also existing research about website evaluation model don't consider about the dependence of each evaluation factor. In this paper, we propose the developing methodology of website evaluation model considering the dependence of evaluation factors. This developing methodology use FSM and the inference algorithm using levelized FCM.

Strategic Framework for Website Evaluation based on a Review of Tourism and Hospitality Literature from 2010-2023

  • Xiaonan Li;Dave C. F. Chan;Rob Law
    • Journal of Smart Tourism
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    • 제3권3호
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    • pp.17-27
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    • 2023
  • This study examines the scientific publications on website evaluation in hospitality and tourism from 2010 to 2023 through a systematic review and discusses implications for future research. The reviewed literature from publication years, journals, research methods, website-related stakeholders, context, various forms of Internet presence (Internet forms), and theories are analyzed to create a comprehensive website evaluation dimension. Furthermore, a conceptual framework is developed to show the relationship between the website characteristics, stakeholders-channels interaction, and stakeholders' reactions. The proposed website evaluation framework in hospitality and tourism synthesizes the existing knowledge, identifies gaps, and further advances our understanding of this research area.

가격비교사이트 평가기준의 중요도와 만족도 분석 (Perceived Importance and Satisfaction of Evaluation Criteria of the Price Comparison Website)

  • 차경욱
    • 가족자원경영과 정책
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    • 제11권4호
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    • pp.1-20
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    • 2007
  • The purpose of this study was to identify the criteria of evaluating a price-comparison website, and to investigate the consumers' perceived importance and satisfaction of each criterion. Also, it compared both the importance and satisfaction levels based on consumers' socio-economic and Internet-usage characteristics. Data for this study came from a questionnaire completed by consumers (n=417), who had used the price-comparison website, and were analyzed through factor analysis, t-test, and ANOVA. The findings of the study were as follows: First, the evaluation criteria of the price-comparison website were categorized into five variety of information, accuracy, convenience, credibility, and the website system. Second, convenience of searching information was seen by consumers as both the most important and most satisfactory criterion. Variety of information was also considered important. For most of the evaluation criteria, the level of consumers' satisfaction was significantly lower than the level of consumers' recognized importance. Third, consumers in their 20s, students, and housewives were less likely to be satisfied by the price-comparison website overall. Older people were less likely to be satisfied with the convenience of the website, and the higher-income group was less likely to be satisfied with the variety of information on hand.

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의류웹사이트 특성과 충동구매행동의 상관관계에 관한 연구 (The Role of Website Characteristics on Impulse Buying)

  • 이영주
    • 대한가정학회지
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    • 제45권6호
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    • pp.113-122
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    • 2007
  • 본 연구의 목적은 의류판매 온라인 쇼핑몰 상에서의 충동구매행동과 의류판매 사이트의 프로모션, 제품/정책 정보간의 관계를 알아보기 위한 것이다. 인터넷 설문지를 통한 데이터 수집을 통해 236부가 본 연구에 사용되었다. 결과 분석 이전에 웹사이트특성을 분류하기 위해 요인분석을 실한 결과 웹사이트 특성이 프로모션과 제품/정책 정보로 구분되었다. 연구결과 충동구매를 한 집단의 의류판매 사이트의 프로모션과 제품/정책 정보에 대한 평가가 그렇지 않은 집단보다 높게 나타났고 충동구매집단의 충동구매성향과 의류판매 사이트의 프로모션, 제품/정책 정보에 대한 평가는 정적인 상관관계를 가지는 것으로 나타났다.

여대생 및 젊은 여성층을 위한 영양교육 웹사이트 개발 (Development of a Website-Based Nutrition Education Program for Female College Students and Young Women)

  • 김경원;강현주;김경아;김세화
    • 대한지역사회영양학회지
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    • 제6권4호
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    • pp.657-667
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    • 2001
  • This study was designed to develop a website for providing nutrition information and education for college women and young women. The website focuses on two topics ; general nutrition and desirable weight control. This program is located at http : // www.ezydiet.co.kr. This program is composed of 5 major sections. The first two sections were designed to provide information ; one for general nutrition, and the other for providing information regarding weight control. The first section includes information regarding young adult women's diet, nutrition standards, such as the RDA or Korean Food Pyramid, drinking and smoking. The second section coveres information regarding desirable control, foods with high or low calories, eating disorders and popularly used dieting methods. The third section is for simple nutrition assessment, consisting of assessment of ideal body weight and obesity, energy requirements, and eating habits. The fourth section was designed to introduce and help users to apply behavioral modification techniques, such as monitoring, goal setting, stimulus control and reinforcement. The final section was designed for meal planning, by introducing a food exchange list and menu examples for one week. The characteristics of this web-based program are as follows ; 1) provide nutrition information systematically, 2) involve sections for the participation of the user, 3) include food pictures to help understanding of nutrition information, 4) include management modules for some sections to revise or update the information. One-hundred and ten female university students participated in the evaluation of this website. The evaluation results were favorable. About 90% of subjects rated that this program covers major topics 'well ' or 'very well', and that it was 'easy'to 'very easy'to understand the contents on website. Two-thirds of subjects rated quite positively on questions regarding attractiveness, overall quality and technical quality of website. In addition, about three-fourths of subjects answered that this website was helpful in increasing nutrition knowledge and in applying nutrition information into daily life. These results suggested the possibility of using a website as a means of providing nutrition information and education for young adult women.

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전자정부 웹사이트 평가 결과 데이터 기반 지능형(AI) 정부 웹서비스 관리 방안 연구 (A Study on Government Service Innovation with Intelligent(AI): Based on e-Government Website Assessment Data)

  • 이은숙;차경진
    • 한국IT서비스학회지
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    • 제20권2호
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    • pp.1-11
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    • 2021
  • As a key of access to public participation and information, e-government is taking the active role of public service by relevant laws and policy measures for universal use of e-government websites. To improve the accessibility of web contents, the level of deriving the results for each detailed evaluation item according to the Korean web contents accessibility guideline is carried out, which is an important factor according to the detailed evaluation items for each website property and requires data-based management. In this paper, detailed indicators are analyzed based on the quality control level diagnosis results of existing domestic e-government websites, and the results are classified according to high and low to propose new improvement directions and induce detailed improvement. Depending on the necessity of management according to the detailed indicators for each website attribute, not only results but also level diagnosis to strengthen web service quality suggests directions for future improvement through accurate detailed analysis and research for policy feedback. This study ultimately makes it possible to expect government system management based on predicted data through deduction history management based on evaluation score data on public websites. And it provides several theoretical and practical implications through correlation and synergy. The characteristics of each score for the quality management of public sector websites were identified, and the accuracy of evaluation, the possibility of sophisticated analysis, such as analysis of characteristics of each institution, were expanded. With creating an environment for improving the quality of public websites and it is expected that the possibility of evaluation accuracy and elaborate analysis can be expanded in the e-government performance and the post-introduction stage of government website service.

대(對)중국 역직구사이트 평가요인이 지속적 이용의도에 미치는 영향 (The influence of evaluation factors of overseas direct sales website on the continuous intention of Chinese consumers)

  • 손제영;강인원
    • 무역학회지
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    • 제43권3호
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    • pp.219-243
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    • 2018
  • 본 연구는 가파르게 성장하고 있는 대(對)중국 역직구시장에 주목하였다. 이를 위해 중국소비자들을 대상으로 국내의 역직구사이트에 대한 평가모델을 수립하였으며, 소비자들의 특성 별로 차이 검정을 실시하여 세분 시장 별로 구체적인 전략적 대안을 제시하고자 하였다. 연구결과 사이트 이용에 대한 우려 수준이 확신 수준 보다 향후 소비행동인 지속적 이용행동에 강력한 파급효과가 있음을 실증하였다. 또한 사이트 이용에 대한 확신과 우려 수준에 영향을 미치는 선행요인 가운데에는 기존의 연구들에서 논의 되어온 혜택지각요인, 위험지각요인 뿐 만 아니라 사회문화적 영향요인 또한 유의미한 영향을 미친다는 것을 확인하였다. 아울러 본 연구는 이용자들의 관여수준에 따라 역직구사이트에 대한 평가를 비교해 봄으로써 경로간의 차이를 분석하여 집단 별로 요구되는 실무적 시사점들을 제시하고자 하였다.

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라키비움 웹 정보서비스 평가지표 개발 및 평가 (Development of Evaluation Indicators and Evaluation for Larchiveum's Web Information Services)

  • 서채영;이해영
    • 한국기록관리학회지
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    • 제24권1호
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    • pp.205-230
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    • 2024
  • 최근 다양한 정보를 하나의 통합된 기관에서 제공받고자 하는 이용자들의 요구가 커짐에 따라 기록관, 도서관, 박물관의 기능과 서비스를 통합적으로 갖춘 '라키비움'이 만들어지고 있다. 따라서 통합된 형태로 제공되는 웹 정보서비스가 라키비움 웹사이트를 통해 제공되고 있다. 이 연구에서는 라키비움 웹사이트에서 어떤 정보서비스를 진행하고 있는지 자세히 분석해보고자 하였으며 이를 위해 일반 기록관, 도서관, 박물관의 웹사이트에서 제공하는 정보서비스와는 차별화된 라키비움의 특성을 반영한 웹 정보서비스 평가지표 개발의 중요성을 인식하고, 직접 평가지표를 개발하여 3개 기관을 대상으로 평가를 수행하였다. 평가를 통해 현재 운영되고 있는 라키비움의 웹사이트에서 기본적인 업무 소개 및 인터페이스의 내비게이션 등은 잘 제공되고 있으나, 정보 검색 영역의 검색 결과 활용 등이 미흡하였다. 이러한 부분에 대해서는 보완점을 제시하고, 추가적으로 운영되면 효과적일 방안에 대해서 제안하였다. 이 연구는 새로 설립될 라키비움의 웹 서비스 구성 및 제공에 실질적인 도움을 주는 것을 목적으로 하였으며, 앞으로 이 연구 평가지표가 적용되고, 보완되어 잘 활용되길 바란다.

AHP를 이용한 전자청부 웹사이트의 사용성 평가 방법론 (Evaluating Usability of E-government Web Sites Using the AHP)

  • 변대호
    • 디지털융복합연구
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    • 제8권3호
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    • pp.19-37
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    • 2010
  • 성공적인 전자정부를 위한 가장 중요한 이슈 중 하나로 웹사이트 구축을 들 수 있다. 웹사이트는 평가를 통해 개선될 수 있으며, 이때 보편적인 원칙으로 사용성을 들 수 있다. 사용성이 높은 전자정부 웹사이트는 시민들이 보다 쉽게 원하는 정보를 찾을 수 있으며 전자 민원 문제를 해결할 수 있다. 연구에서는 사용성 관점에서 전자정부 웹사이트를 평가하는 계층적분석과정(AHP) 방법을 제안한다. 제안된 방법은 평가기준과 대안이 많은 경우 쌍비교 방식의 단점을 개선하고, 두 개의 의사결정 그룹이 존재할 때 합성된 중요도를 계산한다.

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국내 독성정보 검색을 위한 인터넷 웹사이트 분석 (An analysis of internet websites for searching domestic toxic information)

  • 정은경;강지훈
    • 한국응급구조학회지
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    • 제24권3호
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    • pp.117-128
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    • 2020
  • Purpose: This study analyzed the information and accessibility of toxic substances provided to Internet websites. Methods: From August 1, 2020, to August 31, 2020, we analyzed eight internet websites regarding toxic pharmaceuticals, pesticides, and chemicals. The website-evaluation criteria were divided into five categories for information and five categories for website convenience. Results: All eight websites about toxic substances were hosted by reliable institutions or organizations and provided accurate information in terms of informational relevance. The website run by the Safety and Health Corporation scored the highest with 100points. Analysis of the websites' accessibility to non-members' revealed that six (75.0%) were accessible, but two (12.5%) provided only limited information. Access to information through mobile apps was only available in three of the eight cases (37.5%). Conclusion: This study can be used as a reference for Internet websites about toxic substances. Toxicological information that can be viewed only with membership and manager approval requires membership in advance of viewing. In addition, emergency medical personnel working at a site or hospital should be familiar with the characteristics of toxicity information retrieval.