• Title/Summary/Keyword: contemporary fashion design

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A study on image of Korean folk costume of male & female college students in Cheongju city (청주지역 남 여 대학생의 생활 한복에 대한 이미지 연구)

  • 김순심
    • Journal of the Korea Fashion and Costume Design Association
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    • v.4 no.1
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    • pp.155-172
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    • 2002
  • The purposes of the study were to investigate the differences of image on male and female contemporary folk costume of college students according to their sex, major and contemporary folk costume‘s possession. The data were collected from 300 male and 313 female college students in Cheongju city through self-administerd questionnaires and were analyzed by frequencies, Cronbach’s α, F-test, t-test, one way ANOVA and Duncan Test. The results of the study were as follows: There were significant differences with the images on male and female contemporary folk costume according to student‘s sex. There were significant differences with the images on male and female contemporary folk costume according to student’s major. There were significantly different with the images on male and female contemporary folk costume between group of having a contemporary folk costume and group of non-having it.

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Characteristics of female sublimity represented on Korean fashion designers' works (한국 패션디자이너 작품에 나타난 여성적 숭고의 특성)

  • Jeong Sook, Ji;Yhe-Young, Lee
    • The Research Journal of the Costume Culture
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    • v.30 no.6
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    • pp.898-918
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    • 2022
  • Contemporary fashion research has paid increasing attention to the sublimity in the context of postmodernism. Sublimity is considered essential in contemporary fashion design as it arouses complex emotions which verbal expression cannot describe. Therefore, contemporary fashion designs need to be interpreted in terms of the sublimity. Through a detailed review of literature, the present study discusses Kantian and Lyotardian sublimity as main theories representing conventional and cotemporary concepts of sublimity. This paper selected five Korean fashion designers who won the prize of Samsung Design Fund from 2006 to 2019 and actively introduce their works every year. Images were collected to analyze their designs introduced from 2018 S/S to 2019F/W at their website. In addition, formative and color characteristics were analyzed to identify the changing features of s sublimity. Major findings of analyses are as follows. First, all designers' collections reflected both male and female sublimity with the respect to its formative characteristics. Color characteristics of sublimity indicated that Jeong, Wook Jun's collections represented features of male sublimity and other designers works showed elements of female sublimity. Essentially, the typical contemporary concept of the sublimity was found in the designs of Seo, Hye In. Consequently, female sublimity is more inclusive than male sublimity, while being opened to otherness.

Characteristics of contemporary fashion shows affected by intermedia (인터미디어 특성이 나타난 현대 패션쇼 연출 특성)

  • Lee, Seulah;Lee, Yoon Mee;Lee, Younhee
    • The Research Journal of the Costume Culture
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    • v.27 no.6
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    • pp.582-598
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    • 2019
  • Intermedia is a term that refers to the convergence of different media. It has not only enabled the delivery of brand message but also developed interactive communication in a contemporary fashion show context. This study investigates the presentation methods of contemporary fashion shows affected by intermedia. We examined the research and theory related to intermedia and fashion shows by accessing articles since the 2000s concerning 252 shows by 30 designers that tended to demonstrate the use of intermedia. Our analysis highlighted four particular characteristics: "medium scalability" (the unity of art and fashion and the unity of life and fashion); "synesthetic flow" (the audience's emotional immersion, represented by the actual performance and performances of the models); "participatory accessibility" (performance participation through action and instrumental support); and "immaterial symbolization" (an intuitive symbol that emphasizes both the direct outward appearance and the metaphorical symbolism so that the object is expressed in a figurative sense). From these results, we identified considerable synergy between the characteristics of intermedia and contemporary fashion shows. Therefore, it might be useful to conduct an experimental study on this area of research.

Fashion Paradigm of 'Slowness' on Contemporary Fashion (현대 패션에 나타난 '느림'의 패러다임)

  • Ham, Youn-Ja
    • Fashion & Textile Research Journal
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    • v.11 no.4
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    • pp.527-536
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    • 2009
  • The purpose of this study is to consider the characteristics of fashion paradigm on contemporary fashion in pursuit of social change towards 'slowness'. As for the research methodology, literature survey has been undertaken. The results of this study can be summarized as followings. First, eco-friendly ethics towards sustainability is in taking action. The concept of 'cradle-to-cradle' is realized through reuse, recycle, organic material, and no use of chemical. Second, local diversity is revolving quality and longevity. Good quality of fashion made by artisans and specificity in local area is to be kept last. Third, people are recast in roles from simple consumers to self-made producers of their clothes. Users of clothes are more active and skilled role in practice of handmade, reform, DIY, and open-source design. In Conclusion, the fashion paradigm of 'slowness' is about designing, producing, consuming and living better to combine ideas for sense of nature's time, culture's time and people's time.

Expressive Methods of Uncanny Image in Contemporary Fashion (현대패션에 나타난 언캐니 이미지의 표현방법)

  • Yu, Arim;Suh, Seunghee
    • Journal of the Korean Society of Costume
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    • v.65 no.6
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    • pp.99-111
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    • 2015
  • The purpose of this study is to identify the expression methods of uncanny images shown in contemporary fashion through the visual expression methods of plastic arts. The study results are as following. First, there is a concept-forming element of 'The return of Repressed', which is a psychological mechanism for generating uncanny sets to the component of 'repression' and 'return'. 'Repression' herein consisted of 'unconsciousness', 'the other', and 'anxiety', while the return was composed of 'trauma' and 'repetition compulsion'. Second, there are visual expression methods of the uncanny in contemporary art. The subject of 'repressed things' was expressed as grotesque and having a terrible look. 'Fragmented body' was analyzed as 'dismantling' by mutilation, 'combination' placing cut body parts in other places, and 'damage' suffering from an illness or accident. 'Fear of death' was shown as 'anatomy' reminiscent of death and 'iconography of death' meaning return of the dead. 'Post-human' was a surrealistic being such as a monster and mechanized human, and was analyzed as 'gene variation' and 'cyborg'. Third, the methods of visual expression of the uncanny reflected on contemporary fashion was analyzed as 'fragmented body', 'fear of death', and 'post-human'. 'Fragmented body' appeared as the object reminiscent of the fragmented body, 'dismantling and combination of the body', and 'damage of the body' through the distortion of the clothing construction principle. 'Fear of death' visualized the characteristic elements of the subject reminiscent of death as 'iconography of death' and 'symbolic object of death' through the motif. 'Post-human' was the description of the subject beyond the body's function and form, and was shown as 'gene variation' and 'cyborg'.

Effects of Contemporary Cultural Apparel Attributes on Consumer Response towards Consumer Behavior (현대적 문화 의류상품 속성에 따른 소비자 반응과 소비자 행동)

  • Chae, Heeju;Lee, Soyeon;Ko, Eunju
    • Journal of the Korean Society of Costume
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    • v.66 no.5
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    • pp.1-15
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    • 2016
  • Within globalization of fashion business Korean culture is affecting fashion business. Although Korean culture is creating new content and economic value presently, the research on Korean fashion culture has been limited. Therefore, this study has identified attributes influencing cognitive, affective response as well as consumer preference and purchase towards contemporary Korean culture clothing. This study aims to do the following: (1) examine the effect of the identified contemporary cultural apparel product attributes on cognitive, affective response (2) Analyze the effect of cognitive, affective response on preference and purchase intention (3) Determine the relationship between preference and purchase intention. This study result defines the importance of studying contemporary cultural apparel product attributes for better fashion marketing business in the fashion and cultural field to attract consumers.

Characteristics of National Races' Costumes in Chinese Contemporary Costumes (중국 현대 복식에 나타난 소수 민족 복식의 특징)

  • Wu, Zhuo;Lee, Hyo-Jin
    • The Research Journal of the Costume Culture
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    • v.14 no.6
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    • pp.956-970
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    • 2006
  • The purposes of this study was to analyze the characteristics of national races' costumes in Chinese contemporary costumes. For the purpose, this researcher concentrated on the relations between national races' costumes and Chinese contemporary costumes and discuss systematically depending on references such as fashion magazines, picture albums, and historical records. The results of study were as follows: First, the formation of fashion has been influenced by Man, Uighur, and Choson races. For example, Qipao, the tight style of Man race's fashion, Uighur race's bell style sleeve and cyclic skirt are applied to women's modern fashion. Second, weaving, printing, and embroidery technique of a minority race developed more than Han race, so applied still. Recently, Chinese contemporary costumes accepted the weaving technique of Miao and Uighur race through publicizing of a minority culture. Third, a national race's costumes are famous with splendid design and applied to modern fashion directly. They are commonly made to hair pin, necklace, earing, bracelet and so on. Recently, styles from a national race's costumes and old style are becoming popular to Chinese and it's easier to found such a fashion in market.

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A Study on Dress Design with Application of Spiral Form (나선형(螺旋形) 모티브를 응용(應用)한 복식(服飾) 디자인 연구(硏究))

  • Park, Hee-Soon;Yang, Sook-Hi
    • Journal of Fashion Business
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    • v.6 no.2
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    • pp.53-66
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    • 2002
  • The spiral form, which comes from the organic form of natural phenomenon such as growth of creatures, has been used as a factor of formative shape in various fields of art until now. In conjunction herewith, this study intends to discover and express the life force and the formative beauty of natural substances with the organic spiral forms into clothing design, using various creating methods and materials such as Korean traditional paper. The natural substances with the spiral structure, such as seashells, land snails, passion flower, curled flower, growing chart of plants, Impatiens textori was used as subjects of the designs. The seven pieces of work were completed with attempts to develop aesthetic forms through the presentation techniques and methods via restructuring process of simplification, partial transformation and consolidation. Through such process the conclusion of this study is as follows: First, the nature, with unlimited possibilities, could be subject of human formative activities, leading to the creative world of formative art for designers. Second, adaptation of the spiral organic forms of nature into the contemporary clothing designs proved the motif as a source of inspiration of diverse subject, in recognition with its innate formative beauty as well as external shape. Third, design expressions via restructuring process of simplification, partial transformation and consolidation with designer's subjective point of view were adequate for the creations of contemporary fashion designs. Fourth, the Korean traditional paper, as a fine material for various shape according to the handling method, could be used appropriately in the contemporary clothing designs, expressing our aesthetic senses. Fifth and finally, expansion of the realm of formative expression of clothing through the development of possibilities of expression in contemporary clothing would enhance the creative possibilities of clothing design as formative art. In conclusion, the expression of clothing design as formative art was developed on the emphasis of re-creation of natural objects of the organic spiral form. For the future study, the applications of spiral form into everyday clothing designs, consolidating artistic senses and practical senses, are expected as opportunity of proposing developmental possibilities of the contemporary clothing designs.

A Study on the Change of Furturism Style in the Costume -Giacomo Balla and Fortunato Depero- (복식에 표현된 미래주의 양식과 그 변화에 관한 연구 -Giacomo Balla와 Fortunato Depero 중심으로-)

  • 박윤정;양숙희
    • The Research Journal of the Costume Culture
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    • v.6 no.4
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    • pp.84-103
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    • 1998
  • The purpose of this study si focused on Futurism style and contemporary fashion in the 20th century, by researching the Giacomo Balla, Fortunato Depero, Tullio Crali, Erenesto Thayate characteristics fashion design. The results of this study are following as : The general traits of Futurism style are classified with aesthetics, formative characteristics. First, aesthetic characteristics are based on H. Bergson's life-phylosophy and F. Nietzche's art theory. Second, formative characteristics is Dynamism. Futurism Dynamism are classified with psychological Dynamism and physical Dynamism. Futurism trends in the costume : first, dynamism in fashion design, second, asymmetrical balance, third, formativeness, forth, technology, fifth, anti-traditionalism. Dynamism are expressed textile, pattern and costuem shape in contemporary dress. Asymmetrical balance are expressed costume silhouette shape and framework through the geometrical asymmetrical balance. Formativeness are agree with Paco Rabanne's fashion design expressed body and movement and phychological world of human through the secondly fabric. Technology are expressed new mechanical dynamism in used technology art and new fashion material by metal. The last, anti-traditionalism is recognized new value and idea in fashion.

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