• Title/Summary/Keyword: communication styles

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Style Analysis and Design Development of the First Birthday Partywear Based on Examples from Social Media (소셜 미디어에 나타난 돌 파티웨어 스타일 분석 및 디자인 개발)

  • Kim, Soyeon;Lee, Inseong
    • Journal of the Korea Fashion and Costume Design Association
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    • v.16 no.3
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    • pp.33-48
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    • 2014
  • Based on the advent and dissemination of new developments concerning information & telecommunications technology, web services have brought new paradigms into society, thus facilitating the birth and evolution of various service industries to society as a whole. This study is aimed at investigating the expansion of the first Birthday party culture and design examples of the first Birthday partywear appearing in social media, through an inquiry into the communication functions inherent in social media. Also, the development of the first Birthday partywear designs for women aged 20 to 30 years was accomplished by categorically analyzing design characteristics in preferred fashion styles uploaded and shared within online childcare communities. First, it can be concluded that due to the bidirectional flow of information between corporations and consumers occurring from the expansion of social media, the entire structure of the market is undergoing great changes. Next, the need for the supply of professionalized the first Birthday partywear can be proved by the influx of party planners and caterers into this new industry. Third, Through a categorical analysis of these 523 photos, elegance style was the most preferred while classic and romantic styles followed. Last of all, 5 pieces of partywear reflecting contemporary consumer lifestyles which focus on 'enjoying one's own life' were created under the concept of 'Romantic chic'. The created designs aim to present a style which follows the predominant trend of elegance, classic and romantic, whilst keeping sensitivity in moderation. In this context, this study has aimed to present fundamental research data in the field of online the first Birthday partywear, through the development of the first Birthday partywear design based on the first Birthday party consumer characteristics gleaned from various forms of social media.

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The Swag Look in Modern Fashion (현대패션에 나타난 스웨그(swag)룩)

  • Lee, Jung-Ho;Lee, Jin-Min
    • Journal of the Korean Society of Costume
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    • v.66 no.4
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    • pp.94-110
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    • 2016
  • The purpose of this study is to delve into the identity of the swag style which has diversified into various forms by exploring the phenomenon, formative characteristics and the internal values of the swag style in modern fashioin. This study discusses the concept and the socio-cultural meanings of swag from the perspective of Jean Baudrillard's hyper-reality, and a form of existence. The classifies the swag fashion styles into parody, hip hop and collage-type mix-and-match. Expressive characteristics of the swag look in modern fashion are as follows. First, the swag look utilizes the parody technique. In the mid-2000s, the look parodied brand logos as a form of self-mocking and active self-derision toward cheap imitations. Second, the swag look borrows from the expressive factors of the hip-hop style. Born as a sub-culture based on music, hip-hop has become a way of life, as its nature became multi-cultural and trans-cultural while its fashion style gained popularity globally after the 1980s. Third, the swag look barrows from the pop-type collage form as it mixes-and-matches costume items based on the expressive characteristics of hip hop, and this can be seen through items being used in new, non-formative and free styles. Comic aesthetics is revealed in parodied expression, hip-hop factors and collage-style mix-and-match. Swag as a hyper-reality manifests itself in various natures: humorous nature, negative nature and deconstructive nature through reflection and re-enactment of reality, transmutation and distortion of reality, and absence of reality respectively. However, it does not have a binding nature, which is the norm for subcultures. This characteristic, in combination with it having internal lightness, strong meaning of communication, and a sharing of self-contentment, distinguishes itself from the general meanings of existing parody fashion, hip-hop fashion and collage fashion.

Visual Cues As a Predictor for Better Design: An Integrated Approach to Observers' Evaluation of Aesthetic Beauty

  • Lee, Do Young
    • Architectural research
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    • v.4 no.1
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    • pp.7-16
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    • 2002
  • In order to examine theoretical underpinnings of preference for built forms, 129 subjects are asked to rate a series of 9 slides of residential houses depicting a wide range of architectural styles on a 5 point scale, for coherence, complexity, excitement, familiarity, and natural harmony, respectively. Based on Lee's (2002a, 2002b) two previous studies addressing the issue of aesthetic beauty evaluation for man-made creatures (e.g., residential housing scenes), this study summarizes several meaningful findings. As reported by all the subjects, first, both "desire to visit" and "desire to live in" turned out to be a good predictor of preference as the two measures are highly correlated in statistically significant levels (99.9%). People who desire to visit a spot are more likely to desire to live in it. Second, Pearson's correlations showed that coherence is the opposite end of complexity. The more likely a housing setting is hanging together, the less likely it looks to be complex. Overall, though, it is not clear that the two variables work directly in that way, as weighted on preference ratings. That is, coherence and complexity are likely to be totally two independent systems that affect the ratings of preference. Third, both excitement and environmental sensitivity (e.g., harmony of a house with its surrounding nature) most highly account for the preference for various housing scenes, while familiarity has only a little effect on preference ratings. Possibly, people like or dislike a visual thing, no matter how much they are familiar with it. Finally, this study suggested that design professionals could communicate effectively with their clients if sets of visual standards as an appropriate communication tool for better design are properly established.

The Cultural Adaptation of Korean-Chinese Working Women to South Korea (남한에서 조선족 직장여성의 문화적응)

  • Junseong Park;Sung-Ho Hu;Miyoun Jun;Taeyun Jung
    • Korean Journal of Culture and Social Issue
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    • v.21 no.1
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    • pp.21-43
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    • 2015
  • The purpose of this study was to examine cultural differences and related difficulties which KoreanChinese women in Korean society experience at work and the different styles of their cultural adaptation. For this, semi-structured interviews consisting of questions related to these issues were conducted on 17 Korean-Chinese women living in the metropolitan area (average age: 34, SD = 9.25, average stay in Korea = 4 years, SD = 2.24). After analysis of qualitative data based on Giorgi's(1985) method of phenomenological analysis, a total of 225 significant statements were found and those were grouped into 23 subcategories, which were then grouped again into 9 categories. Cultural differences and related difficulties appeared in identity, verbal communication, political and economic aspects, and relational and sexual affairs. It was also revealed that Korean-Chinese women adapted in the three ways of Active, Passive, and Avoident. Lastly, various social actions that can aid the adaptation of Korean-Chinese women to Korea based on these results were discussed.

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A New Team Forming Method in Engineering Design Course

  • Kim, Jongwan
    • Journal of Multimedia Information System
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    • v.4 no.4
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    • pp.243-248
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    • 2017
  • In a basic engineering design class, first year engineering department students learn about engineering design relevant theories and carry out simple projects in teams. By doing a group project in this subject, students develop basic skills such as creativity, teamwork, communication, and problem solving. Before, class proceeded in a way where teams were randomly configured in the beginning of semester and students began working on their project immediately. However, this research introduces a new method where at the beginning of the semester, students are assigned group assignments. Teammates are randomly chosen and constantly switched so that students get a chance to work with different people and experience diverse styles and characteristics. Then, they autonomously form into teams with people they work best and carry out their project. We present the behavior of a monkey robot that recognizes emotions as a case of applying the proposed method. The feedback from the students suggest that this proposed team forming method serves to be effective especially since students who were not aware of other students' characteristics can get to know one another better and form a productive team.

The Strategy to Improve Customers through Important Level Analysis of Bakery Shop′s Choice Attribution (제과점 이용자의 선택 속성 중요도 분석을 통한 고객 증진 전략)

  • 박상준
    • Culinary science and hospitality research
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    • v.10 no.3
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    • pp.18-31
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    • 2004
  • Korean food industry has been developed while it receives footlights as the most encouraging industry and composing one axis of food industry under various marketing activities and severe competitions. The purpose of this study was to understand customer's reason to use bakery, extract important factor, systematically analyze and suggest the direction of bakery industry through study on the character of bakery-user. The researcher Modified the Questionnaire developed by Yoon, YH(2000) & Kim, SE(2002). The major findings obtained from this study were as follows. First, on factors of confidence and propriety, price and communication with consumers, product and service, and service response, there was a high difference between male and female. Second, on factors of accessibility & product and service, there was a high difference among disparity of age. Third, on item of confidence and propriety, there was a high difference among customers' residing styles. Fourth, in relation to income level, there was statistically no difference.

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Theoretical Frameworks to Predict Factors Associated With the Marital Quality and Stability (결혼생활의 질과 안정성에 관련된 이론적 모형)

  • Kim, Yeong-Hee
    • Korean Journal of Human Ecology
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    • v.5 no.2
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    • pp.53-72
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    • 1996
  • This article reviewed the research on factors associated with marital quality and stability. Three major categories of factors were described, including background and context, individual traits and behaviors, and couple interactional processes. This review highlighted findings from cross-sectional and longitudinal studies of the prediction of marital quality and stability. Particular attention was given to marital instruments and procedures that had a solid empirical foundation for understanding the concepts related to measure of marital quality and stability. Also, empirically based intervention programs that had been designed to prevent marital distress and divorce were investigated to figure out the relationship between communication factors and conflict resolution styles. Finally, three theoretical frameworks were drawn from empirical literatures, marital measurment instruments, and programs for marital strength to predict factors associated with the marital quality and stability. Recommendations for future research and implications were described.

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Web TV in Network TV: Digitextuality and Hybridization of Media Labor in My Little Television

  • Jung, Sookeung
    • Journal of Contemporary Eastern Asia
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    • v.16 no.2
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    • pp.59-81
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    • 2017
  • The emergence of the new audiences floating across multimedia platforms and engaging in TV production and distribution have forced producers and broadcasters to think of not only the fragmented distribution of their content but also the development of a new format beyond the frame of traditional TV production. A Korean entertainment TV show My Little Television combining the form of live webcasting and traditional TV show reflects such a trend. Because of the distinct format, My Little Television carries out a unique strategy in managing the two screens - Internet and TV. The dualistic production requires all players to understand not only online subculture and communication styles and methods, but also implicit and explicit rules of traditional TV production. Through text and visual image analysis on the show, this study discusses how MLT negotiates with the original Internet text, the producers' paratext, and the supertext of the national TV network in the context of the transitory screen culture.

A Study on the Characteristics and Utility of Oriental Calligraphy Technique (동양적 캘리그라피 기법의 특성과 활용에 관한 연구)

  • 김병옥
    • Archives of design research
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    • v.16 no.4
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    • pp.163-172
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    • 2003
  • Nowadays calligraphy technique is widely utilized in diverse areas throughout the world. It is adopted in the visual environment of modern people comprehending from graphic design areas such as advertisement, package, symbol marks, logotypes, and movie posters to modern abstract paintings. It is because its dynamic and suggestive power of expression as symbolic and kinetic representation has been appreciated anew. In response to modern people's aversion from the mechanical and artificial digital environment as well as from the uniform, official, and modernistic trend, calligraphy technique is attracting people's attention as a new expressive style with oriental mysticism and emotional intimacy. Therefore, this study aims at illuminating the history of calligraphy, understanding its characteristics, searching for the expanded value of modern paintings and graphic designs, and ultimately contributing to the propagation of visual languages and expressive styles. In addition, this study attempted to establish the concept of Calli-Illust, which combines oriental painting techniques and materials and calligraphy techniques, and to explore for its potential uses in order to expand the area of illustration. According to the results of this study, calligraphy technique is a painting style of abstract expressionism, contributing to the expansion of the territory of a new formative area. Furthermore, this study proved that it is necessary to develop new expressive styles to overcome the limitation of design styles based on western rational, logical, and geometric functionalism, which have been received uncritically in the design environment of diversity. What is more, the concept and definition of calli-illust, which has been understood as a part of the concept of calligraphy so far, were clarified Research on calli-illust is just in its beginning stage. The present researcher expects that deeper and more extensive studies will be carried out in the future, so that calli-illust can be applied to communication design in various ways.

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A Study on the Difference between Balanced and Dominant Learning Styles and Learning Strategies by Learning Factors of College Students

  • Kim, Ji Sim;Kim, Kyong Ah;Park, Mi Soon;Ahn, You Jung;Oh, Suk;Jin, Myung Sook
    • Journal of the Korea Society of Computer and Information
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    • v.26 no.8
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    • pp.65-73
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    • 2021
  • This study investigated differences in learning styles and learning strategies according to learning factors: major fields, achievements, and grades and differences in learning strategies according to learning styles for college students. Unlike previous studies that analyzed differences focused on the dominant learning style, the learning style was subdivided into a balanced and dominant learning style. In the analysis of the 179 participants in M colleges, it was found that the difference between the learning style and the learning strategy according to the learning factors was not significant. But, there was a significant difference in the use of cognitive strategies according to the learning style in the dimension of information input, and in the use of all strategies according to the information processing style. It was analyzed that active learners had a high level of using cognitive strategies, visual learners had a high level of using external strategies, and balanced learners had a high level of using internal strategies. Based on the results, the training strategies to understand the learning style and to improve the level of use of the learning strategy in the learning competency improvement program was proposed.