• 문화경제연구
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• 제20권3호
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• pp.35-59
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• 2017

본 연구는 2013년 지방자치단체의 문화예산과 각 지자체에서 민간부문에 의해 이루어지는 문화활동이 주민 행복도에 미치는 영향을 분석한 연구다. 주민 행복도에 영향을 미치는 요인으로 '문화'를 선택한 것은 도시가 성장하면서 행복을 설명하는 다양한 요소들이 있지만 문화와의 관계를 살펴본 연구는 상대적으로 많지 않기 때문이며, 주로 문화예산과 행복도 간 관계, 문화 향유와 행복도 간 관계를 중심으로 연구가 이루어지고 있어 문화예산과 문화활동 모두를 포함하여 살펴본 연구는 전무하기 때문이다. 실증분석결과, 문화예산은 주민 행복에 양(+)의 방향으로 유의미한 영향을 미치는 것으로 나타난 반면, 문화활동은 유의미하지 않은 것으로 나타났다. 이러한 분석결과는 문화정책 입안자들로 하여금 문화재정을 늘리는 데 정당성을 부여할 수 있다. 문화활동이 유의미하지 않게 나온 이유는 접근성, 질적 수준, 주민들의 문화수요와의 부적합성 등 다양한 관점에서 생각해 볼 수 있으며, 이에 따라 여러 가지 정책적 시사점을 제공하고 있다.

• 한국콘텐츠학회논문지
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• 제17권4호
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• pp.119-131
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• 2017

최근 문화재청에서 시행하는 문화재 활용사업은 예산편성이나 사업에 참여하는 이해관계자들의 적정대가기준을 지급할 수 있는 기준체계가 마련되지 못한 채로 운영되고 있다. 이로 인하여 사업을 주관하는 문화재청과 수행하는 지자체 또는 민간단체 간의 예산편성 집행 정산 과정에 마찰이 빈번하게 발생하고 있는 실정이다. 특히, 사업의 기획부터 종료까지 예산편성 항목이나 세부기준 등이 불명확하여 사업을 안정적으로 운영하기 어려운 상황이며, 결과적으로는 사업이 지속적으로 발전하지 못하고 단순히 일회성에 그치는 경우로 이어지고 있다. 이에 본 연구는 문화재 활용사업의 발전 및 안정적인 운영을 위해서 현재 문화재 활용사업의 전반적인 운영현황 및 체계와 문제점을 파악하고, 타 분야 또는 유사분야에서 활용하고 있는 예산편성 항목 및 세부기준을 벤치마킹, 그리고 실제 수행한 사례를 분석 종합하여 합리적인 수준의 예산편성 기준체계를 제안하였다.

• 한국문헌정보학회지
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• 제54권1호
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• pp.89-114
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• 2020

본 연구는 공공도서관 내 복합문화공간의 현황 및 운영 중인 프로그램 현황을 파악하기 위한 기초연구로서, 복합문화공간을 구성한 공공도서관을 대상으로 공간유형 및 프로그램 현황을 파악하고, 이를 기반으로 향후 복합문화공간별 프로그램 활성화 방안을 모색하고자 하였다. 이에 복합문화공간을 도서관 내에 구성하고 있는 공공도서관 사서를 대상으로 설문조사를 실시하였으며 그 결과, 교육공간, 전시공간, 공연공간이 다수 있는 것으로 나타났으며, 이와 맥락을 같이하여 복합문화공간에서 운영하고 있는 프로그램 유형도 교육, 전시, 공연 유형의 프로그램이 다수 진행되고 있었다. 그러나 현재 전담인력 부족, 예산 부족, 프로그램 개발 어려움, 프로그램 참여 저조, 문화시설 및 자료 부족 등으로 복합문화공간 운영의 내실화는 아직 부족한 실정인 것으로 보인다. 이에 향후 공공도서관 내 복합문화공간 프로그램 활성화를 위해서는 해당 도서관의 복합문화공간에 대한 목표와 비전을 설정, 공간 확보, 복합문화공간을 위한 인력 및 예산 확보, 홍보 등이 이루어져야 할 것으로 보인다.

• 농촌계획
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• 제26권4호
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• pp.15-26
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• 2020

Although the demand and awareness of public regarding social-cultural functions of agriculture and rural areas would increase recently, the sustainability of them has continuously decreased. To derive policy directions for improvements of social-cultural functions of agriculture and rural areas, This study analyzed willingness to pay for social-cultural functions of agriculture and rural areas and its determinants by uisng contigent valuation method. The results show that the willingness to pay for social-cultural functions of agriculture and rural areas is positively affected by awareness of the importance of agriculture, interest in problems regarding agriculture in Korea, awareness of social functions of agriculture, and experience in rural life. These results would imply that policies for the improvement of public awareness and experiences increase the value of social-cultural functions of agriculture and rural areas. In addition, the results imply that more diverse education programs and activities are required in order to change awareness of future generations in response to decreases in population having experiences in agriculture and rural life due to urbanization. Lastly, the results show that the average willingness to pay for social-cultural functions of agriculture and rural areas is about 35,600 won, and total willingness to pay for social-cultural functions of agriculture and rural areas is about 998.3 billion won. This is much larger than the government budget on enhancement of social-cultural functions of agriculture and rural areas in 2019. This difference between government budget and the total willingness to pay implies that Korean government would be required more positive policies to maintain and enhance social-cultural functions of agriculture and rural areas.

• Asia Marketing Journal
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• 제16권3호
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• pp.77-100
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• 2014

Many researchers have analyzed the relationship between the financial success patterns of a motion picture and many other factors, such as the production cost, marketing, stars, awards, reviews, genre, and rating. Through these studies, many researchers and investors concluded that big budgets to make a blockbuster movie can serve as an insurance policy to meet their ROI; thus the box office is dominated by blockbuster movies. High-budget blockbuster movies are more likely to receive attention because these movies are more recognizable given their high expenses for production and casting. Therefore, audiences choose blockbusters in an effort to reduce the searching cost and to mitigate the possibility of a regrettable choice. This behavior of consumers, in turn, causes distributors to allocate screens for blockbusters, resulting in "concentration of blockbuster consumption." As such, low-budget films cannot easily become popular due to the lack of distribution. Indeed, low-budget films released on a small number of screens often end up becoming dismal failures. However, there are exceptional examples which are contrary to the general idea in the movie industry that a big budget and showings on a large number of screens can guarantee the success of a movie. Although researchers have attempted to analyze the performances of movies with small budgets, such movies are likely to be regarded as outliers and then be entirely discarded, as they are far from the 'three-sigma' range, especially given that previous research methodologies could not explain the financial success of such unique examples. This study attempts to explain the financial success at the box office of low-budget movies by applying the concept of the tunnel effect in quantum mechanics, as the phenomenon found in the movie industry is similar to a particle's movement in quantum physics. The tunneling effect is a phenomenon by which a particle without enough energy to pass over a potential barrier tunnels through it. Adopting the analogy, this study draws a tunneling probability function and cultural constant to forecast other outliers using the Schrödinger equation. Moreover, the study finds that word-of-mouth creates in the movie industry this phenomenon of finding outliers.

• Journal of Contemporary Eastern Asia
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• 제17권1호
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• pp.68-93
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• 2018

With the emergence of partnerships with private actors in public and cultural diplomacies, complexity in the relations among the various stakeholders involved has arisen, and yet the relevant research is insufficient to shed any beneficial light on such issues. By looking at public-private partnerships, the present study determined that resource dependence, trust, and risk are the main factors affecting the feasibility of partnerships, and inductively developed propositions on their effects. In an explorative case study, Germany (decentralized mode of governance) and South Korea (centralized mode of governance) were compared as exemplary contrasting system designs. The results revealed that risk and trust are likely to affect the feasibility of partnerships, whereas resource dependence is not. The following additional findings also were made: (1) there are cultural actors in a 'for profit, but with non-profit purposes' sector; (2) an interpersonal level of trust positively affects partnerships; (3) 'taking risks' brings about 'innovation'; (4) the existence of international commonalities between any two cases depending on the actors' shared role, whether public or private; (5) public actors' emphasis on mutual trust, program budget and execution, innovations coming from taking risks, commitment and ownership, and unexpected situations; (6) private actors' consideration of 'publicness' and grant-seeking or financial support as important incentives, and their desire that public actors to show more trust, professionalism, and ownership with less control over budget execution. With its qualitative approach and in-depth analysis, the present study yielded new insights, notwithstanding the relatively small sample data.

• Architectural research
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• 제26권3호
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• pp.63-72
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• 2024

Due to budgetary constraints, national landmarks symbolic of country's power and cultural stature face significant limitations in their creation. Within the current total project cost management system, there are considerable restrictions on constructing cultural facilities with various forms and designs, and there exists a societal need for a design-first administrative system for public buildings that demand artistry and symbolism. This study explores the potential and limitations of applying exceptions to the total project cost management system through the designation of representative artistic architecture. It discusses directions for the implementation of government-level systems. To this end, a literature review on budget management and national project management was conducted, and an analysis of related policy cases both do-mestically and internationally was performed to select applicable examples and consider their implications for policy utilization within the domestic context. The results discuss the necessity of public art building construction, the issues with construction budgets, and the in-volvement of world-class architects. Analytical implications include the need for realistic budget setting for construction projects, establishing clear promotion criteria, and creating a phased process and expert evaluation panel.

• 한국조경학회지
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• 제48권3호
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• pp.1-11
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• 2020

도시공원은 복잡하고 과밀한 도시에서 도시민들에게 생태적 가치뿐만 아니라, 사회문화적 가치가 있는 중요한 시설이자 공간이다. 하지만, 도시공원을 조성하고 유지관리하기 위해서는 다양한 주체의 의지와 실행이 필요하며, 특히 재정적인 부분이 뒷받침되어야 한다. 이에 본 연구에서는 서울시를 대상으로 도시공원 조성 관련 예산분석을 진행하였다. 연구결과, 첫째, 서울시 예산은 지속적으로 증가한 반면, 푸른도시국 및 공원 조성 예산은 2011년 이후 감소하였다. 민선시기별로 보면 공원조성이 주요 시책사업이었던 민선 1기, 3기, 4기에는 예산이 증가한 반면, 민선 6기 이후부터는 예산이 급격하게 감소하였다. 시공원에 비해 자치구에서 관리하는 공원은 예산이 10% 내외로 분석되었다. 둘째, 예산편성 특징인 공원별 연평균예산과 예산투입기간(연단위)을 기준으로 3개의 유형으로 구분할 수 있었다. 단년도 예산편성을 원칙으로 하는 지방자치단체 여건상 장기적인 관점에서 계획을 세우고 추진하는 것은 어려움이 있을 것이다. 하지만, 공원녹지는 단기적인 성과를 위한 사업이 아닌 장기적인 관점에서 접근하여야 하는 만큼 지속적인 예산확보를 위한 방안이 필요하다. 본 연구는 그동안 연구되지 않았던 공원 관련 예산분석을 시도하였다는 점에서 의의가 있으나, 연구대상을 푸른도시국 예산으로 한정하여 자치구 관할 공원에 대해서는 검토하지 못한 한계가 있어 추가 연구가 필요하다.

• 한국실내디자인학회논문집
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• 제23권2호
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• pp.174-181
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• 2014

The purpose of the study for this thesis is to look into the status and issues of government office buildings since the self-government policy through comparing and analyzing government office buildings, between domestically and to provide improvement plans of the citizen cultural space and with the self-government budget, enhance the utility and efficiency of the government office buildings and to take a role of a reference in the future when citizen cultural space is formed in the government office buildings. As the result of the study, the space planning characteristics of government office building's citizen cultural space in terms of cultural administration is as follows. First, percentage of room to strengthen the sense of community is small. Therefore, the place where residents can argue there is a need. Second, it is necessary to expand the venue and art collection that are missing in public government buildings. Third, since the lecture room for lack of civic education, it should be taken into account when making cultural space for the citizens. Fourth, thread observatory and souvenir shops, providing information is not enough, it is to be further expanded. Fifth, rented facility for public is hall be provided with a diversity.

• 한국한의학연구원논문집
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• 제15권1호
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• pp.49-54
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• 2009

Objectives : The study aims at assessing information on cultural festivals of Korean medicine. Method : We investigated data about the National Festival collected from asking the Ministry of Culture, Sports and Tourism, Efestival of YonhapNews, Driving Korea of KBS and JOINS. Result : Since the 1990s, cultural festivals of Korean medicine are increased. The festival of the ginseng was the most. 5 cultural festivals held on The Chungcheongnam-do are the best in cultural festivals of Korean medicine. 65% of cultural festivals was held in the fall. In the budget of the cultural festivals in Korean medicine, the most were 1~5 hundred million won. Conclusions : We wish to propose a model for developing cultural semiology and visual literacy, with the Korean medicine. Subsequently, it is expected that such a model can underpin the importance of developing coherent edutainment content while illustrating the true meaning/value of local festivals.