• Title/Summary/Keyword: cultural Image of korea

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Selection Factors of Korean Dramas for Chinese Audiences, and the National Image of South Korea (중국 광주지역 대학생 시청자들의 한국드라마 선호요인이 국가이미지에 미치는 영향)

  • Kong, Cai-Ji;An, Su-Keon
    • The Journal of the Korea Contents Association
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    • v.12 no.8
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    • pp.136-145
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    • 2012
  • The purpose of this study is to examine the effect of Korean dramas selection factors for Chinese audiences on the national image of South Korea. The results of this study were as follows: First, selection factors of Korean dramas for Chinese audiences were categorized 'subject and content', 'direction and background music', and 'style of actor or actress'. Among these factors, this study was found that a factor of drama's 'subject and content' had an effect on the selection of Korean dramas for Chinese audiences. Second, 'touristic factor', 'cultural factor', and 'stylistic factor' were examined as a national image factor of South Korea for Chinese audiences. The Chinese audiences surveyed responded positively on 'cultural factor'. The images delivered through the Korean TV dramas have very much influenced the Chinese audiences to view contemporary Korean society as a country of modern and urban elegance. Furthermore, the audiences cognized South Korea is a friendly nation as South Korea and China has a similar cultural background like the Confucian culture. Third, the study found selection factors of Korean dramas for Chinese audiences had positive effects on the national image of South Korean. These positive influences were found on 'touristic factor', 'cultural factor', and 'stylistic factor' From these results, Chinese audiences watch Korean dramas focused on 'subject and content', 'direction and background music', and 'style of actor or actress'. Watching Korean dramas help to create the friendly national image of South Korea. The study shows a possibility to increase an interest and preference on the Korean pop culture.

A Study on the Video Quality Improvement of National Intangible Cultural Heritage Documentary Film (국가무형문화재 기록영상 화질 개선에 관한 연구)

  • Kwon, Do-Hyung;Yu, Jeong-Min
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2020.07a
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    • pp.439-441
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    • 2020
  • 본 논문에서는 국가무형문화재 기록영상의 화질 개선에 관한 연구를 진행한다. 기록영상의 화질 개선을 위해 SRGAN 기반의 초해상화 복원영상 생성 프레임워크의 적용을 제안한다. Image aumentation과 median filter를 적용한 데이터셋과 적대적 신경망인 Generative Adversarial Network (GAN)을 기반으로 딥러닝 네트워크를 구축하여 입력된 Low-Resolution 이미지를 통해 High-Resolution의 복원 영상을 생성한다. 이 연구를 통해 국가무형문화재 기록영상 뿐만 아니라 문화재 전반의 사진 및 영상 기록 자료의 품질 개선 가능성을 제시하고, 영상 기록 자료의 아카이브 구축을 통해 지속적인 활용의 기초연구가 되는 것을 목표로 한다.

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Convergence Modeling and Reproduction of a Bigyeokjincheolloe (Bomb Shell) Based on Three-dimensional Scanning and 𝛾-ray Radiography

  • Kim, Da Sol;Jo, Young Hoon;Huh, Il Kwon;Byun, Sung Moon
    • Journal of Conservation Science
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    • v.38 no.1
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    • pp.55-63
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    • 2022
  • The Bigyeokjincheolloe (bomb shell), a scientific cultural heritage, has outstanding historical value for sustaining a gunpowder weapon of Joseon. In this study, the bomb shell was modeled through three-dimensional (3D) scanning centered on the external shape and 𝛾-ray radiography-based on the internal shape. In particular, to improve the contrast in the radiographic image, optimization and image processing were performed. After these processes, the thickness of the inner wall (2.5 cm on average) and the positions of the three mold chaplets were clearly revealed. For exhibition purposes, the 3D model of the bomb shell was output to a 3D printer and the output was rendered realistic by coloring. In addition, the internal functional elements, such as Mokgok, fuse, mud, gunpowder, and caltrops, were reproduced through handwork. The results will contribute to the study of digital heritages in two ways. First, the internal and external shapes of the bomb shell were modeled by fusing two different technologies, namely, 3D scanning and 𝛾-ray radiography. Second, the internal shape of the bomb shell was constructed from the original form data and the reproduction was utilized for museum exhibitions. The developed modeling approach will greatly expand the scope of museum exhibitions, from those centered on historical content to those centered on scientific content.

Development of Cultural Products Using Baeja of the Joseon Dynasty (조선시대 배자류를 활용한 문화상품 개발)

  • Lim, Hyun-Joo;Cho, Hyo-Sook
    • Journal of the Korean Society of Costume
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    • v.60 no.3
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    • pp.56-65
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    • 2010
  • It is time to create an image of Korea that uniquely defines and represents the nation to the world, by incorporating Korean traditions with the cultural industry. To this end, it is important to see the beauty of Korean tradition from an academic perspective and further explore its utility from an industrial viewpoint. This study is intended to design uniforms for employees in Korean restaurants at hotels or docents in Korean-styled museums. In doing so, we eyed on Baeja, a Korean traditional vest as the cultural archetype, and created cultural products. As our archetype, we chose two pieces of Baeja : one excavated from the tomb of Suryun Sim (1534-1589) which is displayed in the Gyeonggi Provincial Museum, and the other from Byeon of the Jeonju Lee family (1636-1731) in Suk Joo-Sun Memorial Museum at Dankook University. We also adopted Dapho with a Korean traditional vest with long length. Based on these cultural archetypes, seven products were developed. With the traditional food and way of living in Korea being more and more recognized in the global stage, it would be continuous creation and development of cultural contents with history and story rooted in the cultural heritage of the nation that could enrich our culture by bringing traditions back to the modern days to incorporate the past into the present. It is important to restore traditions when developing cultural products. However, it is also critical to commercialize ideas with stoη and creativity in the market for cultural products.

A Study on Creating a Cultural City Using Local Cultural Resources (지역문화자원을 활용한 문화도시 조성 방안)

  • Kim, Yong-Nam;Kwon, Ki-Chang
    • Journal of Korea Multimedia Society
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    • v.22 no.1
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    • pp.88-98
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    • 2019
  • This study was conducted to explore ways to create a cultural city using local cultural resources. To that end, the qualitative case study was applied. As the original city center had been declining due to the expansion and changes of city space caused by the changes of city function and social change, the old downtown of Andong city was selected as an example. For the result, research shows that the region's historical resources and culture have to blend and develop together with abundant cultural resources, such as contents development, city's symbolic space settings, differentiated cultural and artistic establishment, comfort in living, utilization of cultural infrastructure, and supporting facilities which are suitable for cultural diversity. In particular, we found that the importance of establishing a new city image that leads local residents willing to participate and of forming a consensus among tourists. Therefore, for the implementation of a cultural city, policies, undertaking, and administrative support that meet to the city's conditions and environment are required, and a further study on that issue is needed.

Image Analysis for Data Acquisition of Restore Cultural Assets (문화재 복원 데이터 획득을 위한 사진 해석)

  • Yun, Hee-Cheon;Sohn, Duk-Jae;Park, Joon-Kyu
    • Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
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    • v.27 no.2
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    • pp.273-279
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    • 2009
  • The descendants have a responsibility to conserve their cultural treasure and hand it down to posterity. Most of existing wooden properties, affected by environmental factors for many years, have been rebuilt or repaired many times. Kwandeogjeong, Cultural Properties Materials 322, has gone through rebuilding or repairing 11 times. It was natural that Kwandeogjeong lost its originality and attempt to restore it was made by Cultural Heritage Administration of Korea. But the restoration depends on a piece of picture, which was taken before 1900. It had been impossible to draw any data from the picture for restoration. In this study, I was able to obtain data for its restoration through geometrical analysis, using the vanishing point of the picture. These data were also used as preliminary data for its restoration.

Strategic Culture Marketing Enhancing Brand Image and Customers' Loyalty - Focusing on Multi-dimensional approach for Companies, Consumers, and Other Subjects - (브랜드의 이미지와 충성도를 높이는 문화마케팅 전략에 관한 연구 -기업, 소비자, 지원대상의 다차원적 접근을 중심으로-)

  • Lee, Yun-Kyung;Shin, Kyu-Hee;Hwang, Sun-Jin
    • Journal of the Korean Society of Costume
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    • v.59 no.5
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    • pp.167-179
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    • 2009
  • The purposes of this study were to explore the influence on fashion brand image and brand loyalty according to fit of the fashion brand with cultural art field, motivation in culture marketing of the apparel company, and involvement of the consumers in art activities. The subjects ware 274 male and female in 20s and 30s living in Seoul and Gyeonggi area. The study was obtained through the use of an experimental design which was $2{\times}[2{\times}2]$ mixed factorial design. The summary main results were as follows. First, as far as the effect of the three variables on the social contribution image of the fashion brand, the results of the 3-way interaction are positive. Second, as far as the effect of the three variables on the product image of the fashion brand, the data suggests that only the main-effect of motivation in culture marketing of the apparel company is meaningfully positive. Third, as far as the effect of the three variables on fashion brand loyalty, both fit of the fashion brand with cultural art field and involvement of the consumers in art activities variables show positive results.

The Cultural Identity Found in Contemporary T-Shirts and the Development of Design (현대 티셔츠에 나타난 문화정체성과 디자인 개발)

  • Lee, Min-Sun;Ahn, Ga-Young;Kim, Min-Ja
    • Journal of the Korean Society of Costume
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    • v.61 no.10
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    • pp.42-54
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    • 2011
  • The study was focused on surveying the cultural identity and the origin of T-shirts, and examining their functions. Six cities were selected to categorize the design motifs of cultural identity appearing in the design of contemporary T-shirts. These cities include a city in France, United Kingdom, Italy, United States and Japan where collections are currently presented at, and also a city in China that has shown a high economic growth as one of the most popular sightseeing cities. Cultural identity was presented in the T-shirts that were examined in this study through diversified design motifs. Motifs used in T-shirt designs to reflect cultural identity included national flags, notable places, letters, names of geographic places, and individuals. A national flag is a motif that signifies national identity and it was used in the front of T-shirts as it is or was just partially used. Also, many world-renowned structures or architectural buildings were applied to T-shirt design. Noted places such as the White House, the Statue of Liberty in the U.S., Tienanmen Square in China and the Eiffel Tower in France were used. The unique characters of language, such as Hangeul in Korea were used as design elements to reflect the structural characteristics of letters. Names of geographic places were used as design elements through the disclosure of the name of a symbolic city or a tourist site in each country. In terms of figures, not only the historical figures or celebrities from each country were used, but the image of bodies and faces that represent each culture were used as well. In addition, this study was used to develop T-shirt designs that reveal the cultural identity of Korea.

A Study on the Influence of Recognition for Jeonju Hanok Village on the Image of Traditional Cultures and Satisfaction with Traditional Korean Restaurants (전주한옥마을에 대한 인식이 한정식 레스토랑 이용만족에 미치는 영향 연구)

  • Min, Kye-Hong
    • Culinary science and hospitality research
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    • v.19 no.5
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    • pp.36-48
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    • 2013
  • The purpose of this study is to figure out how the recognition for Jeonju hanok village would influence the traditional cultural images and the level of satisfaction with traditional Korean cuisine restaurants. A survey for this study was done from June $1^{st}$ to June $16^{th}$, 2013 to those who had visited traditional Korean restaurants in the Korea traditional village, except Jeonju citizens. The result are as follows. First, there are three factors settled as the recognition factors for the Korea traditional village, which are food factors, Korean traditional beauty factors, and historicity factors. Also, there are two image factors settled, which are traditional image factors and cultural image factors. These factors are verified for the hypothesis. Second, for "The recognition for the Korea traditional village would influence the cultural image" from hypothesis 2, it is accepted as the food factors are found to have the greatest influence. Third, as a result of the hypothesis 3, "The recognition for traditional cultural image would influence the level of satisfaction with traditional Korean cuisine restaurants," it is accepted as the Korean traditional beauty factor has the greatest influence. For the future studies, various studies for restaurant satisfaction levels for each type of restaurant should be conducted and many efforts for maintaining good images for better satisfaction with traditional Korean restaurants are highly required.

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