• Title/Summary/Keyword: domestic products

검색결과 1,943건 처리시간 0.036초

국내 수입 패션 멀티샵의 마케팅 전략(I) -상품전략 / 가격전략을 중심으로- (A Study on the Marketing Strategy for Domestic Fashion Multi-shop Dealt with Imported Products Only (I) -Focusing on Product Strategy / Pricing Strategy-)

  • 김승은;김선화
    • 복식
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    • 제54권3호
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    • pp.53-64
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    • 2004
  • The study was done to provide domestic fashion multi-shops with basic information about the product and price strategies through an investigation the marketing strategies for domestic multi-shop dealt with imported product only. Data were collected from Interview with a buyer or a staff of marketing department of Domestic Fashion Multi-shop dealt with Imported Product only. Through the study, it was clarified that these multi-shops showed a tendency to compose of promising brands. brands set a high value on unique character or technique, and brands of promising designer noticed at the main collection. And they also extended their lines as a total life style shop dealt with accessory. shoes and home collection as well as clothing. Therefore, they had to analyze their target consumer's life style and applied this to organization of product, brands or sizing. To maintain the balance of multi-shop they bought products keeping the balance between all the brands and didn't lose variety of concept, it was demanded to develop new brands as well. Their distribution channels had to be planned by regional characteristic that could be accepted their target consumers.

국내외산 판상엽 구성물질의 형태적 특성 비교 (Analysis of Reconstituted Tobacco Products by Characterizing Morphological Properties of Major Structure Materials)

  • 성용주;한영림;김삼곤;김근수;주정현;송태원
    • 한국연초학회지
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    • 제27권2호
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    • pp.189-194
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    • 2005
  • The morphological properties of various structure materials of domestic and foreign reconstituted tobacco products(RTP) were investigated by using the Bauer-McNett classifier and the image analyzer. The results of the fiber classification showed the fraction of the bigger size structure materials was larger in a domestic RTP than that in two foreign RTPs. In case of fine fraction, the domestic RTP had bigger fine fraction than two foreign RTPs. Images of each structure materials showed the scrap in the foreign RTPs kept the original shape which were rare in the domestic RTP fractions. Those results deduced that the raw materials in a foreign RTP process might be treated separately depending on the mechanical and morphological properties, which could reduce the amount of fine generation and increase the efficiency in raw material treatment.

업사이클 브랜드 패션가방제품의 표현 특성 연구 (Study on Expression Characteristic of Fashion Bag Products of Up-cycle Brand)

  • 박해인;곽태기
    • 한국의상디자인학회지
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    • 제19권2호
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    • pp.1-14
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    • 2017
  • The consumption trend of fashion in modern industrial society is developing from the rapid changes, and the lifespan of fashion products becomes shorter due to the various industrial wastes. Due to the attitude change caused by the ethical consumption consciousness and environment awareness, the up-cycle fashion products got to receive attention, and it is in the limelight as a new trend to realize the sustainable fashion products in the domestic and foreign fashion. The purpose of this study lies in drawing the expression characteristics by investigating and analyzing the cases of each type on the fashion bag products of up-cycle brand, and contributing to the diversification of product family fitting to the characteristics of fashion bag product of up-cycle brand, systematic strategies of up-cycle fashion products, and activation of up-cycle fashion market. In research methods, the theatrical researches were conducted centered the relevant domestic literature materials, preceding papers, etc., which ran paralleled with the actual case analysis study. Through the preceding research and websites related to selected products, websites of up-cycle companies, relevant books, related articles, etc., the expression characteristics of up-cycle fashion bag products were drawn. The results of this study are as follows: First, as it has the feature of historicality, the designs can be created by containing the designer's story, story of materials, and consumer's story. Second, since it has the characteristic of sustainability, the application of manufacturing process and materials, extension of product life, conversion of original material's function, etc. can be sustainable. Third, as it's a trait of scarcity, all products may be produced by hand, and it can have the specialty which the original materials have. Fourth, since it has an eco-friendly trait, even while saving the original materials, the aesthetic needs could be met according to the consumers' continuous demand.

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CC 평가수요 분석 및 차기 평가대상 제품군 선정 (Analysis on CC Evaluation Demand and Selection of IT Security Products to be evaluated under CC Scheme in Korea)

  • 오흥룡;염흥열
    • 정보보호학회논문지
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    • 제14권5호
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    • pp.79-95
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    • 2004
  • 정보보호 제품 평가를 위한 국제 공통평가기준(CC: Common Criteria)은 국제상호인정협정(CCRA: Common Criteria Recognition Arrangement)에 가입된 국가들 간에 자국에서 평가된 제품에 대해 다른 국가에서 재평가 없이 상호인정이 가능한 평가 기준이다. 본 논문에서 우리는 국내 정보보호 제품을 분류하기 위하여 CC 체제하에 평가된 미국, 영국, 호주의 평가된 정보보호 제품을 분석하였고, CC 평가를 위한 정보보호 제품군을 정의하였다. 그리고 주요 정보보호 제품에 대한 국내외 시장 동향과 국내 산업체 의견 및 수요 조사를 위하여 설문지를 만들어서 설문을 수행하였고, 그 결과를 취합하여 분석하였다. 그 결과 우리는 향후 5년간 국내에서 우선적으로 평가가 필요한 차기 정보보호 평가대상 제품 15개를 선정하였고, 선정된 정보보호 제품에 대한 특성과 장단점을 분석하였다. 본 논문의 결과는 우리나라 실정에 적합한 정보보호 제품 개발 및 평가를 위해 활용 가능하고, 차기 평가대상 확대시 정책 자료로 활용될 것으로 기대된다.

제조업의 국제화가 국내고용에 미치는 영향에 관한 연구 : 일본제조업 사례를 중심으로 (Impact of Internationalization of Manufacturing Industries on the Domestic Labor Market: The Japanese Manufacturing Industry)

  • 요시모토 코지;배일현
    • 유통과학연구
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    • 제13권4호
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    • pp.35-43
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    • 2015
  • Purpose - This study aims to seek various plans to maintain the advancement of the overseas and domestic employment scenario through a case analysis of the Japanese industry, which maintains domestic employment while promoting the overseas advancement of companies despite having a similar industrial structure as Korea. The study further intends to derive insightful implications for Japanese manufacturing companies and government policies. Research design, data, and methodology - We selected four companies from the Japanese manufacturing industry. Being companies that were successful in increasing the domestic employment scenario while advancing in overseas markets. We utilized several secondary data sources including Japanese newspapers and report literature. Results - Previous studies have shown a negative relationship between Foreign Direct Investment (FDI) or offshoring and domestic employment. However, our results showed this relationship with respect to the Japanese manufacturing industry as follows: 1. FDI for developing overseas markets does not decrease domestic production. If Japanese companies change their strategy from exports to overseas production, there will be a consequent decrease in domestic employment of Multinational Enterprises (MNEs). However, the local production that plans the sales expansion of a foreign market does not substitute domestic production. 2. Several case studies illustrate that, as the production of final goods is expanded in foreign countries, there is a corresponding increase in the export of intermediary goods from Japan. In this case, if the production process of Japanese companies is promoted in foreign markets, the amount of exported material and parts from Japan will consequently increase. 3. It is difficult to consider that the establishment of subsidiary companies in foreign countries by manufacturing companies for wholesale, retail, and services decreases domestic employment. This is because the international development of these industries needs expatriates, expatriate training organizations, and research and development (R&D) activities. 4. When there is overseas demand, the growth of local management activities is expected to increase the work of the overseas business department in the head office in Japan, if competitiveness can be secured for better localization and management speed. 5. The conversion of the domestic manufacturing industry into high value-added production is necessary. The relocation of domestic production to foreign markets decreases domestic employment. To prevent this, the upgradation of domestic production bases, including high value-added production, and R&D capability need to be strengthened. Technology-based companies must develop new technology, patents, processes, and so forth, which require extensive human resources for R&D. Conclusions - Domestic medium-sized companies that are capable of consistently supplying high value-added products should be actively encouraged to deploy into and develop overseas markets. Further, this paper considers the necessity of a guidance policy that provides suggestions for overseas deployment, by the initiation of the government, to companies that cannot do so due to the lack of foreign experience or decisions by the CEO, despite having the relevant capability and technologies to supply high value-added products.

패널자료를 이용한 중국 수산물소비지출에 영향을 미치는 요인에 관한 연구 (Empirical Analysis on the Factors Affecting the Consumption of Aquatic Products in China Using Panel Data)

  • 임설매;김기수
    • 수산경영론집
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    • 제44권2호
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    • pp.19-33
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    • 2013
  • China is the world's largest producer of aquatic products and its fishery sector is comprised primarily of aquaculture facilities, both fresh and seawater, and a much smaller wild catch component. The expansion of the aquaculture sector continues to boost China's aquatic output. The increase is attributable to several factors. Among them rapidly growing domestic demand is no doubt one of the most important reasons. Rapid economic growth and rising disposable income are influencing domestic consumption and the economic recovery of major import markets is further stimulating consumption of China's aquatic products. This paper tries to examine the status, trend and reasons of consumption of aquatic products in China. Based on the analysis on the consumption of aquatic products and its change, this paper utilizes panel regression model to estimate the affecting factors of aquatic products consumption in China. By using panel data between 1997 and 2010, the results indicate that income, urbanization, aging and dummy variable have positive effects and fish price index has negative effect on China's aquatic products consumption as predicted. However, effects of meat consumption and education on fishery consumption are totally opposite with our predictions. In other words, it turns out that meat consumption has positive effect on fish consumption while education turns out to have negative effect. Finally the member of household does not show any significant effect on consumption of aquatic products in China.

신제품 및 서비스에 있어 이분조각 Bass모형에 의한 확산 패턴 분석 (Analysis of Diffusion Pattern in New Product and Services Based on Two-pieces Bass Model)

  • 홍석기;홍정식
    • 산업공학
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    • 제23권4호
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    • pp.337-348
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    • 2010
  • The Bass model is the most widely used model in research of new product diffusion because it presents a nice explanation on the diffusion process of new products. However, it has a limitation that its performance of fitness is lower as the available data become less and also, the diffusion curve is bell-shape and so, it can not represent the various diffusion patterns. Recently, a two-pieces Bass model is developed and applied to analyze diffusion of 10 products. The results are encouraging in terms of fitness. However, diffusion pattern is not dealt with in the paper. In this paper, analysis of diffusion pattern is in depth addressed in two-pieces Bass model. It is shown that the diffusion curves are divided into 3 types with respect to the peak adoption rate and each type is divided into 2 types further. Takeoff time of a diffusion process is analyzed by using the inflection point and regime-change time where it represents the point that imitation and innovation parameters change. Empirical studies for 68 products(28 domestic products and 40 USA products) are performed to analyze the diffusion pattern. Findings are that diffusion patterns of all products except 1 USA product show type I and regime-change time becomes shorter as the introduction time of the product is later in domestic products and regime-change time can be regarded as a takeoff time in 47% of total 68 products.

비파괴 시험에 의한 국산 침엽수 $2{\times}6"$ 구조부재의 등급구분 (Grading of Domestic Softwood $2{\times}6$ Structural Lumber by Non-destructive Test)

  • 심국보;박정환;김광모
    • 임산에너지
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    • 제25권2호
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    • pp.49-54
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    • 2006
  • 국산 침엽수재의 구조재 활용에 필요한 등급구분을 위해 소나무, 잣나무와 낙엽송 $2{\times}6"$ 부재에 대해 초음파를 이용한 비파괴 방법을 적용하였다. 정적 탄성계수와 초음파 시험에 의한 동적 탄성계수의 상관관계를 나타내는 k-factor는 소나무의 경우 1.0602, 잣나무 1.0013, 낙엽송 1.2320로 나타났다. k-factor를 적용할 경우 비파괴방법에 의한 동적 탄성계수 측정에 의해 침엽수 구조부재 등급구분이 가능할 것으로 판단되었다. 기계응력 등급구분에서 소나무는 E9 이상의 등급이 전체의 76%인 반면 잣나무는 E7 이상의 등급이 전체의 85%, 낙엽송은 E11 이상의 등급이 68% 분포하였다. 정적 탄성계수와 휨파괴계수(MOR)의 상관관계도 비교적 높게 나타나 이를 동적 탄성계수로부터 추정한 k-factor와 연계할 경우 초음파 비파괴 등급구분 방법에 의해 국산 침엽수재의 휨강도 성능평가가 가능할 것으로 판단되었다.

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UR타결후의 한국수산정책의 방향 (The Direction of the Fisheries Policy in Korea after the End of the Uruguay Round of Global Trade Talks)

  • 김경호
    • 수산경영론집
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    • 제24권2호
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    • pp.1-16
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    • 1993
  • Because of the radical changes in the domestic and foreign economic circumstances Koreaa fisheries is confronted with difficulties. Along the end of the UR marine products of other nations are rushing into Korea. Also migration of labor to other industries and rise of wage level in Korean fisheries deteriorate managerial conditions. But in Korea which has little natural resourses fisheries is still more important. That is \circled1 creating job opportunites \circled2 increase of income \circled3 supply of foodstuffs and animal protein \circled4 acquisition of foreign currency \circled5 enlargement of domestic market for industrial products \circled6 development of other interrelated industries \circled7 rational use of domestic resourses \circled8 diversification of population and production activites \circled9 contribution to balanced growth of national economy by the developing regional economy. These roles of fisheries in national economy mentioned above are to be excuted forward. In spite of the radical change in the economic circumstances at the end of the UR fisheries if crucial in Korea as a industry. For this our fisheries is to be made to compete with foreign fisheries. Through the cheap price and high quality our fisheries must be came to compete with foreign fisheries and meet the people's needs for marine products. For this it is necessary to maintain high productivity and competitive power. Now with the exception of a portion of the deep - sea fishing, our fisheries is generally paltry, Especially inshore fishery which is the main stock in our fisheries is very paltry and so productivity and competetive power are very low. So to develop our fisheries which has s comparative disadvantage active polices that follows below are to be promoted on a large scale. \circled1 improvement of structure \circled2 augmentation of productivity in fishing ground by making fisheries resourses \circled3 enlargement of finantial and monetary assistance \circled4 effective administration of fisheries cooperative union \circled5 activation of R&D etc These polices which need to be scientific and comprehensive are very valuable. Especially without making fishieries resources we cannot expect economy of scale, promotion of productivity and development of fisheries. And we do also endeavour to gather the results of the study and investigation about fisheries domestic and foreign and do ceaselessly put these to practical use systimatically.

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AI 기능을 탑재한 스마트 반려동물 하우스 개발 (Development of Smart Pet House with AI Function)

  • 송순명;박수용;조은현;이동형
    • 산업경영시스템학회지
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    • 제42권2호
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    • pp.86-93
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    • 2019
  • The population of domestic companion animals is estimated to be about 10 million now. In recent years, the domestic pet market has been launching a wide range of products and services for high quality, smart and well-being. As a result, the market size will increase from 900 billion won in 2012 to 2.3 trillion won in 2016, which has more than doubled in five years. The industry expects to reach 6 trillion won by 2020, expecting 3 trillion won this year. In particular, domestic dogs and cats market is estimated at 275.5 billion won, accounting for 19% of the domestic animal market and 1.425 billion won for the world market. However, despite the growing market for companion animals products, unfortunately the import dependence on related industrial goods is still high and the quality of service is very low. Unlike Europe and the United States, 90% of companion animals are housed in apartments, often causing problems in the health and safety of companions and companions. The purpose of this study is to develop a smart house for companion animals with environmental friendliness and AI function that can be won in competition with products of developed countries. The results of this study are expected to contribute to the creation of a new value - added base for the related industries through the strengthening of the competitiveness of the related SMEs and further the effect of employment increase and import substitution.