• Title/Summary/Keyword: consumer movement

Search Result 123, Processing Time 0.022 seconds

A Study on the Direction of the Environmental Movement for the improvement of Welfare (인간의 복지향상을 위한 환경운동의 방향)

  • 박순희
    • Journal of the Korean Home Economics Association
    • /
    • v.38 no.11
    • /
    • pp.89-104
    • /
    • 2000
  • The purpose of this study is to grope the direction of the environmental movement for the improvement of welfare. The deterioration of environment which was resulted from the development of material civilization due to the industrialization made people newly recognize the importance of environment. The quality of the future life depends on the solution of the environmental problems. The family-centered environmental movement as a new cultural movement in the daily life should be revitalized for the purpose of improving welfare. This study investigated the several views on the environmental problems in the neighboring disciplines of home economics. And on the basis of the results of the study, the direction of environmental movement to be developed in home economics was represented. This study represented the directions of the environmental movement as a new cultural movement in the daily life as follows: alternative life-style, that is, pro-environmental life-style-oriented direction; community-oriented direction such as cooperative association movement in daily life; the politicalization of the environmental problems, that is, the endeavor to reflect the election promise on the environment in the vote, etc. The content of the environmental movement shoed be treated of in environmental education, consumer education, family-life education, school education, and life-long education.

  • PDF

Requirements for Meeting Consumer Expectations to Expand the Market for Organic Products (유기식품 시장의 확대를 위한 소비자 기대 충족 요건)

  • Pearson, David;Jung, Man-Chul
    • Korean Journal of Organic Agriculture
    • /
    • v.20 no.4
    • /
    • pp.491-502
    • /
    • 2012
  • The world's food production systems are becoming an area of great concern for both human and ecological health. Research has identified that one of the greatest threats to sustainability is conventional industrial agricultural systems and the high energy and material cost they require to function. The organic food movement is contributing as promising alternative to the current dominant model. Over the last 50 years it has developed into the most visible brand for a healthier and more environmentally sustainable food system. However, to achieve its full potential there are still a number of hurdles which must be overcome to make organic products a more viable and appealing option for consumers. This paper provides an overview of key research that has been conducted on why consumers are buying organic products, what they are buying and what is preventing them from purchasing more. It concludes that the key challenge is for the organic food movement to convince existing consumers of the superior 'value' of its products. In addition there are a number of methodological issues associated with analysing the market for organic products as well as issues of limited distribution, intermittent availability and high prices that are currently preventing increases in sales. Recognition and management of these barriers could contribute to more effective targeted research into consumer food purchasing motivations and subsequently the development of more sophisticated marketing strategies that assist in maintaining integrity with consumers and fending off challenges from conventional as well as other complementary food systems such as local food movement. And finally to achieve these market growth strategies the organic food movement will need to cope with its diverse constituency - ranging from global corporates through to local production and consumption - and provide attractive opportunities to individuals and business at all stages in supply chain whilst retaining credibility with government to ensure ongoing policy support.

Appraisement and Purchase Consciousness of Consumer on Organically Grown Products (유기농산물에 대한 소비자의 평가와 구매의식)

  • 김연화;손상목
    • Korean Journal of Organic Agriculture
    • /
    • v.8 no.1
    • /
    • pp.49-67
    • /
    • 1999
  • This paper focussed to find out the consumer appraisement and purchase consciousness on organically grown products since public pay more and more attention on organic food and market for organic products has been grown very rapidly. It is intended to deliver the necessary information at first time in Korea to the policy maker for environmentally sound agriculture, establishment for marketing strategy and consumer movement related with it. 66.2% of investigated consumer ever purchased the organic products, and they are inhabitant in apartment complex, belongs to high income group and eldly people, and used to buy frequently at 45.8%. For the reason why they choose the organic products ; 84.7% for health and safe, 48.6% for taste. But the reason why they not choose the organic products ; 56.7% for unconvenient to shop an organic food, 51.4% for expensiveness. On the purchasing the consumer mainly rely upon the certification label(67%), the marketing place(29.6%) and information and recommendation of shopkeeper(23.6%). Korean consumers intend to buy an organic products if variable products and crops are offered in the market and offered at reduced price. The group purchased intensively the organic goods appraise for an organic products positively, and group who do not express any careless intend never to purchase an organically grown products because of its high price. Consumer indicated the support policy and action program by government(69.2%), research & development on organic agriculture and its extension activity(48.8%) are necessary to stimulate an organic agriculture in Korea.

  • PDF

A Study on the Consumer Boycott Participation Experience: Using Text Mining Analysis and In-depth Interview (소비자불매운동 참여 경험에 관한 연구: 텍스트마이닝 분석과 심층면접기법의 활용)

  • Han, Juno;Li, Xu;Hwang, Hyesun
    • The Journal of the Korea Contents Association
    • /
    • v.22 no.2
    • /
    • pp.88-106
    • /
    • 2022
  • This study examined the social discourse on consumer boycott and explored consumer experience using text mining of mass media and social media data and the in-depth interview. The result showed that the topics of online news related to the boycott included the causes of the boycott, the responses of each actor in the process of the boycott, and the effects of the boycott. In the result of the in-depth interviews, it was found that the boycott has been decentralized and the participants had the experience of exploring and verifying information on their own. In the boycott process, there were mixed experiences due to the absence of substitutes and the marketing influence, and positive experiences of expressing one's thoughts and strengthening beliefs through the boycott.

A Study on the Youth's Rural Rehabilitation Movement in Shiryang-ri, Yesan under Japanese Rule (일제하 예산군 시량리 청년들의 농촌개발운동에 관한 연구)

  • Kim, Myung-Hee;Choe, Pyeong-Ik;Yoon, Jun-Sang
    • Journal of Agricultural Extension & Community Development
    • /
    • v.16 no.2
    • /
    • pp.385-404
    • /
    • 2009
  • The youth's rural rehabilitation movement started the crusade against illiteracy and poverty with all young educated elites including Whang Jongjin(a student of Yesan Public Agricultural High School) of the village, Shiryang-ri. Deoksan-myon. Yesan-gun. Among others, Patriot Youn(1908-1932) initiated the movement. The main projects of the agricultural extension were the Evening School(1926), Reading Club, the Woljin.Hoe(1929), Puheung.Won(1928), a Mutual Financing Association for Swine Farming, Sweet Potato Cultivation, Cooperative Planting, the Shuam.Sports Club and Consumer's Cooperative Society. The idea in Nongmindokbon (Famer's Text, 1927) is based on liberalism, equality, independence, a pioneer and cooperative spirit or realization of a physiocratical Utopia. Most references about Patriot Youn are concerned with his heroic deed in Shanghai, however the youth in Shinyang-Ri are typical agricultural extension workers or in other words, a forerunner of Saemaul Undong.

  • PDF

Changes in patient-centered medical services: focused on improvements on communication between doctors and patients (환자 중심의 의료서비스 변화: 의사와 환자의 커뮤니케이션 개선을 중심으로)

  • Kim, Yong
    • Journal of Science and Technology Studies
    • /
    • v.13 no.2
    • /
    • pp.71-110
    • /
    • 2013
  • As a patient has recently been recognized as not a passive object but a subject of medical services, various attempts are being made to strengthen the status of a patient. Medical communication which has been led by a doctor so far is being made with a focus on a patient due to sovereignty of a consumer and activation of medical information. The purpose of this paper is to investigate the process to strengthen the status of a patient as a consumer of health care service through a patient association and consumer movement as medical information becomes public. As the patient centered medical service is creating a variety of health care service market using IT technologies, it has contributed to the improvement on asymmetry of medical information. As the expansion of IT fusion health care market is bringing the fundamental change into the traditional relationship between a doctor and a patient, the medical service market is being re-organized. A patient centered medical service such as expansion of mobile health care model led by a patient is being accelerated.

  • PDF

The Difference in Consumers' and Company Employees' Perceptions of Consumer Boycotts and Analysis of the Factors Affecting Boycott Participation (소비자불매운동에 대한 소비자와 기업 근로자 간의 인식 차이 및 불매운동 참여 영향요인 분석)

  • Hong, Ji Hyung;Hwang, Hyesun
    • Human Ecology Research
    • /
    • v.58 no.4
    • /
    • pp.517-537
    • /
    • 2020
  • This study investigated how consumers and company employees differ in their perceptions of boycotts based on the co-orientation model. Regarding the reasons of boycotts, consumers take both consumer damage cases and unethical conduct equally seriously, while company employees take consumer damage cases more seriously than unethical conduct. Consumer perceptions of the necessity for boycotts was higher than company employees, while employees were more aware of the negative impact of boycotts than consumers. Based on the co-orientation model, we examined how consumers and employees estimate differences in their perceptions of boycotts. The results showed that consumers and company employees are not accurately aware of each other's perceptions. Lastly, logistic regressions were conducted to identify the factors affecting three types of participation: online opinion expression, personal non-purchasing, and persuading other people to join the boycotts. The results showed that male consumers are more likely to participate in online opinion expression; consumer perceptions of effectiveness of boycotts and the perceived severity of consumer damage increase the likelihood of participation in online opinion expression. Consumer perceptions of the necessity of boycotts and their opinion leadership increased the likelihood of non-purchasing. Finally, consumers with higher opinion leadership and female consumers were more likely to encourage others to take part in boycotts. In addition, consumers are more likely to persuade others to join the boycotts if they have stronger beliefs that companies will not seriously consider consumer problems.

Collaboration Strategies Between the Vocational Rehabilitation and Independent Living Services for People with Disabilities (장애인 직업재활과 자립생활 서비스 연계전략에 관한 연구)

  • Shin, Sook-Kyung
    • Journal of Convergence for Information Technology
    • /
    • v.8 no.5
    • /
    • pp.199-204
    • /
    • 2018
  • The concept of the Independent Living (IL) movement has been affected on recent disability public policy to enhance the right of consumers with disabilities, as well as to eliminate the barriers on employment. The IL movement emphasizes the empowerment and autonomy of consumer with disabilities to achieve their rights in educational, social, and employ environment. This paper presents three vocational rehabilitation(VR) services that affect consumers with disabilities based on the values of the Independent Living movement, and recommend some practical strategies. These VR services include the collaboration projects between the VR agencies and Independent Living Centers, the intervention programs to enhance the self determination or informed choice as a consumer, and the projects to strengthen the relationship between consumers with disabilities and their service providers.

Shoppers' Shopping Path Pattern Analysis using RFID Data (RFID 데이터를 이용한 고객 쇼핑 동선 패턴 분석)

  • Yang, Seungjoon;Jung, In-Chul;Kwon, Young S.
    • Journal of Information Technology Services
    • /
    • v.11 no.sup
    • /
    • pp.61-74
    • /
    • 2012
  • As the retail industry has been challenged by stiff competition, the retailer becomes more interested in better understanding consumers' in-store behavior to gain and sustain competitive advantage. Consumers' shopping paths provide valuable clues to understanding customers' in-store behavior, which has been a long standing research issue in business. This study is to explore the shopping path patterns in a grocery using RFID technology and clustering method. To this end, we designed the RFID systems, affixing active RFID tags to the bottom of grocery carts. The tag emit signal that is received by receptors installed at various location throughout the store. The RFID systems provide the time and location of the cart while consumers shop around the store. The point of sale data are matched with the cart movement records to provide a complete picture of each shopping path. To find the distinctive patterns of consumers' shopping paths, we proposed the distance-index matrix using dijkstra method and normalization method to conduct the clustering in order to handle the problem in measuring the similarity among shopping paths, which is raised by the spatial nature of consumer movement in a grocery. After analyzing the RFID data obtained in one of the groceries in a major Korean retailer, we could successfully identify several distinctive patterns of shopping paths, which prove to provide the valuable implications for store management.