• Korean Journal of Human Ecology
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• v.20 no.5
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• pp.993-1008
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• 2011

An increase in interests in consumers' social responsibilities, or ethical spending, starts from a recognition that the consumption of an individual does not stop with the individual, but also affects overall society. The recognition of consumers' social responsibilities leads to demands for corporate social responsibility. Therefore, this study analyzed how social responsibility recognition affects consumers' needs for corporate social responsibility using college students. All data was analyzed with the SPSS Windows 18.0 program in terms of frequency, Crobach's ${\alpha}$, factor analyses, paired t-test, one-way ANOVA, and multiple regression. The results are as following: first, the recognition level of consumers' social responsibilities in college students was at an average level and the consumer's needs for corporate social responsibility were higher than usual. Second, the grade level, military experience, and economic status of the college students changed their views on consumers' needs for corporate social responsibility. Groups with higher consumers' social responsibilities had higher consumer demands for corporate social responsibility. Through this, we can see that consumers' social responsibilities affects the consumer's needs for corporate social responsibility.

• Journal of the Korean Home Economics Association
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• v.41 no.1
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• pp.15-26
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• 2003

The purpose of this study was to examine the consumers' awareness and information needs towards pesticide residues and to find out the factors affecting the information needs. Data were collected from 506 adults in Seoul, Daegu and Busan by the self-administered questionnaire. Frequencies, X²tests, and regression analysis were conducted to analyze the data by SPSS Windows. The results of this study were as follows: (1) many respondents showed the high concerns and information needs for pesticide residues (2) many people worried to eat vegetables, fruits and cereals in turn due to pesticide residues, and did not trust the results from food safety tests by the government, and (3) age, educational attainment and concerns about pesticide residues were factors affecting the consumers' information needs.

• Journal of Families and Better Life
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• v.14 no.4
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• pp.107-128
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• 1996

This study is conducted to examine elderly consumers' information needs according to information sources. And the relation with related variables purchasing problems of the elderly consumers and their needs according to information sources is investigated. The data was collected from 782 elderly consumers ages range from 55 to 74 and major findings are as follows: (1) Their needs according to information sources are relatively high and followed by neutral information source department store personnels and advertisements (2) The more esperiences they have and the more seriously they perceive their purchasing problems in a relatively poor conditon of a market the more information they want from department store personnels. (3) How many experiences they have and how much they perceive seriously in purchasing problems are the major intervening variables which have strong positve effects on the needs. The experiences show the strongest effects on the needs. The level of the percept on is strongly related to the needs and neutral information source is the major effect among the information sources.

• Korean Journal of Community Nutrition
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• v.5 no.3
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• pp.529-536
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• 2000

The major purpose of this study was to identify the differences in priorities of nutrition service needs between the service provider and consumers (general population). Identification of the personal characteristics which influence the priorities of nutrition service needs among the general population was also examined. An interview survey using a questionnaire was conducted to collect the data required for analysis. The questionnaire included the priorities of various nutrition service needs as well as the personal characteristics of the study subjects. The study subjects were 300 residents over 40 years of age, and 15 health workers representing health center service personnel in Kyounggi province. Wilcoxon Rank Sums test were adopted to analize the differences in priority between the service providers and consumers. The results showed that priority of nutrition service needs for provider were significantly different from that of consumer. Gender, age, family type, and education levels of the population were the significant factors affecting the differences in priorities for nutrition service needs among consumers (general population). Out of the results, it could be suggested that consumers need should be considered in developing nutrition services to promote nutrition services utilization in health centers. The results may also suggest that one of the causes for the low utilization rate of nutrition services in health centers was the provider oriented program development regardless of the needs of consumers.

• Journal of the Korean Home Economics Association
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• v.41 no.10 s.188
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• pp.117-128
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• 2003

This study investigated the consumers' awareness and information needs towards foodborne illness. Data were collected from 504 adults in Seoul, Daegu and Busan by the self-administered questionnaire. Frequencies, $X^2$ test and regression analysis were conducted by SPSS Windows. The results of this study were as follows: (1) the consumers' concerns and information needs about foodborne illness were generally high, (2) about four-fifths of the subjects were extremely worried about foodborne illness caused by fish, (3) about two-thirds answered that the major factor of foodborne illness in cooking was unfreshed or contaminated food stuffs, (4) the respondents primarily wanted to get the information about the method to choose fresh food, and (5) the result of the regression analysis showed educational attainment and concerns about foodborne illness were the factors affecting the consumers' information needs.

• Korean Journal of Human Ecology
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• v.22 no.1
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• pp.141-155
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• 2013

The purpose of this study is to identify consumers' needs and purchase intention of high-functional sportswear according to sports participation motivations. Internet survey was done for data collection and the subjects were 300 consumers in their 20-39's who participated in sport activities at least once a week. Factors of sport participation motivations were ostentation, social interaction, self development, mental health, and physical health. Consumers were segmented into the motivation retard group, the multi-purpose pursuit group, the health pursuit group, and the extrinsic motivation pursuit group. And factors of consumers' needs for high-functional sportswear were practicality and comfort function, body protection and physical function, and skin protection and health function. The multi-purpose pursuit group showed strong needs for active and comfort, body protection and physical function, and skin protection and health function but the motivation retard group showed the lowest needs for high functional sportswear. Purchase experiences of high-functional sportswear, accomplishment, and duration period of sport activity affected positively on the purchase intention of high-functional sportswear.

• Human Ecology Research
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• v.51 no.6
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• pp.623-635
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• 2013

This study examined the extent of information needs regarding convenience store private brand (PB) foods and variables affecting information needs for convenience store PB foods. This study will be able to provide useful information based on determining the information content and information sources needed by undergraduate consumers for convenience store PB foods. Data analyses were conducted by frequency, mean (SD), reliability tests, and multiple regression with SPSS version 19.0. The major results of this study are as follows: First, undergraduate consumers' purchase intention toward convenience store PB foods is comparatively high, and they say they will buy the products if the PB foods' quality-related areas like taste, nutrition, or safety are favorable. Second, the general level of information needs for convenience store PB foods is comparatively high, and among general information needs, 'information needs for convenience store PB food quality' are the greatest, while in the area of comparative information needs, 'comparative information on PB food and NB food quality' is needed the most. In addition, undergraduate consumers most often want to obtain convenience store PB food information from convenience stores themselves. Third, as purchase intention and information acceptance of convenience store PB foods increase, information needs also increase. However, as quality perception of convenience store PB foods is more positive, information needs reduce.

• Journal of the Korean Home Economics Association
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• v.45 no.9
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• pp.75-87
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• 2007

This study was conducted to determine what information regarding wedding services are most important to consumers, and the most common methods by which consumers gather this information so that wedding directors can disseminate information regarding wedding services effectively. In addition, this survey also evaluated the amount of information required by wedding directors so that they can best serve consumers. To accomplish these goals, a questionnaire survey was conducted between January 25 and February 27, 2007. A total of 290 questionnaires were used for the final analysis, which indicated that: 1. The needs for information related to wedding services was very high as index value 4.41. 2. Most consumers acquire information regarding wedding services while attending other wedding ceremonies and consumers value the advice of families, friends and relatives over information they obtain from the internet. 3. Consumers would like a wedding director to manage the wedding schedule and arrange the wedding procedure.

• Korean Journal of Organic Agriculture
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• v.12 no.3
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• pp.303-316
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• 2004

Recently, with the improvement of national income, the increase of int e rest in the consumers, health, and the enhancement of recognition of environment the demands of environmental-friendly agricultural products(EFAPs) are on the rise rapidly. The demand in the market for EFAPs increases rapidly, and the sales amount increases by 30~40% every year. But, it is in situation that the EFAPs arc not distributed well between the producers and consumers now. That is, the producers of EFAPs can not End th e ir markets. And, the consumers do not trust the EFAPs. Also, it is in situation that it is difficult to promote the demand because of relatively higher prices than the general agricultural products. To solve these problems, it may be summed up as follows. First, it needs to reduce the distribution cost by the construction of stable supply basis. Second, it needs to improve the distribution system of EFAPs. Third, it needs to enhance the differentiation and improve the consumers, reliability. Fourth, it needs to make in brand and extend the various publicities. Fifth, it needs to construct the supporting system and enhance the cooperation with the related institutions. Sixth, it needs to End new demand and introduce the procurement system by the government.

• Journal of Korea Multimedia Society
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• v.23 no.8
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• pp.1108-1117
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• 2020

Based on Maslow's hierarchy of needs theory, this research only employs whether to meet consumer needs as a measure, and focuses on the Collaboration Series between Uniqlo and KAWS to discuss the influence of the collaboration between fashion brands and artists on consumer needs. What's more, this paper also proposes whether the collaboration with artists as brands can meet the higher needs of consumers and influence new consumer groups. Finally, it is concluded that the collaboration between fashion brands and artists plays an active role in meeting the higher needs of consumers and can expand new consumer groups, which will provide reference and theoretical basis for enterprises to conduct collaboration with art, incorporate the needs of consumers into the scope of planning, and consider the collaboration with artists more comprehensively.