• Journal of the Korean Society of Fashion and Beauty
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• v.3 no.2 s.2
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• pp.55-64
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• 2005

The purpose of this study is to investigate consumers' knowledge and preference towards functional cosmetics. Through the beauty advisors' surveys, their own selling styles and consumer behaviors recognized by beauty advisors were analyzed. It was intended to help extend and strengthen the functional cosmetic market which has continued to grow rapidly since the approved goods under cosmetic law in 2001. For this study, the data was collected through questionnaires the professional consumer counselors confirmed from Korean women over the age. of twenty old living in the Seoul and Kyoungki areas. After pre-research was implemented on 45 women, 328 samples were analyzed as final samples. In addition,46 samples, which were collected through the questionnaires from beauty advisors were analyzed. Samples were analyzed by frequency, percentage, T-test, ANOVA using the SPSS program. The results of study were as follows: First consumers recognized whether functional cosmetics or not. According to the beauty advisor's surveys, consumers regard the functional cosmetic boundary as being wider than real functional cosmetic boundary according to cosmetic law. So, there is a gap between consumers' opinions and real law. Second, regarding the purchasing channels, the largest channel is the cosmetic store. As far as consumers are concerned the most important factor when buying cosmetics, is the suitability of their own skin types. The second factor is product quality and the third factor is price. Functional cosmetics non-experienced group are more concerned with price compared to experienced group. Related to purchasing products, functional cosmetics experienced group buy set products compared to non-experienced group buy one product. Third, the ultraviolet filter cosmetics portion is the largest in the functional cosmetics market the second largest portion is bleaching cosmetics and the third largest portion is the anti-senility cosmetics. However, Most preferred by consumers is the anti-senility cosmetics. Moreover, preference for ultraviolet filter cosmetics is the least. Finally, the level of satisfaction for functional cosmetics is high and dissatisfaction is low. Consumers feel that beauty advisors are simply pushing high priced products without recognizing the consumers' real needs. In conclusion, to develop the functional cosmetic market continually in the future, it needs to extend various products and advertise them until consumers are more aware.

• KOREAN JOURNAL OF PACKAGING SCIENCE & TECHNOLOGY
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• v.23 no.1
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• pp.47-53
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• 2017

In this study we surveyed the preferences of consumer packaging for mini pot flower plants to improve the flower market application in Korea. The surveys were consisted of the consumers residing in Seoul metropolitan (221), Gyeonsang (70), Jeonla (29), Chungceong (19), Gangwon (7), other provinces (3). A total of 349 eligible respondents (male 173, female 176) were surveyed with a self-administered questionnaire asking on the general characteristics for residents, packaging material, packaging design, type of flower pot, degree of transparency, convenience, consumer's demand for packaging development, a significant point when purchasing the flower pot product. The collected date was analyzed using a chi-square (${\chi}^2$) statistical test in SPSS program. Most residents prefer for mini pot flower plants packed with packaging characteristics of plastic material (56.4%), packaging design of separated type (76.2%), angled type (62.5%), and transparency (48.6%). The other question results showed that major consumer's demand for mini pot flower plants is maintaining the freshness quality and stability structure for them. Transparency of packaging can also affect directly the preferences for purchasing the mini pot flower plants. The packaging structure with a proper shape design may protect the fresh mini pot flower plants from shock or any other damage during distribution. The results of this study help to provide consumer's demand for packaging development and to give the greatest advantages in terms of production and marketability of mini pot flower plants.

• Journal of Korean Society of Forest Science
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• v.108 no.1
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• pp.97-108
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• 2019

In a situation where production of short-term income forestry products has been stagnant or decreased in recent years, the government or related agencies are trying to promote consumption of short-term income forest products. While consumer sentiment studies on short-term income forestry are being conducted as part of efforts to encourage consumption, most of the studies rely solely on a survey-based method. In the information age, consumer sentiment toward consumer goods is reflected mostly on social networking sites due to the spread of the Internet. It is necessary to avoid relying solely on a survey-based method in existing research and directly analyze social networking sites that reflect consumers' wishes. In response, this study identified consumer preferences for major short-term income forest products through social big data analyses and used the results to establish strategies for promoting the sale of short-term income forest products. This paper is different from previous research using only a survey-based method, and it uses SNS to understand consumer preferences. The results of this study are expected to directly help the government or related agencies promote consumption of short-term income forest products and, ultimately, help improve forest-related income and promote healthy forest condition.

• Knowledge Management Research
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• v.24 no.2
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• pp.117-135
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• 2023

With the spread of COVID-19 and the preference for untact services, kiosks, which is one of self-service technologies, have been expanding into various service fields. Kiosks have some advantages of reducing labor costs and increasing work efficiency, but they often cause difficulties in the process of using kiosks. In this vein, this study examines the key antecedents affecting consumer's continuance intention toward kiosks by integrating technology anxiety and innovativeness into the expanded expectation-confirmation model. The research model was verified for the MZ generation to examine the perceptions of MZ generation about Kiosks. This is because if the MZ generation feels technical anxiety or difficualty about using kiosks, customers of other generations can expect to feel even more uncomfortable. As a result of the analysis of this study, it was confirmed that technical anxiety has a significantly negative effect on consumer's continuance intention toward kiosks. However, among the characteristic factors of customers, innovativeness did not significantly consumer's continuance intention toward kiosks. Based on our findings, it is expected that service companies will be able to understand the mechanism of forming consumer's continuance intention toward kiosks and pursuit several management activities for successfully adopting kiosks.

• Korean Institute of Interior Design Journal
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• no.28
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• pp.117-123
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• 2001

In 1990s, interest on Environment has been increased and Environment-oriented consumer's economic power accelerated the trend of preference for 'Environment-friendly material'. Moreover, the concept of 'Sick Building' Syndrome has been spread to the public and solution for the syndrome is required. 'Environment-friendly material'means that the material used is not harmful for the user's health, and on top of that, causes least harm to the environment during production/scrap process of the material itself. Decision of designers and architectures, as a result, is really crucial tot he environment issues. Above all, selecting the most environment-friendly material and design among possible candidates is natural and cost saving way. In the paper, couple of Evaluation Criterium for Material Selection are analyzed and objective linkage has been identified. With the result of analysis, methodology to minimize damage on environment during whole life cycle of the Interior Design has been sought for.

• Proceedings of the Korea Contents Association Conference
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• 2003.11a
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• pp.460-467
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• 2003

According to Korea Socity of Cartoon&Animation studies research material, consumer's preference degree about animation genre answered that investigation target's 50% is doing basis in interest. Animation has various factor of interest induction, but we can count as person's action scene among them. Laying stress on Japan animation 'Offended ghost princess' and 'New century Ebangerion', this research Analyze identifying special feature and difference of transfer form of person(object) that show in cut away of action scene, and Recognized whether diagnostic expressions by the result influence as dynamic element to actuality consumers.

• Korean Journal of Community Nutrition
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• v.20 no.6
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• pp.433-446
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• 2015

Objectives: This study was performed to evaluate the consumer education program for reducing sodium intake based on social cognitive theory (SCT) and investigate consumer perceptions of environmental, cognitive and behavioral factors. Methods: Consumers (n=4,439) were recruited nationwide in Korea to participate in a nutrition education program for reducing sodium intake which was targeted on senior housewives (SH), parents (P), and office workers (OW). Questions regarding main factors of SCT were asked both before and after the education program. Results: SH and P recognized external social efforts and information to reduce sodium including nutrition labeling more than OW. The main barriers to practice reducing sodium intake were limited choice of low sodium food and menu, interference with social relationship when dining with others, and limited information, knowledge and skills. SH had lower barriers to practice reducing sodium intake and OW perceived 'preference to soup or stew' and 'preference to Kimchi, salted fish and fermented sauces' as barriers more than other groups at the baseline. Less than 50% of participants knew the relationship between sodium and salt, sodium in nutrition labeling, and recommended sodium intake. In addition, OW had little knowledge for capability to reduce sodium intake and lower self-efficacy to practice compared with SH and P. After education, positive outcome expectations such as lowering blood pressure, prevention of cardiovascular disease and osteoporosis were increased and barriers to practice reducing sodium intake were decreased in all groups (p < 0.05). The knowledge for behavioral capability and self-efficacy to reduce sodium intake were also improved but OW had still lower scores compared with other groups. Conclusions: These results suggested that nutrition education programs could be an effective tool to impact general population by facilitating awareness and increased capability to reduce sodium intake.

• Archives of design research
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• v.18 no.2 s.60
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• pp.123-132
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• 2005

In the highly developing industrial society, design has been playing the central role in the managerial strategy of a company and has been one of the central agendas in determining the economical competence of a country, and has also been regarded as a means to acquire sustainable superior competence. Thus, these trends suggest that the aesthetic value of a product has become more important than its technological function. In this study we reviewed theoretically esthetic factors influencing the preference and the evaluation of a product and made a list of eight esthetic factors based on various referential studies which include simplicity, balance, unity, rhythm, style, novelty, typicality, and proportion. We investigated the esthetic factors affecting consumers preferences and the basis for evaluating a product. Conclusively, this study aimed at providing materials for developing product design by presenting an esthetic guideline and to put these materials to practical use. The study also investigated other considered elements classified by manufactures and the importance of esthetic factors and its influence on consumer tastes.

• Journal of Biosystems Engineering
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• v.40 no.4
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• pp.409-416
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• 2015

Purpose: This study evaluates a new banana bulk packaging method under the real transport conditions of Sri Lanka. Methods: A field evaluation of optimized 8-mm thick Styrofoam sheets used as the cushioning material was applied. A trial transport was conducted from Thambuttegama to Colombo using a medium-sized open truck, with banana leaves as the control material. Data were recorded at the farmer, transporter, retailer, and consumer stages of the supply chain. Mechanical damage, physiological loss in weight, fruit firmness, total soluble solids, ripeness index, visual quality ratings, and the physical damage index of the bananas were measured at each stage. A cost-benefit analysis was also conducted for both packaging methods. Results: The 8-mm styrofoam sheets significantly reduced (p < 0.05) the mechanical damage from 26.3% to 12.9% compared to the conventional method for long-distance transport, and the physiological loss in weight showed a decrease of 2.88%. The loss of firmness of the fruits followed a simmilar pattern for both methods until reaching the retailer, but at the consumer was significantly higher (p < 0.05) for the control. However, the physical damage index at the retail stage for the control showed symptoms of physical injury, whereas the bananas transported using the cushioning materials exhibited only minor symptoms. Further, the visual quality of the fruits after transport from the farmer to the consumer was preserved, which is one of the main factors affecting consumer preference and retail price. The proposed method increases the profit margin by 51.2% for Embul bananas owing to the reduced postharvest losses. Conclusion: The 8-mm thick Styrofoam sheets reduced the physical damage to the bananas, with the quality parameters maintained at the prefered level. Moreover, profits may be increased.

• The Journal of the Korea Contents Association
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• v.8 no.3
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• pp.146-155
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• 2008

As the residential culture of Korea is transformed from house oriented to apartment oriented residential environment these days, the bedroom closets are changing into the built-in furniture such as built-in closets. As the life style of consumers become richer and wealthy, the bedroom furniture is changing to respond for the forms, function, and design characteristics of the consumer's demand. Therefore, in this study, the characteristics of the built-in closets such as structure, function and material were studied to analyze the basic changes and compared the normal closet to the built-in closet to analyze the elements in terms of environment and convenience. Moreover, to develop forms and designs to fit various characteristics and differences of the consumers, various forms of consumer demand were analyzed. Therefore, this study intended to provide the basic information for providing the efficient form and structure that enables the use of internal space as the consumer wishes to change the design elements, and other spaces to fit the changed residential environment.