• 제목/요약/키워드: costume exhibition

검색결과 66건 처리시간 0.027초

한국 모피 패션 산업 활성화에 관한 연구 -'88년 모피 내수시장 개방 이후를 중심으로- (A Study on the Activation of the Fur Fashion Industry in Korea(Focused on the opening domestic Fur Market after 1988))

  • 정성혜
    • 복식
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    • 제22권
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    • pp.45-60
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    • 1994
  • Since 1988 the fur fashion industry in Korea has been difficult in exporting and competition with too many brands after opening the dom-estic fur market. However comparing with the interest of manufactures and consumers there are few of related references and books. So the purpose of this study is to put in order and summurize the manufacture in fur cloth-ing the informations of domestic and oversea fur markets and the other professional references. After all it is to help succeed in domestic and international fur markets and give the new ideas of designing and merchandising to the fur fashion industry. The results were as follows: 1. Contact with fur specialty stores in the international fashion cities and tourist cities directly. 2. Establish oversea factories in the low labor countries. 3. Exploit and invest in Russia china and the East European countries for suppliment of law materials and fur market. 4. Need the market research and promotion for encroachment in Japanese fur market. 5. Create the original brands with inter-national fashion sense. 6. Develop the manufacture line for diverse models in small lots matching with the modern life styles. 7. Need the fashion show exhibition pro-motion with reasonable prices and creative new designing with various color trimming texturizing and combination with the other materials. 8 Subdivide and distinguish labels into different types for avoiding with too much com-petition and comvenience of consumers. 9. Make an effort to weaken the black mar-ket the 30% of the domestic fur market.

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한국적 요소를 활용만 아트마케팅 현황 고찰 (A Study of Art Marketing Using Korean Features)

  • 홍정영;박은경
    • 복식
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    • 제59권7호
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    • pp.140-153
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    • 2009
  • In the 21st century called an age of culture and art beyond the information and technology, many companies are developing various art marketings. Cases of the art marketing especially utilizing Korean features among art marketings are being increased recently. It is creating new values as a characteristic based on the cultures value of Korea. This thesis examined cooperative product development focusing on collaborative trends between designers, artists and companies through research on product and art marketing using Korean features. Additionally, by studying features of culture promotional event including exhibition and contest sponsorship, advertisement and packaging and the meaning of futures art marketing were discussed. Though, to date, academic researches have not been thoroughgoing enough in this field, it is considered that cultural product commercializing cultural particularity can strengthen the national image with acknowledgement of the global value as the art marketing using Korean features can contribute to improve recognition and the national image. Based upon this study, the value of Korean features on which custom culture of Korea dwells will be able to give a help to the designer and artist for progressing collaboration with companies as well as the companies for introducing new cultural characteristic to marketing, in the future-proof point of view. Additionally, it will be able to help the government planning the policy for intensifying the national image as a reference.

아트마케팅을 기반으로 한 프라다의 패션커뮤니케이션 유형과 가치 (Case and value on the Prada's fashion communications through art marketing)

  • 김선영
    • 복식문화연구
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    • 제22권2호
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    • pp.258-272
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    • 2014
  • This study aims at comprehending the characteristics of fashion communications through case study about an art marketing that Prada develops in the field of modern fashion and providing theoretical materials on creativity-based art marketing and communication spread as expression strategy for brand philosophy and personality. For its research method, theoretical study was reviewed about art marketing and Prada's fashion philosophy and then cases on Prada's art marketing were analyzed according to their types. Prada's types in their art marketing are classified into several groups: support of art foundation and artists, differentiation via flagship store, application of image fashion, exhibition project, and cooperative work with different realms. From the above marketing strategies, we can find the values in that the brand image imbedded in enterprises with culture and art was contributable to set up the brand identity, that they were much beneficial to continuous activation for fashion culture and art fields, and that fashion communications of artistic emotion based on challenge and innovation were proposed. This fashion communication in Prada via way of art marketing is not just expression of Prada's luxury fashion brand but willingness to make their unique style from different facades. This also suggests the orientation that modern fashion should look forward to in finding a new way through cooperative relationship with other fields.

대여 한복에 대한 연구 - 2006년과 2016년 시장과 소비자 변화를 중심으로 - (A study on the rental Hanbok - Focusing on the market and consumer changes between 2006 and 2016 -)

  • 심준영
    • 복식문화연구
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    • 제25권3호
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    • pp.405-418
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    • 2017
  • The purpose of this study is to investigate changes in the rental Hanbok market and consumer during the past 10 years. This study was done by analyzing internet news about rental Hanbok and in-depth interview. The results provide basic data that can be used to understand the rental Hanbok market. Results showed the followings: First, the rental Hanbok market has expanded and consists of two types of rental Hanbok; ceremonial and experiential. The experiential Hanbok is new but a big part in rental Hanbok market. It is not existed until 2007 but it accounted for more than 60% of internet news about rental Hanbok in 2016. Second, there is a significant difference in consumer behavior between the two types of rental Hanbok. Ceremonial Hanbok showed consistent consumer behavior between 2006 and 2016. Consumer want to get benefits such as TPO(occasion suitability), economy, exhibition, trendy and exceptionality through renting Hanbok. On the other hand, experiential Hanbok, consumers are motivated by having unique, conformity and sharing memories. Based on these results, different sets of information reveal the unique features of the two types of rental Hanbok. And also needed to develop new designs and marketing strategies for them.

한국 근대 인물화에 나타난 응시대상으로서의 여성의 몸과 복식 (The Dressed Female Body as an Object for 'Gaze' in Korean Modern Figure Paintings)

  • 박선지;임은혁
    • 복식
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    • 제64권8호
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    • pp.155-163
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    • 2014
  • This study is designed to examine how the female body, as shown in Korean modern figure paintings, is expressed as an object for one's gaze and the meaning behind it. The study analyzed the entries displayed during the Joseon Arts Exhibitions from 1922 to 1944, for a total of 23 times. The exhibition entries are considered to be the representative sources in regards to the history of Korean modern arts. This study examined the artistic works, which portrayed the female body as an object for gaze. Literature research was conducted to look into the general background of modern society in Korea and the significance of the body as an object for gaze, and empirical study was also performed to analyze the female body in modern figure paintings. This research reveals how the bodies of modern Korean women were seen under the structure of power. It is believed that the process of criticizing and complementing the bodies of Korean women, which was distorted by Japan, may lead to an objective analysis of the aesthetic consciousness of the Korean female bodies.

종이 의상을 위한 소재 변형 기법과 그 특성 분석 (Paper Manipulation Techniques for Garments and Their Characteristics)

  • 김용숙
    • 복식문화연구
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    • 제19권4호
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    • pp.851-862
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    • 2011
  • The purposes of this study were to identify the material manipulation techniques for paper garments and their characteristics. Reference books or articles were reviewed and catalogues from paper garments exhibition or show, brochures from Paper Museums, and internet sites of paper fashion designers were selected for analysis. Paper has much similarity with natural cellulose textiles in appearances and contents but has much distinct differences in their physical characteristics such as strength, durability, washability, and resilience, and could be treated as one category of textiles. Paper garments were developed with practicality and functionality for the poor and Buddist monks at first but progressed into more aesthetics later for the rich. Paper garments could be divided into 4 categories of garments made of paper, paper thread fabric or knit, modified paper with wanter, and beaten bark of mulburry bush. Paper can be manipulated by coloring & cutting, bonding, or quilting and bonding or quilting can reenforce the strength of paper but cannot increase flexibility. Paper manipulated by weaving or knitting has very similar physical properties as cotton or linen and ideal for summer textiles. Paper can be manipulated with water to make a paper paste and bodice can be moulded with paper paste or Joomchied. Also we can express beautiful patterns on the surface of paper by washouting. Konnyaku paste or lacquer can be used to make paper garments to be waterproof.

청연군주묘(淸衍郡主墓) 출토복식(出土服飾)의 보존(II) (Conservation of Textiles and Costumes of Cheonngyeongunju (a princess)(II))

  • 김주영;이지현;박승원
    • 박물관보존과학
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    • 제11권
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    • pp.17-30
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    • 2010
  • 국립중앙박물관이 소장하고 있는 청연군주 출토복식(신수751 의류 일괄)중 전시 대상 26점의 보존처리 과정과 보관방법을 소개하고자 한다. 처리 전 유물의 재질과 손상정도를 파악하고 표면세척, 습식세척을 병행하였으며, 유물의 안정성을 고려하여 손으로 잡아주면서 건조시키고 보수하였다. 보관은 복식의 손상을 줄이기 위해 접힘 부분을 최소화하여 크게 접고 완충제를 사이에 넣고 중성상자에 넣어 보관하였다.

이세이 미야케 패션의 컬래버레이션과 예술화 특성 (Characteristics of collaboration and artification in the fashion of Issey Miyake)

  • 오미연;이연희
    • 복식문화연구
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    • 제30권2호
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    • pp.173-188
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    • 2022
  • The purpose of this study is to analyze the collaboration and artification of the Issey Miyake fashion brand and to suggest the best course of artification that can secure the brand's value. The research methods are as follows: i) identifying the companies' strategy and flow through collaboration concepts and examples from Issey Miyake; ii) selecting Issey Miyake fashion brands and carrying out a literature review through websites, articles, and books; and iii) examining prior studies on the relationship between fashion and art. Results are as follows. The exhibition is divided into spaces for brand intangible assets, artistic collaboration with partners, art co-creation, and the aesthetics and tradition of the brand. Using exhibitions to share the artistic work of collaboration partners is expected to positively affect the brand's likability. The exhibit shares art collaborations in display cases for clothes and photographs. Artists and brands appear as an extension of the creative space and convergence design area. The artist's improvisation forms the creative space that communicates with the audience, and the convergence design area is expanded through the unifying organic connection between the various media in the fashion brand. The photographers and brands section displays the nature images of Pleats Please, as well as human and prism garment images. In these images, the viewer can perceive a story in the interplay between the human body and nature.

장신구의 의상분야 연계를 통한 전시유형 연구 (A Study on Ornaments' Exhibition Type through Connection with Costume Field)

  • 김태환
    • 문화기술의 융합
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    • 제7권1호
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    • pp.58-65
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    • 2021
  • 몸을 치장하기 위한 오브제는 인류가 시작된 원시시대부터 아주 중요한 문화였다. 사회적 지위나 부의 상징물, 또는 개인적 치장을 위한 장신구는 장식성, 화폐성, 희소성, 역사성 등의 다양한 특성을 지니며 발전해왔다. 그러나 귀중함을 중시하는 전통보다 지적 개념이 더욱 가치 있었던 20세기 후반부터 장신구 분야는 예술적 활동과 미적가치를 중요하게 생각하면서 작가중심의 표현주의적 성향을 가지게 되었다. 이와 같이 현대 장신구는 소재나 기술을 강조하던 전통적인 방식에서 벗어나 하나의 예술장르로 발전하였다. 이러한 표현주의적 성향은 예술성을 강조하면서 1960년대부터 장신구만을 위한 갤러리들이 생기기 시작하였고, 특히 이시기부터 전통적 방식에서 벗어난 실험적이고 혁신적인 많은 장신구 작품들이 전시되었다. 이처럼 장신구 전문 갤러리의 등장은 장신구가 예술의 한 장르로 발전하는데 큰 영향을 주었다. 이번 연구에서는 장신구를 전시하는 데 있어 인체와 의상의 결합을 통한 두 가지 전시유형의 연구이다. 첫 번째는 일반적인 전시방식에서 벗어나 패션쇼를 갤러리에 끌어들임으로써 관람자와의 소통을 위한 적극적 전시방법을 제시한다. 두 번째는 장신구와 의상과의 소통을 위해 의류브랜드와의 콜라보레이션 프로젝트를 기획하고 적극적 전시홍보를 위해 패션브랜드 매장에서의 전시방법을 제시한다.

중국 소수민족의 복식 연구(1) (The costume culture of China is as old and varied as her long history)

  • 박춘순
    • 복식
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    • 제26권
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    • pp.175-206
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    • 1995
  • The costume culture of China is as old and varied as her long history. As China is a multiracial nation and consists of fifty-six min-ority races including Han race, there are not only fifty-six different costumes in China but each races' costume habit is very different. Therefore, Chinese penninsula can be considered an enor-mous exhibition center of the costumes. This study undertook on the assumption that the costumes' mainstream of Korea and east-northern Asia as well as that of China could be examined by investigating the minority races' costumes in the east-and west-northern areas of China. The process of evolution of the costume of a particular people, country or area is subject not only to constraints related to geography such as climate, topography or local products but is also affected by numorous environmental influences including cultural, economic, social and even pol-itical ones in terms of the selection of material, styling, color and standard of tailoring. In other words, things like philosophy of life, religious be-lief, aesthetic outlook, moral code, class system, degree of affluence, and cultural exchange will all be reflected directly or indirectly by features of a people's or country's style costume. Of course, there are several factors affecting to the style of costume of the minority people in China. However, the only three factors-geo-graphical and environmental, production method, and religious belef-will be touched in this study. First of all, the geograghical and eenviron-mental factor would be the decisive one because the costume should be designed to overcome the constraints of climate and geographical environ-ments. Accordingly, each race has an unique style of costume. The costume of the minority races in the northern parts are loose and wide, and made of warm furs. For instance, Mongolian robe has the quality of anti-wind, anti-cold and warmness, and the width of a sleeve is narrow and long. Secondly, the costume style can be said to be limited by the production pattern, when the geo-graphical environment was affected to decide the costume style, the production pattern was together affected to it . In case of Mongolian robe, they should satisfy the dual condition as the practical function. One is the condition that they should be fitted to the climate, and the other is the condition that they should be suit-able to the nomadic life. Mongolian robes are suitable to the nomadic peoples because they are designed for not only overcoming the cold wind and weather but being used as the bedquit at night. The costumes of Hoche people was made of the skin of the fish and wild animals because of their main means of living being fishing and hunting. Accordingly, their costumes are dur-able, warm and water-proof. Finally, the style of the costume is affected by the religious belief. In other words, the pattern in fashion is closely related with the religious be-lief or ancestor worship and nature worship. Ac-cordingly, the symbols of these worship are often emerged in the decoration of the costume. The design of costume of the people in the northern areas of China is very simple. It is related with their monotheism. On the other hand, the costumes of twen쇼 minority races in the east-northern parts of China can be devided into three racial groups such as the long robes of Man people and Mongols, Tunics of the peoples in the west-northern areas, and the pants and jackets of Hoche people. The minorority races all has not only the unique costume habit but their costumes are also related with their living style and production means.

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